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What you need to know about social media copyright

Sprout Social

Navigating social media copyright can be like sailing in uncharted waters. Risks like trending sounds, user-generated content (UGC) and creator partnerships can rock even the most responsible, well-meaning brands. With every new wave of social trends come unanticipated legal consequences.

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Copyright Crisis: What to Do if You’re Accused of Copyright Infringement

ClearVoice

Copyright infringement is always in the news. Khloe Kardashian’s fashion brand Good American has been sued by a photography company claiming that Kardashian’s Instagram post of a specific photo of model Bella Hadid violated its copyright. However, copyright isn’t a sword to use for personal gain. copyright law.

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The 4 categories of AI that impact marketing: Generative AI

Martech

This first article of the series will look at generative AI, a category that includes tools you might have used — or at least heard plenty about — like OpenAI’s ChatGPT or Google’s Bard (focused on generating text responses to queries), MidJourney and Dall-E (focused on generating imagery) and many others.

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AI copyright could lead to new Marketing opportunities

Kevin Indig

One boring but important factor makes a big difference in the conversation about how AI might change Marketing: copyright. Copyright lawsuits have the power to decide whether content platforms like Quora, Yelp or IMDB will benefit from generative AI or be disrupted by it. Who owns AI training data?

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SEO for Creatives: Optimizing Visual Content for Search

Stevens & Tate

Whether you’re a photographer, graphic designer, artist, or any other type of creative professional, it’s essential to understand how to optimize your visual content for search engines; also knows as Creative SEO. This includes details like title, description, tags, and copyright information.

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What could disrupt the future of generative AI?

Martech

There’s a lot of talk these days about how generative AI could put people out of work. Not as much thought is given to how people could put generative AI out of work. Everything I say here about written content applies equally to graphic, video and any other creative content. But they could — and quite possibly will.

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The Responsible Approach to Generative AI

Content Standard

According to a recent Gartner poll of over 2,500 executives, 70% are actively investigating and exploring generative AI, while 19% are already in pilot or production mode. This paints a vivid picture of the business urgency that’s built up around generative AI this year alone.