Salesforce Marketing Cloud

FEBRUARY 14, 2024

Are your service agents drowning in mundane daily tasks? Then your business might be a good candidate for customer service automation. According to our research , 65% of high-performing service organizations rely on automated customer service to save time, reduce human error, and make time for new projects, compared to only 41% of underperformers.

Work Management 98

Work Management Automation Service Customer Satisfaction 98

SmartBug Media

MARCH 6, 2024

In HubSpot, many existing integrations support what users crave: efficiency, greater functionality, and the ability to share data. Many manufacturing companies’ ERP systems have quote systems that help them price products—but there are other systems that also need to be part of the conversation for fulfillment.

Enterprise Management 64

Enterprise Management Work Management Hubspot Marketing Management 64

SalesGrape

NOVEMBER 19, 2023

This paradigm shift requires building strong partnerships between pharma manufacturers and pharmacies who play a crucial role in delivering these services. This targeted approach ensures that resources are allocated efficiently, resulting in higher conversion rates and stronger partnerships.

Telemarketing 82

Telemarketing Allocation Marketing Management Advertising Agencies 82

ClickDimensions

OCTOBER 21, 2021

To foster this unification and visibility, it is always important to keep in mind integrations with other systems, such as CRM systems like Dynamics 365 for Sales, when configuring ERP systems. Tests for the set up and configuration should be done and are recommended to be done in a sandbox before moving to production.

CRM 98

CRM Top of Funnel Practices Work Management 98

Brandpoint

JULY 14, 2023

Social media has transformed the way businesses engage with their target audience, and manufacturing companies are no exception. However, for manufacturing companies, quantifying the return on investment (ROI) of social media efforts can be complex. By doing so, you can: Provide direction and purpose to your social media efforts.

Social Media 62

Social Media ROI Multi-Touch Attribution Paid Search Agency 62

Salesforce Marketing Cloud

JANUARY 25, 2024

Picture this: You see an ad online for a product you really, really want — so you take it as a sign from the universe to treat yourself. Proper inventory management allows companies to keep track of all their products as they’re received, stocked, ordered, and shipped. How frustrating. Here’s everything you need to know.

Work Management 59

Work Management Marketing Management Fulfillment Merchandising 59

Sprout Social

JANUARY 9, 2024

These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently. These insights help cross-functional teams, such as marketing and sales, product research, human resources and PR, perform their jobs more effectively and efficiently.

Analytics 110

Analytics Enterprise Management Work Management Business 110

Zoominfo

JUNE 28, 2023

It’s the day of a new product launch. A truly successful launch — one that will become a milestone for your brand’s continuous growth and success — requires coordination across teams, efficient workflows, and clear messaging. A GTM strategy is needed anytime you bring a product or service to market.

Marketing Analytics Tools 130

Marketing Analytics Tools Ideal Customer Profiles Work Management Marketing & Strategy 130

Salesforce Marketing Cloud

DECEMBER 14, 2023

At its simplest, sales route planning is the process of finding the most efficient way for sellers to get from Prospect A to Prospect B. This can be a complex process. But with planning and the right technology, sales teams can get the most out of every day in the field. Here’s everything you need to know to get started.

Planning 59

Planning Marketing Management Allocation Sales Qualified Leads 59

Sprout Social

JANUARY 11, 2024

Strong service leads to longer-term customers, positive word-of-mouth and a more productive team. These tools can break bottlenecks, boost productivity and delight customers at crucial moments. But providing personalized and speedy service is easier said than done by hand. What is customer service software?

Enterprise Management 82

Enterprise Management Work Management Software Service 82

Salesforce Marketing Cloud

JUNE 14, 2023

Let’s face it: Hard sells and flashy demos can be effective ways to close. But not always. Today’s buyers come to the sales process more informed than ever, looking for in-depth information specific to their needs. Shifting your focus to offering value and solutions is the way forward. Frame this conversation as a partnership.

Work Management 95

Work Management Cross-Selling Marketing Management Marketing & Strategy 95

Lake One

JULY 29, 2020

For manufacturers, the complexities of product and channel only compound the challenges. So should manufacturers looking to build a modern sales and marketing machine just give up? In talking with manufacturers I hear commonality in their challenges. In talking with manufacturers I hear commonality in their challenges.

Account Based Marketing 52

Account Based Marketing Marketing Automation Services Planning Sales Cycle 52

Salesforce Marketing Cloud

JULY 28, 2022

That’s where OEM (original equipment manufacturer) and aftermarket parts come in — and sales of these crucial components are big business now. Any disruption to an assembly line or a delivery fleet can bring operations to a standstill, putting pressure on manufacturers to fix the issue as soon as possible. What are aftermarket parts?

Work Management 52

Work Management Cross-Selling eCommerce Lead Scoring 52

SalesIntel

MARCH 25, 2024

How many of us assume Salesforce is the best CRM solution? I’m checking with the car manufacturer or an auto part specialty store. Having 100,000 contacts at companies that can’t buy my product is worthless compared to 100 decision-makers in my target industry. Makes sense that you want the lowest price per data point.

Zoominfo 52

Zoominfo Ideal Customer Profiles Paid Search Agency Companies 52

Outgrow

DECEMBER 6, 2022

Outgrow Product Update for October 2022 [20+ Outstanding Features]. With this latest product update, we’ve tried to make the content creation process easier and smoother for you! Store and Analyze Your Data Efficiently With the New Spreadsheet Widget. Outgrow is back with yet another round of exciting, new features.

Outgrow 98

Outgrow Features Product Lead Ranking 98

Madison Logic

JULY 6, 2023

As businesses continuously seek methods to outperform their competitors, it is evident that AI has become the new frontier for enhancing productivity, driving economic growth, and achieving competitive differentiation. This surge indicates a probable increase in purchases and implementations later this year. Let’s find out.

Advertising Mediums 52

Advertising Mediums Research Account Based Marketing SMB 52

Lake One

OCTOBER 13, 2023

Introduction to Account-Based Marketing and its Benefits Account-based marketing has developed into an extensive strategy that every company wants to integrate, whether they are large giants in their space or simply hitting the ground running.

Account Based Marketing 75

Account Based Marketing Case Study Case Studies Studies 75

Salesforce Marketing Cloud

JANUARY 8, 2024

Artificial intelligence is boosting efficiency There’s no doubt about it: Artificial intelligence (AI) is changing the ecommerce game. Commerce teams have been using the technology for years to automate and personalize product recommendations, chatbot activity, and more. Do you need to optimize product detail pages ?

eCommerce 76

eCommerce Marketing AI Trends Loyalty 76

Lead Forensics

NOVEMBER 21, 2023

The demand for sustainable products and practices is poised to surge, compelling B2B companies to innovate or risk obsolescence. Sector-Specific Changes and Challenges Different sectors will face unique challenges following COP28: Manufacturing: Green production and supply chain processes will become increasingly critical.

Paid Search Agency 52

Paid Search Agency Companies B2B Work Management 52

Binary Demand

JUNE 22, 2023

[ps2id id=’overview’ target=”/]One frequently asked question in the dynamic and cutthroat B2B lead generation environment is, “Why is data quality so important?” The quick answer is that businesses gain valuable insights into their target audience, industry trends, and market dynamics by gathering, analyzing, and utilizing data.

Lead Generation 98

Lead Generation Enterprise Management Sales Qualified Leads ROI 98

Salesforce Marketing Cloud

MAY 2, 2024

Your company may be using generative AI to analyze vast datasets, shape business strategies, streamline interactions, and provide personalized responses to customers. So you may be at the point where you’re asking a critical question about your tech stack: “Should we train our own large language model (LLM) or license a pre-trained LLM?”

Training 52

Training Lead Ranking Paid Search Agency Business 52

SmartBug Media

APRIL 1, 2021

64 percent say they’d walk away from purchasing new technology if it doesn’t include a native integration to their customer relationship management (CRM) platform. 64 percent say they’d walk away from purchasing new technology if it doesn’t include a native integration to their customer relationship management (CRM) platform.

Inbound Marketing 98

Inbound Marketing Studies Planning Marketing Management 98

DiscoverOrg

NOVEMBER 17, 2016

At the highest level, we are looking to identify organizational trends regarding the use of sales technology and see how companies are equipping their sales reps to become more productive and collaborative. Where do the greatest levels of interest exist: sales intelligence, productivity, or sales gamification?

Marketing Automation Services 120

Marketing Automation Services Blast Campaigns Work Management Marketing Management 120

Sana Commerce

MAY 19, 2022

This data can also be integrated with your e-commerce CRM. E-commerce analytics can feel overwhelming, but they’re one of the most concrete ways to track your business’s successes and growth. Without the information provided by analytics, businesses wouldn’t be able to make informed decisions. Prefer to listen to the blog? Press play.

Analytics 52

Analytics Marketing Management Marketing Analytics Tools Click Rate 52

ClickZ

FEBRUARY 14, 2020

Visual CPQ solutions provide amazing opportunities for those conversations by offering a high-tech, visual walk-through of the product’s possibilities and pricing. By viewing an order through a CPQ tool visually, and receiving the price and submitting the order on the spot, you greatly reduce the risk of order error.

Pricing 96

Pricing Price Buyer's Journey Order 96

Hubspot

FEBRUARY 6, 2020

I was thinking about the product and the competitors. As a marketer, market intelligence is important because it can help you understand your position in the market, evaluate your product, know your target audience, and conduct a competitor analysis. The goal is to uncover why customers choose competitors over your product or service.

CMS Development 98

CMS Development SWOT Paid Search Agency Hubspot 98

The Marketing Blender

NOVEMBER 11, 2019

Marketing automation is a blanket term for software, tools, and platforms that streamline, automate, and measure tasks and workflows to increase operational efficiency. Marketing automation is a blanket term for software, tools, and platforms that streamline, automate, and measure tasks and workflows to increase operational efficiency.

Marketing Automation Services 98

Marketing Automation Services Lead Ranking Marketing Budget Work Management 98

Lake One

JUNE 25, 2020

For B2B manufacturers already navigating a complex marketing and sales environment, this can be challenging. These are seven key b2b manufacturing marketing trends to keep an eye on in 2020. . B2B manufacturers face some of the most complex buying environments. Account-Based Marketing. Consumers Like Buying Experiences.

B2B Marketing 52

B2B Marketing Account Based Marketing Trends Marketing Automation Services 52

Seismic

NOVEMBER 8, 2021

Seismic’s AI-powered platform surfaces hyper-relevant content you can use to connect with prospects, and when combined with the HubSpot CRM, reduces time spent on sales activities and research. Sales organizations that use CRMs see increased sales, revenue, and productivity when used effectively and regularly.

Hubspot 59

Hubspot Marketing Analytics Tools Sales Cycle CRM 59

Computer Market Research

OCTOBER 18, 2021

When relying on distributors to get your products in the hands of your customers, there are a few things that you need to consider. . Companies commonly use distributor rebate agreements when promoting products to reward distributors who purchase more. What are you doing to entice your distribution partners to sell?

Loyalty 60

Loyalty Work Management Marketing Management Vendors 60

Optinmonster

NOVEMBER 17, 2023

The platform has all the right tools in place to help you: List new products Add images to a gallery Optimize your product pages for search Add vendors Track inventory Shopify’s ease of use in building a new eCommerce site is what has enabled more than 1 million businesses to use Shopify as their choice of eCommerce platform across 175 countries.

Paid Content 52

Paid Content Work Management Marketing Management eCommerce 52

Salesforce Marketing Cloud

SEPTEMBER 28, 2023

Create sales plans that save reps time and maximize sales impact Get your targets, budget, and headcount aligned with just a few clicks so you can sell more efficiently. Sure, you could hand off your product or service information to sellers and just have them sell as much as possible. See how it works What are sales targets?

Cross-Selling 116

Cross-Selling Budget Programs Training Forecasting 116

Hubspot

JANUARY 3, 2020

Did you know a customer relationship management system (CRM) is the fastest-growing software on the market today? A CRM is a central location where you can organize the details related to your customers, across all departments at your company. Let’s take a look at five reasons why your company needs a CRM to grow better.

CRM 73

CRM Paid Search Agency Work Management Marketing Management 73

Hubspot

DECEMBER 30, 2020

Quickly growing businesses require more sophisticated automation to ensure operational efficiency, proper distribution of leads among their sales team, and to make sure no leads slip through cracks. Tools like Clearbit can help pull in data about customer’s company size and value to pre-populate CRM data. Lead Routing by Value.

Lead Ranking 73

Lead Ranking Lead Scoring Sales Qualified Leads Enterprise Management 73

Valasys

OCTOBER 9, 2023

On the other hand, B2C service is more transactional- handling a high volume of interactions with a broader consumer base, often about basic product inquiries. But do you know that they work in the B2C space? Now, think about the B2B arena. Can you name companies that stand out similarly? It’s a bit tougher, right?

Service 52

Service B2B Best Practices Paid Search Agency 52

Martech Advisor

AUGUST 27, 2019

Many of the best minds in the B2B manufacturing space possess science, technology and math expertise — not CX expertise. They’re engineers who lean on the process, and it certainly plays an essential role in developing groundbreaking products and solutions. Also Read: When Real-Time Customer Experience Isn’t Enough.

B2B 66

B2B B2B Sales CRM Pricing 66

Salesforce Marketing Cloud

AUGUST 23, 2023

Partner sellers, also known as channel partners , are companies that sell the products and services of other businesses to their own prospects and customers. For example, many car manufacturers work directly with dealerships to sell their vehicles. Not always. Sales can come from partners, too.

Advertising Agencies 52

Advertising Agencies Work Management Marketing Management Top of Funnel 52