Contently

MAY 7, 2021

When I went to post my LinkedIn newsletter this week, I was treated to a surprise: LinkedIn asked if I wanted to publish the article as myself or as Contently. Now, you might be saying, “Joe, you weird little content nerd, why are you so excited about this?” ” And listen, I get it. you’re done.

Linkedin 144

Linkedin B2B Thought Leadership First-Mover Advantage Paid Search Agency 144

ClearVoice

JANUARY 26, 2024

At ClearVoice, we understand that not all people are content people. Heck, not all marketing people are content people. We’ve been tempted to and have poured a ton of dollars into paid before, and we’re a content-led organization that has used content to grow our organic traffic 35X (and counting over the past five years).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Industrial Marketing Today

JULY 29, 2009

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.

Social Networks 60

Social Networks Lead Scoring Lead Ranking Web 2.0 60

Webbiquity

FEBRUARY 5, 2016

Consumer and B2B marketers alike consistently identify “producing enough content” as one of their top content marketing challenges. Content engagement, budget, and variety are also commonly mentioned among those top challenges. It is also helpful for streamlining your social media content production.

Budget Programs 100

Budget Programs Tools Planning Content Marketing 100

Contently

MARCH 6, 2018

You write a lot about how the future of content marketing is technology boosting human creativity. Hell, I just had a nightmare that Contently fired me and replaced me with robot Will Smith, which is probably a sign I need to stop watching I, Robot every time I fly Delta. We just hired a new content strategists (sup, Kema!)

Content 167

Content Linkedin Facebook Analysis 167

Webbiquity

MARCH 13, 2019

They’ve adapted to using online social networks (namely LinkedIn) to identify passive candidates in the last few years and it’s serving them well. These sites are also places where your followers will promote your content and where someone else might find your content and link to it.

Social Media 208

Social Media Search Marketing Social Marketing Optimization 208

Buffer

FEBRUARY 21, 2023

Now, in 2023, we have 80,000 followers across our social networks and 5,800 in our closed communities. We created our own press From the start, I was intent on public relations being a part of our marketing strategy. So we started creating our own original content across multiple platforms to serve as a sort of press outlet.

Brand Identity 88

Brand Identity Branding Press Peer-to-peer 88

Contently

APRIL 20, 2016

As Contently’s editor-in-chief, my job is to immerse myself in every intricacy of the content marketing industry. But it does make sense to hire someone who can geek out on content all day and answer everyone’s questions. In a nutshell, what’s just one sentence to describe content marketing?

Advertisements 113

Advertisements Advertising Content Mobile Advertising 113

Sprout Social

JUNE 27, 2023

Reviews give first-hand information on how to improve your offerings, create better-performing content and build more authentic, meaningful relationships that boost brand loyalty. Review analytics tools like Sprout analyze content across multiple social channels and profiles simultaneously. Let’s take a closer look.

Ideal Customer Profiles 124

Ideal Customer Profiles Brand Identity Branding Customer Satisfaction 124

Paul Gillin

JANUARY 24, 2013

I’ve read thousands of press releases over the years but don’t believe I ever wrote one until now. New Book Explores Recent Epidemic Of Online Customer Assaults on Businesses. ‘Attack of the Customers’ Helps Marketers and Business Owners Manage and Prevent Reputation Threats Carried on Blogs and Social Networks.

Press 50

Press Peer-to-peer Amazon BtoB 50

KoMarketing Associates

AUGUST 18, 2016

And, of course, content marketing came to mind, since anyone who’s spent any time developing content programs knows that you win some – and you lose some. So let’s take a look at some proactive steps you can take when your content marketing initiatives don’t perform as well as expected: Get Analytical. Get Creative.

Content Marketing 120

Content Marketing Marketing Analytics Tools Planning Content 120

Sprout Social

FEBRUARY 15, 2023

Some brands are leading the charge by creating initiatives and campaigns centered around content creation, storytelling and featuring Black talent. Nine Black creators were selected to amplify their content creation efforts by providing them with resources, tools, courses, and access to a network of executives to learn from.

Brand Identity 93

Brand Identity Branding Budget Programs Communities 93

Adobe Experience Cloud Blog

NOVEMBER 26, 2009

At this Dreamforce 2009 session led by Fernando Obregon Almazan, salesforce.com; Lorena Vales, salesforce.com; and Jonathan Hersh, salesforce.com, marketers learned about how and why companies should participate in social networking to generate brand awareness and create a viral effect when clients or prospects recommend their products.

Salesforce.com 48

Salesforce.com Social Networks Peer-to-peer Effectiveness 48

EveryoneSocial

JUNE 29, 2023

We define it as your people sharing your most important content to their social networks. Critically, most important content can mean a lot of different things. It can mean your corporate content, blog posts, press releases, product launch announcements, event promotions, new hire announcements, etc.

Planning 52

Planning Paid Search Agency Paid Social Agency Social Networks 52

Content Standard

OCTOBER 1, 2020

Just sit back and press play. Nicholas Christakis: The hidden influence of social networks 18. In need of a little motivation? These 19 marketing TED Talks are guaranteed to make you hit the reset button on your marketing strategy. Rory Sutherland: Life lessons from an ad man 2.

Press 91

Press Social Networks Marketing & Strategy Network Marketing 91

Sprout Social

MARCH 7, 2024

Investigate details such as their content marketing plans, influencer collaborations and sales channels. Consider how their products meet the pressing needs of customers and look for areas of dissatisfaction you can capitalize on. The goal is to analyze the factors behind their success and use those insights to inform your strategy.

Analysis 89

Analysis Marketing AI Examples SWOT 89

EveryoneSocial

APRIL 14, 2022

W hen workers take the initiative to share company content with their own networks, it increases the content’s visibility exponentially. Plus, employee-shared content is more authentic and trustworthy than brand-shared content. Create killer content. Or a company press release? The result?

Press 95

Press Newsletter Network Marketing Social Media 95

Sprout Social

JULY 19, 2022

According to 72% of our LinkedIn community , hashtagging impacts the overall performance of social media content. Forward-thinking brands use them with specific goals and intentional strategies in mind—whether they’re making their product go viral or gaining international press. Using hashtags on different social networks.

Effectiveness 116

Effectiveness Social Media Paid Search Agency Viral Marketing 116

Contently

JUNE 19, 2017

Most of our current crop of popular rappers are marketing savants: Think Kanye’s mastery of earned media, Drake’s social networking nous, or Young Thug’s promotional instincts. Somebody got to press that button and buy that song. But that hasn’t always been the case. Somebody has to go vote.

Brand Identity 151

Brand Identity Branding Ad Building Content 151

Hubspot

JUNE 6, 2022

Seeing the kind of content it's promoting and getting a feel for its brand voice helps you understand how to better present yourself to a buyer. The Company’s Press and Media Releases Page. Press and media releases give you valuable context into how the company operates and has been performing. The Company’s Twitter Account.

Research 90

Research Marketing Automation Services Tips Best Practices 90

PureB2B

SEPTEMBER 10, 2019

With content marketing, success sometimes lies in how well your content can tell a story and speak your customers’ language. Creating impactful content could mean the difference between a successful marketing campaign and one that falls flat. Put on the Press Hat. And that means doing some homework.

Case Studies 62

Case Studies Social Networks Blast Campaigns Network Marketing 62

Adobe Experience Cloud Blog

JUNE 15, 2017

I haven’t had to actually convince my leaders to let me and my team invest in 10X content. But the point of this article is to talk about how investing in 10X content is helping us achieve multiple goals. What Is 10X Content, Anyway? In the video, Rand proposed placing content on a scale of Panda Invasion to 10X.

Top of Funnel 127

Top of Funnel PR Content Lead Scoring 127

Optinmonster

MAY 16, 2023

While on-page SEO focuses on optimizing your website’s content, structure, and HTML elements, off-page SEO considers external factors that impact your website’s visibility and credibility in search engine rankings. Table of content: What Is Off-Page SEO? Let’s get started! Why Is Off-Page SEO Important?

SEO 77

SEO Lead Ranking Lead Scoring Link Building 77

Biznology

APRIL 3, 2018

The reason you’re so accomplished is that you are a shrewd judge of the landscape — and the landscape has changed and it includes not just what’s said by your communications team, your press releases, the New York Times, the Financial Times, or even MarketWatch. Folks are already talking about you online — or soon will, gladly and badly.

Business 197

Business Enterprise Management Blogger Class 197

readwrite

APRIL 14, 2008

The more popular you are on social networks or elsewhere on the web (for example, if you author a popular blog) the more money you can raise for charity and the more chances you can earn to win prizes. In exchange for displaying the ads on their social networking profiles, users are rewarded with points.

Social Networks 40

Social Networks Profiling Ad Exchange Viral Marketing 40

Integrated B2B

JUNE 16, 2020

If you’re in B2B marketing, you’ll naturally understand the importance of creating great content. But great content will only be seen and shared if you distribute it effectively. Here are some best practices for sharing content on LinkedIn. The content on your LinkedIn page should be about your organization or your industry.

Linkedin 52

Linkedin Practices Best Practices B2B Thought Leadership 52

PureB2B

SEPTEMBER 10, 2019

With content marketing, success sometimes lies in how well your content can tell a story and speak your customers’ language. Creating impactful content could mean the difference between a successful marketing campaign and one that falls flat. Put on the Press Hat. And that means doing some homework.

Case Studies 59

Case Studies Social Networks Blast Campaigns Network Marketing 59

Contently

MAY 2, 2018

But I recently decided to dogfood Contently for a personal project—the launch of my upcoming book Dream Teams. Along the way, I realized this could be instructive to a lot of marketers out there, whether you use a content platform or not. This means you have a lot of time to create content to support it. Okay, back to the plan.

Top of Funnel 167

Top of Funnel Campaigns Optimization Planning 167

EveryoneSocial

FEBRUARY 3, 2021

Whether it is a formal press release or branded content on social media, these communications build the company’s public image and impact the perception of a brand and its products or services. Marketing, content, and advertising created by the company to promote it are included as external communication methods.

Planning 60

Planning Enterprise Management Work Management Lead Scoring 60

Contently

JUNE 8, 2017

As a content strategist, I ask people about their content marketing goals every day. ” These goals vary greatly since content can impact everything from sales to customer experience , but there’s one goal that’s pretty universal: growing your email list. Social media advertising. Content marketing.

Cost per Acquisition 167

Cost per Acquisition Effectiveness CPC Cost Per Click 167

EveryoneSocial

AUGUST 27, 2018

It is especially important these days as social networks have become massive centers for connecting with prospects and customers. On top of that, 76% of individuals surveyed say that they’re more likely to trust content shared by “normal” people than content shared by brands. Social Media Today ). Globalwindex ).

Statistics 100

Statistics Paid Content Peer-to-peer Stats 100

Content Standard

OCTOBER 25, 2014

Marriott International is the latest brand to rev up its content marketing efforts with a new creative studio devoted to content development, production, and distribution. This move follows a growing marketing trend that has brands clamoring to become content publishers.

Microsite 40

Microsite Television marketing Content Social Networks 40

Adobe Experience Cloud Blog

JUNE 18, 2018

While tapping into the search capabilities (#searches, for instance) of social networks like Facebook and Twitter is an easy way to discover these conversations, social media listening tools make it easy for you to stay on top of hot topics. STEP 5: Build Social Media Platform-Specific Landing Pages. Buy my stuff!”.

Social Media 134

Social Media Sales Leads Top of Funnel Conversion 134

Contently

JUNE 12, 2017

For those who are active on social, LinkedIn tends to be the first choice, followed by Twitter. Every other social network lags behind in a major way: 8 percent (40 in total) of F500 CEOs use Facebook (and only eight are active), and 11 are on Instagram.

Social Media 167

Social Media B2B Thought Leadership Thought Leadership Media 167

Adobe Experience Cloud Blog

AUGUST 14, 2017

Unlike the company’s venture into related video content, which launched in 2015, Watch seems to initially compete directly with YouTube, with the potential to creep into Netflix’s original series market share. Initially, content creation will only be available to select publishers and creators in the U.S. Facebook Watch & Content.

Facebook 134

Facebook Advertising Agencies B2B Thought Leadership Paid Search Agency 134

Online Marketing Institute

AUGUST 7, 2018

The Six Building Blocks of Digital Transformation -Optimizing Your Website for Voice Search & Position 0 -The Road Forward for Social Media Marketers – A New Reality -The Rise of the Algorithmic CMO See all Webinars ⟶ Newest Classes -Intro to Scrum -Are You Future Ready? Don’t limit yourself to the top five social networks either.

Social Media 52

Social Media Work Management Marketing Management Class 52

PureB2B

JANUARY 15, 2018

If you’re not already syndicating your content in one way or another, you really should be. The online world is a big and cluttered place, so it isn’t reasonable to think that you can limit the distribution of your content solely to your own blog. For one, not all sites allow content syndication. Strategies to Syndicate Content.

Paid Content 59

Paid Content Content Network Marketing Advertising Mediums 59