KoMarketing Associates

JUNE 29, 2016

According to a recent report released by Regalix, 91 percent of respondents said that LinkedIn was the most effective channel in terms of helping them reach their target audience. eMarketing Association Network. It is no secret that LinkedIn is a valuable social media platform for B2B marketers. Search Engine Land.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Porch Group Media

NOVEMBER 4, 2022

Another study by eMarketer shows cord-cutters are all set to reach 55.1 million by the end of 2022 A similar study by eMarketer tells us that Connected TV users will rise to 204 million, representing about 60% of the population. An estimate by eMarketer shows that U.S advertisers will spend about $38.83

First-Mover Advantage 52

First-Mover Advantage Emarketing Cable Amazon 52

Stevens & Tate

APRIL 1, 2020

Recent Marketing Reports, Updates, and Trends. Coronavirus: Emarketer lowers Global Ad Spend Projections for 2020. Coronavirus: Emarketer lowers Global Ad Spend Projections for 2020. YouTube Analytics Now Lets Creators Compare Metrics Side by Side. Coronavirus and E-Commerce: It’s Complicated.

Trends 76

Trends Emarketing Paid Search Agency Mobile Advertising 76

ClearVoice

OCTOBER 17, 2018

Therefore, eMarketer’s recent report that video will make up a quarter of all digital ad spend in 2018 should come as no surprise. eMarketer predicts that Facebook will continue with double-digit growth yearly through 2020. eMarketer estimates that almost half of U.S. 360 video and virtual reality.

Spending 55

Spending Paid Search Agency Emarketing Video Marketing 55

Contently

APRIL 18, 2017

Although he definitely would’ve been a YouTube star.). Since then, the growth of video platforms like YouTube and social networks like Facebook, Instagram, and Snapchat have turned the issue into a digital free-for-all. For all content besides ads, YouTube counts a view when a video plays for about 30 seconds. Case closed?

Video Marketing 119

Video Marketing Youtube Ad Exchange Click Fraud 119

Hubspot

OCTOBER 10, 2018

A new report from CNBC says that many advertisers are shaking up their digital budgets, and dedicating more money to Amazon ads. Source: eMarketer. As per the chart above, eMarketer’s predicts that through 2020, Amazon will see its ad revenue growing by about 50% per year, growing its market share from 4% to 7%.

Amazon 69

Amazon Paid Search Agency Ads Emarketing 69

Oktopost

SEPTEMBER 13, 2022

An Emarketer report forecasted that digital ad spending in the financial services sector would grow 9.7% In fact, 62% of financial advisors have reported getting new clients through LinkedIn. They use YouTube to share helpful and educational videos on a variety of topics related to personal finance. billion in 2020.

Social Media 84

Social Media Work Management Marketing Management Service 84

Content Standard

DECEMBER 9, 2014

Nielsen recently announced plans to begin reporting on Netflix’s and Amazon’s video-on-demand services in an effort to better track consumption trends in video content. ” Nielsen will kick this reporting off next month, using audio-recognition technology to determine what users are watching.

Demand 40

Demand Video Marketing Webcast Paid Search Agency 40

Buffer

APRIL 29, 2019

An emarketer study showed that one in every three Internet users had watched a live video in 2016, and that number was double for the much-coveted millennial demographic. Live streaming video in 2016 (via emarketer ). Video stats from the 2019 State of Social Media report. What a difference a few years make, right?

Video Marketing 76

Video Marketing Social Networks Emarketing Youtube 76

Content Standard

APRIL 26, 2018

But it can be hard to sift through the endless white papers, reports, studies, and commentary to uncover the most significant social media usage statistics, compare any contradicting results, and come up with actionable insights and next steps. Source: eMarketer. Source: We Are Social ; eMarketer. percent) and photos (up 4.42

Social Media 92

Social Media Statistics Social Marketing Marketing & Strategy 92

Porch Group Media

MAY 21, 2019

eMarketer). 82% of marketers report increased open rates with rich email personalization. Customer testimonials and making subscribers aware of new products or services tie for the second-most effective re-targeting campaigns, with 37% reporting using them effectively. 57% of consumers reported doing this. eMarketer).

Statistics 45

Statistics Mobile Advertising Emarketing Mobile Marketing 45

Porch Group Media

OCTOBER 24, 2019

eMarketer ). eMarketer ). Digital video ad spend continues to climb, according to IAB’s 2019 Video Advertising Spend Report. Marketers report digital budgets have increased 25% year over year. Native ads receive 53 percent more views than traditional display ads. Sharethrough ). billion in 2019. billion in 2019.

Advertisements 56

Advertisements Advertising Trends Mobile Advertising 56

Martech

OCTOBER 19, 2022

billion, and more than 90% of all digital display ad dollars will transact programmatically, according to eMarketer. of the digital display ad market, according to eMarketer. Provides real-time data and advanced reporting about ad placements and performance, making it easy to quickly optimize campaigns. In the U.S.,

Advertising Agencies 120

Advertising Agencies Paid Content Cost Per Thousand Advertisements 120

Contently

SEPTEMBER 15, 2016

On Tuesday, The Wall Street Journal reported that Snapchat is introducing three new targeting options for advertisers, each of which are similar to more advanced targeting features offered by Google and Facebook. — eMarketer (@eMarketer) September 15, 2016. — eMarketer (@eMarketer) September 15, 2016.

Emarketing 60

Emarketing Mobile Advertising Advertising Agencies Privacy 60

KoMarketing Associates

OCTOBER 20, 2015

eMarketer forecasts that during 2016 mobile ad spend will top 100 billion worldwide, which translates to 51% of all projected digital ad expenditures. You can monitor app downloads and installs, or share screenshots or YouTube videos of your app in action.

Mobile Advertising 120

Mobile Advertising Mobile Marketing Paid Search Agency Advertisements 120

Content Standard

JANUARY 5, 2016

hours each day watching video content in front of a screen in 2015, eMarketer reports. Eighty-four percent of consumers have liked a branded video in their social media news feed, and more than half have watched company videos deployed through email, Animoto reported. Consumers are Clamoring for Branded Video.

Stats 61

Stats Video Marketing Verticals Emarketing 61

ClearVoice

DECEMBER 5, 2018

A recent report from eMarketer shows that from 2014-2017, social media usage climbed by about 5 minutes per day per user each year. A recent report from @eMarketer shows the average time users spent on social media per day has grown 2 minutes and 53 seconds more per day, in 2018 over 2017. contentmarketing Click To Tweet.

Social Media 61

Social Media Media Emarketing Facebook 61

Contently

DECEMBER 8, 2016

Network executives spin the news and make excuses, but behind closed doors, the thin smile they brave in front of reporters turns to a beset frown. Why watch the Academy Awards and deal with a bombardment of ads when you can fire up Netflix and watch the highlights later on YouTube? It happened at the Rio Olympics.

Paid Search Agency 60

Paid Search Agency Ads Advertising Agencies Cable 60

Webbiquity

AUGUST 27, 2013

and 5% figures, respectively, reported by eMarketer earlier this year. Across these sites, social media accounted for roughly 5% of traffic on average, compared to 39% from organic search, as reported in a previous study. The overall results—that social media drives 1.1% How much traffic do social networks drive to B2B websites?

Social Networks 100

Social Networks Network Marketing Social Marketing B2B Marketing 100

Heinz Marketing

NOVEMBER 14, 2017

Things are so bad that when the security software firm Symantec reported that the global spam rate dropped to just 55 percent, people cheered. 17% decline in click-to-open – eMarketer. 2 of those hours on YouTube, Facebook, Snapchat, Instagram, and Twitter – MediaKix. And perhaps worst of all, email isn’t cool.

Emarketing 51

Emarketing CAN-SPAM Lock-In CTR 51

ClearVoice

JANUARY 2, 2019

This eMarketer report from July shows that the amount in sales revenue that Amazon brought in during 2018 is a full 29.2 Facebook Stories have still yet to completely take off despite Facebook’s best efforts and it remains to be seen what happens with YouTube Stories. Amazon will own 50 percent of U.S.-based Grade: B-.

Planning 65

Planning Emarketing Amazon Transparency 65

Content Standard

DECEMBER 8, 2016

According to a report from Magisto , Millennials at small- to medium-sized businesses are far outpacing their baby boomer counterparts when it comes to embracing digital content strategy. Among the 500 small- and mid-sized business surveyed, nearly 90 percent said they currently use or want to use video ads, Magisto reported.

Allocation 40

Allocation Planning Marketing Budget Creation Emarketing 40

Webbiquity

JANUARY 2, 2013

eMarketer ). eMarketer ). Worldwide, 86% of companies have a presence on Facebook and Twitter, while just over half use YouTube and Linked and only slightly more than a third have a presence on Pinterest and/or Google+. eMarketer ). eMarketer ). eMarketer ). Marketing Charts ). MarketingProfs ). 92% of U.S.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

JUNE 16, 2015

– White papers and research reports (59%). More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. eMarketer ). There are 100 hours of video uploaded to YouTube every minute. ( . – Webinars (63%). – Blogs (62%).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Content Standard

MAY 22, 2015

Whether you’re pushing out a video content marketing strategy on Snapchat, YouTube, Instagram, or Facebook, here are three things you need to know about grabbing the attention of the country’s largest generation to date: 1. Video Marketing Finds Millennials.

Video Marketing 40

Video Marketing Emarketing High Quality Lead Internet Marketing 40

Contently

APRIL 20, 2016

Soon after, the game ended, reporters rushed the field, and Simms unknowingly became part of marketing history. Rather than paying expensive celebrities to reach a broad audience, brands can team with niche bloggers, Instagram stars, and YouTubers to market their products. ” and “I’m going to Disneyland!”

Advertorials 114

Advertorials Youtube Guidelines Peer-to-peer 114

KoMarketing Associates

APRIL 2, 2012

This new solution blends elements of popular social media platforms like Facebook and Twitter with social sharing sites like Flickr and YouTube, integrating search engine optimization and marketing into the Google network of sites. A recent article from eMarketer highlighted the fact that users spent an average of 3.3

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

Webbiquity

FEBRUARY 16, 2016

As noted in the 2016 B2B Marketing Trends report , B2B marketing strategies and practices are in the midst of significant change, driven by new technologies and evolving buyer expectations for more “consumer-like” experiences. eMarketer ). 71% said Twitter, while 54% each mentioned Facebook and YouTube. MediaPost ).

Stats 110

Stats Social Media Marketing Automation Services B2B Marketing 110

B2B Marketing Directions

AUGUST 12, 2018

eMarketer recently estimated that U.S. Omnicore has reported that in early 2018, YouTube had 1.57 In the 2018 content preferences survey by Demand Gen Report , survey participants were asked to select the types of content they find most valuable during the early, mid, and late stages of the buying process.

B2B Marketing 40

B2B Marketing B2B Content Emarketing 40

Valasys

MAY 15, 2020

According to a report from eMarketer , most of the web users prefer watching a video to reading. According to a report from Eye View Digital , using videos on landing pages can help increase conversions by as much as 86%. One can find video carousels easily for a large number of Google searches.

Organization 52

Organization SEO Video Marketing Lead Scoring 52

Valasys

JANUARY 9, 2020

YouTube has grown bigger than all the other social media platforms & every other website as well, except for Google. The blog covers the amazing YouTube statistics for B2B marketers that the brands can look up to & learn from. Video marketing will continue to grow in 2020 & so will be the use of YouTube.

Youtube 64

Youtube Statistics B2B Marketing B2B 64

Contently

DECEMBER 9, 2016

According to data from an August 2016 report by Nielsen and Newlio, over half of people fed a pre-roll video will skip it—and that’s just one of the popular avoidance tactics. Why intentionally interrupt someone’s experience when you can distribute your own content on YouTube?

Video Marketing 60

Video Marketing Paid Search Agency Youtube Advertising Mediums 60

Content Standard

APRIL 1, 2016

According to eMarketer’s Instagram Mobile Ad Revenues report , net mobile ad revenues for Instagram worldwide are expected to reach $2.81 You’ll also see Youtube and Facebook competing directly with one another more and more in the very near future, to be crowned king of long-form video content. billion by 2017.

Video Marketing 40

Video Marketing Planning Mobile Advertising Paid Search Agency 40

Hubspot

JUNE 7, 2013

and they have a lot of purchasing power -- but the bad news is, they’re cheap, eMarketer reports. 3) YouTube Is Crushing it on Mobile. YouTube’s mobile ad sales have tripled in the past six months, Bloomberg reports. Big factor in this was YouTube’s falling out with Apple last year, the Guardian reports.

Ad Exchange 28

Ad Exchange Emarketing Youtube Mobile Marketing 28

Content Standard

APRIL 1, 2016

According to eMarketer’s Instagram Mobile Ad Revenues report , net mobile ad revenues for Instagram worldwide are expected to reach $2.81 You’ll also see Youtube and Facebook competing directly with one another more and more in the very near future, to be crowned king of long-form video content. billion by 2017.

Video Marketing 40

Video Marketing Planning Mobile Advertising Paid Search Agency 40

Onalytica B2B

JANUARY 18, 2017

If you want to see who ranks from 50-100 be sure to download the full report by clicking the download button below! Download The Full Report. If you want to see who ranks from 50-100 be sure to download the report to get the full top 100 list! Download The Full Report. DOWNLOAD NOW! Twitter Handle. Influencer Score.

Enterprise Management 50

Enterprise Management Work Management Marketing Management Brand Identity 50

The Effective Marketer

MAY 9, 2011

Twitter feeds need updating, Facebook pages need commenting, blog posts need editing, and YouTube videos have to be tagged. Larger organizations may even start thinking of a higher level role, of Chief Content Officer , created in order to plan, coordinate the execution, and report on content ROI. What used to be clear roles (i.e.

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100