KoMarketing Associates

APRIL 7, 2014

There are a number of ways B2B companies can make their advertisements more effective. Sitelinks, for example, is a tool that can help advertisers gain additional presence on the main page (see example below) when they are in one of the top advertising positions. Sitelink Requirements. However, up to 20 can be included.

Paid Search Agency 120

Paid Search Agency Advertisements Advertising Effectiveness 120

KoMarketing Associates

DECEMBER 30, 2013

With an office relocation , developing a team of new hires , and speaking engagements across two continents and multiple cities, there was little downtime over the past year and 2014 promises even greater opportunities for our team. Percentage of B2B Website Traffic from Mobile Devices Continues to Rise. What’s In Store for 2014?

Paid Content 120

Paid Content Mobile Advertising Paid Search Agency Content Marketing 120

KoMarketing Associates

DECEMBER 27, 2016

In what has become a tradition five years running, here are some of the resources our team members have discovered and / or utilized throughout the year. These resources helped to improve performance, shape and refine tactics, and provided inspiration for professional development. From Casie Gillette. The Technical SEO Renaissance.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Webbiquity

DECEMBER 16, 2013

What are some of the best tools and resources to help marketers create compelling infographics? 70% of buyers would rather learn about a company through an article rather than an advertisement. Content Marketing vs. Traditional Advertising #Infographic by Enterprise Content Marketing. Pam is a content marketing rockstar.

Marketing Budget 100

Marketing Budget Marketing Budget Creation Content Marketing Planning 100

KoMarketing Associates

DECEMBER 27, 2016

In what has become a tradition five years running, here are some of the resources our team members have discovered and / or utilized throughout the year. These resources helped to improve performance, shape and refine tactics, and provided inspiration for professional development. From Casie Gillette. The Technical SEO Renaissance.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

NuSpark Consulting

JULY 28, 2015

In fact, nearly twice as many marketers in 2015 categorize social as a primary revenue source than in 2014. Social media most often falls to marketing departments because it’s their job to take care of advertising and PR—to be the “media” face of the company. For most, it’s still seen as an advertising medium.

Tactics 100

Tactics Allocation Effectiveness Peer-to-peer 100

Porch Group Media

SEPTEMBER 12, 2019

65% of buyers find a positive experience with a brand to be more influential than great advertising. Sixty-one percent of users are unlikely to return to a mobile site they had trouble accessing, and 40% end up visiting a competitor’s site instead. Companies that are experience-led have 1.6x higher brand awareness, 1.5x Clicktale).

Trends 68

Trends Optimization Marketing & Strategy Peer-to-peer 68

Biznology

MARCH 5, 2014

For several years, the big marketing push has been to “go mobile.” Mobile phones quickly became another appendage – an ever-present device that is a computer, television and oh yeah, a telephone, all in one small package. Having a mobile-friendly small business is no longer a suggestion; it is a necessity in reaching consumers.

Small Business Marketing 80

Small Business Marketing Television marketing Mobile Advertising Business 80

Hubspot

APRIL 27, 2015

To help you get a leg up on creating content that will help you establish thought leadership, I’ve compiled a list of 9 of the most reputable and reliable resources for fresh marketing statistics. This organization represents more than 8,500 marketing and advertising executives worldwide, many of whom work at enterprise organizations.

Paid Content 28

Paid Content Stats Resources Peer-to-peer 28

Moz

FEBRUARY 24, 2021

In 2014, the UK’s Office of Communications tested the technological proficiency of children versus adults only to find that the average 6-year-old outperformed those in their 40s. This may be even more prevalent now with the rising use of digital resources due to the COVID-19 crisis.

SEO 73

SEO CMS Development Marketing Analytics Tools Mobile Advertising 73

Webbiquity

JANUARY 19, 2016

64% of sales reps say they closed at least one deal in 2014 directly from social media use. billion use social networks from a mobile device. 21 Social Media Marketing and Advertising Stats and Facts. Social media advertising revenue will reach $9.8 That may be because social media isn’t just about lead gen.

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Hubspot

SEPTEMBER 12, 2018

IoT will become more mobile-friendly. If you've been curious about creating your own smart home, this is your year to do it -- by 2020, the consumer electronics industry is expected to exceed 2 trillion dollars, doubling in value since 2014. IoT will become more mobile-friendly. IoT in the healthcare industry will grow.

Trends 73

Trends Bandwidth Mobile Advertising Mobile Marketing 73

Martech Advisor

JANUARY 14, 2020

The advances in 5G tech will usher in a new era in mobile and mobile marketing, customer experience, and digital transformation. It could be wise to invest in resources to experiment with the early innovators among network and service providers. Learn More: What is Digital Out-Of-Home (DOOH) Advertising?

Marketing Management 52

Marketing Management Advertising Agencies Privacy Mobile Advertising 52

Content Standard

JUNE 19, 2015

Mobile search and video content are outpacing almost every form of discovery and every media format. But despite the writing on the wall, brands are still struggling to keep up with the mobile marketing shift. Shoppers were also twice as likely to discover new products and brands on a mobile device in 2014 than they were a year prior.

Mobile Marketing 40

Mobile Marketing Marketing & Strategy Marketing Strategy Emarketing 40

Biznology

MARCH 19, 2014

When I wrote the first version of this post, almost a month ago, I wanted to make a point about how traditional television advertising would someday disappear, replaced by more subtle and creative innovations in marketing. Luckily for marketers, there are more palatable forms of advertising, as Ellen’s selfie demonstrates.

Television marketing 80

Television marketing Advertisements Advertising Mobile Advertising 80

KoMarketing Associates

DECEMBER 19, 2013

After all, it’s been a crazy year of updates from both search engines and social networks, and 2014 promises to bring more of the same. Mobile SEO: 5 Ways to Ensure Your Brand’s Content is Optimized – Krista LaRiviere, SearchEngineWatch. Do you know if your link works on a mobile device? Time to find out!

Paid Content 120

Paid Content Online Marketing Paid Search Agency Advertising Agencies 120

Webbiquity

JUNE 16, 2015

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. The other 72% is shared through “Dark Social,” the private sharing that happens behind closed private communications such as emails, chats, and mobile apps. 22 Content Marketing Facts and Statistics.

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

B2B Marketing Directions

MARCH 1, 2015

The 2015 survey was conducted online in October and November of 2014 and generated over 5,000 responses. So, it doesn't surprise me that B2B marketers are more focused on creating content, which almost certainly includes longer-form resources such as videos, white papers, and e-books.

B2B Marketing 40

B2B Marketing Salesforce.com Planning B2B 40

Content Standard

AUGUST 29, 2018

The cries of “mobile first” in marketing had barely calmed to white noise before the new resolution was put forth: mobile-only, they say, is the new way forward for digital marketers. Clearly, the mobile-only revolution is coming. ” Tailoring Content to Perform for Mobile.

Paid Content 54

Paid Content Marketing AI Verticals Marketing & Strategy 54

Adobe Experience Cloud Blog

JANUARY 26, 2015

Want a more public and visual display of the incredible resources and energy going into this marketplace? In the last year, there has been a swarm of marketing companies advertising their products and services to drivers and passengers. Marketing categories that have been the most visible include: Mobile Marketing.

SMS 48

SMS Mobile Advertising B2B Thought Leadership Marketing Management 48

Content Standard

MAY 8, 2015

hours each day watching video content in front of a screen, and mobile video represents an ever-increasing slice of the pie, eMarketer reports. People continue to shift their video-watching time to digital devices, including computers, mobile devices, and other connected devices. Americans now spend an average of 5.5

Video Marketing 40

Video Marketing Emarketing Brand Identity Branding 40

KEO Marketing

JULY 30, 2015

The company also ranked 23 rd in the 2014 list. The Book of Lists is one of the top resources businesses use to search for proven firms in a variety of fields. PHOENIX, Ariz., July 29, 2015 – Business-to-business (B2B) marketing agency KEO Marketing Inc. For more information visit [link].

Interactive Marketing 48

Interactive Marketing Lead Scoring Lead Ranking Advertising Agencies 48

Hubspot

OCTOBER 25, 2018

It's a well-known brand with a global presence, strong advertising strategies, and well-developed core philosophies. It has a proven operating system and gives you access to restaurant resources and a community of more than 350 franchisees who know the business. Franchise details : RE/MAX. Sonic Drive-In. Franchise fee : $45,000.

Paid Search Agency 100

Paid Search Agency Best Practices Advertising Agencies Budget Programs 100

Atomic Reach

JANUARY 3, 2019

His efforts at promoting best practices for content marketing were recognized in 2014 when he was awarded the John Caldwell Lifetime Achievement Award by the Content Council. He has been a Developer for Mobile Fun and Opera Telecom, as well as a graduate from Birmingham City University with a Bachelor of Science in Computer Science.

Paid Content 112

Paid Content Paid Search Agency Advertising Agencies Content Marketing 112

LeadSquared

MAY 20, 2015

One search would give you 100,000 potential resources; but you lack the patience to go beyond page 1. One great example of video marketing done right is Edureka , a technical skills training company that grew from a start-up to topping the Deloitte Fast 50 Awards for India in 2014. Their business. It’s just easier for people.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

Hubspot

SEPTEMBER 3, 2015

As a result, Clif Bar has become one of the best places for employees to work and one of the toughest places to get a job (in 2014, the company received 7,700 applications for just 114 open roles, according to Fortune ). Conserving and restoring our natural resources; growing a business that operates in harmony with the laws of nature.

Mobile Advertising 28

Mobile Advertising Business Communities Advertisements 28

readwrite

JUNE 15, 2010

Newspapers that once thrived on the cash-cows that were classifieds and print advertising have had their lunch eaten by the disruptive forces of Craigslist and online advertising, which have slowly chipped away at print ad sales. billion by 2014, which means print ads should dip below their online counterparts in a matter of months.

Ads 40

Ads Allocation Classified Ads Mobile Advertising 40

Adobe Experience Cloud Blog

SEPTEMBER 2, 2015

As a result, B2B marketers are intimately familiar with broad-reaching marketing tactics like online and offline advertising, PR, SEO/SEM, event marketing, social marketing, content marketing, mobile marketing and more, all designed to cast a very wide net and feed a sales team with a high volume of inbound leads.

Account Based Marketing 48

Account Based Marketing ABM Multi-Touch Attribution Top of Funnel 48

Hubspot

JUNE 12, 2013

Because paying $5 a pop for a bottle of water just isn''t high end enough, Nestlé has introduced Resource , "premium" water meant for trendy, high-income women. In 2014 apparently, eMarketer reports. Mobile ad spending is growing faster than expected. Mobile ad spending is growing faster than expected. OUR EMAILS!

Allocation 28

Allocation Mobile Advertising Emarketing Paid Search Agency 28

Hubspot

OCTOBER 1, 2015

These ad blocking application will let people easily block advertising, trackers, and other third-party scripts. Use of the mobile Safari app represents more than half of all mobile internet usage. Ad blockers are applications (like plugins or browser extensions) that remove or alter advertising content on a webpage.

Paid Search Agency 28

Paid Search Agency Work Management Ads Mobile Advertising 28

Hubspot

SEPTEMBER 17, 2015

1) Mobile Responsive Landing Page. If your website isn’t equipped with mobile responsive technology, it won’t look or function the same on a mobile device as it does on a desktop. This poses a problem for several reasons: 50 percent of the people who visit your nonprofit website will do so from a mobile device.

Campaigns 28

Campaigns Paid Search Agency Planning Marketing Management 28

flux.la

FEBRUARY 1, 2020

For example, if you search for “mobile phones” you’ll get thousands of results. While, if you type in “2019 Samsung mobile phones”, you’ll get cellphone models released this year. jpg provided by cameras, rename the file with what it is, for example, Nike-shoes-blue-2014.jpg. That’s a significant margin of error!

Paid Content 52

Paid Content SEO Lead Ranking SERP 52

Hubspot

DECEMBER 30, 2013

As Jake Sorofman, research director with Gartner for Marketing Leaders, writes for the Harvard Business Review , the multibillion-dollar online advertising economy is giving rise to a new type of marketing leader. They sit at the intersection of social, mobile, and analytics, and they’re not afraid to venture into new territory.

CMO 28

CMO Sales Management Cost per Lead Peer-to-peer 28

Onalytica B2B

SEPTEMBER 16, 2015

What were once standalone websites and online chat services; are now advertising spaces and business opportunities. billion active users , and 700 million using the Facebook mobile messaging app alone. It is also become more mobile centric with the sharing and content being driven more by smartphones. jeffbullas. Jason Burrows.

Social Media 50

Social Media Social Marketing Work Management Marketing Management 50

QuanticMind

OCTOBER 24, 2017

Reporting & Analytics: “Must-Have Reports for Search Advertisers” by Bradley Giddens. Google ran an independent study with 140+ advertisers across multiple verticals. Google also found that mobile generates 160% more incremental visits compared to desktop or tablet. >>Back to top.

Paid Content 40

Paid Content Display Top of Funnel Cost Per Click 40

Hubspot

JULY 12, 2014

It’s hard to say which brand has achieved the most impact without access to data, but to me one of the most interesting advertisers was Beats by Dre stereo headphones. Advertising' Despite all the negative PR in the run up, and now with their BIG lose, we’ve seen a proud country being the perfect host.

Brand Identity 28

Brand Identity Branding Paid Search Agency Advertising Agencies 28

KoMarketing Associates

DECEMBER 30, 2014

Last week I shared a few thoughts on what made 2014 a success at KoMarketing as well as our most popular posts and columns from the past year. Over 100 B2B Content Marketing Statistics for 2014. I recommend this post to anyone that wants a quick snapshot of content marketing in 2014. From Stacy Thompson. From Derek Edmond.

Online Marketing 120

Online Marketing Peer-to-peer Curation Marketing & Strategy 120