Chris Koch

JANUARY 29, 2010

Image via Wikipedia. Yet while generally we can’t put a price tag on our content, we do charge for it. But it’s less familiar to lower-level buyers, who are only beginning to calculate this piece as the economics of social media open up the privileges of relationship from cheesy tchotckes at trade shows to online social networks.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

Chris Koch

JANUARY 29, 2010

Image via Wikipedia. Yet while generally we can’t put a price tag on our content, we do charge for it. But it’s less familiar to lower-level buyers, who are only beginning to calculate this piece as the economics of social media open up the privileges of relationship from cheesy tchotckes at trade shows to online social networks.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

Tony Zambito

OCTOBER 27, 2010

Image via Wikipedia.   A macro trend that is evident when one considers the outgrowth of micro sites, micro blogs, and micro social networks over the past couple of years.    Lauren notes that the B2B environment is faced with increasing challenges in marketing to as well as selling to the buyer. 

Trends 100

Trends Peer-to-peer Buyer Personas Marketing Automation Services 100

Anything Goes Marketing

SEPTEMBER 16, 2007

Widgets have been around for a while but they are being used more frequently (especially on social media sites) which is why they are gaining additional attention. According to Wikipedia, a web widget is a small piece of code that you add to a web page. social networks. Tags: online marketing Web 2.0.

Web 2.0 100

Web 2.0 Wikipedia Social Networks Tagging 100

Customer Experience Matrix

JULY 16, 2009

Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), message boards/forums (such as LinkedIn discussions), wikis (such as Wikipedia ), video and photo sharing sites ( Flickr , YouTube ), and some mainstream media blogs ( The New York Times , Wall Street Journa l). billion entries.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Webbiquity

NOVEMBER 2, 2010

As she notes in her introduction, Li’s book is organized around four main themes: Research: start by using search and social media monitoring tools to discover where your customers and prospects are congregating. Don’t automatically assume they use the most popular social networks. Social Events (e.g.,

Social Media 100

Social Media Social Marketing Media Planning 100

Buzz Marketing for Technology

NOVEMBER 10, 2008

Do a Social Audit Must be done continuously – have people monitoring daily on various type of social networks as well as the blogosphere What are the conversation being held about the brand and where As well as Denimday – what is being said. That's when the messaging really started to spread like widefire.

Web 2.0 100

Web 2.0 Wikipedia Correlation Case Studies 100

Buzz Marketing for Technology

JUNE 27, 2008

Its time to elevate the conversation beyond features (wiki, blog, RSS, social networking, etc.), But of more interest, the use cases have evolved and practices are enabling new solutions that offer competitive advantage. put aside the hype and talk about what problems the Enteprise 2.0 community is uniquely prepared to solve.

Enterprise Management 100

Enterprise Management Wiki Conversion RSS 100

Biznology

JULY 24, 2013

Photo credit: Wikipedia. At the same time, devices like the nest® intelligent thermostat record when we are not at home, while we publicize to the word through social networks where we are – and our smart phones tag us like wildlife.

Privacy 80

Privacy Internet Marketing Transparency Wikipedia 80

Buzz Marketing for Technology

JUNE 27, 2008

Build your social network, actively use it, and dont be afraid to contact someone to ask a question or share useful information. File, tag, organize, and search effectively so that information can be readily retrieved. The Hidden Power of Social Networks. Wikipedia KM Entry: Further Reading. Learning to Fly.

Wiki 100

Wiki Personalization Enterprise Management Barriers 100

Industrial Marketing Today

APRIL 26, 2010

Wikipedia defines content marketing as “an umbrella term encompassing all marketing formats that involve the creation or sharing of content for the purpose of engaging current and potential consumer bases.”

Marketing Budget Creation 60

Marketing Budget Creation B2B Marketing Web 2.0 Marketing Budget 60

Smashmouth Marketing

MAY 3, 2009

I think social networking is a misnomer, it's Networking 2.0. Wikipedia is the poster-child of a new movement where we all want to contribute to a world where all information is available to all people. Tags: interviews marketing events sales2.0 A week later this translated into a $6,000 deal. Sales 2.0,

Top of Funnel 100

Top of Funnel Peer-to-peer Web 2.0 Budget Programs 100

Webbiquity

JULY 28, 2010

This makes the book an excellent guide to developing a social media plan and justifying resource allocation in a large organization environment, if somewhat short on actual execution. For one, Evans cites the notoriously anti-business Wikipedia as “an example of why social media is useful to you as a marketer.&#

Social Media 100

Social Media Social Marketing Planning Media 100

WebMarketCentral

MARCH 10, 2009

They aren't intended to be comprehensive, but rather to identify the high points in the social media topography. Social Networking Sites where you can post your profile, promote links to your company site / blog / etc., These sites use the insidious "nofollow" tag, so they have no SEO value. 9 Knol N/A 386,772 +22,303.6%

Social Media 20

Social Media PageRank Digg Wikipedia 20

B2B Marketing Savvy

JULY 23, 2009

June’s Wired magazine and Kevin Kelly ( kkk@kk.org ) this month takes onthe idea of “The New Socialism&# , a coming global collective: the vanguard born of Wikipedia, Flickr and Twitter. World apollo B2B B2B Marketing Cronkite Iran Marketing Communications Murrow News Pyle Scoop's Social Networks social media Twitter.

Twitter 40

Twitter Television marketing PR Social Networks 40

Industrial Marketing Today

JULY 14, 2010

I searched Wikipedia for information but couldn’t find an exact definition. Bloggers of all stripes have counted on the popularity of “list” posts whenever they’ve run out of fresh ideas for content. So curated content is not something new. What is content curation?

Curation 60

Curation RSS Web 2.0 Content Marketing 60

Buzz Marketing for Technology

OCTOBER 4, 2008

Talent Management, and Employee Engagement (a PDF file) that finds: 52% of organizations that adopt blogs, wikis, and social networking tools (among others) achieved best-in-class performance levels compared to 5% for those that didnâ??t. I heard the same thing from the Gen Y folks at my Social Media Game workshop).

Web 2.0 100

Web 2.0 Ning Wiki Blogger 100

Adobe Experience Cloud Blog

AUGUST 27, 2008

Today it's a significant new innovation — Wikipedia, YouTube, the iPhone — every two months, and the pace continues to increase. I started experimenting with social bookmarking sites like Digg, del.icio.us A recent post on your blog discusses using blogs for social media. and StumbeUpon for B2B marketing in early 2007.

B2B Thought Leadership 48

B2B Thought Leadership Thought Leadership Enterprise Management Work Management 48

WebMarketCentral

JANUARY 5, 2009

Hire a social media-savvy PR person to help you get interviewed by prominent bloggers and writers in your industry. Consider writing a Wikipedia page about yourself. That means you'll need to have links to third-party sources who have written about you, and the, er, idiosyncratic folks at Wikipedia will have to agree.

Work Management 20

Work Management Jigsaw Wikipedia Digg 20

Ambal's Amusings

MARCH 18, 2010

ClickInsights: Tips on how B2B marketers should leverage social media. Tags: ClickInsights: Expert Interviews. Prior to Tippit , Craig was a consultant helping venture-backed Silicon Valley startups build their inside sales and lead generation teams. Craig Rosenberg's Tip. First what is B2B viral marketing?

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Paul Gillin

SEPTEMBER 8, 2010

The assumption in The Hyper Social Organization is that human beings are basically social animals and that our behavior is fundamentally tribal. The popularity of social networks and collaborative projects like Wikipedia attests to these instincts. In a business context, however, tribes have barely been a factor.

Rules 50

Rules Organization Work Management Peer-to-peer 50

Hubspot

DECEMBER 30, 2011

Avatar - An avatar is an image or username that represents a person online within forums and social networks. BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Blip.TV - Blip.TV

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

RSS feeds, blogs, wikis, podcasts, social networking sites, mash up technology, etcâ??but These sites allow you to store, tag and share links across the internet. The best work related social-networking for me is the buffet at courses/conferences, when I can exchange opinions with other attendees. Add new tag.

Web 2.0 100

Web 2.0 Personalization Terms and Conditions RSS 100

WebMarketCentral

APRIL 15, 2008

Social media sites, no longer relegated to just teens and college students, are now the most cost-effective way for a company to drum up international attention. In fact, social networking serves as a great equalizer for small businesses, as anyone with an Internet connection can now launch a successful, global marketing campaign.

Small Business Marketing 20

Small Business Marketing Social Media Wiki Wikipedia 20

Hubspot

JUNE 23, 2010

Avatar - An Avatar is an image or username that represents a person online within forums and social networks. B BackType - BackType is a social media analytics company that helps companies measure their social engagement. Comments are a primary form of two-way communication on the social web. Bit.ly - Bit.ly

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Buzz Marketing for Technology

JUNE 27, 2008

Categories: Computers & Internet , Social Sciences. billion undirected edges, creating the largest social network constructed and analyzed to date. Networking. Social Networks. Tags: IM , Microsoft Corp. Wireless & Telecom. March 14th, 2008. Six degrees of separation in instant messaging.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Webcast 100

WebMarketCentral

SEPTEMBER 10, 2008

For example, in an SEO forum, telling everyone how great your agency is at SEO is suicide; but displaying your knowledge by offering expert tips on title meta tag creation or non-spammy link building is brilliant. Discussion Forums These are a place to showcase your expertise in a non-promotional way.

Social Media 20

Social Media Wiki Optimization Digg 20

Buzz Marketing for Technology

JUNE 27, 2008

HTML-Tags: Subscribe. Social Computing. Social Media. Social Media Summit. Social Networking. Social Objects. Social Work-net-ing. » Your comment. Name (required). E-Mail (Required, not published ). Want an image to appear near your comment? Go to gravatar.com. Robert Scoble. Seth Godin.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Buzz Marketing for Technology

JULY 7, 2008

I think the same is true for the bevy of social tools. Social networking has hit a tipping point, but the channels will continue to ebb and flow. Share and Enjoy: These icons link to social bookmarking sites where readers can share and discover new web pages. Popularity: 17% [ ? Share This. Content still is king.

Social Media 100

Social Media Communities Wiki Work Management 100

WebMarketCentral

MARCH 4, 2009

There are many definitions of social media floating about of course, they just aren't consistent. Social media "are primarily Internet- and mobile-based tools for sharing and discussing information" according to Wikipedia. Social Tagging. Tags: Web 2.0

Social Media 20

Social Media Web 2.0 Media Wiki 20

WebMarketCentral

JUNE 17, 2009

The top menu and right sidebar box make it simple to narrow your search to the entire web, just your PC, or Wikipedia, as well as by related terms, site type, media type and other criteria. WiseStamp lets you control the look of the email signature as well as adding RSS feeds and social networking links like LinkedIn and Facebook.

Tools 20

Tools Best Practices RSS Adwords 20

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. The Lawyers Are Coming Social networks give people the ability to share incredible volumes of content. Wikipedia has a good explanation of it ( [link] ). All that stuff? Ad Chickadee ?

Social Media 156

Social Media Paid Content Media Advertising Agencies 156

WebMarketCentral

FEBRUARY 13, 2008

Wikipedia defines interactive PR as "the practice of using Internet tools and technologies such as search engines, Web 2.0 social bookmarking, new media relations and blogging.to tags: interactive PR, Web 2.0 tags: interactive PR, Web 2.0 tags: interactive PR, Web 2.0

PR 20

PR Web 2.0 Best Practices Blogger 20

Webbiquity

AUGUST 28, 2012

Brands Face Stream Fatigue as Consumers Look Beyond Gimmicks in Social Networks by Brian Solis. How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable. Social Media Facts and Stats.

Social Media 100

Social Media CMS Development Tips Wikipedia 100

Buffer

OCTOBER 25, 2018

It seems that while QQ, a desktop-native platform, used to be the top social media platform in China, WeChat, a messaging app from the same parent company, has taken over its place. Tumblr is a microblogging and social networking site for sharing text, photos, links, videos, audios, and more. Tumblr – 642 million MUVs.

Social Media 111

Social Media Media Brand Identity Branding 111

WebMarketCentral

MARCH 31, 2008

I've written previously about which social networking/tagging/bookmarking sites seemed to work well at driving B2B traffic, but have collected significantly more data since then. WebMarketCentral - Top SMO Sources of Referral Traffic StumbleUpon - 15.30% Wikipedia - 6.79% Bibsonomy , Mister Wong , BeeTooBee.com , del.icio.us

Social Networks 20

Social Networks Traffic Digg Wikipedia 20

Buzz Marketing for Technology

JUNE 27, 2008

Branding is a result of many things including your blog, your social network profile, your online resume, and how good you are at reputation management, to name a few. One of the interesting things they did in this lesson was to learn about tagging and how other peoples opinion can shape our perception of both individuals and brands.

Social Media 100

Social Media Class Web 2.0 Media 100