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How to Tailor Marketing Content to a Local Audience’s Needs

Marketing Insider Group

Paying attention to their thoughts can be useful in a variety of ways: Fruitful sources of future content: Your prospects’ concerns, objections, and questions can form the basis of blog posts, account-based marketing content, and FAQ pages. Leverage SMS Text Messaging for Local Audiences.

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9 Chatbot builders to enhance your customer support

Sprout Social

It allows you to engage with customers seamlessly across various channels, including Instagram Direct Messages, Facebook Messenger, WhatsApp and SMS. Botpress Botpress is known for its conversational AI capabilities and user-friendly platform.

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Introducing Conversica Answers v2

Conversica

And even when a technology is able to handle FAQs, the responses are impersonal and generalized. You’ve probably encountered these kinds of interactions with bots over website chat, email, or SMS. Ability to support specific FAQs popular with your business. Thankfully, Conversica has a solution.

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Diversifying Your Engagement Channel Mix to Keep Up with Changing Customer Expectations

ANNUITAS

Research shows that newer channels like live chat, SMS, and social media have been gaining traction with buyers, while more traditional channels like events (both live and digital), email, and phone have been declining in preference. When’s the last time you conducted research to find out where your prospects are searching for information?

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Inbound Marketing Ideas for Your Business [Webinar FAQs]

LeadSquared

They are only on SMS and WhatsApp. Firstly, even SMS and WhatsApp can be used for inbound marketing. For instance, you can share links to your blog/videos on WhatsApp or SMS. You can even ask them to like your Facebook page to get more updates, once you’ve gained sufficient credibility with them through WhatsApp and SMS.

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Make chatbot-ready videos for account-based marketing

Biznology

Short and to the point, like an SMS message, and persona-based. Your engineers and other subject matter experts can create stock (or personalized) answers to FAQs. To the extent that you can supply the answer quickly and make it easy to understand, you’re increasing engagement and providing a great customer experience.

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The First Fully AI-Powered Website Chat Solution

Conversica

What started as a tag-based FAQ lookup has advanced toward more sophisticated Natural-Language Processing (NLP) governance based on intent determination. Better still, if a visitor shares their contact information before leaving the chat window, the RDA can continue asynchronous follow-up via email or SMS.