Partnership News: Leadfeeder and HubSpot Team Up!

Leadfeeder

Leadfeeder is happy to announce that our partnership with HubSpot has arrived! In fact, HubSpot was the No. Ready to get started using the new HubSpot integration? Let’s dive in… How do I connect my Hubspot CRM with Leadfeeder? Then, click on HubSpot.

Hubspot Inbound Conference Recap 8 of 9

Kaon

Specifically use the Google UTM (Urchin Tracking Monitor) tracking to spot trends, test keywords and articles, understand how your efforts contribute to traffic and goals, and prove your investment in time and effort is returning something.

54 Pearls of Marketing Wisdom from HubSpot

Webbiquity

The inbound marketing experts at HubSpot along with Jeff Ente of Who’s Blogging What have just published an outstanding collection of social media insights, 54 Pearls of Marketing Wisdom by “26 of the world’s best marketing experts.”

Ask a Content Strategist: How Do You Use Articles to Influence B2B Leads?

Contently

So, how do you—or others—use article content to influence leads in the B2B process? The top of the funnel might require articles, videos, and research papers. A lot of short-sighted marketers don’t see how top-of-funnel content like articles and videos drive leads.

Lead 167

How B2B Marketing is Changing in 2018

Content marketing / development / repurposing 19 Blogging 6 Thought leadership 4 Video 3 Case studies 2 Articles / guest posts (e.g., sites host a blog, while the remaining site features an “articles” section very similar to a blog. 1How B2B Marketing.

Oktopost-HubSpot Integration: Enrich your Marketing Campaigns with Social Engagement

Oktopost

It’s official, Oktopost has joined the HubSpot ecosystem as a Connect Certified Partner, supercharging the Oktopost-HubSpot integration. Together, Oktopost and HubSpot will help B2B marketers leverage social engagement data to build meaningful relationships with prospects and customers across email, website, and phone conversations! To give some context, this article will walk you through the following sections: […].

@HubSpot Eliminates 2 Billion Cold Calls (from #Inbound13)

Smashmouth Marketing

Just prior to Seth Godin stepping on stage, for what was an entertaining and thought provoking keynote, HubSpot CMO, Mike Volpe , announced that " We saved the world from 2 Billion cold calls! " Inbound marketing techniques continue to evolve, and HubSpot is the pioneer for Inbound.

Outbound Marketing Hits Hubspot and Fast Company

Smashmouth Marketing

Smash mouth Marketing has two guest post blog articles this week, writing about Outbound Marketing, Inbound Marketing and Tony Soprano. Tags: hubspot fast company inbound marketing b2b marketing outbound marketing b2b drivel demand gen

How to Write Engaging B2B Headlines: Analysis of 10 Million Articles Shared on LinkedIn

BuzzSumo

The research is based on an analysis of 10 million articles shared on LinkedIn. This could be effect of using the definite article (‘The’) to reinforce the unequalled value of the content according to Rob Ashton of Writing Skills.

Sometimes More Is Better – Hubspot Research Shows Impact Of Volume On Reach And Conversion

Marketing Insider Group

CNN doesn’t wake up one morning, decide that there’s not too much going on in Europe, and not publish news articles about Europe that day. They publish articles every single day about every topic they cover. But if you’re looking for more solid proof, we can look to the annual study by Hubspot on article volume and frequency. In their study, Hubspot found that 90% of their leads came from old blog posts.

Paradigm of Strategic Value-Based Discounting for the B2B Industry

this article, we will be exploring the paradigm. According to Hubspot, the average S&P 1000. Paradigm of Strategic Value-Based. Discounting for the B2B Industry WWW.MARKETJOY.COM Contact: +1 484-302-0110. hello@marketjoy.com Discounting to attract new customers has been.

How the HubSpot Content Team Overcame the "Pivot to Video"

Hubspot

Publishers can charge more for video advertising than banner ads in text-based articles. According to HubSpot Research , 54% of consumers want to see more video from businesses and brands. Here on the HubSpot content team, we wanted to take on the shift, responsibly.

The Ultimate Guide to Marketing Interview Questions From HubSpot's CMO

Hubspot

For example, if they say the lead-to-opportunity conversion rate is bad, the right answer is not to write more blog articles.). Between videos, ebooks, blog articles, photos, podcasts, webinars, SlideShare, Facebook, Twitter, LinkedIn, and Pinterest.

3 Great B2B Demand Gen Articles from Last Week

Smashmouth Marketing

Jill Konrath, sales strategist and author of SNAP Selling , has an article on ScLoHo's Collective Wisdom blog about limiting the amount of time you speak during a sales call and keeping quiet during that most critical meeting -- replacing your competitor!

Demand 165

Lead Nurturing for All: An Affordable HubSpot Alternative

Sharpspring

Almost any business can benefit from using marketing automation, but most can’t afford the price tag that comes with a platform like HubSpot. Download the article to: Learn why SharpSpring’s model wins over more clients than HubSpot’s.

Does Influencer Marketing Actually Work? A HubSpot Blog Experiment

Hubspot

I didn't think about influencer marketing again until I joined HubSpot. When I started experimenting with influencer marketing strategies for the HubSpot Sales Blog seven months ago, I was operating under a few key assumptions: If one influencer is good, 23 is better.

HubSpot’s Marketing Team Worked Remotely for One Week. Here’s What We Learned.

Hubspot

That's the trend we started to see at HubSpot. We had 3 goals for Remote Week: To work more effectively as a highly distributed team, and help pave the way for more effective collaboration across geographies for HubSpot as a whole.

Work 102

This Strategy Helped the HubSpot Blog Break a Year-Long Traffic Plateau

Hubspot

When I joined the HubSpot Blog team in 2016, our editorial strategy looked drastically different than it does now. At the end of the meeting, we'd leave with a solid list of articles to get started on. Traffic to the HubSpot Blog 2014 - 2017. Talk to us @HubSpot.

Outbound Marketing Hits Hubspot and Fast Company

Smashmouth Marketing

Smash mouth Marketing has two guest post blog articles this week, writing about Outbound Marketing, Inbound Marketing and Tony Soprano.

Best Random but Interesting B2B Marketing Posts, Articles and Resources of 2010

Webbiquity

In this penultimate best-of-last-year post you’ll find a compendium of interesting, informative and valuable but difficult-to-categorize marketing-related articles and blog posts from 2010. 27 Marketing Lessons B2B Marketers Should Know by HubSpot Blog.

The Complete Guide to Marketing Automation Integrations (Marketo, Eloqua, HubSpot, Act-On, Pardot, and Infusionsoft)

Leadfeeder

Note: see our article about building a marketing automation stack for less than $300). To create this guide, we analyzed documentation from Marketo, Oracle Eloqua, HubSpot, Act-On, Salesforce Pardot, and Infusionsoft. HubSpot Integrations. There are many complexities to integrations, but to keep things simple, in this article we’ve called them: Direct API Integrations. HubSpot Integrations. HubSpot Analytics and Data Integrations. Shopify for HubSpot.

(Almost) 100 (of the) Best Social Media Marketing Blog Posts and Articles of 2009

Webbiquity

So in case you missed any of these, here are almost 100 of the best blog posts and articles covering social media strategy and tactics, measurement, monitoring, research, pitfalls to avoid, policies, tools and more from 2009. 10 Ways a Start-Up Can Use Social Media to Market Itself by HubSpot’s Inbound Internet Marketing Blog. Social media marketing activity exploded in 2009, and so did coverage of these practices.

The 28 Best Web Design Tools

Webbiquity

COLOURlovers is a creative community where people from around the world create and share colors, palettes and patterns, discuss the latest trends and explore colorful articles. ” — HubSpot. Showcase reviews: HubSpot, Likeable Media, Siasat. ” — HubSpot.

Design 218

Don't Worry About Facebook Instant Articles: Here's Why They're Actually a Good Thing

Hubspot

Last week, Facebook made a big announcement : the release of their new Instant Articles feature. In response, my HubSpot colleague Kipp Bodnar wrote a blog post concluding that Instant Articles is bad for marketers. The quote had nothing to do with Instant Articles.

The Most Common Keywords Found in the Top-Shared Articles [New Data]

Hubspot

This post originally appeared on HubSpot's Agency Post. Crafting a clear, relevant, and click-worthy title is the most important thing you can do to ensure that the article you spent hours and hours researching and writing performs well. Liked this article?

HubSpot Email Marketing Certification: What You Need To Know

MLT Creative

HubSpot is back at it again with another marketing certification. In this article, I’ll tell you who can benefit from getting this certification, what the classes contain and what you need to do to pass it. This time it’s on email marketing.

We Completely Redesigned the HubSpot Blog. Here's Why.

Hubspot

If you''re a regular reader of HubSpot''s Blog, you''ve probably noticed things are looking a little bit different today. Last night, we gave the HubSpot Blog a pretty drastic makeover. Why We Redesigned HubSpot''s Blog. What''s your opinion of the HubSpot Blog''s new look?

How to Avoid Burnout at Work: 7 Strategies from HubSpot’s Manager of Culture

Hubspot

That's why I decided to enlist the help of an expert: HubSpot’s Manager of Culture and Experience, Tamara Lilian. Here at HubSpot, we have a Culture Code , a document created to represent our people, culture, and values.

Only B2B - Untitled Article

Only B2B

29 Content Syndication Articles to Help You Become a Content Syndication Guru. Getting good content syndication articles and resources is damn difficult! So, we decided to make it easy for you and list out the best content syndication articles that are available online.

Content Marketing Strategy: Five Essential Elements Based on 24 Stats

Webbiquity

HubSpot ). More than 90% of marketers say they use visual content in at least 50% of all articles they publish. Though content marketing is now a near-universal practice, success is uneven, as many organizations are still finding their footing.

Stats 255

Hubspot Offers Small Business Marketers a Big Bundle of Features

Customer Experience Matrix

Summary: Hubspot offers a bundle of Web traffic generation and lead management features in one low-cost package. Hubspot has accepted this challenge. Although Hubspot positions itself as an “inbound marketing system,” it actually does more than the search engine optimization, blogging, social media interactions and related analytics needed to generate Web traffic. But Hubspot also applies automation to improve results without making the user work harder.

The HubSpot Culture Code: Creating a Company We Love

Hubspot

We are releasing a public beta of the HubSpot Culture Code. Like HubSpot, the Culture Code is a perpetual "work in progress," so we'll update it periodically. HubSpot is growing. The HubSpot Culture Code: Creating A Company We Love.

7 Real Marketing Interview Questions From HubSpot's CMO

Hubspot

In this article, I'll reveal in detail the questions I use when interviewing candidates for inbound marketing positions. For instance, if they say the lead-to-opportunity conversion rate is bad, the right answer is not to write more blog articles.)

Google Starts Highlighting In-Depth Articles in Search, and Other Inbound Stories

Hubspot

Google Search Starts Highlighting In-Depth Articles on Search Results Pages (via TechCrunch ). Google just announced that it will start to feature in-depth articles in search in a special section of the main results column. No Strings Attached (via HubSpot ).

How the HubSpot CMO Screens for Top Marketing Talent

Hubspot

And the smart inbound marketers will then write articles to answer those questions, which not only attracts more prospects to their website, but also gives their sales team a piece of thought leadership content to share with the people they talk to.

HubSpot's 10 Hottest Marketing Blog Posts of 2012

Hubspot

To celebrate the new year, we decided to look back at the most popular articles on the HubSpot blog -- because it's one of the places we celebrate new advancements in marketing year round! In fact, in the past 12 months, we've published more than 900 articles , received more than 8.7

Take Industrial Lead Generation up a Notch with Marketing Automation

Industrial Marketing Today

Marketing automation technology is one of the areas where B2B marketers will increase spending in 2014 according to an article I read in the September 16 issue of BtoB Magazine. [.]. Please click on the headline to read the full article. Industrial Lead Generation Industrial Marketing Automation HubSpot marketing automation Measuring ROI Pardot Prospect Profiling

The 15 Best Screencasting and Online Presentation Tools

Webbiquity

It’s a great way to make your article stand out from the rest. Showcase reviews: BuzzBlogger, HubSpot (Animated). ” — HubSpot (Animated). Showcase reviews: HubSpot (Animated). ” — HubSpot (Content). HubSpot (Animated). HubSpot (Content).

Infographic: Why Marketers Are Creating Too Many Blog Posts

Contently

A new infographic from HubSpot reveals that 60 percent of marketers focus their efforts on blog content, but only 29 percent of consumers will likely read those blog posts thoroughly. ROI Content Strategy Hubspot Infographic

Content Marketing Must Go Beyond Inbound Marketing in Industrial Sales

Industrial Marketing Today

Please click on the headline to read the full article. Content Marketing Inbound Marketing Sales Strategies Content Marketing Institute HubSpot Industrial Marketing Industrial salesThere is quite a bit of confusion among my industrial clients about the terms Inbound Marketing and Content Marketing. For many, the two are synonymous and it is just a [.]. This is only a content summary. Visit my website for more content on industrial marketing.].