Oktopost

MARCH 26, 2024

That is why we’re excited to share we’ve joined forces with LinkedIn to provide mutual Oktopost and LinkedIn customers the ability to channel messages directly from their LinkedIn Company Page into Oktopost’s Social Inbox. In parallel, when your customers feel heard, their satisfaction and loyalty increase, only fueling business growth.

Work Management 62

Work Management Peer-to-peer Marketing Management Top of Funnel 62

Strategic-IC

APRIL 6, 2022

Those statistics don’t show what is REALLY being shared privately through Slack channels or other online communities. This is the challenge of Dark Social and the Dark Funnel [more on which is which later]. But, just because Dark Social and the Dark Funnel exist in the shadows, you simply cannot ignore it. Online communities eg.

Top of Funnel 62

Top of Funnel Peer-to-peer Account Based Marketing Paid Search Agency 62

Sprout Social

APRIL 21, 2020

In the wake of COVID-19 , social media managers have had to reevaluate their strategies and content plans to account for changing consumer behavior. But even in a pandemic-free world, things change and businesses are thrown curveballs—and social teams are on the front lines of communicating and reacting to those changes.

Peer-to-peer 125

Peer-to-peer Work Management Marketing Management Budget Programs 125

EveryoneSocial

OCTOBER 20, 2020

Before I learn about EveryoneSocial, do I even want any more social media in my life? Have you seen the new documentary Netflix series The Social Dilemma featuring ex-Googler tech whistleblower Tristan Harris ? .” ” Shouldn’t we be stuffing social media back into the early-aughts Pandora’s Box from which it sprung?

Peer-to-peer 104

Peer-to-peer Buy Word of Mouth CAN-SPAM 104

Zoominfo

JULY 1, 2018

We know B2B decision makers are using social media to inform their buying decisions. In fact, a recent study suggests that 91% of B2B buyers are active and involved in social media, while 75% are significantly influenced by social content when forming their buying decisions ( source ). What is Social Selling?

Enterprise Management 190

Enterprise Management Tips Budget Programs Work Management 190

Sprout Social

MARCH 26, 2020

Those demands coupled with the “always on” nature of social media make burnout a very real challenge. . We spoke to Leigh Morrison, the Senior Manager of Corporate Social Media at Red Hat, Inc. , She and her team are responsible for managing all the corporate social media handles. Are you hesitant to take hard-earned PTO?

Social Media 144

Social Media Enterprise Management Work Management Marketing Management 144

Sprout Social

FEBRUARY 1, 2022

With the news of Wordle’s seven-figure acquisition , we dove in using Sprout Social’s Advanced Listening tool to explore how this lo-fi game became an inescapable phenomenon, particularly on social media. By the time the New York Times feature ran, Wordle chatter began to dominate social. No ads clutter the page.

Peer-to-peer 95

Peer-to-peer Social Media Communities Buzz 95

Zoominfo

OCTOBER 16, 2018

Reddit —the self-proclaimed front page of the internet—is a social networking site with more than 330 million monthly active users. Reddit is more than just a social networking site. Users subscribe to subreddits so posts from those communities show up in their main feed. To do this, use the subreddit search tool.

Research 100

Research Peer-to-peer Marketing Automation Services User-Generated Content 100

Buzz Marketing for Technology

OCTOBER 11, 2008

Knowledge, Skills and Tools for the Learning 2.0 LEARNING TOOLS DIRECTORY. TOP 10 TOOLS LISTS. NEW TOOLS FOR LEARNING CLUB. DIRECTORY OF SOCIAL NETWORKS FOR. SOCIAL LEARNING. SOCIAL LEARNING. Directory of Social Networks for Learning. The list is ordered by name of network.

Social Networks 100

Social Networks Ning Web 2.0 Education 100

Zoominfo

OCTOBER 31, 2018

Yet, its popularity has been slow to catch on in the B2B community. However, in a world where 72% of B2B buyers look to industry peers to research purchase decisions ( source ), it’s a mistake to ignore influencer marketing as a viable tactic. In short, an influencer’s community trusts their opinions and advice.

Word of Mouth 153

Word of Mouth Peer-to-peer Zoominfo Paid Search Agency 153

Martech Advisor

JANUARY 6, 2020

Real estate social media marketing is an essential process for realtors to reach out to their target audience. In this article, we discuss what real estate social media marketing is, advantages of using social media, and six best practices for realtors to follow while using social media to promote their brand and products.

Social Media 110

Social Media Social Marketing Practices Media 110

Biznology

DECEMBER 7, 2016

After all of the changes LinkedIn has made to groups, it’s no wonder LinkedIn users and social selling experts are questioning the value of LinkedIn groups for sales and marketing programs. LinkedIn groups began as forums centered around communities asking and answering insightful questions to learn from each other.

Linkedin 80

Linkedin Peer-to-peer CAN-SPAM Blast Campaigns 80

EveryoneSocial

DECEMBER 8, 2020

As more purchasing decisions are made online and from recommendations on social media, having employees that are trusted and respected will open up further opportunities for your organization. They will ask for referrals or search online or reach out for recommendations on social networks. . Stronger employee skill-sets.

Personalization 98

Personalization Brand Identity Branding Paid Search Agency 98

Oktopost

JUNE 19, 2020

With all that responsibility, should social media activity be yet another item on a CEO’s to-do list? Consider these facts from a recent Social CEO Report by CEO.com and Domo: Only 39% of Fortune 500 CEOs have any social profile whatsoever. Keep in mind, CEOs that aren’t on social media are not unsocial.

Paid Search Agency 125

Paid Search Agency Companies B2B Thought Leadership Peer-to-peer 125

Sprout Social

MAY 26, 2022

We have some exciting news: As of today, Sprout Social is partnering with TikTok to launch a first-of-its-kind integration. Sprout users now have the ability to schedule and publish TikTok videos, manage and reply to comments and measure how their TikTok videos are performing compared to other social networks. Learn more here.

Campaigns 140

Campaigns Examples Design Planning 140

Spiralytics

NOVEMBER 14, 2023

They have unprecedented access to information, online content, and social networks, allowing them to form opinions and make choices independently. Today, the spotlight falls on Generation Alpha, the newest addition to the market, with its eldest members stepping into their teenage years. What is Generation Alpha?

Generation 62

Generation Paid Search Agency Advertising Agencies Peer-to-peer 62

Modern B2B

AUGUST 14, 2023

It’s where most marketers see a really prolific amount of discourse from peers; ChatGPT and Dall-E screengrabs, prompt engineering tips and tricks shared on social feeds and excitement about the impact on content creation at scale.

DemandBase 52

DemandBase B2B Enterprise Management Peer-to-peer 52

SmartBrief - Marketing

SEPTEMBER 29, 2023

Claire discusses how women entrepreneurs can achieve success in an exclusive Q&A and advises them to know their value and leverage relationships to build a strong network of mentors and role models. Relationships aren’t just about your professional network, it’s also about your customers. This post is sponsored by Adobe.

Effectiveness 52

Effectiveness Lead Ranking Small Business Marketing Peer-to-peer 52

Sprout Social

APRIL 29, 2021

While consumer use of social media is largely similar in both regions ( 87% of UK internet users report having a social media account , compared to 92% in the United States), there is a notable difference with regards to business use of social media. By taking an active approach to social media, you can help shape the narrative.

Social Media 106

Social Media Media Word of Mouth Business 106

Adobe Experience Cloud Blog

FEBRUARY 9, 2011

by Heather Watkins On December 6, 2010, Marketo launched its revamped customer community on the Salesforce.com platform to give our customers the ability to: Get product answers quickly. Connect and share resources with other Marketo peers. Suggest features for the Marketo Roadmap.

Marketo 48

Marketo Communities Features Peer-to-peer 48

EveryoneSocial

JANUARY 18, 2021

If your team communication and productivity is in need of a boost, you may want to rethink the employee engagement strategies you’re using at your company. Around 70% of Americans are disengaged at work so it’s a challenge for most organizations that needs to be addressed. And can be an even bigger issue with remote and global teams.

Enterprise Management 106

Enterprise Management Peer-to-peer Work Management Customer Satisfaction 106

ConvertKit

AUGUST 7, 2020

Organic growth—building a community of followers on Instagram without paying for adverts or sponsorships—is far more sustainable in the long run. Why is organic Instagram growth so difficult? 5 simple tips to organically grow your Instagram following. Plant the seeds of organic Instagram growth. So how do you get started?

Organization 69

Organization Peer-to-peer Ideal Customer Profiles Organic Leads 69

EveryoneSocial

JANUARY 26, 2021

In fact, 75% of B2B buyers use social media to make purchasing decisions. That’s only going to keep growing over time so companies with B2B social media strategies in place are more likely to take advantage of the growing benefits of digital marketing. Best B2B Social Media Strategies. Define goals.

Social Media 63

Social Media Sales Management Media Marketing & Strategy 63

Writing on the Web

FEBRUARY 29, 2012

LinkedIn is today to working professionals what Facebook was to college students when it first launched: a networking tool with a specific audience and purpose in mind. Within Groups, you also have the opportunity to interact with members of the industry community in new and targeted ways. LinkedIn Groups.

Linkedin 100

Linkedin Peer-to-peer Business Tips 100

Chris Koch

OCTOBER 30, 2009

We just wrapped up our ITSMA Annual Marketing Conference this week and the strongest current driving the river of conversation was social media. Specifically, frustration over how to use social media to reach the C-suite. In fact, it’s hard for most of us to imagine these people using social media at all. What do you think?

Social Media 100

Social Media Peer-to-peer Enterprise Management Media 100

EveryoneSocial

DECEMBER 26, 2018

How do you build a brand that taps into the power of social media to increase brand awareness, generate leads, and more while also being more human? Too many times they take the easy route vs the right route to social business success. Get to the heart of what your employees are already doing on the social web.

Social Media 63

Social Media Brand Identity Branding Media 63

Scoop.it

JANUARY 23, 2020

Tools, logins, communication systems, the approach to meetings, and more. More often than not, companies put a lot of emphasis on the customer part. It’s reasonable: successful marketing can grow your company for years to come. This seems like a challenging mission to take on—and rightfully so. This is possible thanks to content.

Paid Search Agency 87

Paid Search Agency Curation Peer-to-peer Thought Leadership 87

Brandpoint

MAY 7, 2019

Take the time to cultivate a blog feed and social network filled with a variety of topics from different publications. While those summits are a great way to learn and network on a larger scale, here are some other ways to stay connected to the marketing industry: One-day seminars or networking events. Local conferences.

Work Management 115

Work Management Marketing Management Ideal Customer Profiles Service 115

TrustRadius Marketing

MARCH 26, 2021

Since Moodle is so popular, there is a wide range of support and community forums available. These communities lessen the learning curve of adopting the platform without vendor support. Some users still report issues getting comfortable with the tool. Open-source LMS can be downloaded and hosted by anyone.

Work Management 52

Work Management Marketing Management Budget Programs Leads 52

KoMarketing Associates

JANUARY 16, 2014

Blogging is an effective way for B2B brands to interact with peers, colleagues, or prospects on a daily, weekly, or monthly basis, driving leads and generating brand awareness. . Blogging has emerged and remains a critical component of B2B content marketing strategies across all industries. Where will they see this post?

Promotion 120

Promotion Practices B2B Best Practices 120

TrustRadius Marketing

FEBRUARY 28, 2019

Brand engagement can be broken down into to many different specified metrics, such as social media mentions, email opens, add clicks, reviews, and touchpoints that gives consumers the opportunity to learn about a brand and take the desired action. Despite this, many marketers do not use this solution at full capacity.

Marketing Analytics Tools 40

Marketing Analytics Tools Marketing Automation Services Paid Content Paid Search Agency 40

TrustRadius Marketing

FEBRUARY 28, 2019

Brand engagement can be broken down into to many different specified metrics, such as social media mentions, email opens, add clicks, reviews, and touchpoints that gives consumers the opportunity to learn about a brand and take the desired action. Despite this, many marketers do not use this solution at full capacity.

Marketing Analytics Tools 40

Marketing Analytics Tools Marketing Automation Services Paid Content Paid Search Agency 40

EveryoneSocial

APRIL 27, 2020

When teams are using the proper tools and collaboration processes it makes everything align better. Since there is an emphasis on teamwork and communication, the entire process and production goes much faster without a reduction in quality. Okay, but what are the true benefits of employee collaboration?

Effectiveness 83

Effectiveness Ad Building Work Management Marketing Management 83

Biznology

MARCH 5, 2012

As Social Business Platforms make their headway into corporate environments, many people start asking why we are trying to change something that served us so well for many years. Image via Wikipedia. After all, face-to-face meetings, emails, telephone and shared files have all proven their value, and are alive and well in most enterprises.

Peer-to-peer 80

Peer-to-peer Wikipedia Business Enterprise Management 80

Sprout Social

MARCH 1, 2017

CST to make sure you stay on top of social media marketing trends and make valuable connections with peers too. Feel free to ask your own social media marketing questions in our Facebook group. Sprout’s Smart Inbox is a great tool to ensure you never miss an opportunity to engage with your community.

Peer-to-peer 56

Peer-to-peer Advertising Agencies Webinar Metrics Network Marketing 56

Everything Technology Marketing

APRIL 8, 2010

Contrast this with the sophisticated and networked and community-embedded buyer today, who conducts research and talks with their peers in online communities long before identifying and narrowing down the list of potential vendors that can solve the problem. Customers are are in the driver’s seat today.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Buying Cycle Lead Ranking 100

Sharpspring

SEPTEMBER 21, 2021

You need more traffic sources, and one of the most obvious of those is social media and making a habit of sharing to every social network. You need more traffic sources, and one of the most obvious of those is social media and making a habit of sharing to every social network. I thought you might!

Social Networks 107

Social Networks Peer-to-peer Social Media Allocation 107