Sprout Social

SEPTEMBER 21, 2022

With m-commerce on the rise, there are hundreds of specialized shopping apps for buying virtually any kind of product—from clothing and electronics to cars and houses. Amazon is one of the biggest online marketplaces in the world. Of all the items consumers buy online, clothing tops the list. Download on iOS | Android.

Best Practices 125

Best Practices Amazon Youtube Ad Exchange 125

ClickZ

APRIL 14, 2020

PTG’s eBook lists several features that an ecommerce platform provides retailers to help improve shopper experience including multi-language websites, creating customer groups, and adding Amazon and Google payment gateways. These include rule-based product recommendations, product alerts, product bundling, and tier pricing.

eCommerce 141

eCommerce Features Merchandising Paid Search Agency 141

Optinmonster

DECEMBER 19, 2023

Research says that 86% of consumers check a retailer’s return policy before buying. It’s also true that 72% of people are likely to buy from brands again if they have a hassle-free return experience. Amazon , Nordstrom , and Costco are brands that offer a seamless return experience.

eCommerce 81

eCommerce Marketing Management Business Budget Programs 81

Unbounce

OCTOBER 22, 2020

Shoppers will be actively looking for deals in categories like clothing, health, beauty, food, electronics, and subscription services—and they won’t just be looking on Amazon, either. Or should I buy now? But it’s almost always better to use a physical dollar amount off (or a buy one, get one free) instead. Source: BoxyCharm ).

Bundling 145

Bundling VALS Landing Pages eCommerce 145

Optinmonster

DECEMBER 27, 2023

In marketing, studies have found that limited-time offers improve the chances of customers buying a product by up to 33%. People can buy iPhones all year round. But discounted iPhones sold only during a 2-day Amazon Prime Day sale have buyers clawing for them like there’s no tomorrow. How Does Scarcity Marketing Work?

Examples 78

Examples Conversion Urgency Marketing Amazon 78

Optinmonster

DECEMBER 28, 2023

Create Bundle Deals 6. Create Bundle Deals This cross-promotion tip only works if you and your partner are in a similar industry. A good way to drive sales and create awareness around you and your partner’s brands is through bundle deals. Here’s a picture of a bundle from Amazon taken from The Dot Store.

Promotion 73

Promotion Cross-Selling Bundling Advertising Agencies 73

ConvertKit

NOVEMBER 9, 2020

Buying something you’ve had your eye on for a while—and saving a bunch of money in the process—gives you an instant feeling of gratification. A creatively crafted discount offer can push customers who might still be on the fence to buy or encourage existing customers to buy again or share your products with their audience.

Bundling 93

Bundling Urgency Marketing Pricing Price 93

TrustRadius Marketing

JANUARY 17, 2023

Physical infrastructure components can be costly to buy, install, and maintain. Free Cloud Bundle: Linode offers a free cloud bundle which allows access to a handful of cloud services for free. Amazon offers over 165 different services in its infrastructure and computing suite. Only pay for what you need.

Small Business Marketing 52

Small Business Marketing Work Management Marketing Management Service 52

TrustRadius Marketing

JANUARY 17, 2023

Physical infrastructure components can be costly to buy, install, and maintain. Free Cloud Bundle: Linode offers a free cloud bundle which allows access to a handful of cloud services for free. Amazon offers over 165 different services in its infrastructure and computing suite. Only pay for what you need.

Small Business Marketing 52

Small Business Marketing Work Management Marketing Management Service 52

SmartBug Media

JANUARY 31, 2023

For example, a company might use machine learning to create personalized product recommendations for customers based on their demographics or buying habits (if the information is available). For shoppers who prefer an in-person shopping experience, buy online, pick up in store (BOPIS) will remain a go-to choice.

Trends 98

Trends Lead Ranking Bundling Mobile Marketing 98

Valasys

MARCH 20, 2024

Create special offers, coupon codes or bundled discounts exclusively for customers referred by your affiliates. This incentive gives their followers extra motivation to click through and buy. The goal is to make customers feel like VIPs for buying through your affiliate links. Their followers likely won’t convert as well.

Tactics 40

Tactics Paid Search Agency Advertising Agencies Banners 40

Optinmonster

FEBRUARY 6, 2023

Customers who buy the template are most likely planning a wedding, and thus the target audience for the wedding planner’s services. eBook: Write a book about a topic you’re passionate about and sell it as a PDF or on Amazon Kindle. You can sell these individually or as part of a bundle or membership site.

Examples 90

Examples Product Work Management Marketing Management 90

BenchmarkONE

DECEMBER 28, 2022

If you’ve ever shopped on Amazon, noticed a suggestion for a more expensive version of a product in your cart, and then replaced your cart item with the more expensive version, congratulations. Upselling focuses on convincing a customer to buy a more expensive version of the product they were originally interested in.

Marketing Automation Services 88

Marketing Automation Services Marketing Automation Automation Cross-Selling 88

Optinmonster

APRIL 26, 2022

Payment gateway account: The free version of Easy Digital Downloads works with Stripe, PayPal, and Amazon Pay. Common eBook file formats include EPUB, PDF, and Amazon Kindle’s proprietary AZW format. This is a great way to let visitors “try before they buy” and for you to collect email addresses for future sales.

Amazon 84

Amazon Bundling Opt-out Purchase 84

Huptech Web

DECEMBER 21, 2023

That’s why brands take advantage of this excitement and introduce product bundles. These bundles combine different items or services at a discounted price, attracting consumers who love a good deal. Product bundling is a marketing strategy where multiple products or services are combined and sold as a single item.

Bundling 52

Bundling Examples Product Customer Satisfaction 52

Convert

FEBRUARY 2, 2022

No matter if you run your business on Amazon or have a multi-million dollar company, these tips are effective for all kinds of businesses. Shoppers are trained to buy, and a great “offer” doesn’t always have to be a 70% discount. Many customers keep a list of to-buy products on the Black Friday sale.

Bundling 52

Bundling eCommerce Budget Programs Word of Mouth 52

Martech

AUGUST 4, 2021

For consumers, however, isn’t the app-based TV landscape just turning back into a cable experience with bundled programming packages? Pre-pandemic, their revenue from CTV was 4%. Now it’s 50%. That’s a show stopper. Not really, except in one important way: price. All those a la carte subscriptions add up.

Cable 108

Cable Bundling Work Management Cross-Selling 108

Hubspot

DECEMBER 9, 2014

Is there any retailer that’s revolutionized the online shopping space as dramatically as Amazon? Many retailers (naturally) view Amazon as their main competition and plan their business accordingly, but there is a far more effective approach: using Amazon as a guide in successful ecommerce. 1) Free shipping. Ecommerce'

Amazon 28

Amazon eCommerce Cross-Selling Companies 28

Martech

MARCH 15, 2022

It streamlines the increasingly complex processes of buying and selling digital advertisements and enables brands to make the best use of their budget, maximizing their ROI. What’s more, adtech may encompass programmatic technologies that use automation to enhance the media buying process. Programmatic ad-buying.

Advertising Agencies 114

Advertising Agencies Paid Search Agency Cost Per Click Ad Exchange 114

Mereo

MAY 11, 2023

Selling organizations must stand on objective, solid, repeatable ground each time they set about pricing a new solution or bundle. The sellers in Mereo’s research also did not want models that created buyer confusion and objections to closing a deal — in essence not adding friction to the buying journey.

Pricing 41

Pricing Price Enterprise Management Marketing Management 41

Huptech Web

APRIL 1, 2024

The benefits of upgrading are not less but come with some very powerful checkout features, increased speed and conversion, and no upgrades needed ever, unlike the liquid codes with consistent buying experience from start to finish til your thank you pages. You can check for more information about Checkout Extensibility here.

Order 52

Order Optimization Loyalty Lead Scoring 52

Hubspot

NOVEMBER 13, 2019

USB Audio Interface and Recording Bundle. For instance, on Amazon, you can find bundles that sell all of this equipment at once. However, you can also buy the equipment separately. However, you can also buy the equipment separately. Before you buy a new stand, make sure you have that adapter. Image Source.

Skype 96

Skype Tools Bundling Pricing 96

Hubspot

JUNE 25, 2019

Spotify is one of the most widely recognized ecommerce platforms due to its comprehensive tool bundling and usability. Shopify helps its customers jumpstart their business with custom logos, names, and web domains before helping to scale their business by selling and marketing products on major sites like Facebook, Amazon, and Pinterest.

Enterprise Management 97

Enterprise Management Work Management eCommerce Marketing Management 97

ConvertKit

OCTOBER 29, 2021

Isn’t it just for big ecommerce giants like Amazon? Bundle multiple products together at a discounted rate : perfect for creators with several high-value items. Next, you need a landing page to convince people to buy your offer. Add a “Buy my product” button to an existing landing page. In short: absolutely!

Creativity 98

Creativity Landing Pages Cross-Selling Template 98

Moz

SEPTEMBER 28, 2020

While this sometimes-elusive state of being isn’t something you can buy direct from a store, and while some shoppers are still unfamiliar with hygge by name, many will be trying to create it at home this year. I think kits could offer a stopgap solution in some cases. 8) Highly publicize one extra reason to shop local this year. “72%

SEO 73

SEO Tips Work Management Best Practices 73

Contently

DECEMBER 8, 2016

Besides making direct marketing—and content marketing—a viable tactic, the internet has also allowed for the rise of e-commerce giants like Amazon, as well as smaller but still transformative direct-to-consumer businesses like Warby Parker, Glossier, and Dollar Shave Club. Those looking for scale may stick with TV and digital bundles.

Paid Search Agency 60

Paid Search Agency Ads Advertising Agencies Cable 60

Televerde

DECEMBER 21, 2021

For example, customers choose to purchase products through Amazon because of their reputation as a customer-friendly brand. Including recommendations for items that can be bundled or coordinated with the item they are considering. According to Canto, 75% of customers will spend more to buy products and services from transparent brands.

Word of Mouth 52

Word of Mouth Transparency Bundling Paid Search Agency 52

Optinmonster

APRIL 19, 2023

Buy One Get One (BOGO) Offers BOGO offers are another effective sales promotion strategy. An example of sales promotion using a Buy One Get One Free (BOGO) strategy is the online retailer Beauty Bay. Amazon is an example of a business using Limited Time Offers (LTOs) as a sales promotion strategy.

Promotion 66

Promotion Examples Urgency Marketing eCommerce 66

SmartBug Media

DECEMBER 11, 2020

Furthermore, training your sales team to use new CRM software requires patience and buy-in from your team. Customers using multiple HubSpot products can take advantage of bundled pricing, starting at $50 per month for Sales, Marketing, and Service Starter plans. Customers include Amazon, Skyscanner, Vimeo, and RE/MAX.

Enterprise Management 97

Enterprise Management Marketing Automation Services Work Management Marketing Management 97

Sprout Social

NOVEMBER 21, 2016

Consumer psychology is all about knowing your customer’s buying habits. Amazon offers a variety of Kindle models. Offer a bundled deal that you will never offer again. Instead, use storytelling tactics to show how the customer is buying into an entire experience. Use consumer psychology to your business’ advantage.

Facebook 102

Facebook Tips Lock-In Work Management 102

Martech

OCTOBER 23, 2023

However, Lowcock did admit that ads on Google, Bing, YouTube, and Amazon cater to different stages of the purchase process. Google, however, disputed this claim, arguing that it also contends with specialized search platforms like Yelp, Expedia, and Amazon for specific user queries.

Google 80

Google Lead Ranking Lead Scoring Paid Search Agency 80

Outgrow

DECEMBER 16, 2019

If you’ve bought anything large or electronic on Amazon, you’ve probably also been shown one compelling cross-sell: the warranty. If you’re considering pairing your cross-selling opportunities with bundles, warranties give you plenty of options. What the “batteries” are, can vary wildly.

Cross-Selling 45

Cross-Selling Fulfillment eCommerce Outgrow 45

Oktopost

AUGUST 24, 2021

It’s great for niche-focused services like Amazon listing optimization software. Knowing what other services competing brands offer like free deliveries, free samples, or discounted bundled offers can help you upgrade your service so you’ll be up to par with them. . It allows you to watch, learn, and grow. .

Event Marketing 118

Event Marketing Work Management Marketing Budget Marketing Management 118

Moz

OCTOBER 3, 2019

It was 35% of what people buy on Amazon comes from recommendations , and 75% of what people watch on Netflix comes from suggestions, from recommendations. Catch his talk along with 26 other forward-thinking topics from our amazing speakers in the MozCon video bundle: Access the sessions now! Think about how powerful that is.

SEO 53

SEO Classified Ads Pricing Price 53

Marketing Insider Group

MARCH 4, 2020

For example, just look at the Kindle Fire line of tablets by Amazon. Remember, strip these products back to the bare bones and they’re exactly the same, but Amazon knows their audience well enough to adjust their product to fit. Two-year worry-free guarantee bundled with the product ­– “if it breaks, return it and we’ll replace it”.

Differentiation 314

Differentiation Product Marketing Management Amazon 314

Hubspot

APRIL 3, 2015

For example, you can sell: Simple products: this could be a book, a digital product, a tshirt -- anything that customers or advocates could buy. Bundles: you can put multiple products together to raise the average sale price and add more value to every transaction. Even if it''s just a tshirt or a book, it''s ecommerce.

eCommerce 28

eCommerce CMS Development Enterprise Management Allocation 28

Optinmonster

NOVEMBER 3, 2022

Upselling is persuading a customer to buy a more expensive version of a product they were looking at. Store owners often offer discounted upsells to persuade customers to buy. For example, imagine a customer buying a throw blanket for their couch. Upsell & Bundle Products. Features: Frequently bought together bundles.

Cross-Selling 84

Cross-Selling Bundling Best Practices Top of Funnel 84