illumin

MARCH 21, 2024

While keyword research is a good first step, it isn’t enough. This situation is where using well-planned long-tail keywords is of the utmost importance. While it is important to determine the level of competition for a keyword, competitive analysis should take place when choosing content topics, not during the writing process.

Keywords 105

Keywords Cost Per Click Long Tail Marketing CPC 105

Spiralytics

AUGUST 31, 2023

Conducting thorough keyword research and finding low-competition keywords can greatly impact your search engine rankings and ultimately drive more organic traffic to your website. Utilizing keyword research tools can provide valuable insights into competition levels and help identify low-competition keywords.

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Navigate the Channel

DECEMBER 20, 2023

Understand Keyword Research Keyword research is the foundation of effective keyword selection. To conduct thorough keyword research, consider the following steps: Identify Core Keywords: Begin with a list of core keywords that are directly related to your business, products, or services. RELATED: Do Keywords Still Matter?

Lead Scoring 65

Lead Scoring Lead Ranking Long Tail Marketing Cost Per Click 65

Optinmonster

DECEMBER 20, 2023

Here’s how I do it: Launch Semrush’s Keyword Gap tool, enter your domain, and watch as your competitors line up for a showdown. The tool will suggest some rival domains. Enter this seed keyword into Semrush’s Keyword Magic Tool and watch the magic happen. Let’s chat about long-tail keywords.

Keywords 94

Keywords Paid Content SEO Lead Scoring 94

Method and Metric

DECEMBER 4, 2019

Why competitive analysis? We’re going to take you through a step-by-step guide of how to perform a competitor analysis and some of the best tools to use along the way. We’re going to take you through a step-by-step guide of how to perform a competitor analysis and some of the best tools to use along the way.

Analysis 87

Analysis SERP SEO Domain 87

Webbiquity

MARCH 31, 2022

Sure, influencer marketing is more common in the B2C world, but it is still a powerful tool for B2B marketers. Therefore, include long-tail keywords—keywords that contain three or more words—along with shorter ones. Transparency can be as simple as offering an online product comparison tool.

Marketing Budget 291

Marketing Budget Enterprise Management Sales Management Work Management 291

nDash

MAY 10, 2021

You and your team have probably tested keyword research tools and conducted link and SERP analysis. Instead of leaning on several different tools, consider leveraging Google Suggest as a content generation tool. How to Leverage Google Suggest as a Content Generation Tool. What is Google Suggest? Übersuggest.

Long Tail Marketing 52

Long Tail Marketing Google Tools Generation 52

Martech

APRIL 28, 2023

As technology and automation evolve, B2B marketers can access tools and information faster than ever. This article will cover three ways to use generative AI: keyword research, content creation and data analysis. Some paid tools, free tools and plug-ins can help marketers analyze keywords, but this takes time and effort.

Marketing AI 125

Marketing AI Paid Search Agency B2B Marketing Lead Ranking 125

Webbiquity

JANUARY 28, 2013

Fortunately, there are a large and growing number of tools available to help SEO practitioners adapt and carry on their valiant efforts to help Google bring the most relevant (usually anyway) results to the top. What are the best tools for finding and eliminating broken links? Which tools work best outside the U.S.?

Keywords 100

Keywords Research SEO Tools 100

Convince & Convert

APRIL 20, 2010

The free “Blogging’s Long Tail Approach&# white paper is devoted to describing this notion of blog content breadth, and its impact on search term selection, and search term optimization. I need to do some serious analysis to see how those 3,126 terms fit together, and dramatically expand my keyword usage.

Long Tail Marketing 117

Long Tail Marketing Blogger Paper Content 117

Martech Advisor

AUGUST 22, 2019

Find out how to optimize your website for greater visibility on search engine results pages (SERPS) using 19 of the best free SEO tools. This is where dedicated SEO tools can help. We have put together a comprehensive list of free SEO tools that can help you stay ahead of Google’s ever-changing ranking algorithms.

SEO 85

SEO Long Tail Marketing Tools SERP 85

Huptech Web

AUGUST 11, 2023

Foundations of Effective Keyword Research What is Keyword Relevance? Understand Search Volume and Competition Top-Rated SEO Tools For Effective Keyword Research Find the Right Balance by Evaluating Keyword Competition What is the User Intent of Keywords? The answer lies in the art of Keyword Research! Why Is It Important?

Keywords 52

Keywords SEO Conversion Long Tail Marketing 52

ClickZ

JULY 16, 2021

Some KD calculating tools may be inaccurate due to the use of limited parameters. Long-term improvements are achievable but will take time and require multiple SEO measures to be implemented. KD calculation tools can determine how effective a keyword may be in search results. SERP analysis. Keyword parameter analysis.

Lead Scoring 141

Lead Scoring Lead Ranking Keywords SERP 141

illumin

MARCH 26, 2024

Search intent is everything for Google ads There are many tools marketers can use to find and analyze keywords for their Google ads, but having a tool that factors in search intent is critical in finding the most effective keywords for your campaign. Transactional searches: A user is actively looking to buy a product.

Keywords 59

Keywords Paid Search Agency Ads Google 59

BOP Design

NOVEMBER 3, 2021

Before you start doing any research or investigating search volume, create a wish list of keyword phrases. 2. Do competitive research. Do keyword volume/difficulty analysis. Now that you have a wish list and a list of relevant phrases, it’s time to do research. 4. Analyze the research.

Keywords 114

Keywords SEO Process Marketing & Strategy 114

KoMarketing Associates

OCTOBER 18, 2016

Thankfully, there are many online marketing tools available that can help to save time and bring strategies to the next level. Tools for Topic Generation. Tools for Writing. This tool allows you to collect and share your thoughts/ideas across devices regardless of the location they’re in. Tools for Editing.

Tools 120

Tools Content Marketing Marketing Analytics Tools Work Management 120

Marketing Insider Group

FEBRUARY 1, 2021

Individual users and businesses are becoming increasingly dependent on the internet as a research portal. Source: Pew Research. B2B marketers use data analytics tools to measure their marketing efforts and gain insights into buyer intent. The research they conduct leaves behind “digital footprints” or touch points (intent data).

Buyer Intent 357

Buyer Intent Intent Work Management Marketing Management 357

KoMarketing Associates

FEBRUARY 10, 2021

A very simple SERP could look like this: You’ll also notice I used a long tail keyword – “goldfish farming online course.” That same research found that the value of a #1 organic SERP listing fell by 37% in just the years between 2015 and 2017 alone. That’s how important it is to optimize for SERP features. Basic SERP Features.

SERP 295

SERP Features Google Top of Funnel 295

KoMarketing Associates

NOVEMBER 16, 2017

Once the keyword list has been finalized (including long-tail varieties), start grouping them into themes. If you aren’t 100% sure, or simply want data to back your ideas, consider using a tool like Google Trends to identify peak times in terms of search traffic.

Marketing & Strategy 179

Marketing & Strategy Long Tail Marketing Content Keywords 179

Content Marketing Institute

OCTOBER 16, 2018

Then, research each idea shell to make sure it’s interesting and relevant for your audience: Example: In the loose-leaf tea industry, you do a content analysis on BuzzSumo to find which brainstormed topics would be most popular with your audience. In BuzzSumo , click on Content Analyzer (under the Content Research tab), then Analysis.

Long Tail Marketing 100

Long Tail Marketing Google Domain Keywords 100

Valasys

AUGUST 3, 2023

Introduction Do you find yourself drowning in a sea of SEO tasks, from exhaustive keyword research to laborious competitor analysis and mind-numbing performance reporting? We’ll show you how this game-changing tool can help you easily automate various SEO tasks, saving you at least three precious hours every day!

SEO 52

SEO Automation Lead Ranking Lead Scoring 52

SmartBug Media

AUGUST 12, 2020

Buyers often research online, even before talking to a manufacturer representative, and the content that lands on their computers has a significant impact on their final purchase decisions. You can also explore other local SEO tools to manage directory listings in bulk. Allow your content to go incredibly deep into a topic.

Lead Ranking 105

Lead Ranking Paid Search Agency SEO Lead Scoring 105

Anyword

AUGUST 18, 2022

And luckily for us, several tools and platforms exist to help us incorporate data into every SEO decision we would need to make. Audience Analysis. After you’ve identified your target market, it’s time to research which keywords they are using to search for businesses like yours. Who are you trying to reach?

Paid Content 98

Paid Content SEO Marketing & Strategy Marketing Strategy 98

ClearVoice

AUGUST 23, 2023

It’s a tool to support that creativity while also saving time and resources. AI costs can vary: AI tools can become expensive very quickly. Most AI tools have scalable models that begin with basic features and gradually upgrade as your needs grow. Budgeting for AI integration is important.

Marketing AI 52

Marketing AI Content Budget Programs Keywords 52

Adobe Experience Cloud Blog

JUNE 11, 2018

You may already think you know the ins and outs of your business and its field, but more research and analysis can never hurt. The wide range of analytics tools out there makes analyzing and understanding your competitors easier than ever before. Know Your Industry. In the digital age, everything moves quickly.

eCommerce 134

eCommerce Long Tail Marketing Business Domain 134

Hubspot

APRIL 4, 2019

To ensure you're able to use SEM to properly advertise your products or services on the SERPs, we've cultivated a list of the best SEM tools, as well as the components of a SEM Ad Auction. Best SEM tools. SEMRush allows you to conduct extensive keyword research, keyword rank tracking, site audits, traffic analysis, and more.

Search Engine Marketing 101

Search Engine Marketing SEM Search Marketing SERP 101

Brightedge

JUNE 10, 2021

We had a great time hosting our webinar around SERP analysis last week. We provided some findings from research on these micro-moments across different industries and demonstrated a simple workflow you can use to create a dashboard for micro-moments in your own industry. Is there a way of doing this type of research without Data Cube?

Intent 71

Intent Webinar Metrics Long Tail Marketing Keywords 71

Convert

JANUARY 17, 2024

This insight is especially important considering that a growing number of users rely on ChatGPT to find and research tools: ChatGPT used as a resource for finding tools AI-specific optimization methods: GEO Generative engine optimization is an emerging practice of improving your chances of being surfaced by generative AI engines.

Optimization 80

Optimization Generation Top of Funnel Multivariate analysis 80

Atomic Reach

MARCH 15, 2019

It involves using high-tech methods like big data analysis and artificial intelligence (AI) to see the full context of an individual piece of content. In February 2018, Bing showcased its use of intelligent keyword sentiment tools by giving people contrasting information about some topics. What Could Content Intelligence Show?

Intent 105

Intent Top of Funnel Marketing AI Content 105

seo.co

JANUARY 26, 2022

Finding keywords requires some keyword research , but there are plenty of tools that make it simple. It offers keyword comparison, keyword strength graphs, in-depth keyword analysis, competitive analysis , related keyword suggestions, and more. Marmalead is one of the better options on the market. Make full use!

SEO 104

SEO Lead Scoring Lead Ranking Marketing & Strategy 104

Lake One

APRIL 23, 2019

Long Tail Keywords: Long tail keywords are longer searches and can often contain more intent. Long tail keywords typically have lower volume than some of the short keywords, but they can pack a powerful punch when it comes to competition. Long Tail Keyword: How do I identify keywords for B2B SEO?

Keywords 40

Keywords SEO Long Tail Marketing Tips 40

Method and Metric

APRIL 22, 2020

By the end of this webinar, you’ll have the tools and knowledge to: Gain a better understanding of SEO and how it can fit into your marketing efforts Prioritize the low-hanging fruit + things you can control Use the right tools to make smarter decisions Build a long-term plan to grow your audience + revenue.

Budget Programs 71

Budget Programs SEO Webinar Metrics Long Tail Marketing 71

Valasys

MAY 25, 2023

Once you have a clear goal, conduct thorough market research to identify your target audience’s demographics, interests, pain points, and online behavior. Conduct Comprehensive Keyword Research Keywords are vital in optimizing your online marketing campaign for search engines and attracting organic traffic.

Online Marketing 52

Online Marketing Campaigns Conversion Planning 52

Buzz Marketing for Technology

JULY 16, 2008

Is constructing knowledge based on analysis a work literacy skill? One problem I see with all of the data and communication tools available to students is the lack of training on how to problem solve and conduct an analysis. In initial coding, a researcher uses action words to describe the data (categories).

Knowledge Base 100

Knowledge Base Analysis Web 2.0 Wiki 100

Kevin Indig

MAY 29, 2023

Their forecasting tool translates your ranking goals into sessions and conversions, making it easier for you to show the value of your proposal. During this event, they'll take you on a full tour, showing you how to leverage the tool for precise and accurate forecasts. That's where SEOmonitor comes in. And guess what?

Lead Ranking 139

Lead Ranking Generation Lead Scoring Forecasting 139

illumin

OCTOBER 20, 2023

Contextual ads are often more cost-effective as they don’t rely on the collection and analysis of extensive user data. Including long-tail keywords, which are more specific and have lower search volume, can be a valuable strategy to target niche audiences and compete against more established competitors.

Advertisements 52

Advertisements Advertising Marketing AI Privacy 52

chiefmartech

APRIL 24, 2018

Key resources used in our research to build this graphic: CabinetM , Capterra , G2 Crowd , Google , LUMA Partners , Siftery , and TrustRadius. We see this long tail in the products that marketers adopt in their marketing stacks too. An analysis of all the entries to The Stackies from 2015 through 2018 by the folks at Boardview.io

Marketing Automation Services 111

Marketing Automation Services Marketing AI Long Tail Marketing Paid Search Agency 111