The Lead Agency

JUNE 20, 2019

With SEO, your ultimate goal is to rank well on search engines so that you’re able to drive organic traffic to your site from the search engine result pages (SERPS). How do I Find Long Tail Keywords? It’s quick and easy to find long tail keywords with SEM Rush’s free keyword research tool.

Keywords 67

Keywords Research Paid Search Agency Long Tail Marketing 67

DAGMAR Marketing

APRIL 15, 2022

percent of search terms on Google are long-tail keywords ( Backlinko ). link] (Business 2 Community). . 50 percent of search queries contain four or more words ( WordStream ) 16 percent to 20 percent of daily Google searches are queries that have never been raised before ( Internet Live Stats ) 91.8 How effective are backlinks?

Statistics 94

Statistics SEO POS Lead Scoring 94

KoMarketing Associates

MAY 13, 2020

Google’s featured snippets have been a welcomed addition to the SEO community as well. From there, look for long-tail search queries that have volume ( Keyword Planner is a helpful tool) and can be included in the question itself. As a content marketer, I see these as empty plots of prime real estate calling my name.

Features 165

Features Google B2B Marketing Top of Funnel 165

Brandpoint

DECEMBER 13, 2018

If your business is not creating content that appears on the top SERPs (Search Engine Result Pages), you could miss out on reaching nearly three-quarters of your potential customers. While conquering topic authority in the SERPs is a great brand awareness play, how are you going to turn those visitors into loyal readers or customers?

Top of Funnel 119

Top of Funnel SEO Optimization SERP 119

SmartBug Media

APRIL 22, 2019

Adding the same long-tailed phrases that you’re ranking for to the URL will give you the opportunity to own that phrase from the top down. It would also give you a second opportunity to rank on the search engine results pages (SERPs) and compete with yourself. Keywords in Your URL. But does this really help your SEO?

SEO 63

SEO Domain Long Tail Marketing SERP 63

SmartBug Media

FEBRUARY 5, 2020

Although there’s been debate in the digital marketing community as to whether or not keyword research is dead , keywords are still a crucial part of SEO. When creating blog posts, remember that longer-tail, lower competition keywords have higher conversion rates and are easier to rank for. Use the Right Keywords. Update Old Content.

SEO 87

SEO Tips SERP Content 87

KoMarketing Associates

JUNE 16, 2014

Relevance to content marketers: Much like the grueling qualification process the 203 teams made for a bid to this year’s World Cup, content marketers also need to earn their place among audiences, communities, and even search engines. Be Well-Prepared. Keyword research: Develop a list of core keywords that the content will be geared towards.

Content Marketing 120

Content Marketing Planning Peer-to-peer Comparison 120

KoMarketing Associates

SEPTEMBER 20, 2016

The Google answer box feature is a welcomed addition to the SEO community as well. From there, look for long-tail search queries that have volume ( Keyword Planner is a helpful tool) and can be included in the question itself. Most of the results we see appearing in the answer boxes come from a result on the first page of SERPs.

Google 120

Google Ideal Customer Profiles Long Tail Marketing SEO 120

ClearVoice

JULY 5, 2022

But in the early days of SEO marketing strategy, content creators would “stuff” keywords into their content, repeatedly using the same words to get a better SEO ranking and improve their position on the search engine results page (SERP). Find hot topics by joining online communities.

Keywords 52

Keywords SEO Lead Scoring Lead Ranking 52

Optinmonster

FEBRUARY 21, 2024

Case Study #4: How Canva Increased Blog Traffic 226% by Focusing on the People While keeping SERPs in mind, it always pays to focus on people first. Be More Active in Communities Finally, the Savvy Panda team became more active in their communities (Joomla and Inbound Marketing). If you do, Google will reward you. The result?

Paid Content 75

Paid Content Traffic Webinar Metrics Marketing & Strategy 75

EMagine B2B Blog

DECEMBER 3, 2018

Even as I prepare this article for publishing, Google has once again updated the SERPs (search engine results page) for medical-related searches. Zero Search Results Appear in SERPS. When this happened, the SEO community expressed their frustration in blog posts and social media posts. Long-Tail Keywords Continue to Grow.

Paid Content 79

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 79

EMagine B2B Blog

DECEMBER 3, 2018

Even as I prepare this article for publishing, Google has once again updated the SERPs (search engine results page) for medical-related searches. Zero Search Results Appear in SERPS. When this happened, the SEO community expressed their frustration in blog posts and social media posts. Long-Tail Keywords Continue to Grow.

Paid Content 76

Paid Content SEO Marketing Analytics Tools Long Tail Marketing 76

Moz

FEBRUARY 10, 2020

Throughout our journey of research, testing, failure, and success, we found some interesting pieces of information that we wanted to share with the community. A featured snippet is important because it represents an additional SERP feature that you can secure. My team and I wanted in on this craze. Why are featured snippets important?

Case Study 67

Case Study Case Studies Features Studies 67

Valasys

AUGUST 3, 2023

But that’s not all – the SEO community has become an innovative playground, with Python and JavaScript wizards collaborating and sharing ingenious insights and code. Ubersuggest: Features: Keyword research, long-tail keyword suggestions, competitor analysis, keyword difficulty score, and user-friendly interface.

SEO 52

SEO Automation Lead Ranking Lead Scoring 52

Moz

OCTOBER 18, 2020

From a strategic standpoint, the more information you have on your target customers, the more you’re able to get involved in the local community that they belong to. 91% of marketers tell us they have a strategy in place for capturing featured snippet visibility in the SERPs. Start focusing on building a better, LOCAL brand.

Tactics 78

Tactics SEO Marketing Budget Lead Scoring 78

Moz

FEBRUARY 24, 2021

Zoomers fully understand how to use search tools, and they have the capacity to quickly evaluate SERPs prior to deciding on which link will get their click. They found that out of all the generations, Gen Z has the highest preference for long-tail queries.

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

seo.co

APRIL 1, 2021

Beyond the SERP, map and business listings help potential patients when they are trying to find your particular practice or are searching through listed doctors rather than just clicking on websites. Think of it as the internet version of word-of-mouth advertising. Blogs and posts are also how you manage your keywords.

SEO 76

SEO Advertising Agencies Marketing Strategy Marketing & Strategy 76

Hubspot

DECEMBER 2, 2011

What makes your business tick is your local community, whether on the town, city, county, or state level. From on-page optimization to inbound link building to social media involvement, here is the ultimate guide for how to optimize your website for local search so you can dominate the SERPs. Why Optimize for Local Search?

Long Tail Marketing 28

Long Tail Marketing SERP Stats Keywords 28

Moz

FEBRUARY 20, 2019

Now, they sell a catalogue of products highly relevant to their content and, thanks to one of the most entertaining Shark Tank episodes ever aired, they have acquired investments and a highly engaged niche community. The community is highly engaged, reading times are high, comment count soaring, and usefulness of content outstanding.

Analysis 55

Analysis Advertising Channels Marketing Analytics Tools SEO 55

Moz

NOVEMBER 20, 2019

Take a gander at the videos or skim the transcripts to find a workflow that catches your eye, and if you're the type of person who likes to try it out in real time, head to the tool and give it a spin (if you have a Moz Community account like most Moz Blog readers, you already have free access): Follow along in Keyword Explorer. 5:37 video.

Keywords 52

Keywords Research Eye-Tracking Domain 52

Data Cleaning/CRM Appending

FEBRUARY 21, 2020

The rise of fake influencers and ‘likes’ no longer being considered as the potential engagement metric, the brands want to leverage nano-influencers, people who have a tightly-knit community as followers. You have optimised your website content for SERPs. Voice-based search SEO.

Trends 52

Trends Amazon Top of Funnel Paid Search Agency 52

Hubspot

NOVEMBER 9, 2016

The reality is that content ranking within the featured snippet section often gets a much greater share of the traffic for the given query when compared to non-featured snippet SERPs. of all featured snippets. The traditional view of ‘keywords’ in search has changed. Content Strategy in 2017 and Beyond.

Keywords 78

Keywords Lead Ranking Top of Funnel Effectiveness 78

Single Grain

JULY 10, 2023

Search engine marketers now have to get traffic to their website while Google is pushing more brands to provide specific excerpts of information for the SERPs. Search engines, particularly Google, have evolved to offer information directly on the SERPs, reducing the need for users to visit external websites.

Optimization 52

Optimization SERP Long Tail Marketing Click Rate 52

Unbounce

MAY 24, 2021

Paid search enables you to boost your advertisement to the top (or bottom) of search engine results pages (SERPs) to position your business as a leading solution to their problem. . Share your content in relevant communities. If your audience isn’t on Reddit, check out niche communities on Slack, Discord, or Clubhouse.

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Marketing Insider Group

NOVEMBER 27, 2023

User-Generated Content User-generated content (UGC) is a powerful way to build community and authenticity around your brand. Start by identifying a set of new keywords, including long-tail keywords, which make up 70% of all SERP traffic.

Planning 226

Planning Lead Scoring Lead Ranking Paid Search Agency 226

The Lead Agency

JUNE 19, 2023

B2B blogging is a powerful tool for establishing your brand as an authority in your field, building a community of engaged readers, and driving traffic to your website. Opt for long-tail keywords that are specific to your industry as they are more likely to attract a highly targeted audience.

SEO 117

SEO B2B Lead Scoring Lead Ranking 117

Hubspot

DECEMBER 17, 2013

Because examining important topics from multiple angles allows you to naturally target a variety long tail search terms. Believe it or not, search engine algorithms can actually detect if a blog provides a good user experience -- and they factor it into their decision to surface content in the SERPs. and keywords.

Organization 28

Organization Long Tail Marketing Clickthrough SEO 28

Single Grain

FEBRUARY 3, 2024

It appears directly beneath the title of a page in the SERPs: Though they do not directly influence search rankings, their importance cannot be overstated. It’s a strategic tool designed to attract clicks from search engine results pages (SERPs) and drive traffic to your website.

Traffic 102

Traffic Work Management Click Rate CTR 102

Single Grain

JANUARY 23, 2024

Zero-click searches, where answers are provided directly on the search engine results page (SERP), are becoming increasingly common, thanks to features like Google’s Search Generative Experience (SGE). These relationships not only provide backlinks but also help in expanding your reach and reputation.

SEO 52

SEO Marketing AI Webinar Metrics Marketing & Strategy 52

Sharpspring

SEPTEMBER 20, 2019

Instead, story-driven ads can share behind-the-scenes content, offer a fictional narrative that includes the product or service, or use classic story structure to better engage users and help them feel like part of a community by becoming customers. Long-Form Social Media Marketing. The Zero-Click Search Result.

Paid Content 69

Paid Content Trends Paid Search Agency Lead Scoring 69

Online Marketing Institute

NOVEMBER 8, 2010

They also really understand online community building. Janice Rudkowski – Director, Marketing & Communications, Career Edge Organization “We chose Gossamar because we need a partner that really understands online sales lead generation and management.&#

ROMI 40

ROMI Ad Building Marketing Automation Services Privacy Policies 40

Directive Agency

APRIL 22, 2022

SEO stands for search engine optimization and is the process of optimizing your web content so that it can rank high(est) on SERP- Search Engine Results Page. Long-tail vs. short-tail keywords. Short-tail keywords usually have a single word in them, they have a bigger search volume, but they’re harder to rank for.

Enterprise Management 52

Enterprise Management SEO Long Tail Marketing Thought Leadership 52

Valasys

MARCH 17, 2023

While we’re doing it, we want the community to pick up on it so that the industry can set new standards and respond harshly to those who dismiss SEO as a finished and dusty industry. Altered more intelligent SERP The introduction of Google Passage Ranking will bring about a significant change in the way content is presented on websites.

Lead Ranking 52

Lead Ranking Trends SEO Lead Scoring 52

Moz

FEBRUARY 2, 2021

In the same way, this is how algorithms understand elements that exist on the web, overcoming restrictions of language, form, or representation — which results in huge improvements in the accuracy of the SERP results. Then, create your own list and then select the “Featured Snippet” option under “SERP feature”. Start a SERP analysis.

Features 59

Features SERP Keywords Long Tail Marketing 59

Unbounce

AUGUST 6, 2021

By using continuous research, you can co-develop a product that your community loves, especially because they helped inform it. Here are a few tips to help your next interview be short and deliberate as opposed to long and aimless. Building a community online means showing up, participating, and adding value.

Landing Pages 144

Landing Pages Research Top of Funnel Marketing Analytics Tools 144

Moz

OCTOBER 25, 2019

I'm not aware of a GTM tag that helps with this, either, but would love to hear any community suggestions or ideas in the comments! I suggest prioritizing long tail keywords that you foresee providing a high potential ROI. This is a great example of a long tail keyword phrase that could provide direct conversions.

Features 49

Features SERP Long Tail Marketing Marketing Analytics Tools 49

Valasys

FEBRUARY 5, 2020

As the research methodologies of the prospects & customers have evolved, so have the results being reflected on the Search Engine Result Pages (SERPs). As the focus will be more on addressing the intent of the end-users for search, long-tail-keywords will retain vitality while single strings will lose essence in the long run.

SEO 59

SEO Practices Google Brand Identity 59