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Unlocking Customer Retention in HubSpot

SmartBug Media

Fortunately, CCOs who use HubSpot are well positioned to retain customers and even turn renewals into upsells. How Can You Analyze Purchase History in HubSpot? Analyzing purchase history in HubSpot provides valuable insights into your customers' behavior, preferences, and purchasing patterns.

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HubSpot Product Update Roundup—October 2023

SmartBug Media

Welcome to our blog series, where we highlight some of the latest updates from HubSpot! HubSpot has been our trusted partner and continues to innovate with new and improved products that drive results for our clients. It's an exciting update that expands the options for strategic Instagram marketing directly in HubSpot.

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Understanding Influenced vs. Attributed Revenue in HubSpot

SmartBug Media

This includes the emails they open or click, content they download, pages they view, and so on. Each has its own purpose in your overall revenue attribution process—but how do these two concepts translate in HubSpot reporting?

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HubSpot Customer Journey Analytics Unveils 3 Game-Changing Insights

Lake One

Actions like: Visiting a link Downloading a resource Signing up for a newsletter Requesting a demo Until now, it was hard to determine which touchpoints are most effective at moving customers along without using multiple tools or jumping between platforms. But that changed when HubSpot introduced its new Customer Journey Analytics tool.

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How to Pick the Best HubSpot Agency Partner

SmartBug Media

HubSpot has quickly become one of the most powerful software tools for businesses worldwide. And it’s no wonder why: HubSpot is packed with the capabilities and features businesses need to uplevel all aspects of marketing, sales, and customer service. What Is a HubSpot Partner? Do you need help with HubSpot integration work?

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ICYMI at INBOUND22: What’s New in HubSpot

SmartBug Media

With these challenges in mind, HubSpot has launched a number of features to help organizations connect their data, their customers, and their people all in one place. No longer will you need to download an error-ridden file and make the changes to your original file before importing again.

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6 Best Practices for HubSpot Smart Content

SmartBug Media

The goal of using HubSpot smart content is to create a personalized experience for those visiting your website. Below, we have put together six best practices for HubSpot smart content that you can follow when developing your next piece of smart content. What Will You Do with HubSpot Smart Content?

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