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Video Related Topics 
Marketing Insider Group
OCTOBER 10, 2022
Video marketing remains one of the most successful forms of getting attention online. More than eight out of 10 marketers say that video plays a vital part in their strategies. Seventy-eight percent report that video helps boost sales figures. Make every video work harder.
Biznology
MARCH 3, 2022
A technology consultant contacted me recently looking for a video solution to his problem — spreading the word about some of his firm’s software solutions in order to start pilot projects for new applications. There’s selling to be done, but is there a video solution?
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Biznology
JANUARY 20, 2022
Buyers want to experience B2B products and services through web-based demos and videos, just as they do with consumer products. Configuring a video library for a better customer experience. Major video platforms like YouTube make this “chapterization” easy.
KoMarketing Associates
OCTOBER 5, 2022
When it comes to video content, new research indicates that marketing departments are leaning on these assets the most to build more brand awareness. Overall, it’s the marketing department that leverages video marketing the most, followed by the product team.
Speaker: Kaitlin Bowes, Senior Demand Generation Manager at Brightcove
How do you build video campaigns that actively build pipeline, increase your marketing ROI, and make you look like a demand-gen genius? We’ve boiled it down to five key steps. Tune into our webinar on June 26th to find out what we’ve learned through years of building pipeline with video.
Biznology
MAY 26, 2021
If you’re cheerfully planning on doing things a little differently in the months ahead, here are a few video approaches that tend to be under-used by technology providers. Tiresome or not, online meetings are videos. The How-to Video. Process Video. The Chapterized Video.
Biznology
AUGUST 27, 2021
Scripts vs Storyboards for Technology Videos. When I talk with clients about the look and feel they want in a video, their answer often includes the expression “not cartoon-y.” Color design frames will probably appear as key frames in the finished video.
SendX
SEPTEMBER 30, 2020
And one of the most engaging content you should consider adding to your email marketing campaign is video. According to the stats, including videos to your marketing emails can increase open rates by 19% and click rates by 65% while reducing unsubscribe rates by 26%.
Biznology
JANUARY 4, 2021
The most influential tool for sales success in 2020 was video conferencing. In the same article, a spokesman for Zoom assures us that video is 34X as effective! Anyway, we can all agree that video is effective. Video FAQ galleries. Make video a competitive edge.
Tomorrow People
AUGUST 3, 2021
We delivered clear and engaging video content to educate a semi-internal audience at the digital transformation company. After two years of success, Atos took the decision to commission an updated set of videos to reflect changes and developments. Video
Speaker: Zach Basner, Director of Video Training and Strategy, IMPACT
Forrester Research Group reports that on average 70% of a buyer’s purchasing decision is made before engaging with a sales team. That’s staggering; and it means that we must educate and provide the best answers for our prospects at every stage of their journey. So the question is: will you choose to be an educator in your industry?
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Marketing Insider Group
MARCH 15, 2022
If you’re not already convinced that video has officially arrived as the top form of online content, it’s time to get on board. Video marketing trends are becoming increasingly important to overall marketing strategies. Ready to give your video strategy a boost? Live Video.
DivvyHQ
JANUARY 25, 2022
But one of the best avenues for this, and a great way to ensure your content strategy is fresh for the new year, is by keeping up on the latest content marketing how-to videos. Keeping up on the latest trends is SUPER challenging for marketers.
Webbiquity
JULY 9, 2019
Video is becoming a must for content marketing across industries. Online video offers numerous established benefits: increased brand awareness, site traffic, time spent on the site, conversions, and social media engagement, to name a few. But like any component of content marketing, video requires a strategy in order to have the desired impact. You need a a plan, compelling scripts and images, and the right video editing tools. Explainer Videos. How-To Videos.
Sharpspring
NOVEMBER 17, 2021
Videos are becoming major marketing assets. This is why understanding video SEO is so helpful to modern marketers. Product videos are also a powerful way to boost your conversions by demonstrating your products in action. Which videos to create? Step 2: Create Your Video.
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Building brand awareness and acquiring customers is never easy, but how can you improve your marketing strategy with limited resources? Vidyard has you covered with their 3-in-1 guide on how to use video across your marketing efforts without breaking the bank.
Biznology
AUGUST 5, 2020
All these “most-effective” content types feature moving pictures on a small screen — in other words, they’re all video. They don’t need to move at the 30-frames-per-second video standard, but looking at no motion on the screen for any length of time makes most people antsy.
Single Grain
MAY 12, 2020
This post about the best types of video content that keeps people engaged has been updated for 2020. In 2020, consumers are watching more video content than ever before. watch video content. The truth is, video marketing isn’t as complex as it seems. Video Emails.
Webbiquity
SEPTEMBER 15, 2020
There are so many platforms for marketing your business with videos , including Facebook, Vimeo, Instagram, Twitter, and LinkedIn. But the biggest and best video network is YouTube. This is because it began as and remains solely a video network. So, create short videos.
Webbiquity
FEBRUARY 20, 2020
While basic philosophies still stand the test of time, social media tools and video-based platforms have turned sales into a totally new ballgame. For many modern sales professionals and digital marketers, that efficiency is enhanced by employing a video-based strategy.
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Biznology
MARCH 31, 2022
B2B marketers would be looking for more money to create video content even if the pandemic had not given such a big boost to the kinds of online engagement where video content shines. Innovative video content sharing. Video sharing resources. Source: [link].
Act-On
SEPTEMBER 5, 2018
Add video to your content marketing mix to bump your results in the right direction. Corporate Video content marketing video video content video marketingLearn 4 high-profile use cases and 4 tips for success.
Webbiquity
JULY 23, 2019
Video marketing started getting big back in 2009 and had really taken off by 2017. Online video is huge and is projected to account for more than 80% of the overall Internet traffic by 2022. If you haven’t looked into video creation for your business yet, this is the right time to make video a core element in your content marketing mix. Video product is now easier and less costly than ever. Over 90% of marketers create video clips with assets they already have.
KoMarketing Associates
JUNE 22, 2022
Many organizations have already begun utilizing video content to resonate with their target audiences. Now, new research indicates that social media is becoming a critical channel for marketers focused on video distribution. B2B Buyers’ Growing Preference for Video Content.
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Sales coaching is a training format that allows the leaders in your organization to share their valuable experience with the rest of your sales teams. It’s an interactive approach to sales training where sellers get to practice what they’re taught and use information in real-life scenarios.
Biznology
MARCH 4, 2020
It’s always been sort of axiomatic that the main reason people watch digital videos like explainers and tutorials is to avoid reading text. “ 59% of executives prefer video to text ” is every sales and marketing video producer’s favorite statistic.
KoMarketing Associates
MARCH 30, 2022
Although video continues to grow in use across organizations, new research indicates that not all marketers have hopped on the bandwagon just yet — but what are they leveraging to resonate with customers instead? Discovering the Advantages of Video Marketing.
KoMarketing Associates
APRIL 12, 2022
With more marketers integrating video into their strategies, new research indicates that many are seeing positive results from utilizing this form of content. In general, video (63%) has been the leading medium for keeping organizations top-of-mind among customers.
KoMarketing Associates
SEPTEMBER 21, 2021
Many marketers began to recognize the value of video content in 2020, and new research suggests that they are now leveraging it to achieve a wide array of objectives. As of this year, the majority of marketers (70%) said that video content showed a positive return-on-investment.
Square 2 Marketing
NOVEMBER 9, 2021
Video is taking the marketing world by storm. Now that it’s easy to create video, people are producing video right from their iPhones, publishing it directly to social media and using it on their website to drive engagement, leads and sales opportunities.
AcuityAds
JULY 8, 2022
Our list of Most Viewed Video Ads for […]. The post Most Viewed Video Ads: Summer Travel 2022 appeared first on AcuityAds Inc. Most Viewed Video Ads2022 is proving to be a big year for the travel and tourism industry.
Biznology
DECEMBER 31, 2018
I’m not going to do that, but I will share a few “trends” noted by others that I think could be video trends of interest to technology solution providers. Get more out of the videos you’ve already made. This my favorite, from a Vidyard blog post titled “ Three exciting B2B video trends for 2019.” There are lots of ways to re-use a video: edit it, send a personalized link to it, make it interactive, and so forth. 6-Second Video Ads.
Magisto
DECEMBER 16, 2019
That’s why we are making it easy than ever to create easy, festive holiday videos to get your marketing messages across in minutes. You have some fresh new marketing videos to upload to social media in minutes. Make this video your own here. We’ve got videos.
DivvyHQ
JUNE 7, 2022
As every subsequent generation spends more and more time consuming content online, it's important for marketers to understand how their target audiences engage with video content.
Search Engine Journal
NOVEMBER 15, 2022
Video ads on the Microsoft Audience Network are now broadly available to augment existing search and image advertising campaigns. The post Microsoft Video Ads Are Now Broadly Available appeared first on Search Engine Journal. News Video Advertising
KoMarketing Associates
MAY 24, 2022
As B2B marketers continue to refine their customer engagement strategies, new research indicates that video is growing in importance among buyers. Furthermore, 93% of B2B buyers say that video is important to them when it comes to building trust in a brand.
Biznology
NOVEMBER 4, 2020
It use to be that businesses could set their video budget by committing to a fixed number of productions with a cost estimate for each. This still happens, but nowadays, such a large share of B2B business is conducted via online video. Video cost components.
Search Engine Journal
OCTOBER 19, 2022
Google Ads updated its "unavailable video" advertiser policy, arming marketers with more transparency to solve ad disapprovals faster. The post Google Updates “Unavailable Video” Policy appeared first on Search Engine Journal. News Video Advertising
B2B Lead Generation
DECEMBER 19, 2016
We went from zero to 20% to 30% of our opportunities in Salesforce.com resulting from video in the first six months.”. Like a lot of B2B companies, the Act-On team was using eBooks and live-casting webinar videos to drive a high volume of the leads. But I watch video all the time. Video is a big pa rt of how most people absorb stories.” The Most Successful B2B Companies Are Using Video. The Falling Cost of Video. “A We shot our first video with an iPhone.
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