Onalytica B2B

JULY 8, 2015

We live in a connected, mobile first world which moves faster than ever. In 2003, LinkedIn launched with a more serious approach to social networking for professionals. Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. Below you can see a network map of the online conversation around PR.

PR 100

PR PageRank Brand Identity Branding 100

KoMarketing Associates

NOVEMBER 10, 2016

As we head toward the end of 2016, marketing budgets and planning for the new year will begin to take focus. While we realize that successful B2B marketing programs leverage a combination of investments, social media needs to remain in a part of that mix. 82% of marketers agree that social media marketing is core to their business.

Social Media 262

Social Media Marketing Budget Marketing Budget Creation Enterprise Management 262

Optinmonster

MARCH 18, 2024

Things like your contact page, your product or service pages, or any other pages of primary importance in generating income (or leads) for your business need to be super easy to find. Mobile-first Mobile search overtook desktop search in 2015. Eventually, it will lead them right back to your door.

Conversion 96

Conversion Marketing Websites Marketing Automation Services Marketing Management 96

KEO Marketing

JANUARY 26, 2016

In many ways, 2015 was a banner year for marketers who follow best practices for SEO, web analytics, and social media marketing. Let’s recap some of Google’s biggest changes in 2015. We’ll pay special attention to how those changes might influence your search marketing strategies throughout the new year.

Search Marketing 48

Search Marketing Marketing Strategy Marketing & Strategy Adwords 48

Webbiquity

MARCH 1, 2016

Search remains the cornerstone of digital and content marketing efforts. On the paid side, more than one million businesses use Google AdWords , and Google’s content network reaches 80% of all U.S. Of course, search, like all other digital marketing tactics, continues to evolve. Another 36% use mobile search.

SEM 100

SEM Paid Content Stats SEO 100

The Lead Agency

JULY 24, 2023

This blog was originally posted on the 11 th of September 2015 and has been updated for 2023, incorporating practice questions to ask yourself with regard to the B2B marketing mix, and an 8 th P to consider! is essential, that B2B Marketers tailor their seven Ps for their offering in a way that targets their business clients.

Marketing Mix 118

Marketing Mix B2B Marketing Advertising Agencies Paid Search Agency 118

NuSpark Consulting

MARCH 29, 2015

LinkedIn Lead Accelerator. https://business.linkedin.com/content/dam/business/marketing-solutions/global/en_US/site/pdf/product-sheets/Product%20One-Sheeter-LLA.pdf. For a robust B2B social network, LinkedIn is missing the boat on a number of opportunities. Advertising Lead Nurturing Media Planning Social Media'

Advertising Agencies 100

Advertising Agencies Linkedin Advertisements Advertising 100

Outbrain

AUGUST 22, 2021

Effective lead generation and startup marketing require smart goals and a clear vision of where you want to be, and how you will get there. Lead Generation Ideas for Startups. Lead generation is a strategy for driving traffic to your product or business. Host a webinar to get new leads. Free startup listing.

Startups 59

Startups Lead Generation Webinar Metrics Effectiveness 59

Adobe Experience Cloud Blog

JUNE 5, 2018

Instagram is one of the most happening social networks out there now. It’s a treasure trove for brands to engage users and drive leads. It’s a treasure trove for brands to engage users and drive leads. In this blog, I’ll give you an actionable guide to drive leads from Instagram. They use a tool called Have2Have.It.

Sales Qualified Leads 134

Sales Qualified Leads Lead Scoring Lead Ranking Leads 134

Martech

FEBRUARY 22, 2023

With an engaged and diverse user base, it’s no wonder marketers are looking for ways to leverage TikTok to reach their target audiences. 53% of marketers expect TikTok to deliver the biggest growth in 2023, according to Reuters’ State of Marketing 2023 report. ad campaigns and creator marketing activations.

B2B Marketing 119

B2B Marketing B2B Enterprise Management Paid Search Agency 119

KoMarketing Associates

JUNE 29, 2016

It is no secret that LinkedIn is a valuable social media platform for B2B marketers. And according to the “LinkedIn Ads Benchmark Report Q3 2015” published by Marketing Mojo, 79 percent of B2B marketers said that LinkedIn was “effective” at generating leads. eMarketing Association Network.

Linkedin 141

Linkedin B2B Marketing Marketing Analytics Tools Work Management 141

Vidyard

JULY 22, 2015

Winners for best use of video in B2B and B2C marketing campaigns to be announced at upcoming Space Camp video marketing summit in San Francisco. Nominations for the 2015 VMAs are now open and winners will be announced at the Space Camp video marketing summit Oct. 6-7 in San Francisco. Entries are due by Aug.

Video Marketing 50

Video Marketing Marketing Automation Services Viral Marketing Press 50

Vidyard

JULY 22, 2015

Winners for best use of video in B2B and B2C marketing campaigns to be announced at upcoming Space Camp video marketing summit in San Francisco. Nominations for the 2015 VMAs are now open and winners will be announced at the Space Camp video marketing summit Oct. 6-7 in San Francisco. Entries are due by Aug.

Video Marketing 50

Video Marketing Marketing Automation Services Viral Marketing Press 50

Vidyard

JULY 22, 2015

Winners for best use of video in B2B and B2C marketing campaigns to be announced at upcoming Space Camp video marketing summit in San Francisco. Nominations for the 2015 VMAs are now open and winners will be announced at the Space Camp video marketing summit Oct. 6-7 in San Francisco. Entries are due by Aug.

Video Marketing 50

Video Marketing Marketing Automation Services Viral Marketing Press 50

ViewPoint

SEPTEMBER 24, 2015

As Account-Based Marketing continues to rise in popularity among B2B companies, I decided to pick the brains of fellow industry experts and get their input on the matter. Today, in part 2, we hear from Adam New-Waterson , Chief Marketing Officer at LeanData. Account-Based Marketing is a philosophy, not a product. Buy more lists!

Account Based Marketing 120

Account Based Marketing Lead Generation Cost per Lead Sales Qualified Leads 120

Webbiquity

FEBRUARY 5, 2019

Branch is the only mobile-first technology that provides schedule and financial flexibility for hourly employees. Year founded: 2015. Especially at large companies with thousands hourly workers, there’s even less flexibility with scheduling changes and management communication, which can lead to employee absenteeism and turnover.

Enterprise Management 163

Enterprise Management Work Management Marketing Management Paper 163

Influitive

OCTOBER 11, 2015

Marketers know that finding ways to increase customer engagement is good for the bottom line. The 2015 B2B Buyer’s Survey Report found that 20% of respondents consider peer recommendations one of the top information resources when researching potential vendors (along with web research and analyst reports). Referral leads.

Loyalty 279

Loyalty Peer-to-peer Ideal Customer Profiles Word of Mouth 279

PureB2B

APRIL 10, 2016

See our updated list of B2B lead generation strategies for 2017. There are just so many ways for a business to acquire new leads. It seems like every other promotional email and Twitter direct message I get is from someone who claims to know the "ultimate hack" to generate leads. Make lead scoring dynamic and behavioral.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Webinar Metrics 62

PureB2B

APRIL 10, 2016

See our updated list of B2B lead generation strategies for 2017. There are just so many ways for a business to acquire new leads. It seems like every other promotional email and Twitter direct message I get is from someone who claims to know the “ultimate hack” to generate leads. Build social media relationships.

Lead Generation 62

Lead Generation Lead Scoring Lead Ranking Webinar Metrics 62

Vidyard

DECEMBER 17, 2020

We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video Marketing Statistics 2.1 Video Marketing Strategy 2.2 Mobile Video Statistics 2.8 Video Content Marketing Statistics 2.11 Video Marketing Statistics.

Statistics 157

Statistics Video Marketing Planning Business 157

Convince & Convert

FEBRUARY 5, 2018

” I call it participation marketing, and the reason is clear. Credible research and data validate the proposition that mobilizing employees as media is a good thing: Peer recommendations drive business value. These are stories all about your employees and the unique insights they bring to the market. They have no agenda.

Social Media 147

Social Media Social Marketing Marketing & Strategy Peer-to-peer 147

Optinmonster

AUGUST 19, 2023

Are you in search of affiliate marketing statistics to boost your earnings? Learning about the latest affiliate marketing statistics will help you optimize your strategies and stay ahead of the curve. The future also looks bright for affiliate marketing. market share. Let’s get started. Amazon Associates Holds 47.3%

Statistics 56

Statistics Cost per Acquisition Advertising Agencies Cost Per Click 56

EveryoneSocial

SEPTEMBER 25, 2023

Content marketing as we’ve known it, which is centered on search optimization and sharing links that drive traffic to websites, is no longer a leading strategy. We’ve entered a new paradigm that has social media at its center and relies on sharing content that can be consumed and engaged with on the networks.

Paid Content 69

Paid Content Paid Search Agency Content Marketing Advertising Agencies 69

Oktopost

OCTOBER 23, 2019

Here at Oktopost, we’ve seen some interesting marketing updates in the digital and social spaces. Following Instagram’s lead , Facebook is testing hiding the “Like” count. This change could be really good if it pulls people back to the OG platform or really bad if it continues to drive users to other networks.

Acquisitions 110

Acquisitions Planning Paid Search Agency Mobile Advertising 110

Lead Liaison

NOVEMBER 21, 2016

Webinars can be one of your company’s most powerful marketing channels. You have the ability to connect with many clients at once, using one powerful marketing platform. Lead Liaison chose GoToWebinar because the user experience is very similar to Citrix’ GoToMeeting platform. What could be more efficient than that?

Lead Liaison 48

Lead Liaison Lead Ranking Marketing Automation Services Lead Scoring 48

KoMarketing Associates

OCTOBER 27, 2015

“Without a strategy, marketing is just stuff. As a marketer, before you can even think about a successful strategy, you must first identify and fully understand the target audience. However, most marketers will agree understanding today’s audience is easier said than done. The world has enough stuff, be intentional.”.

Peer-to-peer 120

Peer-to-peer B2B Word of Mouth Marketing Management 120

SocialPilot

FEBRUARY 9, 2024

Online marketing is evolving each day with newer trends and challenges. But thankfully, marketing isn’t a lonely ride. There are several internet marketing experts and online marketing professionals who have thrived in the recent times. Social Media Marketing + Michael A. Are you ready? Let’s begin!

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Valasys

SEPTEMBER 27, 2018

The key to planning the perfect B2B marketing strategy and understanding current and future trends is knowing what happens in the B2B marketing industry. B2B Marketing. A formal marketing plan is in place in 45% B2B companies (Statistica). A formal marketing plan is in place in 45% B2B companies (Statistica).

Statistics 49

Statistics B2B Marketing Allocation Marketing Budget 49

Biznology

FEBRUARY 26, 2020

During 2015, Brazil’s GDP fell by 3.8 There’s suddenly a rapid, tsunami-size wave of AI adoption by some of Brazil’s largest companies and startups that are even outpacing similar innovation bursts in more mature markets worldwide. Foodtech, mobile services and on-demand economy are on the rise. Both companies are unicorns.

Lead Ranking 104

Lead Ranking Mobile Marketing Forecasting Wikipedia 104

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. Don’t believe us?

Lead Generation 54

Lead Generation Resources Sales Qualified Leads Generation 54

KEO Marketing

JANUARY 27, 2015

As we start to settle into 2015, we are excited and optimistic about the outlook for business to business (B2B) marketers this year. There are many new opportunities on the horizon, and a wealth of sophisticated tools and resources to help marketers capitalize on those opportunities. Mobile/Local Growth Continues to Dominate.

Paid Content 48

Paid Content Inbound Marketing B2B Marketing Work Management 48

Marketing Insider Group

JUNE 14, 2015

Over the past few years, e-commerce and mobile shopping have experienced radical growth, shifting retailers’ focus, rightfully so, on improving those digital user experiences. Bridge e-commerce and in-store experiences with mobile. In 2014 Neiman Marcus led this trend by launching its mobile app, NM App. Bottom line?

Content 100

Content Mobile Marketing Communities Blogger 100

NuSpark Consulting

JULY 28, 2015

Others swear by it as the holy grail of lead generation. Yet according to Sales Force’s 2015 State of Marketing Report , 64% of marketers surveyed see social media marketing as a critical enabler of products and services, and 66% say that social media marketing is core to their business. Who’s right?

Tactics 100

Tactics Allocation Effectiveness Peer-to-peer 100

Webbiquity

MARCH 8, 2016

With the near-universal embrace of content marketing— 93% of B2B marketers are using content marketing , and B2C marketers are close behind—the amount of brand content being produced has exploded. Already widespread, content marketing will continue to grow. 8 Stats About Content Marketing Use and Trends.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Brightedge

JUNE 18, 2020

4 min read Beginning in September 2020, Google will be switching to mobile-first indexing for all websites. Currently, 70% the sites appearing in Google SERPs are already mobile-friendly. Is your site ready for mobile-first indexing? What is mobile SEO? What is mobile-first indexing? As of 2019, data proved 52.6%

SEO 66

SEO SERP Marketing & Strategy Mobile Marketing 66

PureB2B

MAY 29, 2016

The Internet is chock-full of B2B lead generation resources crafted by marketing experts, business owners, and other specialists. A quick Google search can bring you to several tips, infographics, case studies and presentations that can help you improve your current B2B lead generation campaigns. Don’t believe us?

Lead Generation 48

Lead Generation Resources Sales Qualified Leads Generation 48

Hubspot

MAY 7, 2019

In many ways, marketing is a game of trend watching. The marketer who’s best at spotting and using trends earns their business market share, brand recognition, and ultimately, revenue. Well, since they own about 92% of the global search engine market, the answer to both of these questions is, “Google.”. source: Moz ).

Statistics 101

Statistics Google Click Rate Adwords 101