Scoop.it

DECEMBER 15, 2020

On the marketing front, many find that a content curation strategy is helpful in scaling up without requiring a ton of additional resources. The Benefits of Content Curation for Startups. It’s about using other content as inspiration and sharing it in a way that benefits the original creator and serves your readers.

Curation 54

Curation Startups Marketing & Strategy Aggregators 54

ClearVoice

MARCH 14, 2024

The same is true for content creation — you can spend several hours creating great content, but if your distribution strategy falls short, your content’s reach and impact will also fall short. Content distribution is a core component but often an underutilized aspect of content marketing.

Advertising Agencies 52

Advertising Agencies Planning Distribution Peer-to-peer 52

Buffer

JANUARY 18, 2023

Behind every incredible creator is an army of tools — and even people — to support every stage of content creation. In this article, we’ll walk you through some of these tools and how they can support your content creation journey. Instead, it shares a curated answer in the format you request.

Budget Programs 122

Budget Programs Process Tools Pricing 122

Content Standard

APRIL 26, 2019

So how can you know the best social media distribution channels for your content when the platforms are in constant flux? For starters, stop thinking about distribution and start thinking about communication. ” B2B Embracing LinkedIn for Content Distribution Strategy. We really have no choice.”

Distribution 111

Distribution Social Media Paid Content Advertising Channels 111

Marketing Insider Group

JANUARY 16, 2023

Staying up-to-date with marketing trends and developments is easy with digital newsletters and networking platforms. Staying up-to-date with marketing trends and developments is easy with digital newsletters and networking platforms. Effective content marketing is tailored to consumers. Quick Takeaways. Increasing Competition.

Allocation 187

Allocation Privacy Peer-to-peer Ethics 187

Content Standard

JANUARY 22, 2021

What if your content marketing were so perfectly targeted that audiences trusted you to become the tastemaker in your space? Dog toys, dark romance novels, beard balm, makeup, craft liquor, curated clothing —enthusiasts of all kinds of things sign up for subscription boxes. Does your content provide that same visceral connection?

Content Marketing 126

Content Marketing Planning Curation Content 126

Animalz blog

MARCH 21, 2024

A few years back, I mentioned to John Collins, then content director at Intercom, how much Animalz customers admired their blog. John’s quip summed up what so few seem to understand about content strategy: You must be able to afford your own approach. But a lot has changed in the content world since then.

Lead Ranking 81

Lead Ranking Lead Scoring Thought Leadership Allocation 81

SnapApp

SEPTEMBER 6, 2018

When most of us think about curated content we immediately conjure up the image of a fabulous art curator tirelessly searching for the perfect painting to complete a collection or the perfect piece for a space. So what is content curation? And successful marketers and their audiences both win with curated content.

Curation 48

Curation Tools Content Verticals 48

SnapApp

SEPTEMBER 6, 2018

When most of us hear the word curation we immediately conjure up the image of a fabulous art curator tirelessly searching for the perfect painting to complete a collection or the perfect piece for a space. So what is content curation? And successful marketers and their audiences both win with curated content.

Curation 48

Curation Tools Content Verticals 48

Liveintent

JANUARY 12, 2022

With inventory packages, you can be sure you’re getting in front of the right audiences by reaching them alongside content that’s most relevant to their interests and your products. LiveIntent offers a selection of inventory packages that advertisers can use to reach target audiences across premium email newsletters.

Advertising Agencies 126

Advertising Agencies Newsletter Opt-out Custom Publishing 126

Inbox Insight

MARCH 15, 2023

B2B content syndication programs have become an increasingly popular way of reaching a wider audience, and email is an integral part of it. Reading time: 4 minutes What is B2B content syndication? This is done by producing and sharing valuable, informative content with the aim of increasing brand awareness and driving website traffic.

Lead Scoring 52

Lead Scoring Lead Ranking Content High Quality Lead 52

ClearVoice

JANUARY 26, 2024

At ClearVoice, we understand that not all people are content people. Heck, not all marketing people are content people. We’ve been tempted to and have poured a ton of dollars into paid before, and we’re a content-led organization that has used content to grow our organic traffic 35X (and counting over the past five years).

Paid Content 92

Paid Content Top of Funnel Work Management Marketing Management 92

Liveintent

DECEMBER 7, 2021

Most importantly, have you prepared to win over audiences by advertising alongside the content that’s most relevant to them and your products? With inventory Packages, advertisers can contextually target audiences at scale inside the premium email newsletters they’re already reading. Custom packages.

Advertisements 71

Advertisements Advertising Top of Funnel Funnel Advertising 71

Outbrain

JULY 29, 2020

A newsletter is a creation that reflects time, creation, editing, and planning. As a result, each newsletter issue is its own product. The newsletter process begins by understanding and defining the benchmarks and goals of the newsletter. Put your newsletter link in your bio on Twitter, Instagram, LinkedIn, etc.

Newsletter 29

Newsletter ROI Generation Click Rate 29

FMG Suite

MARCH 7, 2023

March 7, 2023 – FMG Suite, a SaaS company specializing in marketing software and services for financial advisors, today announced the launch of a new AI-powered content personalization engine for social media content. Also on the roadmap is a feature that alerts advisors if their content may be flagged by compliance departments.

Social Media 52

Social Media Marketing Automation Services Ideal Customer Profiles Practices 52

Scoop.it

MARCH 18, 2021

To build a powerful content engine, you need to use content hubs as the backbone of your system. They help you sort and organize each piece of owned or third-party content and find it exactly when you need it, both for your internal and external audiences. Before you dive in, define your content hierarchy. Core topics.

Process 53

Process Optimization Curation RSS 53

Salesforce Marketing Cloud

DECEMBER 8, 2023

It enhances personalization, optimizes subject lines, generates dynamic content, determines optimal send times, and provides predictive analytics. AI uses advanced algorithms and machine learning to analyze vast amounts of data and deliver highly tailored and relevant email content to individual recipients.

Marketing Automation Services 115

Marketing Automation Services Email Marketing Paid Search Agency Work Management 115

ConvertKit

NOVEMBER 1, 2021

Just because you don’t have a product to sell yet doesn’t mean you can’t get paid for the content you’re already creating. For your tip jar to serve you, it needs a spot on your website or blog where your audience is consuming your content, where they’re finding value in what you offer. Newsletter footers.

Tips 104

Tips Paid Search Agency Curation Youtube 104

Martech

FEBRUARY 18, 2022

Functionality typically found in sales enablement platforms may include content enablement, automation and workflow tools, training functionality and analytics tools that provide insights to inform future strategies. Get the daily newsletter digital marketers rely on. Content management. Content personalization and distribution.

Digital Asset Management 98

Digital Asset Management Enterprise Management Work Management Marketing AI 98

Directive Agency

APRIL 26, 2023

Start hitting your marketing goals with a Customer Generation approach to producing content that brings views, engagement, and followers. This type of content establishes your credibility and encourages your followers to engage with your posts. Our LinkedIn engagement grew by 22% in just 1 month and yours can, too!

Linkedin 52

Linkedin Demand Generation Content Paid Search Agency 52

Liveintent

APRIL 11, 2023

Dynamic Audiences Use Dynamic Audiences to reach people who’ve already engaged with your website content and shown an interest in your products. Curate content with customized inventory packages Advertisers can also use inventory packages to reach customers with the right email ads in just the right contexts.

Top of Funnel 62

Top of Funnel Campaigns Ad Building Ad Exchange 62

MKT1

JANUARY 11, 2024

After reading this newsletter, you should have a few products to check out and a better tactical understanding of how AI can make you a better marketer. Personalized content at scale - Create relevant content for a specific person, company, funnel stage, and/or channel at scale. For example, you can use Beautiful.ai

Sales Management 52

Sales Management Paid Content Marketing Analytics Tools Tools 52

xiQ

MARCH 28, 2018

Creating stand-out content that is relevant, engaging, and useful takes an incredible amount of time, expertise and money. One such use of AI is the ability to curate millions of documents and content sources in to thought leadership content. THOUGHT LEADERSHIP DIGESTS NOT NEWSLETTERS. AI MEETS B2B MARKETING.

Marketing AI 81

Marketing AI B2B Thought Leadership Lead Scoring Lead Ranking 81

Biznology

SEPTEMBER 1, 2015

The post 3 project management tools for your distributed business appeared first on Biznology. Good luck and go git ’em, tiger! Like this post? Sign up for our emails here.

Distribution 80

Distribution Work Management Marketing Automation Services Marketing Management 80

Convince & Convert

SEPTEMBER 4, 2015

So it should be no surprise that the New York Times, as it has shaken up its digital strategy , has addressed how its email newsletters are composed and distributed, and as a result as seen an open rate of 70%. When we’re bombarded by so much content, it helps to have a compact and targeted messaging system that we can count on.

Email Marketing 167

Email Marketing Personalization Curation eCommerce 167

Liveintent

DECEMBER 21, 2022

First-party data strategies and email newsletters. The email newsletter is a powerful channel that can be used for more than content distribution. With solutions like LiveIntent’s, publishers can transform their email newsletters into a revenue channel that also helps publishers grow and activate their first-party data.

Advertising Agencies 62

Advertising Agencies Custom Publishing Newsletter Acquisitions 62

xiQ

MARCH 28, 2018

Creating stand-out content that is relevant, engaging, and useful takes an incredible amount of time, expertise and money. One such use of AI is the ability to curate millions of documents and content sources in to thought leadership content. THOUGHT LEADERSHIP DIGESTS NOT NEWSLETTERS. AI MEETS B2B MARKETING.

Marketing AI 62

Marketing AI B2B Thought Leadership Lead Scoring Lead Ranking 62

RebelMouse

OCTOBER 9, 2023

FlatPlan helps RebelMouse publishers deliver content to Apple News with a stable, automated integration. As media-industry obsessives, we first encountered RebelMouse through their content. Apple News is an application that aggregates news and features content from various publishers.

CMS Development 65

CMS Development Industry CMS Automation Enterprise Management 65

xiQ

APRIL 6, 2018

Targeted content for targeted audiences ignites customer engagement like you have never experienced before. In each instance, a personalized email digest was curated, daily, using xiQ’s Curation Workbench and sent via email to key purchasing influencers and decision makers in named accounts. 60% click-thru 5 – 10% of the times.

Account Based Marketing 79

Account Based Marketing ABM Curation Business 79

Hubspot

MAY 30, 2014

Our content curation objectives focus on keeping our broader prospect/customer/partner/pipeline network engaged with value-added content. These best practices are based primarily on what we do at Heinz Marketing, plus what we’ve seen scale well in the curation efforts of our clients and partners.

Curation 28

Curation Practices Effectiveness Best Practices 28

xiQ

APRIL 6, 2018

Targeted content for targeted audiences ignites customer engagement like you have never experienced before. In each instance, a personalized email digest was curated, daily, using xiQ’s Curation Workbench and sent via email to key purchasing influencers and decision makers in named accounts. 50 – 90% digest open rate.

Account Based Marketing 62

Account Based Marketing ABM Curation Business 62

Content Standard

DECEMBER 22, 2017

For brands that rely on some advertising to promote content and push leads, marketers will have to think critically about how their targeting criteria might come off to a non-marketing audience. But for content marketers, I like to think about the opportunity from the content strategy side.

Transparency 106

Transparency Social Media Social Marketing Media 106

Content Marketing Institute

OCTOBER 15, 2017

How do you identify an effective space in the content arena for your brand? We developed the audience journey as a tool for content marketers. Its sole purpose is to align your brand’s content with the needs of your audience. Remember, your audience decides what content it will consume, when it wants to consume it, and where.

Top of Funnel 111

Top of Funnel Trigger Marketing Content Fulfillment 111

Scoop.it

OCTOBER 17, 2019

X tips on building your thought leadership with content marketing. If you’re ready to infuse more thought leadership into your content, here are some fundamental tips to get you started. These are powerful feelings, and you can tap into them by talking about them in your content. Make the most of curated content.

Thought Leadership 47

Thought Leadership Curation Paid Search Agency Content 47

RebelMouse

OCTOBER 9, 2023

FlatPlan helps RebelMouse publishers deliver content to Apple News with a stable, automated integration. As media-industry obsessives, we first encountered RebelMouse through their content. Apple News is an application that aggregates news and features content from various publishers.

CMS Development 52

CMS Development Industry CMS Automation Enterprise Management 52

Sharpspring

NOVEMBER 17, 2020

The new SharpSpring Agency Acceleration Series features a curated lineup of some of the top influencers in digital marketing. Ann Handley on what makes up “ridiculously good content”. It’s content that has clear utility. And that’s what is ridiculously good content. Is it useful? Is it inspired in some way?

Paid Search Agency 52

Paid Search Agency Advertising Agencies Ad Agencies Content 52

Parse.ly

OCTOBER 22, 2019

I waded through more than 100 hours of podcasts and let me assure you, it’s not all good content out there. To save you the trouble, I’m sharing the 12 episodes that you need to hear if you’re in content creation, strategy, or distribution. Still, there are plenty of bright spots. Binge listen to them at 1.5x Inspiration.

Content Marketing 63

Content Marketing Planning Lead Scoring Lead Ranking 63