Marketing Insider Group

SEPTEMBER 8, 2020

Drip marketing is a form of email marketing in which you send several emails to people in target customer segments at precisely timed intervals. Quick Takeaways: To create successful email drip marketing campaigns, you need to: Define the customer segment you intend to reach. Drip Campaigns That Win Back Customers.

Work Management 329

Work Management Examples Paid Search Agency Marketing Management 329

SocialPilot

JANUARY 26, 2024

In the same context, a well-crafted AI prompt acts as a clear set of instructions to the AI assistant , guiding it to generate content that perfectly aligns with your marketing objectives. I have curated a list of 50 AI prompt examples for marketers that you can use to create well-optimized content. But how did I create this guide?

Examples 78

Examples ROI Planning Work Management 78

CoSchedule

JANUARY 27, 2023

Having the best social media marketing examples in your idea vault is an excellent way to develop new ideas for your next campaign. Not to mention, studying successful examples can also bring fresh ideas to your mind. So in this piece, let’s walk you through the top 12 social media marketing examples you can’t miss.

Social Media 126

Social Media Social Marketing Examples Planning 126

Optinmonster

MAY 10, 2023

In the end, we will share FOMO marketing strategies and FOMO marketing examples so you can apply FOMO tactics in your marketing campaigns and enjoy the results yourself! FOMO Marketing Strategies Best FOMO Marketing Examples What is FOMO? Here’s a table of contents for easy navigation: What is FOMO? What is FOMO Marketing?

Examples 107

Examples Urgency Marketing Planning Trigger Marketing 107

Sprout Social

OCTOBER 5, 2016

As a business, you look for ways to humanize your brand and build trust with customers. With audiences becoming more hyper-focused, brands are seeing success on social by providing user-generated content. What Is User-Generated Content? Why User-Generated Content Is Influential.

User-Generated Content 111

User-Generated Content Generation Content Social Networks 111

Optinmonster

DECEMBER 19, 2022

Do you need some exit intent popup examples to inspire your next popup campaign? In this article we’ll share the best exit intent popup examples we can find, as well as what makes them work and how you can create your own exit intent popups. Let’s look at some examples to see how exit popups really work!

Intent 94

Intent Top of Funnel Examples Conversion 94

Optinmonster

OCTOBER 31, 2023

Are you looking for headline examples? In this blog, we’ll deep dive into the world of headlines, exploring their importance the key components of a compelling headline, and providing many headline examples across various niches. SEO Benefits: Search engines value user engagement. ” 3.

Click Rate 97

Click Rate Examples Lead Ranking Work Management 97

Webbiquity

APRIL 11, 2023

AI is being used to automate mundane tasks, drive data analysis, create personalized customer experiences, and much more. For example, with Jasper AI you put in an input and ask for 3-5 (or more) outputs, then the pick the best one. Content Curation The first way AI can help generate content is by curating existing content.

Marketing AI 310

Marketing AI Curation Content SERP 310

Optinmonster

FEBRUARY 6, 2023

It’s not a physical object like a book or clothing item that you can hold in your hand, but it’s still something customers can use and enjoy. Some examples of digital products are video games, music, movies, apps, and e-books. This allows you to offer a variety of products to your customers.

Examples 90

Examples Product Work Management Marketing Management 90

Outgrow

DECEMBER 3, 2021

Top 5 B2B Email Marketing Examples to Boost Your Engagement. In this blog, we discuss the best B2B email marketing examples that you can use today! It’s one of the most efficient marketing options, and if you do it right, you can generate more leads, boost your engagement, and build long-term relationships with your users.

Email Marketing 98

Email Marketing Outgrow Examples B2B Marketing 98

Sprout Social

MAY 26, 2022

Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. That’s the average amount of time TikTok users spend on the app each month. TikTok generated around $4.6 Learn more here.

Campaigns 142

Campaigns Examples Design Planning 142

Marketing Insider Group

MARCH 24, 2021

In fact, even in the glory days of Madison Avenue, the most successful agencies published authentic content that informed and humanized even as it entertained. Quick Takeaways: To give your audience a customized experience, give your content a human face. Use customer personas to tailor your content to every segment in your audience.

Brand Identity 357

Brand Identity Branding Advertising Agencies Content 357

Marketing Insider Group

JUNE 1, 2021

Content marketing costs 62 percent less than traditional marketing and generates three times more leads. For example, if your goal is to nurture leads to become customers, you’ll be looking at specific metrics that contribute to this, like email engagement, since it’s the best nurturing channel. Lead Generation Metrics.

Marketing Analytics Tools 344

Marketing Analytics Tools Content Marketing Work Management Marketing Management 344

Optinmonster

MARCH 13, 2023

In this article, we’ll share some inspiring newsletter signup examples along with best practices you can use to create your own. These fields let visitors choose their email preferences, such as: Email topics Email frequency Their industry and more In some ways, a newsletter signup form is like a lead generation form.

Newsletter 83

Newsletter Examples Template Display 83

Marketing Insider Group

MARCH 9, 2023

If you work at a SaaS company, you might hit the content jackpot by turning customer usage data into an annual report that attracts media coverage and leads, for example, Zuora’s Subscription Economy Index or Marketing Insider Group’s blog post frequency research. You’ll find these firms quoted often in the press.

Stats 286

Stats Advertising Agencies Paid Search Agency Work Management 286

Webbiquity

AUGUST 1, 2023

To that end, here are nine recommendations for strategies and tactics to get the attention of both search engines and your prospective customers or website visitors. Share relevant and compelling content, and interact with social media users who engage with the posts. Slate, and Thrive Global regularly publish syndicated content.

Paid Content 243

Paid Content Aggregage Marketing Websites Paid Search Agency 243

Marketing Insider Group

JANUARY 5, 2021

Whole Foods publishes an “inspiration” blog with tips, ideas, and recipes for a healthier lifestyle such as “How to store fresh produce so it lasts longer” and “7 ways to build a better bento box”. However, where Trader Joe’s really excels is with user-generated content. Implement a Consistent Publishing Schedule.

Trust Marketing 362

Trust Marketing Content Marketing Ad Building Content 362

Optinmonster

MARCH 22, 2023

If you’re not upselling to your customers, you’re missing out on a lot of revenue. The probability of selling to an existing customer is 60-70%.” We’ll delve into some proven upselling strategies and will provide examples to inspire you in your business. What is an example of cross-selling?

Examples 121

Examples Tips Cross-Selling Bundling 121

Convince & Convert

DECEMBER 15, 2023

User behavior is changing, and studies show that around 31% of consumers use social media channels to find answers to their queries. Social media SEO is optimizing your social media channels for reach and visibility to help you drive brand awareness, build trust, and contribute to generating leads. What is social media SEO?

Social Media 154

Social Media SEO Cost Per Click Media 154

ClearVoice

DECEMBER 2, 2021

Perhaps the most egregious example of marketers throwing around a word so much that it has lost its true definition is found in the use of the term “content marketing.” Here are 20 creative #contentmarketing examples to inspire your marketing team. 20 content marketing examples that’ll fuel your creativity.

Examples 115

Examples Content Marketing Paid Search Agency Content 115

Webbiquity

MARCH 8, 2022

Publish original studies. When you create informative, actionable content based on your original research, it can generate a lot of attention. So they’ll want to read it, share it, and even link to it helping you generate a lot of traffic, social proof , and sales from different sources. An estimated 34% of people return gifts.

Small Business Marketing 292

Small Business Marketing Tactics Business Peer-to-peer 292

Optinmonster

APRIL 11, 2024

Want to generate more leads from your website, but don’t have the time or energy to do it? Or maybe you don’t want to spend thousands of dollars on developers, marketers and designers to create the digital infrastructure you’d need to generate leads on repeat, hands-free. In both cases… We have a solution.

Automation 87

Automation Marketing Websites Work Management Conversion 87

Sprout Social

MARCH 21, 2022

Guides are a collection of published posts featured on your Instagram profile. In 2020, Instagram introduced Guides as “…a way to more easily discover recommendations, tips and other content from your favorite creators, public figures, organizations and publishers on Instagram.”. 6 Instagram Guide examples to elevate your brand.

Examples 103

Examples Curation Communities Ideal Customer Profiles 103

ClickZ

SEPTEMBER 12, 2019

User-generated content (UGC) produced by customers who support specific brands is a growing trend thanks to the ubiquity of mobile devices and social media. Many of their customers post pictures of their S’well bottle in their personal Instagram feeds. Here’s an example for S’well’s website. Source: S’well.

User-Generated Content 69

User-Generated Content Generation eCommerce Content 69

nDash

OCTOBER 23, 2018

And in the digital world, word of mouth often takes the form of user generated content. When customers are creating user generated content—sharing posts on social media, leaving product reviews, making videos about your products and services—your brand message starts to spread online. I’ve been there.

User-Generated Content 55

User-Generated Content Word of Mouth Generation Peer-to-peer 55

Buffer

AUGUST 3, 2022

Any company can sell its customers a product or service, but a great brand offers its followers something even better – a sense of community and belonging. After all, a major goal for all businesses is customer retention, that is, having loyal customers who repurchase from your brand time and time again.

Small Business Marketing 98

Small Business Marketing Facebook Examples Business 98

Sharpspring

JANUARY 26, 2021

The most effective, proven inbound marketing examples create a helpful brand experience for potential clients instead of making them feel they’re being sold to, and that’s the ultimate goal of good inbound marketing. It’s the strategy of connecting to customers through experiences, tips and content that they find useful.

Inbound Marketing 98

Inbound Marketing Examples Planning Advertising Agencies 98

Optinmonster

NOVEMBER 20, 2023

In this blog, we’ll share 9 real-life examples to help you come up with engaging promotional code ideas and generate more leads. Fast forward to today, modern online brands like PortraitFlip generate over 750 new leads in 6 months , thanks to the power of discount coupons.

Examples 59

Examples Urgency Marketing Loyalty Mobile Advertising 59

Convert

OCTOBER 26, 2020

One of the best examples of these psychological and social phenomena in action is social proof. So, let’s take a look at six of the best social proof examples you can start incorporating on your product pages right now just in time for the peak holiday season. Customer Reviews. Help a Reporter Out is a great example.

Examples 105

Examples eCommerce Validation Cross-Selling 105

Martech

APRIL 18, 2024

I’ve been writing about marketing tools for over a decade, and some of my earliest published articles were about the new breed of social media monitoring tools. Target users. What type of customer support are you looking for? This is a great example of how formerly text-based GPT’s are beginning to generate complex visuals.

Marketing AI 134

Marketing AI Paid Search Agency Generation Enterprise Management 134

Content Standard

JULY 25, 2017

Now that everything is queued up to publish on Monday, she can finally relax. From social media to user-generated content, there seems to be a bucket of tactics in marketing that B2B brands like to think just can’t work for them as effectively as for B2C. Sure, some user-generated content can be a bit off-the-wall.

User-Generated Content 70

User-Generated Content Enterprise Management Work Management B2B Marketing 70

Hubspot

APRIL 15, 2021

The nearly one-year-old social media platform which allows users to drop into audio-only chat rooms has grown from 600,000 to 10 million active users in just a few short months. Users also love Clubhouse for its entertainment factor. However, one major theme to note is that it's users want to hear from people -- not just brands.

Examples 101

Examples Brand Identity Branding Work Management 101

Optinmonster

JULY 20, 2021

Customer testimonials are a powerful tool that every marketer should have in their arsenal. In this post, we’ll share 10 different types of customer testimonials examples that you can use on your website. More specifically, we’ll cover examples including: Quotes. Why Customer Testimonials Work Like Magic.

Ideal Customer Profiles 104

Ideal Customer Profiles Examples Peer-to-peer Case Study 104

Contently

FEBRUARY 22, 2023

Let’s explore three emerging video formats and how brands can integrate them into brand awareness and lead-generation campaigns. If executed well, video formats such as short-form, live streaming, and user-generated content can serve all stages of the marketing funnel. Ask users to keep it short and simple.

Top of Funnel 148

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 148

Sprout Social

NOVEMBER 29, 2023

Instagram automation refers to the use of third-party software to manage your account, carry out tasks and/or interact with users without a human present. The platform wants its users to engage authentically and organically, so Instagram put together limits and penalties for tactics they see as potentially gaming their algorithm.

Automation 115

Automation Tools Work Management Marketing & Strategy 115

Outgrow

MARCH 18, 2020

Amazing Interactive Content Examples From 2019. That just might be the reason why amazing interactive content examples are easy to come by. Check how these global brands made the most to engage new and existing users. These are the best interactive content examples out there! Those were some fun times, weren’t they?

Examples 52

Examples Outgrow Content Sales Qualified Leads 52

Animalz blog

MAY 2, 2023

While SEO isn’t dying, it is undergoing substantial changes, accelerated by generative AI, and it’s worth hazarding a few educated guesses about what it might look like on the other side. Massive Increase in Competition for All Search Results Generative AI will dramatically increase the amount of SEO content published each day.

SEO 145

SEO Ad Frequency User-Generated Content Custom Publishing 145