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14 Local SEO Strategies & Tips

seo.co

In a phrase, any business can use local SEO, but it’s more effective if a business has a definitive physical location. There are also certain types of businesses that benefit the most from SEO. However, if you get most of your business from local clients or customers, local SEO might also be a good idea for you as well.

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#SMMW17: Hot Topics and Top Influencers

Onalytica B2B

There were also many celebrities and thought leaders presenting individual tracks on specific topics such as copywriting, split testing, virtual reality, artificial intelligence, content marketing, influencer marketing as well as channel specific tracks on Facebook, Instagram, Twitter, LinkedIn, YouTube, podcasts, Pinterest, Snapchat and live video.

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Always Be Linking: 9 Places B2B Marketers Might Miss Link Building Opportunities

KoMarketing Associates

Organizational Business Listings. As I referenced in a recent post on dominating brand-based search engine results, third party sites such as business directories, software review sites, social media communities, and even hiring sites all can appear prominently for organizational searches. Contributed Community Activity.

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13 SEO Tricks, Treats, and Frights of 2017

KoMarketing Associates

The above email excerpt shows that hackers have taken a new approach to their efforts to extort money from businesses. Luckily, John Mueller confirmed via Twitter that it’s just a scare tactic and Google is equipped to handle. Gary Illyes confirmed last year that 30x redirect do not lose PageRank.

SEO 120
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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

The bottom line: Google knows how to differentiate between natural and paid links; the latter are usually off-topic, keyword stuffed, and include keyword rich anchor text. What percentage of PageRank is lost with a 301 redirect? Do you have a favorite Webmaster video? Search Engine Marketing Blog Search Engine Optimization'

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Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

Text used for and around the link (even though Google has acknowledging changes to how they handle anchor text this past month, obtaining keyword relevance should still be a focus where possible and applicable). Twitter-specific metrics (followers, follower/following ratios, frequency of updates, influencer metrics such as Klout score).

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Launching your social campaign with guns blazing!

Biznology

Then I jump in, feet first, and reach out to all the most salient and germane influencers by hook or by crook: I follow everyone who is in my demographic, be it via keyword or hashtag, I engage with them all, no matter what their mozRank, Total Reach, Alexa Rank , Kred, PeerIndex , Kred, Page Authority, or PageRank , or Domain Authority.