Zoominfo

OCTOBER 29, 2020

SMBs are looked over by sales professionals because they generally don’t have the giant budgets that enterprises do. Selling to Stakeholders with ZoomInfo. SMBs also have shorter sales cycles, which saves your sales team time and resources. How to Scale Your SMB Sales Strategy. Think of the CLV!

SMB 173

SMB Ideal Customer Profiles Ad Building Marketing & Strategy 173

Zoominfo

FEBRUARY 14, 2021

Fact: Nearly half of sales and marketing teams cited a lack of accurate data as a challenge. link] — ZoomInfo (@ZoomInfo) February 9, 2021 On the sales side, live data provide sales teams with prospecting insights for nurturing and converting qualified leads. Now, why is this important?

Marketing Analytics Tools 130

Marketing Analytics Tools Zoominfo Cold Calling Sales Qualified Leads 130

Zoominfo

APRIL 1, 2018

Pro Tip: Identify and segment inactive users and add them to a reengagement campaign. Let’s imagine this lead doesn’t progress through the sales cycle and instead lies dormant. Duplicate records like this can cause numerous issues for your company—duplicate mailings bombarded email addresses and confused sales reps.

Contacts 207

Contacts Zoominfo B2B Sales Buyer Personas 207

Zoominfo

JULY 2, 2021

Check out these five techniques for cutting down your sales cycle when you’re looking for talent who isn’t looking. Time-Saving Tips for Recruiting Passive Candidates 1. Lucky for you and Sarah, the process of recruiting passive candidates doesn’t have to be difficult.

Ideal Customer Profiles 130

Ideal Customer Profiles Sales Cycle Zoominfo Acquisitions 130

Zoominfo

JUNE 13, 2018

4 Tips for Selling to the Social-Savvy Buyer. How to Shorten Your Sales Cycle with Social Media. For more information about the ZoomInfo B2B contact database , reach out to our sales team today. The post 15 Social Selling Quotes to Inspire Your Sales Efforts appeared first on ZoomInfo Blog.

Peer-to-peer 244

Peer-to-peer Zoominfo Multi-Channel Cold Calling 244

Zoominfo

SEPTEMBER 20, 2021

Their success hinges on buyer engagement — getting the prospect’s attention, holding it throughout the sales cycle , and maintaining interest to build customer loyalty beyond closing. Here are three must-have data tips to engage B2B prospects and customers for more wins, renewals, and growth.

Churn Rate 130

Churn Rate Intent Signal Tips Cross-Selling 130

Zoominfo

JULY 1, 2021

“The perfect qualified lead is someone who fills out a form with a great decision-making title, who understands the pain points that their company is experiencing, and is doing some kind of outreach that we could help them with.” – Morgan Schuler, inbound sales development manager at ZoomInfo. 5 Tips for Inbound Lead Qualification .

Lead Qualification 130

Lead Qualification Lead Ranking Lead Scoring Sales Qualified Leads 130

Zoominfo

NOVEMBER 23, 2020

And as Carolyn and Tyler discussed in their interview — the metrics they care about may differ, but at the end of the day, making the sale is the ultimate goal. From getting to know each other in quarantine to making sales calls from home — let’s take a look at this unique pair and their tips for closing the deal.

Zoominfo 173

Zoominfo B2B Sales Sales Cycle Positioning 173

The Point

NOVEMBER 15, 2022

A client asks: “What’s the best way to market to purchased lists like ZoomInfo ? We have a debate between our marketing and sales teams on whether the best approach is marketing emails, sales outreach, or something else. Curious as to your opinion?”.

Purchase 162

Purchase Paid Search Agency Paid Social Agency Outreach 162

Zoominfo

MARCH 9, 2021

Here are some examples we use at ZoomInfo Free Trial: Prospects who sign up for a free trial receive access to an operational but limited version of the ZoomInfo product so they can evaluate the value it would add to their business.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Top of Funnel Demand 225

Zoominfo

OCTOBER 29, 2020

SMBs are looked over by sales professionals because they generally don’t have the giant budgets that enterprises do. Selling to Stakeholders with ZoomInfo SMBs also have shorter sales cycles, which saves your sales team time and resources. But what if your SMB customer stayed with you for a long period of time?

SMB 100

SMB Ideal Customer Profiles Ad Building Marketing & Strategy 100

Zoominfo

JULY 1, 2021

Whether or not it progresses through the funnel depends upon what kind of inbound leads you’re attracting, as well as the lead qualification process that happens once they enter the sales funnel. 5 Tips for Inbound Lead Qualification Lead qualification depends on a deep understanding of your ideal customer and accurate, up-to-date data.

Lead Qualification 100

Lead Qualification Lead Ranking Lead Scoring Sales Qualified Leads 100

Zoominfo

JULY 4, 2018

For more social selling tips and best practices, check out the following blog posts: 15 Social Selling Quotes to Inspire Your Sales Efforts. How to Shorten Your Sales Cycle With Social Media. Contact ZoomInfo today to learn more about our B2B contact database and how it can improve your sales processes.

Peer-to-peer 233

Peer-to-peer Zoominfo Blast Campaigns B2B Sales 233

Zoominfo

MAY 9, 2018

Welcome back to our B2B Blog Post Round-Up series—these monthly blog posts published by ZoomInfo highlight some of the great work our writers have contributed to outside publications. So to help you with your recruiting efforts, we’ve put together a list of modern tips to recruit passive candidates in 2018. Continue reading.

B2B 113

B2B Zoominfo Sales Cycle B2B Sales 113

Zoominfo

OCTOBER 28, 2021

How to Speed up the Enterprise Sales Cycle Check out the following tips on how to push forward with enterprise deals with a little extra speed. Adjust Your Internal Approach A big factor in a deal’s speed is simply the stance a sales team takes. Was there a common aspect of the tech stack that played in your favor?

Enterprise Management 130

Enterprise Management Work Management Zoominfo Sales Cycle 130

Zoominfo

NOVEMBER 23, 2020

And as Carolyn and Tyler discussed in their interview — the metrics they care about may differ, but at the end of the day, making the sale is the ultimate goal. From getting to know each other in quarantine to making sales calls from home — let’s take a look at this unique pair and their tips for closing the deal.

Zoominfo 100

Zoominfo Sales Cycle Positioning Training 100

Zoominfo

APRIL 19, 2023

Win rates and quota attainment are useful for measuring performance, but basic metrics aren’t very helpful for sales coaching. Collecting insights from your CRM and other tools is a great way to identify specific stages of the sales cycle where reps are struggling. Of course, shadowing is great for live coaching, as well.

Effectiveness 130

Effectiveness Peer-to-peer Zoominfo Analysis 130

Zoominfo

OCTOBER 5, 2021

ZoomInfo MarketingOS Finally, ABM with data you can trust. Here are some examples we use at ZoomInfo Free Trial: Prospects who sign up for a free trial receive access to an operational but limited version of the ZoomInfo product so they can evaluate the value it would add to their business.

Demand Generation Agencies 130

Demand Generation Agencies Demand Generation Top of Funnel Demand 130

Zoominfo

MAY 17, 2018

In this article, we’ll break down five actionable strategies you can put in place to speed up your sales pipeline , roll out more accurate sales forecasting, and make course corrections before it’s too late. Keep reading for our top tips to increase sales forecast accuracy and speed up your pipeline.

Forecasting 232

Forecasting Top of Funnel Peer-to-peer Work Management 232

Zoominfo

JULY 5, 2018

But, businesses vary drastically regarding branding, products, sales cycles, and much more. Then, we give you tips and tricks to make you a better B2B designer. Today, we offer you tips and best practices to improve your candidate personas. The post July 2018 B2B Blog Post Round-Up appeared first on ZoomInfo Blog.

Data Hygiene 113

Data Hygiene B2B Zoominfo Storytelling 113

Zoominfo

JANUARY 15, 2021

During purchasing meetings, market intelligence helps sales reps show prospects new intel about the buyer’s business, or competition that they might not know already. How Can I Optimize Intelligence in the Sales Cycle? In the B2B realm, sales cycles are much longer, and purchasing decisions involve multiple stakeholders.

Top of Funnel 207

Top of Funnel Sales Qualified Leads Sales Cycle Cross-Selling 207

Hubspot

AUGUST 30, 2023

Advanced personalization of sales emails doubles your positive email reply rate. Consider AI-powered solutions like Zoominfo and Dealfront to uncover prospects that display buying signals. And Lavender, a sales writing assistant, generates personalized emails for any occasion based on buyer intent data. The remedy?

Marketing AI 61

Marketing AI Top of Funnel Lead Ranking Work Management 61

Zoominfo

FEBRUARY 13, 2020

It’s shared between marketing, sales to ensure that we’re ultimately hitting that high-level revenue goal. Pro Tip : Use the terminology of sales prospecting – like building pipeline , meeting revenue goals – when prospecting to the CMO. I am always thinking about revenue. My marketing team has ‘mini goals’ that roll up to that.”

Peer-to-peer 100

Peer-to-peer CMO Terms and Conditions Paid Search Agency 100

Zoominfo

FEBRUARY 17, 2021

There are plenty of reasons why 1 out of 2 B2B sales reps fear making cold calls, but preparation can boost their confidence. Consider these following tips to get more success in your cold calls — before, during, and afterward: Do: Research your prospect (Who are they? Creating a Cold Call Sales Script.

Cold Calling 264

Cold Calling Guidelines Practices B2B Sales 264

Zoominfo

JANUARY 19, 2021

Landing pages have a vital, singular purpose — encouraging visitors to begin the sales cycle with a brand. B2B digital marketing teams have to play the long game compared to B2C teams with content (including landing pages) thanks to buyer groups and lengthier sales cycles.

Landing Pages 246

Landing Pages Marketing Prospects Best Practices Digital Marketing Funnels 246

Zoominfo

JANUARY 22, 2019

In today’s hyper-connected, digital age, online reviews play a large role in the B2B sales cycle. Contact our sales team today to learn how ZoomInfo has the business information you need to scale and grow your business. 92% of B2B buyers are more likely to make a purchase after reading a trusted review.

Business 213

Business Zoominfo Opinions Contact Marketing 213

Zoominfo

JANUARY 13, 2021

Sales reporting helps managers track and monitor progress to keep a pulse on sales cycle profitability. With B2B sales reports, sales leaders can decide which ways to: Adapt sales strategies Improve sales rep performance Optimize sales cycles. Long-term sales metrics.

Top of Funnel 162

Top of Funnel Sales Qualified Leads Lead Ranking Touchpoints 162

Zoominfo

MARCH 5, 2021

Most likely, you’ll do a combination of content based on your most pressing marketing needs (like filling your sales pipeline with quality leads). PRO TIP: Does your content pass the “So what?” Get together with your sales team to understand your ideal customers’ attributes. ” test?

Marketing & Strategy 257

Marketing & Strategy Marketing Strategy Content Marketing Planning 257

Zoominfo

JULY 2, 2021

Check out these five techniques for cutting down your sales cycle when you’re looking for talent who isn’t looking. Time-Saving Tips for Recruiting Passive Candidates. Lucky for you and Sarah, the process of recruiting passive candidates doesn’t have to be difficult. Use job boards and candidate database services.

Ideal Customer Profiles 130

Ideal Customer Profiles Sales Cycle Acquisitions Social Media 130

Vidyard

MARCH 15, 2022

It’s a fantastic fit for any schedule, whether a rep is stuck in a sales call or working in a time zone halfway around the world. In this guide, we’ll provide actionable tips for using video to lead your team. Humanizing Sales Enablement 1.1 Types of Enterprise Sales Tools 2. Top 10 Enterprise Sales Tools 2.1

Video Marketing 90

Video Marketing Enterprise Management Lead Scoring Lead Ranking 90

NetLine

OCTOBER 30, 2023

Misalignment between sales and marketing. Director, Revenue Marketing, RollWorks has to say about that “ Marketing and sales alignment is a core tenant of any ABM strategy and is crucial for targeting high-value accounts effectively, maximizing revenue opportunities. To keep up, your content cannot rely on “Us!

Intent Data 93

Intent Data Ideal Customer Profiles Lead Scoring Lead Ranking 93

Salesforce Marketing Cloud

JANUARY 24, 2024

Elements of a successful cold call Hone your cold call strategy Cold call script examples How to write your own cold call script Cold calling tips Never miss another red flag in a sales call See how Einstein Conversation Insights assists you in sales calls — with intel into what customers are saying. Take the free tour

Cold Calling 69

Cold Calling Template Marketing Prospects Zoominfo 69

The ABM Agency

APRIL 10, 2023

We’ll discuss best practices specifically tailored for B2B SaaS organizations, strategies for generating demand through ABM campaigns, and tips for optimizing your efforts over time. Sales cycle length: The time it takes from initial contact with a prospect until closing a deal.

Account Based Marketing 97

Account Based Marketing Top of Funnel Enterprise Management Work Management 97

Zoominfo

JUNE 6, 2019

36% of companies have created shorter sales cycles using personas. B2B Sales Prospecting Strategy: Key Takeaways There’s no way around it, a full pipeline is essential to every business and the only way to achieve this is through regular sales prospecting. 24% of companies gained more leads using buyer personas.

B2B Sales 100

B2B Sales Top of Funnel Cold Calling Buyer Personas 100

Zoominfo

JANUARY 13, 2021

Sales reporting helps managers track and monitor progress to keep a pulse on sales cycle profitability. Executive & top-level activity – What C-level company activity should your team be aware of, and how does it trickle down to sales goals? What needs to be adapted in sales strategies?

Top of Funnel 100

Top of Funnel Sales Qualified Leads Lead Ranking Touchpoints 100

Zoominfo

JUNE 16, 2021

When we asked ZoomInfo’s Andy Lyon to tell us the story of how he successfully closed an eight-figure deal , he had a lot of things to say: Tips on overcoming common roadblocks, wisdom about the art of persistence, and meaningful insights that apply to life inside and outside of sales. Take advantage of your company name.

Ideal Customer Profiles 130

Ideal Customer Profiles Outreach Opt-out B2B Sales 130

Zoominfo

JANUARY 29, 2018

Done right, events are a powerful way to engage your target audience, accelerate the sales cycle and built brand equity. This three-day conference takes place on June 18th-20th in Boston, and will offer valuable strategies and insights designed to help marketing and sales professionals. Continue reading. Continue reading.

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113