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Mastering the art of email calls-to-action

SmartBrief - Marketing

Whether you’re aiming to boost click-thru rates, increase conversions or enhance engagement, mastering the art of effective CTAs is key to achieving your email marketing goals. Without CTAs, your emails, even with custom email marketing templates, might just get lost in crowded inboxes and be easily forgotten.

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How To Create Inspiring Personalized Emails

Litmus

With artificial intelligence (AI) becoming increasingly prevalent, there’s a growing demand for more human-centric marketing. Keep reading to learn about the importance of personalized emails along with tactics you can apply to your own email marketing program. (And we’re not just talking about “Hello %%first_name%%.”)

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How To Create Inspiring Personalized Emails

Litmus

Litmus Personalize empowers marketers to automate and scale the creation of truly personalized individual email experiences that boost customer loyalty and drive revenue. When every moment matters, use countdown timers to: Create urgency to start or end an event. Urgency & popularity messaging. Countdown timers.

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9 Killer Social Media Call-To-Action Examples

SocialPilot

Your marketing strategy should be planned in such a way that it propels maximum people to complete their sales journey and be converted into your customers. The simple hack is to add a CTA that creates a sense of urgency in them. Buy Now’ might sound too pushy, but ‘Don’t Miss It’ can give a sense of urgency you’re looking for.

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Shopify Abandoned Cart Recovery: How To Boost Sales 40% Or More

Optinmonster

We’ll show you how to recover MORE sales with exit intent offers, plus the exact emails smart marketers use to bring abandoning shoppers back to complete their purchases. At its core, Shopify is an eCommerce platform, not a total marketing solution. There’s no sense of urgency, no “buy now or lose it forever!”

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B2B Reads: Content isn’t King, One Big Rock, & AI in Digital Marketing

Heinz Marketing

In addition to our Sunday App of the Week feature, we also summarize some of our favorite B2B sales & marketing posts from around the web each week. Once day-to-day urgencies appear, they prevent you from accomplishing important tasks. B2B Marketing Strategies for a Post-Pandemic Environment.

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7 Modern Tips to Leave a Better Sales Voicemail

Zoominfo

Consider these two examples, and think about which you’d rather hear from a salesperson: “We offer the #1 marketing automation software in the industry, and I believe our tool would be a perfect fit for your business.”. Create a sense of urgency. But, you can make it less likely to occur by adding some urgency to your voicemails.

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