ClickZ

JANUARY 12, 2024

This means that brands can now gain insights into the impact of their top-of-funnel activities, optimize their strategies accordingly, and scale their efforts without sacrificing their bottom line. For further information on this partnership, visit Fospha’s blog and TikTok for Business Blog.

Advertising Agencies 105

Advertising Agencies Top of Funnel Marketing Attribution ROAS 105

Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Even worse: Your blog is published on a free blogging platform’s domain such as Blogger.com, WordPress.com, or TypePad.com.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

LeadSquared

SEPTEMBER 16, 2013

This is why we conducted a webinar on How to Setup WordPress Website Optimization for Lead Generation where we received many interesting queries which have been discussed below: Question 1. This version is preferred for personal blogging, and is not really suitable for business blogs. Google Analytics , JetPack.

FAQ 52

FAQ Lead Generation Webinar Metrics Optimization 52

Hubspot

JANUARY 3, 2011

So you've made the decision to start a business blog. A blog is a powerful tool to help your business get found online, increase organic traffic, and generate leads and customers. But before you dive head-first into the blogosphere, it's important to take precaution when evaluating blogging software options.

Business Blogging 28

Business Blogging Marketing Management Software Features 28

Hubspot

JANUARY 6, 2011

Great business blogging combines compelling industry content with clear calls-to-action to support lead generation. For many marketers businesses blogging can be a huge competitive advantage, but also a challenge internally. Download your free copy of "13 Business Blogging Mistakes and Their Easy Fixes today"!

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Hubspot

MARCH 31, 2020

You may be on the fence about whether or not your blog needs social media channels. When you identify your goal, you can begin inferring whether or not a social media account will be useful towards the success of your blog. Low traffic can be due to many different factors, like poor optimization. If your traffic is low.

Social Media 94

Social Media Advertising Channels Media Work Management 94

Webbiquity

NOVEMBER 17, 2015

A common enough question, but it got me thinking: in more than five years and nearly 500 posts about web presence optimization, SEO, SEM, content marketing, social media, and inbound marketing on this blog, I’ve never actually answered that question here. click to enlarge).

SEM 100

SEM Advertising Agencies Paid Search Agency Inbound Marketing 100

Hubspot

MARCH 4, 2019

They also serve tons of different purposes, from content ideation to production to promote, optimization, and more. Google Analytics. Google Optimize. WordPress contains plugin architecture and a template system so you can customize any website to fit your business, blog, portfolio, or online store. Google Docs.

Marketing Automation Services 78

Marketing Automation Services Budget Programs Work Management Tools 78

Writing on the Web

SEPTEMBER 26, 2012

Optimize for search engines. Handy hint : subscribe to ScribeSEOTool and learn how to optimize each blog post with a handy checklist!). Incorporate analytics – and study them. There are so many easy-to-use blogging analytics tools out there. Michael Martine’s Best Blog Traffic Tips.

Traffic 100

Traffic Blogger RSS Opinions 100

ClearVoice

JUNE 13, 2022

For B2C marketing, a blog is a cost-effective and long-term lead generator for your business. With a B2C business blog , you can: Educate your customers. Improve your search engine optimization (SEO) results. But how exactly do you write a great (or even good) B2C blog post? Build trust and authority.

Buyer Personas 52

Buyer Personas Top of Funnel Work Management Keywords 52

Hubspot

JULY 23, 2010

Give your readers something to chew on – A blog post should be 400-600 words on average. Search Engine Optimization Basics - As you create remarkable content you will want to optimize that content for search engines as well as users. Analytics – Look at page views, links, comments and where content was shared.

Business Blogging 28

Business Blogging Webinar Metrics RSS Ning 28

Webbiquity

APRIL 10, 2018

How can they optimize that experience, without incurring excessive costs that can’t be passed along to price-sensitive buyers? 12: Business Blogging Turns 20 This Year (Plus 12 More Stellar Stats and Facts). #13: How can marketers efficiently meet both buyer expectations and their own corporate objectives?

Marketing AI 248

Marketing AI Enterprise Management Stats Marketing Management 248

Webbiquity

OCTOBER 18, 2016

To be sure, a thoughtfully written business blog can generate leads (and sales). In my consulting days, I attracted new clients through this blog, and I worked with companies that generated some pretty respectable lead gen and conversion rate figures through blogging. And it will seem much less like work. Data quality.

Lead Gen 100

Lead Gen Lead Scoring Lead Ranking Blogger 100

Biznology

JANUARY 28, 2015

Are your business blogging efforts actually working against you? Bad strategies and poor planning means that many corporate blogs fizzle out before they sizzle. Here are the seven of the most common blogging blunders I see… Are your business blogging efforts actually working against you?

Copywriting 80

Copywriting SEO Blogger Case Study 80

PureB2B

MAY 18, 2016

Opting out of the blogging phenomenon makes a business seem like they don’t want to build a relationship with their customer, and in this day and age, that’s just shortsighted. Why You Should Blog for Your Business. Blogging can help you generate leads. Business Blogging Tips.

Top of Funnel 62

Top of Funnel Lead Scoring Lead Ranking Generation 62

Writing on the Web

DECEMBER 12, 2012

Knowing how to optimize content for search engines isn’t difficult, but it’s a separate skill from writing content for customers. Don’t ignore basic search engines optimization basics. His area of expertise includes project management, list management services, SEO and social media analytics.

SEO 100

SEO Marketing Websites Business Content 100

PureB2B

JUNE 13, 2017

This is great for marketers because online channels allow for better targeting, tracking, and analytics. Social media is one of the best channels for businesses so reach and engage with their audiences. Social media is mostly used to give quick updates about the business, blog, and sometimes, product and services.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

Hubspot

APRIL 19, 2012

When chatting with marketers, one of the most common questions we hear at HubSpot is regarding "first touch" versus "last touch" attribution in marketing analytics. What Are 'Attributions' in Marketing Analytics? Most analytics packages, including Google Analytics, use last touch attribution as their main method of reporting.

Multi-Touch Attribution 28

Multi-Touch Attribution Analytics Conversion Marketing Analytics Tools 28

Single Grain

DECEMBER 29, 2020

Though these guides all contain advanced knowledge with strategies rooted in analytics, the guides themselves are accessible and make the processes described easy to follow. Even if you’re intimidated by analytics or marketing, these articles will make you feel confident in your abilities. Recruiting- The 3rd Crucial Startup Skill.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Hubspot

MAY 20, 2010

However, it can become difficult to consistantly think of new ideas for your business blog. In today's post we will cover quick and easy ways to brainstorm new content ideas by reviewing your website analytics. Blog Analytics - Blog analytics provide value - but there can be a lot of data to sort through.

Analytics 28

Analytics Long Tail Marketing Tips Content 28

Hubspot

JUNE 16, 2020

Did you know that B2B marketers obtain over 70% of their leads from blogging ? Or that businesses that prioritize blogging are 13x more likely to see a positive ROI ? When you blog for customers, you're not only providing useful content. Properly optimized posts lead to an increase in brand awareness and conversions.

Enterprise Management 95

Enterprise Management CMS Development Marketing Automation Services Marketing Management 95

NuSpark Consulting

JUNE 24, 2012

Using Google+ is much like any other social media site but there are a few things to keep in mind when using Google+ for business. Share lots of pictures : Google plus is optimized for sharing photos. Ask your webmaster to include it in your analytics in order to see how much traffic is being generated from your Google+ page.

Google 100

Google Adsense Business Social Media 100

PureB2B

JUNE 13, 2017

This is great for marketers because online channels allow for better targeting, tracking, and analytics. Social media is one of the best channels for businesses so reach and engage with their audiences. Social media is mostly used to give quick updates about the business, blog, and sometimes, product and services.

Marketing Automation Services 62

Marketing Automation Services Marketing Automation Work Management Marketing Management 62

Hubspot

APRIL 5, 2018

And considering your Google My Business listing will include a link to your business' Google+ Page, it's important to take some extra time to make your page the best it can be. Learn more about how to optimize your Google+ Page in this free ebook , and you can check out HubSpot's own Google+ Page here. Google Analytics.

Google 78

Google Adsense Tools Doubleclick 78

Webbiquity

AUGUST 23, 2011

The key is a balanced strategy of search engine optimization (SEO), social media, syndication and guest posting. So where does blog traffic come from, and how does this change over time? Looking at data from the Webbiquity blog, several trends are apparent. Search is the top source of traffic for most blogs over time.

Traffic 100

Traffic RSS Social Media Social Networks 100

Biznology

APRIL 7, 2016

On the other hand, the defense is analytics. Integrating a good marketing analytics system is an essential aspect of succeeding online. An SEO Plugin is just what you need to double-check the search engine optimization “health” of your pages before publishing. Business Blog. Is blogging uncool? SEO Plugin.

Marketing Websites 80

Marketing Websites Top of Funnel Business Digital Marketing Funnels 80

Webbiquity

JANUARY 30, 2012

How did WordPress emerge as the leading blog platform? What are some techniques, beyond the obvious, for search-optimizing WordPress content? Web Traffic Tracking Alternatives to Google Analytics by uber.la. WordPress SEO – 10 Essential Actions by WP Blog Talk. Which plugins are the most popular / useful / vital?

CMS Development 100

CMS Development Best Practices Marketing Analytics Tools Lead Scoring 100

Content Standard

OCTOBER 5, 2015

From the company’s business blog , Facebook announced a formal partnership with analytics company Moat, as well as an offering for full-view impression ads. Impressions and Optimization. Here are just a couple: Impressions Test Creative, Clicks Test Product: Have a new ad or piece of creative content?

Paid Search Agency 40

Paid Search Agency Facebook Features Ads 40

ConvertKit

OCTOBER 30, 2018

You can visit the Pinterest business blog to know when to start promoting your seasonal content. Use Google Analytics. Login to your Google Analytics and find your top ten posts. The Amazon Associates and the Amazon Influencer programs are fantastic ways to start monetizing your blog passively through affiliate marketing.

Amazon 71

Amazon Blogger Marketing Analytics Tools Intent 71

Industrial Marketing Today

AUGUST 3, 2010

To add a new twist to a thorny problem, I read a very interesting quote from Avinash Kaushik, the man who literally wrote the book on Web Analytics 2.0 , he said, “Engagement is not a metric, it’s an excuse.” You can read his entire blog post here. Let’s see how Google Analytics can help you do just that.

B2B 60

B2B Marketing Analytics Tools Web 2.0 Buying Cycle 60

Industrial Marketing Today

DECEMBER 22, 2010

In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. from my Google Analytics, the number of inbound links received, retweets and other social sharing. Three Business Blogs with Proven ROI from Industrial Companies. Read full article….

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

Hubspot

MARCH 28, 2019

The blog’s author, Tim Urban, writes an incredibly comprehensive and interesting article (more like a book) every few months. You can imagine the clear value given by offering a discount on a visitor’s first purchase in the case of J Crew, and with ConversionXL, that offer appeared on a blog post about conversion rate optimization.

Lead Scoring 101

Lead Scoring Lead Ranking Tools Leads 101

Marketing Insider Group

SEPTEMBER 21, 2020

I’ve seen it happen with our clients time and again, as well as with our company blog. My own business depends on creating blog content that outranks my competitors. While cultivating a winning business blog requires commitment and planning, it’s not as hard as most business owners think. Share Regularly.

Top of Funnel 307

Top of Funnel Paid Search Agency Companies Marketing Automation Services 307

Content Marketing Institute

JANUARY 15, 2018

As the old saying goes, ‘One person’s trash is another’s treasure,’ so it’s important to continuously challenge assumptions, with data, analytics and even intuition.” HANDPICKED RELATED CONTENT: How to Structure Your Business Blog Posts to Maximize Conversions. It also doesn’t have optimal metadata.

Content 111

Content Paid Search Agency Advertising Agencies Mobile Advertising 111

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Read this blog post to learn more about the benefits of business blogging.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Webbiquity

JANUARY 2, 2013

Today’s most effective marketers are optimizing content across channels, coordinating search and social marketing activities with traditional PR, and measuring their web presence and performance with sophistication. 7 Business Blogging Stats and Facts. The Atlantic ). iMedia Connection ). iMedia Connection ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Webbiquity

MARCH 31, 2015

A well-written and consistently updates business blog is a vital core element of a successful content marketing program. As noted below, blogs are among the most effective tools for increasing website traffic, generating leads, and acquiring customers. What are the key elements of a successful business blog?

Business Blogging 100

Business Blogging Tactics Tips Business 100