Content Reporting and Analysis: The Tape Measure of Marketing
DivvyHQ
FEBRUARY 4, 2022
With today’s analytics technology, marketing teams can easily take content reporting and content analysis to the next level. But is this easier said than done?
DivvyHQ
FEBRUARY 4, 2022
With today’s analytics technology, marketing teams can easily take content reporting and content analysis to the next level. But is this easier said than done?
Lake B2B
DECEMBER 26, 2022
The post What Is Business Process Analysis And How Do You Use It? Customer Engagement Data Management Market Research business analysis in new product development business analysis process flow business process analysis business process analysis benefits importance of business impact analysi
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Single Grain
SEPTEMBER 19, 2022
Conducting an SEO analysis can yield important insights about how your site is performing and, thus, where to improve. But what exactly is an search engine optimization analysis? We’ll take a look at: What is SEO analysis? SEO content analysis. Technical SEO analysis.
Marketing Insider Group
JUNE 7, 2022
A competitive analysis is a powerful tool for understanding how you compare to competitors and creating smart strategies to get noticed by consumers. Three-quarters of companies perform a competitive analysis annually, and a third do it every month. What is a competitive analysis?
Speaker: Jason Tanner, CEO of Applied Frameworks
Savanta
AUGUST 22, 2016
So rather than asking customers directly, an alternative approach is to apply a statistical method called Regression Analysis to deduce what really matters. Regression Analysis explained. Regression Analysis comes in a variety of ‘flavours’ each best suited for a particular situation, e.g. Linear Regression, Stepwise Regression, Ridge Regression. Regression Analysis looks for relationships between these variables. Interpreting the Regression Analysis output.
SEMrush
SEPTEMBER 27, 2022
This post uncovers the key market analysis techniques that help you build a data-driven marketing strategy. Market ResearchGaining sufficient market understanding is a prerequisite for business growth and success.
Marketing Insider Group
OCTOBER 22, 2020
According to data from Realtor.com, and analysis from Norada , median listing prices are up 12.4% White Papers, eBooks, and Research Reports were. The post Appraising Real Estate Content Consumption [Analysis] appeared first on Marketing Insider Group.
Heinz Marketing
OCTOBER 20, 2022
They are now proactive and independent in researching technology and services when a need arises. This can be done through completing a competitive content analysis. Why Conduct a Competitive Content Analysis. How to Conduct a Competitive Content Analysis.
Excelsior Research
AUGUST 24, 2022
Know your Win-Loss Analysis to boost B2B Sales. Thus, this blog is a supplementary read to know your Win-Loss Analysis to boost B2B Sales. Know your Win-Loss Analysis to boost B2B Sales. Thus, it is necessary to Know your Win-Loss Analysis to boost B2B Sales.
Speaker: Michele Ronsen, UX Expert and Founder of Curiosity Tank
Join Michele Ronsen, UX Expert and Founder of Curiosity Tank, for an illuminating conversation on the ins and outs of efficient and effective UX research. This will be an interactive session! Bring your questions for Michele to answer live.
Marketing Insider Group
MAY 23, 2022
Keyword research! Keyword research is the foundation for your overall content strategy. Here’s the problem: many people — even professional marketers— see keyword research as a simple process that lists focus words and phrases and dumps them as much as possible into blog articles.
Marketing Insider Group
MARCH 2, 2021
The answer is simple: conduct a content gap analysis. In short, this analysis will help you find gaps in your content marketing strategy and show you exactly how to fill them. Competitor analysis involves identifying what topics and which types of content are missing from your website.
Tomorrow People
JULY 26, 2022
What you need to know about brand research, and how it can help you stand out from the competition. The answer lies in brand research. What is brand research? What is the ultimate goal of brand research? That’s where brand research comes in.
Excelsior Research
JANUARY 3, 2022
Market Research Guide. A step-by-step guide to completing your own market research. Also, companies have realized the importance of market research for the business. A snippet from Statista , Research plays a pivotal role in the product line and audience segmentation.
Advertisement
Turn your data into a competitive advantage. This playbook contains: Exclusive stats, research & insights on how the pandemic affected businesses. A comprehensive “Request For Proposal” (RFP) checklist and an interactive quiz to test your data knowledge.
DivvyHQ
AUGUST 18, 2021
One of the best ways to do that is with content that you support with original research. Let's dive in to a few types of research endeavors that will keep your company on top. Why should the world’s largest companies establish brand authority?
Excelsior Research
AUGUST 25, 2022
How much should you value market research? Let it be a traditional or modern marketing, market research has the utmost importance as well as the profits. The blog will provide you will some understand on how much should you value market research? What is market research?
SEMrush
OCTOBER 11, 2021
Effective customer analysis is key to building a high-performing marketing strategy. Market ResearchIn this guide, we’ll take you through how to do it step-by-step.
Single Grain
AUGUST 1, 2019
This post was expanded for 2019 to include more info for smarter competitive website analysis! That’s why we recommend starting with competitor website analysis. Although there are many other competitive analysis strategies, in this article we’re going to focus on these ten ways to perform competitive website analysis. How to Perform Marketing Competitor Analysis (+ 6 Best Tools Comparison). What Should I Look for in a Competitive Website Analysis?
SEMrush
FEBRUARY 10, 2021
Read this quick guide to uncover how to run a preliminary market analysis to evaluate new markets and understand if you need to invest in further research and a go-to-market strategy. How To Tips Marketing Competitor Research
DivvyHQ
JANUARY 28, 2021
Content Analytics Content Marketing Content Strategy Tips & How-Tos analytics automation competitive analysis content data differentiation gaps intelligence keyword research marketing segmentation semrush strategy weaknessesEver wonder why James Bond always comes out on top?
Savanta
NOVEMBER 14, 2016
In this survey we asked buyers whether they associated our client’s brand and thirteen competitors with ten attributes which previous qualitative research had identified as important in this market. Correspondence Analysis (also known as Brand Mapping) is a valuable tool to address these issues. To achieve this, Correspondence Analysis calculates the percentage of people that should be expected to associate a brand with each attribute.
Industrial Marketer
MAY 11, 2021
Many small and medium manufacturers struggle with committing time to work “on” the business, whether it’s for market research, sales enablement, scouting for opportunities with product enhancements or supply chain management. Strategy competitive analysis manufacturing
MarketMuse
APRIL 23, 2019
Competition for highly sought-after search terms continues to grow and standard keyword research is no longer enough. SERP analysis can provide you with that competitive edge. The post SERP Analysis Starts Where Keyword Research Ends appeared first on MarketMuse. Content Optimization
Marketing Insider Group
DECEMBER 3, 2020
However, this isn’t an analysis of the B2C Retail audience, which is why Store Management is tucked neatly in the middle of the list at number 4. According to research from emarketer , total retail sales will drop 10.5% Black Friday. Cyber Monday. Giving Tuesday.
Brandwatch Marketing
NOVEMBER 20, 2018
Analyzing your competitors—whether it is through traditional market research or through real-time social media analytics—goes way beyond the simple head-to-head between you and a rival. Analyzing your competitors—whether it is through traditional market research or through real-time social media analytics—goes way beyond the simple head-to-head between you and a rival. This analysis coincided with JetBlue being named one of the top frequent-flyer programs by J.D.
B2B Marketing Traction
MARCH 20, 2015
You’re not going to get where you’re going without the analysis at some point. Test the market by doing research, including interviews, surveys and maybe even focus groups. Marketing Research and Analysis analysis b2b marketing research Too many business people jump right into tactics when it comes to marketing. They think that all they need to do is get the word out about a product or service and people will buy. Build it and they will come!
Parse.ly
JULY 12, 2022
Almost half of content marketers don’t know how their content is performing, according to our latest research. What is a ROT analysis? Benefits of ROT analysis. How can ROT analysis impact your site performance? How to perform a ROT analysis, step-by-step.
Valasys
OCTOBER 4, 2022
And this is where environmental analysis in marketing comes into the picture. Marketing environmental analysis will help evolve your business, assist you in adapting your business model to changing scenarios and protect your investments from unforeseen changes. ETOP Model of Analysis.
Sprout Social
APRIL 21, 2022
Here’s a step-by-step guide on how to conduct a deep Facebook analysis now that native Facebook Analytics was sunset. How to perform a deep Facebook analysis. Manual competitor analysis is a tedious process. Conduct Your Brand’s Facebook Analysis.
SEMrush
FEBRUARY 22, 2021
Competitive analysis (also known as competitor analysis) is the act of identifying and evaluating your competitor’s strengths and weaknesses and their marketing strategies. Market Research
MarketMuse
JULY 8, 2020
Discover how MarketMuse and SimilarWeb gotogether to do deep competitive research, find trending opportunities, and learn how to create content that is as good or better than anyone else going after the same topics. Content Analysis
Marketing Insider Group
OCTOBER 31, 2022
One of the most fundamental parts of effective content marketing is solid keyword research. Keyword research allows you to bring the voice of your customer into your content marketing strategy. All digital marketing starts and ends with keyword research. New to keyword research?
SEMrush
JUNE 20, 2022
By running SERP analysis, you can determine your challenges and opportunities and devise an SEO plan to get to the top of the results and bring new traffic to your site. Competitor ResearchWith every query comes a unique marketing challenge and opportunity.
Zoominfo
MAY 8, 2020
The Top-Down approach to calculating TAM uses industry research to estimate the size of your addressable market. They may conduct email or phone surveys, analyze other research and make more educated assumptions, but the cost will be much higher. What kind of grocery shopper are you?
Savanta
NOVEMBER 14, 2016
In this survey we asked buyers whether they associated our client’s brand and thirteen competitors with ten attributes which previous qualitative research had identified as important in this market. Correspondence Analysis (also known as Brand Mapping) is a valuable tool to address these issues. To achieve this, Correspondence Analysis calculates the percentage of people that should be expected to associate a brand with each attribute.
SEMrush
APRIL 20, 2021
Many businesses use SWOT analysis to evaluate and improve their business strategy. In this guide, we’ll explore a few SWOT analysis examples that can help you create your own with ease. Market Research
RockContent
FEBRUARY 9, 2021
One of the most crucial SEO tasks is keyword research. Good research will be handy in giving you what you need to rank better in result pages. We’re going to address it in this post: What is keyword research? How to do keyword research? What is keyword research?
DivvyHQ
SEPTEMBER 2, 2020
New content analysis platforms are being introduced regularly that can provide deep insights on your audience, help you find gaps in your content, and improve your content quality.
Let's personalize your content