Remove PR Remove Product Remove RSS Remove Youtube
article thumbnail

Social media marketing is Homo sapiens sapiens social

Biznology

And, once you launch a social media campaign, being it advertising, influencer outreach, online engagement, or content marketing, monitoring and accountability are essential parts of any modern marketing and PR campaign. Monitoring turns a series of unrelated social media behaviors into more of a science laboratory where you can experiment.

article thumbnail

Online reputation monitoring: What it is and why it’s important for business

Sprout Social

Monitoring your digital reputation involves a wide variety of channels, including: News and earned media Forums (especially Reddit and Quora) Social comments and discussions Videos (think: YouTube) Third-party review sites and review aggregators How is online reputation monitoring done? Let’s take a closer look at the benefits below.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Curating Content for Thought Leadership: How to Build Authority and Influence in your Industry

Scoop.it

It was considered more effective compared to traditional advertisement or product marketing and has created a buzz in the industry. However, YouTube or LinkedIn users prefer slightly longer form content. RSS feeds offer an easy way to stay updated with every piece of content a site has published.

article thumbnail

17 Google Marketing Tools You Should Be Using

Hubspot

Host your website's videos on YouTube, the largest video community in the world. If you want to give your organic efforts to rank in search a bit of a jumpstart, it might make sense to dabble in Google AdWords , Google's pay-per-click (PPC) product. Use Google My Business (GMB) and claim free ad space for your business. Google AdWords.

Google 78
article thumbnail

Scoop.it Enterprise: The Alternative to Google+ Communities

Scoop.it

Size of the user base of Google+ was hardly comparable to that of Facebook or even Google’s own YouTube. This was easily amplified for companies that already used G Suite products and accounts as it made their Google+ accounts exist by default. You can add important sources through RSS feeds and social media monitoring.

article thumbnail

The Nine Best Reputation Management, RSS, and Social Search Tools

Webbiquity

Enter any word, phrase, brand or product name, or boolean string, and Google will send you periodic email updates of all mentions it finds. RSS Readers. Sample review: “Digg is my go-to RSS reader and social bookmarking tool.” ” — PR Daily. Showcase reviews: PR Daily. Feedspot is a modern RSS Reader.

RSS 229
article thumbnail

Key Elements of a Brand Hub

RebelMouse

Brands often have content across social channels on YouTube, Instagram, Facebook, and across many blogs without having a centralized place to bring all of it in to make the most out of it. Elegant Management of PR and News. This provides a clean workflow for the PR team to work with the Site/Marketing team efficiently.