Convince & Convert

FEBRUARY 26, 2015

pic.twitter.com/A7HzK7FOGG — LEGO (@LEGO_Group) February 23, 2015 #EverythingIsAwesome For Lego on Oscar Night In one of the more upbeat Oscars performances of the night, Tegan and Sara and the Lonely Island performed “Everything Is Awesome” from The Lego Movie. Meryl at the #Oscars in 1979 & 2015. No effects.

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Social Media Brand Identity Branding Media 145

Digilant

JUNE 27, 2023

team enters the tournament as the favorite after taking home the trophy in 2015 and 2019. This approach enables Fox — and its partner advertisers — to stay in step with viewership trends, driving reach amongst those who prefer broadcast television and cord cutters. viewers tuned in to the final match on television.

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Broadcasting Television marketing Paid Search Agency Advertising Agencies 52

Digilant

JUNE 27, 2023

team enters the tournament as the favorite after taking home the trophy in 2015 and 2019. This approach enables Fox — and its partner advertisers — to stay in step with viewership trends, driving reach amongst those who prefer broadcast television and cord cutters. viewers tuned in to the final match on television.

Broadcasting 52

Broadcasting Television marketing Paid Search Agency Advertising Agencies 52

Choozle

MARCH 20, 2024

Remarkably, in 2024 99% of US households now have at least one streaming service subscription, a notable jump from the 52% reported in 2015. Video Streaming Beats Linear TV and Cable TV Streaming is now the preferred platform for television and video users in the US, capturing 36% of overall viewing time.

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Advertising Agencies Advertisements Advertising Allocation 73

Porch Group Media

NOVEMBER 21, 2022

Join us as industry leaders and experts discuss important marketing topics and share actionable insights and unique perspectives on the latest marketing, strategies, technology, and trends. And the one medium that’s been left out of that up until now has been television. Download the 2022 New Mover Trends Report.

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Advertising Mediums Advertising Agencies First-Mover Advantage Advertisements 52

Hubspot

FEBRUARY 3, 2020

As a small business marketer, you don't need to pay for a high-priced televised ad slot to get seen by the right audiences. Investing in online on in-stream video ads might also be a better bet than investing in traditional television commercials. 4 Small Business Alternatives to Super Bowl Advertising. Another perk?

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Paid Content Paid Search Agency Ads Television marketing 98

nDash

MARCH 16, 2022

I also write more in-depth pieces on trending legal topics or recent court decisions. Both my writing and television work have covered an array of topics, with a particular focus on issues affecting marginalised communities. I have a versatile skill set, and I write blogs, landing pages, practice area pages, and attorney bios.

B2B Thought Leadership 52

B2B Thought Leadership Ideal Customer Profiles Television marketing Ethics 52

Adobe Experience Cloud Blog

MAY 20, 2015

Print, television, and internet ads all need to tell a specific narrative tailored to brand audiences and be designed for the different mediums. However, the two-dimensional story trend is winding down, and a fully immersive, three-dimensional approach is taking flight. Immersive Marketing. Let us know in the comments below!

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Trends Thought Leadership Paid Search Agency Storytelling 48

Contently

JUNE 13, 2019

For years, the tech company quietly made deals to seed images of iPhones and Macbooks in popular television, but Fox has been running a message at the end of TV episodes featuring Apple products that cites “promotional consideration sponsored by Apple.”

Content Marketing 166

Content Marketing Content Paid Search Agency Merchandising 166

LeadSquared

MAY 20, 2015

This if done with a television commercial was completely unaffordable for them. Here are some stats from Thinkwithgoogle for the use of smartphones in a B2B purchase cycle: The trend is consistent across B2C businesses as well. The post Simple Content Marketing Tips to Build Your Audience in 2015 appeared first on LeadSquared.

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Contently

NOVEMBER 22, 2016

But with time, these shops extended their areas of influence to offline campaigns, challenging established industry players in sectors like television. When Vice launched in 1994, the culture platform was nothing more than a print magazine giving voice to music and cultural trends not covered elsewhere.

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Paid Search Agency Advertising Agencies Ad Agencies Ads 60

Digilant

JANUARY 22, 2019

Boston – January 23, 2019 — Today, Digilant – a programmatic media buying services company – released a Super Bowl 2019 infographic for digital media buyers that includes consumer behavior trends, data related to viewing preferences, social media actions and shopping behavior.

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Paid Search Agency Advertising Agencies Television marketing Marketing Budget Creation 45

Contently

SEPTEMBER 20, 2016

Today you can easily go to the website of a television network like ESPN or NBC, sign in with your cable subscription, and stream sports on your computer. million who watched the televised version on CBS and NFL Network. Sports programming in 2014–2015 generated $8.47 An eMarketer report from late 2015 predicts that U.S.

Cable 60

Cable Broadcasting Television marketing Twitter 60

Hubspot

OCTOBER 19, 2018

Trends in the Diffusion of Misinformation on Social Media". The team them used content sharing and tracking platform BuzzSumo to measure how much engagement -- shares, comments, and such reactions as Likes -- was received by all stories published by these sites between January 2015 and July 2018 on Facebook and Twitter.

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Facebook Classified Ads Case Studies Television marketing 72

Buffer

DECEMBER 4, 2019

But if you look to today’s trends and the latest buzz, you’ll start to see the signs. Social commerce is one of the hottest trends in social media today, and it looks to have an even bigger impact in 2020. Buyable pins were released four years ago now, in 2015, and had over 60 million buyable pins in its first six months.

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Social Media Rules Media Click Rate 98

Content Standard

NOVEMBER 9, 2015

Because of competition from online streaming, live television is now the most reliable way for networks to bring in viewers that advertisers can market to. But what about the 2015 official season debut of Sunday Night Football? Considering the league has never gone outside of its television partners, this was a bold move.

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Marketing Budget Broadcasting Advertising Agencies Television marketing 40

Content Standard

NOVEMBER 9, 2015

Because of competition from online streaming, live television is now the most reliable way for networks to bring in viewers that advertisers can market to. But what about the 2015 official season debut of Sunday Night Football? Considering the league has never gone outside of its television partners, this was a bold move.

Marketing Budget 40

Marketing Budget Broadcasting Advertising Agencies Television marketing 40

Hubspot

JANUARY 27, 2020

The number of industries that have implemented it has grown by 270% since 2015 ( Gartner ). The same survey found that the most common device was a smart television, which 38% of participants owned. In a 2019 ranking of the top 10 emerging technologies, the World Economic Forum noted, "social robots" as number two. Fluent ).

Marketing AI 101

Marketing AI Stats Enterprise Management Emarketing 101

Sprout Social

MAY 10, 2019

Additionally, a 2015 Forrester Research forecast predicted that by 2025, half of all TV viewers under the age of 32 will not subscribe to a traditional pay TV service. Just like general online search trends, YouTube usage predominantly happens on a mobile device, with that total now amounting to more than 70% of all watch time.

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Youtube Stats Paid Content Marketing Strategy 110

Webbiquity

JANUARY 19, 2016

Mary Meeker’s Internet Trends ). However, consumers say that social media plays almost as big a role in purchasing decisions as does television. ( as of December 2015. ( Only 27% of companies report C-level executive engagement on social media in late 2015, close to a 20% drop since social media’s peak back in 2012.

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Sprout Social

OCTOBER 9, 2018

Americans are obsessed with the sport—over 20 million people tune in each week for televised games during the season. To nobody’s surprise— 65% of fantasy sports participants watch more televised sports because they’re participating in fantasy leagues. Embracing other current trends in social media.

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Social Media Media Television marketing eCommerce 79

Valasys

DECEMBER 5, 2022

It was then followed by magazines, journals, radio and television. . 2015 – Facebook brings in Leads ads and Dynamic product ads. You can research on what the audience likes, what ads are trending, what type of ads get the most leads, etc. Advertisements became digitized. 2012 – By now, it had over 1 billion users.

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Content Standard

JULY 7, 2015

This web of fame and product sales unfolded in the same way as most TV pop culture trends: It began with a compelling story, and through strategic action with other Hollywood and brand leaders, it evolved into much more.

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Video Marketing Television marketing Long Tail Marketing Microsite 40

Contently

MARCH 21, 2017

The site launched in May of 2015, and unlike the company’s other blogs , which tend to focus solely on real estate, it addresses a broader range of topics like avant-garde design and the future of charging stations for electric cars. The content is organized into four sections: Trends, Places, Economy, and Industry.

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Brand Identity Branding Advertising Agencies Mobile Advertising 120

Content Standard

MAY 22, 2016

The 1950s in the United States saw dramatic economic growth, widespread adoption of television and advertising; of moving to the suburbs and owning multiple cars; of buying for excess and dumping what felt old fashioned. The Rise of Television as Part of American Culture. The Backstory. But let’s start at the beginning.

Enterprise Management 61

Enterprise Management Banner Ads Television marketing Banners 61

Content Standard

MAY 8, 2015

Given this trend, brands are clamoring to shift their ad spend toward digital video—and, hopefully, master a tricky marketing channel. The eMarketer data paints a picture of increasing digital video views at the expense of traditional television. Americans now spend an average of 5.5 The World on Video. More Video, More Challenges.

Video Marketing 40

Video Marketing Emarketing Brand Identity Branding 40

Content Standard

MAY 14, 2015

And the stronger the collective tether to smartphones becomes, the more likely it is that television time will diminish. The data shows the trend: In 2011, US adults watched about 4 hours, 35 minutes of TV video programming, eMarketer reports. That will decline to 4 hours, 15 minutes in 2015. Video Marketing Advantage.

Paid Search Agency 40

Paid Search Agency Video Marketing Ads Advertising Agencies 40

Content Standard

JUNE 8, 2015

In 2014, Purch took in just under $100 million in revenue, and the enterprise expects to draw in more than that in 2015, according to the Wall Street Journal. This investment round comes as MoffettNathanson Research reports television viewing has dropped nine percent so far this season. ” Making Media Cool Again.

Media 40

Media Paid Search Agency Television marketing Advertising Agencies 40

Content Standard

APRIL 12, 2019

Once upon a time, the creation of new television shows and movies relied almost entirely on the instincts of a few producers and executives. While CareerBuilder’s technology and customer base had matured by 2015, its content marketing strategy had not. Spotting Trends and Storytelling Opportunities. Like Amtrak, U.S.

Enterprise Management 84

Enterprise Management Content Marketing Brand Identity Branding 84

Content Standard

MAY 22, 2016

The 1950s in the United States saw dramatic economic growth, widespread adoption of television and advertising; of moving to the suburbs and owning multiple cars; of buying for excess and dumping what felt old fashioned. The Rise of Television as Part of American Culture. The Backstory. But let’s start at the beginning.

Enterprise Management 42

Enterprise Management Marketing Strategy Marketing & Strategy Paid Search Agency 42

LeadSquared

APRIL 3, 2017

In September 2015, Google integrated native Gmail ads with Google AdWords and made it available to all advertisers, which means you can reach more prospects through their gmail inbox. On a personal note, I would prefer bidding on keywords when the minimum search volume is more than 500 per month, and this search volume shows an upward trend.

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Adwords Paid Content Google Advertising Agencies 52

Adobe Experience Cloud Blog

JUNE 30, 2015

June 30, 2015 marks the 6 th annual global celebration of social media’s impact on global communications and the contributions that social has made to our lives. Tip: Use social media as a way to quickly find out what started trending worldwide or learn about breaking news. If you haven’t, then you should.

Social Media 48

Social Media Work Management Media Thought Leadership 48

Adobe Experience Cloud Blog

APRIL 12, 2016

There’s a lot I don’t remember from my childhood, but one thing I do recall is the television programs on Cartoon Network. People use them to help communicate their thoughts and build personal relationships, according to the 2015 Emoji Report by Emogi. Powerpuff Yourself. Emojis are a popular form of self-expression.

Viral Marketing 48

Viral Marketing Campaigns Planning Paid Search Agency 48

Content Standard

JANUARY 9, 2017

A recent example comes from Apple with its 2015 World Gallery campaign , or probably known better as its ongoing Shot on an iPhone campaign. From billboards to television ads, the campaign can be seen in both developed and emerging Apple markets : US, UK, France, Germany, Turkey, Russia, Brazil, China, Malaysia, and Thailand, to name a few.

Barriers 40

Barriers Marketing & Strategy Content Paid Search Agency 40

LiveRamp

APRIL 9, 2019

For the first 15 years of the campaign, traditional television and on-the-ground presence was how we reached the population. Proof of our work is shown in the number of lives saved between 2015 and 2018. Ben : One of the emerging trends we’re seeing is around advanced TV. During that time the campaign prevented 1.5

Work Management 40

Work Management Marketing Management Advertising Agencies Campaigns 40

Sprout Social

JULY 27, 2021

Since its first (non-celebrity) iteration in 2015, it has snowballed in popularity to become the behemoth it is today. The most commercialised show on British television, Love Island is a show about coupling up, turning heads and getting dumped. After a summer of watching the contestants on television, audiences feel connected to them.

Trends 116

Trends Advertising Agencies Television marketing Marketing & Strategy 116

Hubspot

MARCH 27, 2015

What''s more, marketers are gearing up for a big change Google plans to make to their algorithm starting on April 21, 2015. Immediately below the search bar are thumbnail images of trending items that showcase some of the most popular things you can buy on Etsy. After all, 80% of Internet users are using smartphones to search online.

Design 28

Design Enterprise Management Marketing Websites Examples 28