Webbiquity

MAY 25, 2021

I think and talk and work a lot on the “big four” of the social networking world: Facebook, LinkedIn, Twitter, and YouTube. James: One of the things we’ve been following as a macro trend that I think is really interesting to highlight is this move away from the “social media 1.0” public broadcast models.

B2B Marketing 338

B2B Marketing Practices B2B SMS 338

Zoominfo

JUNE 19, 2018

Live video isn’t just a hot trend– it’s changing online content as we know it. Provide live event coverage. Not every one of your followers have the budget or time to attend an in-person event– but live video can make customers and prospects feel like they’re actually there. And, other video streaming statistics support this.

Video Marketing 207

Video Marketing B2B B2B Thought Leadership Broadcasting 207

Scoop.it

APRIL 11, 2024

These digital sessions can be pre-recorded messages or live events broadcast to educate a specific audience. Current trends indicate marketers rate webinars as an effective channel for brands to connect with a target audience. You can write content for a webinar and repurpose the event into a blog or social media post.

Webinar Metrics 86

Webinar Metrics Top of Funnel Marketing & Strategy Marketing Strategy 86

ClearVoice

JANUARY 31, 2022

Get your 2022 @Instagram Trend report and more in this month's social media updates with @ClearVoice. Instagram update: Instagram releases its 2022 Trend Report. LinkedIn update: Linkedin adds live audio and enhances the live broadcasting experience. YouTube update: Baby Shark becomes YouTube’s most-watched video.

Social Media 59

Social Media Media Broadcasting Privacy 59

Biznology

JANUARY 28, 2016

So what video marketing trends can small businesses and other marketers expect to see in 2016? It is a television image delivery technology that broadcasts at 4 times the resolution of 1080 high definition. What video marketing trends do you expect to see a lot more of in 2016? Drone video. So what exactly is 4K TV?

Video Marketing 80

Video Marketing Trends Television marketing Broadcasting 80

Webbiquity

APRIL 30, 2020

With live events shut down, digital marketing using content and social networks has become even more important for brands and marketers. Multi-media posts, stories, live video, and IGTV are its most-used features that are outperforming rivals such as YouTube and Snapchat. Of course, many videos need editing before being broadcast.

Tools 234

Tools Social Media Social Networks Work Management 234

Martech

SEPTEMBER 7, 2022

Events, events, events. Events have been a mainstay in B2B teams’ marketing mix. Post-COVID events need to be hybrid and include both in-person and online options to meet the demands of attendees with varying levels of comfort with travel. enterprise event solution that integrates with Microsoft Teams.

Enterprise Management 111

Enterprise Management B2B Marketing B2B Marketing Management 111

Sprout Social

OCTOBER 5, 2022

In this article, we will unearth trending Halloween 2022 hashtags and how your brand can create a creepy campaign to bolster your larger social media strategy. Social media is where everyone from casual celebrants to spellbound fanatics go to find the latest Halloween inspiration, aesthetics, trends and events.

Social Media 111

Social Media Tagging Broadcasting Communities 111

Martech

DECEMBER 29, 2022

Digital media channels continue to deliver more viewing options to TV watchers through on-demand streaming and live broadcasts. Below are our predictions for digital media and other adtech trends. They could be streaming on a smart TV while consuming even more content on their phone, especially when watching live events. “We

Advertising Agencies 117

Advertising Agencies Advertisements Advertising Paid Search Agency 117

Hubspot

MAY 1, 2020

Not only is Facebook Live thriving, with one in five videos being live streams , but other major platforms like Instagram , Twitter , YouTube , and -- most recently -- LinkedIn , have embraced similar features. Aside from smaller Q&As and tutorials, some brands have even created entire virtual events that rely on live streams.

Stats 101

Stats Video Marketing Planning Paid Search Agency 101

Onalytica B2B

NOVEMBER 15, 2018

When most hear the term ‘influencer’ they think of the social media influencers on platforms such as Instagram, Twitter and YouTube endorsing consumer products to their audience in return for a pay cheque. Broadcasters. Broadcast less and appreciate feedback more. Event Speakers. Collaborators.

Peer-to-peer 279

Peer-to-peer Thought Leadership Social Media Work Management 279

Adobe Experience Cloud Blog

MARCH 14, 2017

From product unveilings to interviews, people naturally gather around this “watercooler” type of content to stay up-to-date on the latest trends and events. Other formats that work well for live streams are exclusive, behind-the-scenes access to events and Q&A sessions between hosts and guests. update on Twitter.

Video Marketing 129

Video Marketing Broadcasting Work Management Marketing Management 129

Biznology

OCTOBER 15, 2018

That desire has been incited by popular social media platforms, such as Instagram and Facebook, which have introduced new functions for video broadcast. It showed that live streaming an event can actually lead to an increase of 63% in regard to favourability. The video even got into the trending section on Twitter. Land Rover.

Video Marketing 143

Video Marketing Broadcasting Paid Search Agency Facebook 143

Digilant

APRIL 23, 2024

Top Digital Audio Advertising Platforms Some of the most prominent providers in the digital audio marketplace today include: Streaming Radio iHeartMedia: With over 860 live broadcast stations in 160 markets across America, iHeartMedia stations reach more than 110 million listeners every week, and 276 million every month.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Top of Funnel 52

Digilant

APRIL 23, 2024

Top Digital Audio Advertising Platforms Some of the most prominent providers in the digital audio marketplace today include: Streaming Radio iHeartMedia: With over 860 live broadcast stations in 160 markets across America, iHeartMedia stations reach more than 110 million listeners every week, and 276 million every month.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Top of Funnel 52

Digilant

APRIL 23, 2024

Top Digital Audio Advertising Platforms Some of the most prominent providers in the digital audio marketplace today include: Streaming Radio iHeartMedia: With over 860 live broadcast stations in 160 markets across America, iHeartMedia stations reach more than 110 million listeners every week, and 276 million every month.

Advertising Agencies 52

Advertising Agencies Advertisements Advertising Top of Funnel 52

Oktopost

APRIL 21, 2020

Together, they unveil current trends emerging in the B2B marketing industry due to COVID19 and best practices to tighten B2B content strategies. Watch the live broadcast: In today’s times, the value of information being distributed by B2B marketers is proving to be powerful in keeping audiences connected to the brand.

B2B Marketing 109

B2B Marketing B2B Work Management Content 109

Hubspot

JUNE 11, 2020

Since then, this number has likely grown as brands continue to use a number of online platforms to stream virtual events, Q&As, and other content that their audiences will value. These platforms were YouTube (48%), Facebook (20%), and Instagram (13%). YouTube Live allows users to broadcast live content to viewers.

Video Marketing 101

Video Marketing Youtube Budget Programs Twitter 101

Sprout Social

OCTOBER 10, 2019

Growing a real following on Twitter takes more than sending out Tweets whenever your company has a product being released or an upcoming event. It’s not necessarily just about broadcasting your content like Instagram or Pinterest, for example. It’s about engaging with your target audience and interacting with them. Networking.

Twitter 107

Twitter Marketing Strategy Marketing & Strategy Tips 107

ClearVoice

SEPTEMBER 4, 2020

Content marketing statistics for YouTube. YouTube has two billion active users across the globe. More than 1 in 4 people globally use YouTube to discover and access news content. internet users between the ages of 18-44 say they use YouTube. Mobile devices account for more than 70 percent of YouTube watch time.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

illumin

DECEMBER 14, 2023

Here’s why in-game advertising is one of today’s biggest trends in marketing. Here’s why in-game advertising is one of today’s biggest marketing trends. Some of these elements usually include sponsored in-game events, challenges or levels, customization options, or additional game modes that showcase the advertiser’s brand or content.

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

illumin

DECEMBER 14, 2023

Here’s why in-game advertising is one of today’s biggest trends in marketing. Here’s why in-game advertising is one of today’s biggest marketing trends. Some of these elements usually include sponsored in-game events, challenges or levels, customization options, or additional game modes that showcase the advertiser’s brand or content.

Advertisements 52

Advertisements Advertising Mobile Advertising Banners 52

Convince & Convert

AUGUST 27, 2015

Don’t forget “traditional” media as well – Television (broadcast), Print (newspaper, magazines), blogs (scary that blogs are now traditional media, right?). And not long after it has been covered, the media and then the public will move on to the next big story or event, which could be good news about the competition.

Television marketing 162

Television marketing Broadcasting Cable SMS 162

Vidyard

JUNE 8, 2017

Bolstered by a recent trend towards cord-cutting, and devices like AppleTV and Google Chromecast, video podcasts are staking their claim as not only one of the most engaging syndicated content forms, but one of the most popular. TED Talks – Not Just a YouTube Phenomenon. And the content works just as well in podcast form too.

Video Marketing 67

Video Marketing B2B Thought Leadership Business Thought Leadership 67

Hubspot

JUNE 15, 2020

Every week, I use LinkedIn to talk about current events and connect with other content creators. To get started with LinkedIn Live, you can complete an application online to become a Live broadcaster. Virtual Events. Additionally, hosting a virtual event on LinkedIn Live will help you attract the right professional audience.

Linkedin 69

Linkedin Marketing & Strategy Marketing Strategy Paid Search Agency 69

Brandpoint

JANUARY 23, 2020

At CERN, we have had success with influencer marketing, working with influencers related to science so that, for example, a video related to CERN by a science YouTuber goes on to reach millions of viewers. In addition, we had a partnership with a major science-related Facebook page who cross-posted our live event.

Social Media 77

Social Media Media Analytics Communities 77

Marketing Insider Group

AUGUST 29, 2023

Change is the only constant in the world of digital marketing –especially when it comes to social media trends. As we navigate these shifting sands, understanding the latest social media trends is more important than ever. Why is it trending? Why is it trending? Why is it trending? Collaborations.

Social Media 248

Social Media Marketing AI Trends Peer-to-peer 248

Method and Metric

APRIL 17, 2020

Simply type in your idea and scroll down the Google page to see what people are searching for: Google Trends : another handy free tool, it shows you what people are searching for, allowing you to specify by location, time frame, and other variables. Open Broadcaster Software. Breaking It Down. Photo credit of Microsoft Support.

Course 59

Course Research Tools Broadcasting 59

Sprout Social

APRIL 29, 2020

However, it’s critical to ensure your video strategy is in place before, during and after the broadcast. Promote before you broadcast. While most of the content we post is followed up with consistent promotion, it’s important to remember live videos are more like an event than a blog post.

Broadcasting 144

Broadcasting Facebook Tips Cross-Selling 144

Hubspot

DECEMBER 19, 2016

Before we see what 2017 has in store, let's take a look back at some of this year's most impactful advertising trends. See which trends fueled some of the most creative ad campaigns, and start planning your first 2017 campaign. 4 of the Biggest Advertising Trends of 2016. 4 of the Biggest Advertising Trends of 2016.

Advertising Agencies 28

Advertising Agencies Advertisements Advertising Trends 28

Hubspot

MARCH 14, 2018

This week, we're coming to you live from South by Southwest (SXSW), a festival of interactive events where we're positively drowning in a sea of bots, music, and some of the best tacos around. But fear not: if recent current events have you scratching your head and wondering, "What just happened?", we've got you covered.

Wikipedia 73

Wikipedia Social Networks Twitter Network Marketing 73

Contently

JUNE 8, 2016

Adidas, Carlsberg, McDonald’s, and Coca-Cola are just a few of the brands looking to double down on long- and short-form digital content this year, building on lessons they’ve learned at Euro 2012 and other global sporting events. “It is a much better use of our content. It’s about capturing and sharing moments of joy.”

Brand Identity 60

Brand Identity Branding Youtube Distribution 60

Digilant

JANUARY 22, 2019

Boston – January 23, 2019 — Today, Digilant – a programmatic media buying services company – released a Super Bowl 2019 infographic for digital media buyers that includes consumer behavior trends, data related to viewing preferences, social media actions and shopping behavior.

Paid Search Agency 45

Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

Content Standard

MAY 12, 2016

Suspense, FOMO, and instantaneousness: These are the ingredients that are fueling the live content trend. For one, the company has to keep up with rivals like Snapchat, Periscope, and YouTube. There’s a reason why sporting events like football are still driving people to watch TV. Special and Suspenseful.

Video Marketing 42

Video Marketing Broadcasting Urgency Marketing Facebook 42

Hubspot

OCTOBER 21, 2013

In the past month I’ve spoken at Moto X launch events in Canada, Mexico, Argentina, Brazil, Peru, Colombia, Chile, and the United States. I ended the tour leaving nothing to chance and determined to take total control of the social media exposure of each event. 4) Broaden what socializing an event means. Here’s how.

Work Management 28

Work Management Social Media Marketing Management Press 28

Content Standard

MAY 27, 2016

Click here to view the video on YouTube. Dubbed “sadvertising,” this type of tug-at-the-heartstrings advertising has grown recently as a marketing trend. Instead of being married to 30-second traditional broadcasting spots, brands are dabbling in longer-form video like the two-minute Duracell piece.

Video Marketing 58

Video Marketing Paid Search Agency Marketing & Strategy Marketing Strategy 58

Content Standard

APRIL 8, 2015

Here are three ways social media will eclipse broadcast TV in driving engagement—and how brands can take advantage to boost their marketing ROI: 1. Broadcast and Social Join Forces. It’s well known that broadcast programming events, such as the Super Bowl and the Grammy Awards, attract the biggest audiences every year.

Budget Programs 40

Budget Programs Social Media Cable Broadcasting 40