Single Grain

MARCH 28, 2023

There are a variety of marketing methods you can employ to promote your SaaS product , but today, we’re going to hone in on one in particular: PPC for SaaS. In this post, we’ll explore 9 great ways to use PPC for SaaS platforms when attempting to drive users to sign up for your software. Without further ado, let’s dive in!

Paid Content 52

Paid Content PPC Paid Search Agency Marketing Budget 52

Hubspot

FEBRUARY 13, 2020

Let's get right down to it: The key to successful SEO is concentrating on long-tail keywords. The good news is that choosing the right long-tail keywords for your website pages is actually a fairly simple process -- one that's made all the more simple and quick when you use the right tools to perform your keyword research.

Keywords 101

Keywords Cost Per Click Budget Programs Long Tail Marketing 101

Moz

DECEMBER 10, 2018

Posted by matthew_jkay Keyword research has been around as long as the SEO industry has. Google Keyword Planner became the de facto tool for keyword research in the industry, and with good reason: it was Google’s data. Now industry professionals have several software tools and data outlets to conduct their keyword research.

Keywords 54

Keywords Research Lead Ranking Paid Search Agency 54

accelerate agency

FEBRUARY 12, 2023

Unlike things such as pay per click (PPC) advertising or incentive marketing, though, it’s often predictable. It involves bringing together engaging content, efficient web design, keyword research, link building, and data analytics to produce an optimized web presence for your business. Take PPC, for instance.

Top of Funnel 87

Top of Funnel Marketing Budget SEO Enterprise Management 87

QuanticMind

SEPTEMBER 12, 2015

It’s a fact: long-tail marketing is not for everyone. Time for some PPC analysis. While there isn’t necessarily a default PPC strategy template with all the “right answers” for modifiers such as time, device and geo targeting , some business models are the perfect fit for long-tail marketing.

Paid Search Agency 40

Paid Search Agency Long Tail Marketing Marketing & Strategy PPC 40

seo.co

NOVEMBER 5, 2021

It has automated daily organic search ranking reports for all your keywords (with graphs over time), automatic link monitoring, page-specific on-site SEO recommendations, keyword metrics & suggestions, PPC campaign integration, Google Search Console integration, Google Analytics integration, and social media account integration.

Budget Programs 98

Budget Programs Online Marketing Enterprise Management Digital Asset Management 98

seo.co

NOVEMBER 5, 2021

It has automated daily organic search ranking reports for all your keywords (with graphs over time), automatic link monitoring, page-specific on-site SEO recommendations, keyword metrics & suggestions, PPC campaign integration, Google Search Console integration, Google Analytics integration, and social media account integration.

Budget Programs 98

Budget Programs Online Marketing Enterprise Management Digital Asset Management 98

Single Grain

OCTOBER 27, 2020

Competitor research has always been and will always be a core part of marketing, and this is the perfect example. You can use this type of research to get new ideas, steal the competition's best strategies, find new ways to differentiate yourself, and (of course) make sure that they aren’t one-upping you to become the best deal in town.

Paid Content 136

Paid Content Research Acquisitions Lead Scoring 136

seo.co

JANUARY 3, 2021

Bestselling author Donald Miller encourages brands to follow this template : A character has a problem and meets a guide who gives them a plan and calls them to an action that results in success and/or helps them avoid failure. Competitive research. Research shows that people prefer “standard” websites that are relatable.

Paid Content 75

Paid Content Advertising Agencies Planning Top of Funnel 75

Single Grain

FEBRUARY 17, 2023

How to Write a Compelling Blog Post with ChatGPT How to Write Effective PPC Ad Copy Like a Pro Copywriter with ChatGPT How to Write Engaging Cold Emails with ChatGPT Tips for Writing Effective Emails Using ChatGPT Last Word on ChatGPT for Content Creation Can You Trust the Accuracy of Content Created by ChatGPT?

Examples 101

Examples Lead Ranking Marketing AI PPC 101

seo.co

MARCH 6, 2021

You can, however, dominate the SERPs for more long tail keywords in those industries. Launching one site gives you a template for additional websites. Do more research. There are three areas of research you need to perform: keyword research , competitor research, and market research.

Domain 52

Domain SEO SERP Marketing Budget Creation 52

Hubspot

OCTOBER 27, 2020

Luckily, there are resources you can count on to always have trustworthy, valuable, and well-researched information. You don't need to use Serpstat's SEO platform to take any of its short courses, which include Advanced Competitor Research, Backlink Analysis, How to Cold Pitch SEO courses, and more. So — how do you learn about SEO?

Resources 101

Resources SEO Lead Ranking Marketing Analytics Tools 101

accelerate agency

JANUARY 10, 2021

59% of US consumers say that they research products or services using a search engine before deciding whether or not to make a purchase. Unlike things such as pay per click (PPC) advertising or incentive marketing, though, it’s often predictable. Take PPC, for instance. It’s not performing keyword research, as you might guess.

Top of Funnel 69

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 69

accelerate agency

AUGUST 10, 2021

59% of US consumers say that they research products or services using a search engine before deciding whether or not to make a purchase. Unlike things such as pay per click (PPC) advertising or incentive marketing, though, it’s often predictable. Take PPC, for instance. It’s not performing keyword research, as you might guess.

Top of Funnel 52

Top of Funnel SEO Lead Ranking Digital Marketing Funnels 52

Moz

AUGUST 12, 2020

Covering the intersections between some of our favorite free tools — Google Data Studio, Google Analytics, and Google Tag Manager — Dana will be deep-diving into how to improve your reporting and analytics, even providing downloadable Data Studio templates along the way. It required him to dig into the long tail, deep.

Bundling 70

Bundling Video Marketing SERP Marketing Analytics Tools 70

Single Grain

AUGUST 24, 2021

Keyword research. High-conversion keywords from the PPC campaigns that the company or its competitors might be running. Long-tail keywords to target featured snippets. Dive Deeper: SEO Keyword Research Made Easy in 2021. Some of the vital SEO reports that you need to prepare are: Keyword Research Report.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

Webbiquity

JANUARY 10, 2010

Mike Keller offers a helpful set of tips for new bloggers to optimize their blogs for search, covering basics such as variable title tags in Blogger (note: this won’t work with all templates), meta tags and setting up RSS feeds. Blog SEO Tips: Top SEO Mistakes to Avoid by Blogsessive. The Answer To All Your SEO Questions!

SEO 100

SEO Tips Best Practices PageRank 100

B2B Marketing Insights - WE

SEPTEMBER 27, 2018

From here, we dive into keyword research. PPC (Pay Per Click). Strategic planning template. Supportive pieces should target long-tail keywords and always, always, always point to your “pillar” content. Our website—really our agency as a whole—focuses on the subject of “b2b marketing.”. Our main topic clusters.

Lead Ranking 63

Lead Ranking SERP Lead Scoring Paid Search Agency 63

accelerate agency

OCTOBER 27, 2021

This means that, instead of having to target strangely phrased long-tail keywords, you can focus more on content relating to topics and assume that Google will direct users accordingly. PPC vs SEO An alternative tactic to bringing in traffic is PPC advertising. However, SEO is definitely the more cost-effective choice.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

OCTOBER 27, 2021

This means that, instead of having to target strangely phrased long-tail keywords, you can focus more on content relating to topics and assume that Google will direct users accordingly. PPC vs SEO An alternative tactic to bringing in traffic is PPC advertising. However, SEO is definitely the more cost-effective choice.

Case Studies 52

Case Studies Case Study Enterprise Management Paid Content 52

accelerate agency

APRIL 27, 2021

This means that, instead of having to target strangely phrased long-tail keywords, you can focus more on content relating to topics and assume that Google will direct users accordingly. . PPC vs SEO. An alternative tactic to bringing in traffic is PPC advertising. Keyword research. Optimize your website.

Enterprise Management 52

Enterprise Management Paid Content Search Marketing SEO 52

Single Grain

NOVEMBER 12, 2020

7) Find Long-tail Keywords to Rank For. If you’re a marketing manager and need help laying out your OKRs, you should look at some goal templates for inspiration. Do additional research: AARRR Pirate Metrics for SaaS. Use auto-suggest to explore long-tail keywords that contain your brand name.

Startups 114

Startups SEO Long Tail Marketing Marketing & Strategy 114

Hubspot

SEPTEMBER 21, 2012

But if you're a multi-tasking marketer -- creating email campaigns, building landing pages, managing a staff, tweaking your PPC budget, designing calls-to-action -- content creation has likely been elevated from a royal pain to a practical impossibility. Pull together the best of the best for a free long-tail keyword optimization kit!

Enterprise Management 28

Enterprise Management Work Management Wiki Long Tail Marketing 28

Single Grain

MAY 29, 2023

Short Summary: Organic traffic is essential for SaaS companies’ success and can be achieved through SEO optimization, keyword research, and content tailored to target audiences. These strategies include technical SEO optimization, keyword research and targeting, and niche identification. Let’s dive in!

Paid Content 52

Paid Content Paid Search Agency Traffic Marketing Websites 52

Single Grain

JANUARY 15, 2020

Channels like social media, email, SEO and PPC play a vital role in bringing in a constant flow of prospects, as the following statistics show: 61% of marketers say generating traffic and leads is their top challenge. A buyer persona is a detailed, research-based description of your target customer. Learn more. ). Learn more.).

Lead Generation 132

Lead Generation Social Media Top of Funnel Lead Ranking 132

Single Grain

MAY 8, 2023

Since 87% of students rely on a college’s website to research their options , using SEO to boost visibility in the SERPs is a vital part of any education marketing strategy. Even though advertisers use CPC to gauge how much a PPC keyword will cost, this is still a good metric for organic SEO.

Education 111

Education Lead Scoring Lead Ranking Cost Per Click 111

Hubspot

JANUARY 13, 2014

It even includes a template you can use to guide you through building your own personas. Check out this free, pre-designed editorial calendar template. A little bit of research on where your audience is hanging out will help you with this one. Calls-to-Action. Don''t have a proper calendar of your own yet? Evergreen Content.

Top of Funnel 28

Top of Funnel Content Marketing Planning Content 28

Single Grain

SEPTEMBER 22, 2023

You may do a little bit of research, but because your problem is so pressing, you won’t take long. Note that prospects reaching this stage are more serious about making a purchase than customers doing initial research. To start with, you can use this template for marketing funnels. effectively.

Top of Funnel 105

Top of Funnel Marketing Funnels Paid Content AIDA 105

Single Grain

JULY 5, 2023

Describe how to perform a thorough keyword research analysis to uncover long-tail keywords and topic clusters for content creation. If you’re using ChatGPT for article research, outlining or for data analytics recommendations, I suggest mentioning the specific marketing tactic you’re covering.

Marketing AI 52

Marketing AI CMS Development Campaigns Planning 52

KoMarketing Associates

JULY 25, 2017

JORDAN KASTELER , SEO Consultant : We’ve adjusted page templates and increased word count to watch our page engagement go through the roof. AKVILE DeFAZIO , Digital Marketing Specialist, and PPC Consultant at Akvertise : It most certainly has. Research is a very compelling content for B2B marketers. Remember, less is more.

B2B 152

B2B Linkbait Advertising Agencies Work Management 152

Single Grain

SEPTEMBER 25, 2019

Keyword research is a critical component for any SEO campaign. How many of the suggested keywords are long-tail ? Check out our list post 44 Must-Have Marketing Tools , broken down into categories such as SEO, content marketing, CRM, PPC.). Why You Should Use Long-Tail Keywords in Your SEO Campaign.

Paid Search Agency 96

Paid Search Agency SEO Lead Scoring Lead Ranking 96

seo.co

DECEMBER 10, 2020

It includes hosting, maintenance, and a variety of templates to choose from. We can’t do a full breakdown of all the different blog hosts in this guide, but feel free to do some additional research so that you can be sure you’re selecting the right one. Research your domain to ensure it isn’t already trademarked or taken.

Paid Content 98

Paid Content SEO Domain Blogger 98

Hubspot

MARCH 10, 2016

When referred to in the context of marketing, it’s looking at the data of one’s initiatives (website visitor reports, social, PPC, etc.), A semi-fictional representation of your ideal customer based on market research and real data about your existing customers. Check out this free, pre-designed editorial calendar template.).

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Albacross

MAY 22, 2019

When it comes to wording your CTA, research shows that using first person pronouns can increase your conversions by up to 90%. Research shows that 53% of people will leave a page if it takes longer than 3 seconds to load , and you don’t want your visitors to churn before they even get the chance to see your offer! Pretty simple, right?

Lead Generation 91

Lead Generation Paid Content Lead Ranking Lead Scoring 91

KoMarketing Associates

JULY 18, 2019

Keyword research isn’t enough anymore. Ross Simmonds explained that it’s time for us to think beyond keyword research when creating content. He answered these questions, and shared the secret sauce to gaining a competitive advantage – research, rethink and remix content. What content ideas should you chase?

SERP 28

SERP Paid Search Agency Lead Scoring Lead Ranking 28

Hubspot

JULY 21, 2015

You do some keyword research and notice about 2,000 people are searching for an "infographic generator" every month, so you decide to build one that people can use for free once -- and if they like it, they can create more infographics for free if they provide a name and email address. But your work is done now.

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

LeadSquared

NOVEMBER 27, 2015

You can intersperse your post with relevant free resources – customizable templates, summary documents, worksheets, printable checklists (like the nifty one I’ve put up right at the beginning), etc. You can run PPC ads for it or sell it on Amazon. Add a downloadable resource. Select the right keyword to target.

Promotion 52

Promotion Lead Scoring Lead Ranking Ad Exchange 52