Zoominfo

AUGUST 19, 2018

In a 2010 blog post, we state that in order to stay viable, B2B companies need to hire a social media manager. According to one recent study, 93% of B2B marketers reported social media as the most utilized marketing tactic of their teams ( source ). In 2010, a search for social media managers on Indeed.com returned 7,100 results.

Social Media 174

Social Media Work Management Marketing Management Media 174

SalesIntel

NOVEMBER 17, 2022

That’s more than 40 times the amount they invested in 2010 (Source: Mckinsey ). The top 3 barriers to effective implementation of marketing strategies were considered to be lack of brand awareness, lack of leads generated and lack of automation of processes. Here are 7 GTM Strategies for EdTech Marketing: 1. Email Marketing.

Top of Funnel 98

Top of Funnel Marketing Budget Paid Content Paid Search Agency 98

Marketing Insider Group

JUNE 21, 2011

5 Billion apps were downloaded from iTunes in 2010. CK concluded her presentation by saying that Mobile is a business strategy not a tactic and I couldn’t agree more. Do you have a mobile strategy? The Year over Year growth rate for tablet computers in 2011 is 200%. 72% of the U.S. Now tell me what you think.

Mobile Marketing 100

Mobile Marketing Tactics Marketing & Strategy Marketing Strategy 100

Webbiquity

JANUARY 12, 2011

Social media marketing, online PR and SEO are three tactics that are all powerful on their own, but have far more impact when used in a coordinated, synergistic manner. 6 free online PR tactics that deliver by iMedia Connection. .&# 6 free online PR tactics that deliver by iMedia Connection. Go ahead, works for anything.

PR 100

PR Tools Tips Blogger 100

Moz

OCTOBER 18, 2020

We asked five local SEO experts to zero in on the trends and tactics businesses across five industries should focus on to get ahead — and stay ahead — during this time. Which three local search marketing tactics are delivering the most value for businesses right now, and why? Phil Rozek : Health and Wellness Services. Link building.

Tactics 78

Tactics SEO Marketing Budget Lead Scoring 78

Webbiquity

MAY 3, 2018

SEO, when done properly , can be the most cost-effective marketing tactic in your arsenal. This applies as well to the various kind of misinformation shared by people branded as SEO “strategies and techniques” as to fad diets. Guest post by Imran Khan. But of course, not everything you see on the Internet is true.

SEO 241

SEO Blogger Internet Marketing Knowledge Base 241

Webbiquity

AUGUST 5, 2010

Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. 100+ SMB Blogging Ideas to Kick Start 2010 by Small Business Trends. Running low on inspiration? Muse taking a break? Tweet This!

Business Blogging 100

Business Blogging Tips PageRank Business 100

Marketing Insider Group

JUNE 18, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy June 18, 2010 3 Subscribe Need to Drive Leads? Michael Brenner Jul 12 2010 Hi Sandi, I am so happy you agree!

Tactics 100

Tactics Paid Search Agency Demand Generation Agencies Leads 100

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy? But you are smart.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Planning Paid Search Agency 100

Marketing Insider Group

AUGUST 10, 2010

Skip to content Home About Michael Brenner Appearances B2B Marketing Insider Michael Brenner's Blog on B2B Marketing Content Marketing Demand Generation Mobile Sales Alignment Search Marketing Social Media Strategy August 10, 2010 15 Subscribe Whatever Happened to Marketing Strategy? But you are smart.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Planning Paid Search Agency 100

Marketing Insider Group

MARCH 13, 2018

Coined in 2010, the term is thrown around to describe a straightforward concept — that every strategy you develop and implement should be centered around driving growth. The post Growth Hacking for Ecommerce: 20 Tactics You Can Try Next Month appeared first on Marketing Insider Group.

eCommerce 44

eCommerce Tactics Startups Marketing & Strategy 44

Ambal's Amusings

AUGUST 18, 2010

What is content marketing strategy? How to develop your content marketing strategy and more importantly implement it? We asked Joe Pulizzi "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Joe Pulizzi's Marketing Prediction for 2010.

Marketing & Strategy 100

Marketing & Strategy Marketing Management Content Storytelling 100

B2B Marketing Directions

FEBRUARY 5, 2023

One of the more recent studies was described in a March 2010 article in the Harvard Business Review. The objective of this research was to identify the strategies that can "help companies survive a recession, get ahead during a slow-growth recovery, and be ready to win when good times return."

Advertising Agencies 90

Advertising Agencies Terms and Conditions Planning Allocation 90

Convince & Convert

SEPTEMBER 22, 2010

And, you need to start unifying your content strategy across all channels. It speaks further to a company needing a well-rounded online marketing strategy. It speaks further to a company needing a well-rounded online marketing strategy. If I publicly endorse you, the permission is pretty much part of the package, right?

Social Media 137

Social Media Media Webinar Metrics Paid Search Agency 137

Convince & Convert

JULY 20, 2010

It’s Time to Put Content Strategy First, Shiny Objects Second Until recently, interactive marketing tactics and techniques, bells and whistles, and new online tools often outshone smart, targeted messaging. Pre-Strategy, Defining Content Demand So how do you figure out what content consumers want? Easy – you listen!

Social Media 141

Social Media Media Webinar Metrics Marketing & Strategy 141

Ambal's Amusings

APRIL 12, 2010

Marketers should focus resources by creating a good content strategy. We asked Jonathan Kranz "What are key marketing trends and predictions for 2010? What actions should marketers take in 2010?" " Prospects with desires (and money) seek wisdom; create a content strategy that lures them your way.

Marketing & Strategy 100

Marketing & Strategy Advertising Agencies Content Fulfillment 100

Convince & Convert

SEPTEMBER 21, 2010

This presentation: “Why Before How: The Keys to Developing a Social Media Strategy in 7 Steps&# also formed the basis for my recent MarketingProfs Webinar. Developing a Social Media Strategy in 7 Steps View more presentations from Jason Baer. That would be two strategies, not one. Sessions start October 5.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Industrial Marketing Today

DECEMBER 22, 2010

2010 has been another tough year for the industrial sector but I’m encouraged by all the good news that I’ve heard throughout the year about a modest rebound in U.S. In keeping with that spirit, here are my five most popular industrial marketing blog posts from 2010. Just like any marketing tactic or tool, there are pros and cons.

Top of Funnel 60

Top of Funnel B2B Thought Leadership Marketing Analytics Tools Curation 60

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. Since April, 2010 Western River has collected more than 1,100 of these customer stories. said Brandon Lake, Vice President of Western River.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Martech

MARCH 25, 2024

Dig deeper: Email marketing strategy: A marketer’s guide The Promotions tab is not Death Valley Let’s clarify one thing: The Promotions tab is probably where you want your commercial emails to appear. My directions and strategy recommendations were still fresh. That didn’t happen in 2013. That’s it.

Burn Rate 89

Burn Rate Opt-out Opt-in Ad Frequency 89

markempa

AUGUST 17, 2007

« Webcast: Closed-Loop Lead Generation & Management | Main | Off topic: Response to meme - 8 Random Things About Me » Content ideas for lead nurturing and tactics to use When it comes to lead nurturing , I find that many marketers get stuck because they lack enough good content to do it consistently.

Lead Nurturing 120

Lead Nurturing Lead Generation Tactics Lead Ranking 120

B2B Marketing Traction

FEBRUARY 16, 2010

Learn new tactics and new technologies that will get you where you want to go faster and more cost-effectively, including social networking, search engine optimization, and inbound marketing. Eliminate marketing tactics that don’t produce results. Marketing has changed phenomenally in the last ten years.

Planning 100

Planning Inbound Marketing Social Networks Marketing Plans 100

B2B Marketing Traction

FEBRUARY 16, 2010

Learn new tactics and new technologies that will get you where you want to go faster and more cost-effectively, including social networking, search engine optimization, and inbound marketing. Eliminate marketing tactics that don’t produce results. Marketing has changed phenomenally in the last ten years.

Planning 100

Planning Inbound Marketing Social Networks Marketing Plans 100

Webbiquity

APRIL 26, 2010

What strategies and tactics should you employ to maximize business results online? What are the leading marketing thought leaders saying about marketing strategies in 2010? Get the answers to these questions and more here in the best blog posts and articles of the past year on marketing strategy.

Marketing & Strategy 100

Marketing & Strategy Marketing Strategy Allocation Budget Programs 100

Convince & Convert

SEPTEMBER 20, 2010

But those differences are at the tactics layer, not the strategy layer. Creating and calibrating a social media strategy for any company should follow the same process. What this means is that in reality, B2C and B2B marketers are largely using the same social tactics. Private brand communities vs. Facebook.

Social Media 149

Social Media Media Webinar Metrics Marketing & Strategy 149

Webbiquity

OCTOBER 5, 2012

This is an update of the looking back at 100 post in July 2010. How to Write an Effective Business Blog (January 8, 2010). 33 (of the) Best Marketing Strategy Guides and Insights of 2010 (February 14, 2011). The One Effective Use of Facebook for B2B Marketing (March 9, 2010). How you can use it most effectively?

PR 100

PR Stats Social Media Twitter 100

Convince & Convert

SEPTEMBER 14, 2010

If these are just new channels for the same old marketing tactics, I believe that marketers are missing most of the new opportunities to truly engage and dyamically respond to customer needs and wants (which translates into more conversion/more revenues/more profits). Customers don’t need more messages. Im Jay Baer.

Social Media 123

Social Media Work Management Marketing Management Media 123

Online Marketing Institute

NOVEMBER 1, 2010

Here are some of the more interesting things found in the January, 2010 survey: 1) Social media became the hot new marketing tool. When rating these tactics on effectiveness, on average, fewer than one in five of marketers who use social media says it is highly effective for branding and lead generation. What does work?

Marketing Budget 40

Marketing Budget Marketing Budget Creation Budget Programs Trends 40

Convince & Convert

MAY 13, 2010

Im a tequila-loving, hype-free social media strategy consultant, speaker, and author that works with major corporations and PR firms to harness the awesome power of the social Web. Man: …… your awesome. blog comments powered by Disqus Subscribe to Convince & Convert Jay Baer Greetings. Im Jay Baer.

Social Media 153

Social Media Media Webinar Metrics Marketing & Strategy 153

Conductor

APRIL 28, 2020

3 Ways Affected Industries Can Strengthen Their SEO Strategies with Lessons From Professional Sports Lockouts. Knowing that your demand will be lower during COVID-19 provides an opportunity to execute on this strategy. In the NFL, there was an average of 6–10 Achilles tears per season from 1980 to 2010.

Marketing & Strategy 64

Marketing & Strategy Marketing Strategy Paid Search Agency Planning 64

Convince & Convert

JULY 14, 2010

I now take the organization’s current strategic plan, CEO’s vision, mission statement and make those the metrics of a social media strategy. Personally, I have had to serve in the positions of jester, leper, and pariah in my efforts to have others adopt social media strategies.

Social Media 136

Social Media Webinar Metrics Media Marketing & Strategy 136

Online Marketing Institute

DECEMBER 20, 2010

The Best B2B Marketing Ideas of 2010 A guest post by Jeff Ogden , president of Find New Customers Although companies like Marketo, Eloqua and Kinaxis have produced terrific written content in blogs, e-books, etc., 19 , 2010, the marketing take-away I shared was “Think Different.&# They all are very entertaining, too.

B2B Marketing 40

B2B Marketing Marketing Management Eloqua RSS 40

Convince & Convert

MARCH 4, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search How to Match 10 Key Success Metrics to Your Blogging Strategy (..)

Webinar Metrics 132

Webinar Metrics Marketing & Strategy Paid Search Agency Blogger 132

Convince & Convert

JULY 28, 2010

This is the strategy of creating a Social FAQ. utilize whether they have an existing social media strategy or not. utilize whether they have an existing social media strategy or not. I don't know (altho I guess) if this tactic necessarily gets Mike more business…but it builds goodwill. Jay, I'm impressed!

Social Media 150

Social Media Media Webinar Metrics Marketing & Strategy 150

Marketing Insider Group

JULY 15, 2010

I defined the top tactics for driving leads in today’s environment and listed those that aren’t working as well as they used to. I concluded with a discussion of the tactics to consider in future demand generation efforts. The webcast was one of the best I’ve seen in a long time based on attendance and amount of participation.

Lead Generation 100

Lead Generation Budget Programs Work Management Lead Ranking 100

markempa

OCTOBER 22, 2005

The data came from over 500 campaigns from 21 industries and tracked 19 different tactics including: outbound telemarketing, direct mail, search marketing, and e-mail among others. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0

Telemarketing 120

Telemarketing Lead Generation Tactics Generation 120