Content Marketing Institute

NOVEMBER 17, 2017

Covelli Enterprises, which owns Panera restaurants in Ohio, takes Wi-Fi users to a landing page promoting an upcoming feature such as this one for Veterans Day. Promotion of apps or QR codes for visitors to use to see healthy recipes created by the practice’s doctors (which could connect to a grocery delivery service too).

Content 101

Content Landing Pages Curation Conference 101

RebelMouse

OCTOBER 9, 2023

An Apple News algorithm offers these suggestions based on readers' interests and preferences (curated by Apple's editors). Many publishers have used them to encourage newsletter signups, publication subscriptions, website registrations, app downloads, and other first-party data strategies.

CMS Development 52

CMS Development Industry CMS Automation Enterprise Management 52

Webbiquity

SEPTEMBER 21, 2010

Weekly news magazines are declining, newspapers are shriveling, and industry trade magazines are downsizing. New tools, however, are bringing sophisticated content aggregation and curation within reach of midsized enterprises. The site also makes it easy to promote your newspaper through Twitter and Facebook.

Aggregators 100

Aggregators Blogger Media Curation 100

Scoop.it

APRIL 18, 2019

The solution: curating a unique, engaging email newsletter that will position you as the go-to resource in your industry. The key word here is curating, rather than creating from scratch. This guide will show you the benefits and practical tips to maximize the impact of your newsletters with content curation.

Curation 100

Curation Newsletter Marketing Automation Services Content 100

KoMarketing Associates

MARCH 26, 2015

Our SEO team might, for example, identify prospects and send out initial outreach, but our content and social teams also have a hand in the process by creating and promoting content specific to each third-party site’s audience and relevant social channels. Content Marketing & Social Media Coordination.

Content Marketing 120

Content Marketing B2B Thought Leadership Content Curation 120

Liveintent

AUGUST 9, 2022

Brand awareness campaigns are great vehicles for not just promoting products, but pulling back the curtain on your brand and sharing the deeper purpose behind your products and services. How are you promoting wellness and sustainability? So you can tap into a logged-in audience of over 200 million active and engaged newsletter readers.

Paid Content 62

Paid Content Brand Identity Branding Cost per Acquisition 62

Convince & Convert

DECEMBER 14, 2015

Remember that time when you wrote content to promote a new product the day before it launched? Magazines are arguably one of the first publications to rock content calendars. The Promotion Calendar. Creating content without promoting it is like hosting a party without sending out invitations. I’ve been there.

Planning 110

Planning Content Work Management Custom Publishing 110

Scoop.it

OCTOBER 26, 2023

The answer is to leverage content curation. This post is all about how content curation will help you become a trusted authority, boosting traffic, engagement, and sales. Content curated by a Scoop.it You could collect the links and send them to your email subscribers via your newsletter. Dive in to learn more.

Curation 96

Curation Content Thought Leadership User-Generated Content 96

Content Marketing Institute

DECEMBER 5, 2017

Few would argue about the power and value of educational content – whether a blog, an e-newsletter, a white paper, or a how-to video. Students on the show are also promoting it to their friends, and the schools are promoting it on their websites,” says Oxford. We can also email it out to our customer base,” he says. Conclusion.

Class 101

Class Digital Asset Management Education Webinar Metrics 101

Contently

OCTOBER 15, 2020

We’re all bombarded with pop-ups asking us to subscribe to newsletters and talk to a salesperson. Newsletters Have Become the Centerpiece of Content Distribution. Platforms like Substack have made it ridiculously easy for anyone to start an email newsletter. There’s always another hot new marketing channel.

Lead Ranking 218

Lead Ranking Promotion Trends Top of Funnel 218

ConvertKit

SEPTEMBER 29, 2020

What is a paid newsletter? Why start a paid newsletter? How to launch your first paid newsletter. Launching a paid newsletter is a marathon, not a sprint. Since then, newsletters have come a long way. New technology has opened up paid newsletter subscriptions to creators of all kinds. Jump ahead.

Newsletter 132

Newsletter Curation Pricing Price 132

Content Marketing Institute

OCTOBER 15, 2017

Brand response – Ask visitors to our website to subscribe to the brand’s e-newsletter on healthy eating for families. Identify the trusted content brands and resources in your industry, and explore potential partnerships for content creation, distribution, and promotion. Share and curate third-party content through our channels.

Top of Funnel 110

Top of Funnel Trigger Marketing Content Fulfillment 110

Content Standard

DECEMBER 4, 2017

Say what you will about curation as a content strategy; this is not the time. Consider it the difference between a magazine article and a paper in an academic journal: Both require research, investigation, and analysis, but of considerably different kinds. For more stories like this, subscribe to the Content Standard newsletter.

Thought Leadership 99

Thought Leadership B2B Thought Leadership Paid Search Agency Work Management 99

RebelMouse

FEBRUARY 28, 2019

Custom Sponsor Landing Pages Build a custom brand page that aggregates all content that is created and curated for the brand you're working with. United Airlines' Journey Contest is another great example that drove incredible engagement: PAPER Magazine 's " Break the Internet Awards " is yet another example of a successful campaign.

Paid Search Agency 40

Paid Search Agency Cost Per Thousand CPM Brand Identity 40

RebelMouse

FEBRUARY 28, 2019

Custom Sponsor Landing Pages Build a custom brand page that aggregates all content that is created and curated for the brand you're working with. United Airlines' Journey Contest is another great example that drove incredible engagement: PAPER Magazine 's " Break the Internet Awards " is yet another example of a successful campaign.

Paid Search Agency 40

Paid Search Agency Cost Per Thousand CPM Brand Identity 40

Scoop.it

APRIL 6, 2023

Enter content curation. Content curation keeps your content pipeline running and your calendar active. At its best, content curation allows your business to stay relevant in a content-driven marketplace. Content curation is more than content sharing. What is Content Curation?

Curation 80

Curation Small Business Marketing Top of Funnel Business 80

Contently

OCTOBER 15, 2021

We’re all bombarded with pop-ups asking us to subscribe to newsletters and talk to a salesperson. Newsletters Have Become the Centerpiece of Content Distribution and Audience Building. Platforms like Substack have made it ridiculously easy for anyone to start an email newsletter.

Lead Ranking 128

Lead Ranking Promotion Enterprise Management Trends 128

Convince & Convert

JUNE 1, 2014

I remember waking up early and reading dozens of great blogs and online newsletters and trying to figure out the news of the day in social and digital, and then writing a “here’s what I think” post as fast as I could, and then going back to all of those sources and writing strong comments with links to my posts attached.

Twitter 167

Twitter Paid Search Agency Personalization Planning 167

US Data Corporation

SEPTEMBER 10, 2019

One of the main reasons you should consider cold emailing potential customers is because you have the capability to curate the content for the intended recipient. To support this, a study done by Forbes Magazine reveals that the average person checks their email about 15 times a day. How To Approach Cold Email Marketing.

Email Marketing 40

Email Marketing Sales Qualified Leads CAN-SPAM Cold Calling 40

US Data Corporation

SEPTEMBER 10, 2019

One of the main reasons you should consider cold emailing potential customers is because you have the capability to curate the content for the intended recipient. To support this, a study done by Forbes Magazine reveals that the average person checks their email about 15 times a day. How To Approach Cold Email Marketing.

Email Marketing 40

Email Marketing Sales Qualified Leads CAN-SPAM Cold Calling 40

US Data Corporation

SEPTEMBER 10, 2019

One of the main reasons you should consider cold emailing potential customers is because you have the capability to curate the content for the intended recipient. To support this, a study done by Forbes Magazine reveals that the average person checks their email about 15 times a day. How To Approach Cold Email Marketing.

Email Marketing 40

Email Marketing Sales Qualified Leads CAN-SPAM Cold Calling 40

Paul Gillin

OCTOBER 5, 2011

Both turned out to be promotions for companies exhibiting at the conference. The weekly newsletter is always good for a laugh. Each of these daily newsletters spotlights a different category of goodies I can get for nothing. I may not buy from them, but I sure do help promote their wares. And I do, nearly every day.

Direct Marketing 50

Direct Marketing BtoB Word of Mouth Conference 50

Single Grain

FEBRUARY 24, 2020

We’re always putting our top effort into the content we create, but what about our content promotion strategies? That’s where content promotion gives you a boost. Content promotion is all over the place for most brands. But there are three content promotion methods that you may have missed. Tried and tested.

Top of Funnel 124

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 124

Hubspot

APRIL 4, 2016

For B2B tech marketers, it's crucial to understand the real value of the technology you're promoting - whether it’s a simple consumer product or a complicated enterprise service. Curate Content. Keeping tabs on the industry will help you curate the best content from thought leaders, customers and other important figures.

B2B Marketing 28

B2B Marketing Buyer Personas B2B Curation 28

ClearVoice

DECEMBER 19, 2018

Distribution methods include company newsletters, organic and paid social media, employee email signatures, employee advocacy, paid media distribution, syndication, curated content hubs, and SEO. Without an effective content distribution and promotion strategy, all your content efforts will fall flat. Company newsletters .

Distribution 97

Distribution Marketing Automation Services Promotion Tactics 97

Single Grain

FEBRUARY 24, 2020

We’re always putting our top effort into the content we create, but what about our content promotion strategies? That’s where content promotion gives you a boost. Content promotion is all over the place for most brands. But there are three content promotion methods that you may have missed. Tried and tested.

Top of Funnel 92

Top of Funnel Blast Campaigns Promotion Marketing & Strategy 92

Heinz Marketing

FEBRUARY 19, 2018

Podcast formats from Q&A to curated shows. And there’s a podcast I listen to called Milk Street Radio, and it’s produced by Christopher Kimball, who used to have Cooks Illustrated, and his business now is called Milk Street, and he has a magazine. And it’s a curated set of content. It is a true magazine.

Top of Funnel 58

Top of Funnel Banner Ads Paid Search Agency Banners 58

Webbiquity

MARCH 23, 2017

So how much time should you spend on content promotion versus content production? You need an active social media network, possibly some influencer outreach, and perhaps even paid promotion, in order to get noticed. When you create your blog post it’s useful to consider where else you could promote this post. ” — {grow}.

Marketing Automation Services 239

Marketing Automation Services Distribution Budget Programs Tools 239

SendX

SEPTEMBER 9, 2018

This has templates (5) for the following use cases : Newsletter. Newsletter. Email Newsletter Template. Promotional Email Template. Survey - A survey template with Net Promoter Score buttons 0 through 10. Newsletter (1). Newsletter (9). Just pick the right category and go with it. Simple Announcement.

Template 160

Template Resources Sample CMS Development 160

Sharpspring

MARCH 18, 2020

By taking this approach, you can promote continued interest in your product rather than “one and done” signups, which are less likely to result in qualified leads. These “media hits” could include guest articles published in industry blogs or magazines; coverage by local, regional or national newspapers; or inclusion in a curated list (e.g.

Paid Search Agency 81

Paid Search Agency Advertising Agencies Inbound Marketing Ad Agencies 81

Content Standard

AUGUST 9, 2017

You’d think running a literary magazine would just require collecting submissions, designing issues, and distributing it in some way, but that’s the furthest thing from the truth. Curating outside content that will appeal to our audience to post on social via HootSuite. Bear with me here: Elle is baby Cosmo.

Content Marketing 44

Content Marketing Paid Search Agency Business Content 44

Single Grain

JULY 18, 2019

Practically speaking, they’ve become a necessity for brands on Facebook since the site tweaked its algorithm at the start of 2018 to promote more posts from family and friends and less commercial content. Your goals for the Group (such as promoting discussion about a certain topic). So what’s so special about Facebook Groups?

Facebook 111

Facebook Spending Webinar Metrics Paid Search Agency 111

Webbiquity

JULY 26, 2010

Dianna Huff – B2B Marcom ( Small Business Newsletter Email Campaign Facebook SEO Budget Writing ). Biznology ( Search Engine Public Relations Social Media Mobile Marketing Promotion Transparency ). T-Mobile Curates Web Content , June 29, 2010. Self-promotion, Internet style , June 10, 2010. June 30, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Content Marketing Institute

JANUARY 29, 2018

Editor’s note: Even if you read this title when CMI published it three years ago, you’ll find the updated information and new examples helpful to your content curation. Content curation taps into the power of existing owned, social, and third-party media to enhance and extend your content marketing resources.

Curation 111

Curation Examples Content Paid Search Agency 111

SendX

APRIL 1, 2019

It is a list of people who’ve signed up willingly to receive your e-newsletters or any other e-communication you may plan to send them. No one wants to spend time filling out government-level forms to sign up for a newsletter or an update. Apparently, a simple “Submit” or “Register” for the newsletter is not going to cut it.

Ad Building 162

Ad Building Marketing & Strategy Opt-out Opt-in 162

Scoop.it

FEBRUARY 17, 2022

As a content marketer, you spend an exhausting amount of time on content curation and trying to figure out new topics for your social media pages and blogs. What might come to your rescue is the perfect content curation strategy that lets you gather, select, and share relevant content from various channels. Let’s explore them further.

Curation 118

Curation Social Media Email Marketing Social Marketing 118

ClearVoice

JUNE 20, 2022

These pieces of content often aren’t created to flat-out promote or sell your products or services. This is why you shouldn’t also tell your readers to share your content, comment, or subscribe to your email newsletter. Presenting a mix of content in magazine format can help move your customers down the funnel.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52