Buzz Marketing for Technology

SEPTEMBER 30, 2008

Today, I saw a post on our Free - Web 2.0 for Learning Professionals where someone said: I am currently trying to find a SME experienced with Moodle (a CMS/LMS) and WizIQ (synchronous web class technology). I have yet to discover (through further research) which (if any) of the responses will be most helpful to me.

Ning 100

Ning Linkedin Screencast SME 100

The Effective Marketer

APRIL 9, 2009

Insider information is always good when planning your next career move! You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Like Be the first to like this post.

Lead Scoring 100

Lead Scoring Lead Ranking Work Management Marketing Budget Creation 100

Buzz Marketing for Technology

JUNE 27, 2008

Whether the movement of information is one-way (knowledge transfer) or a two-way flow (knowledge exchange), an organizations ability to pursue its core mission can depend in large part on effective communication. How research or any type of findings are packaged and presented can impact how readily the knowledge is put into practice.".

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Buzz Marketing for Technology

OCTOBER 11, 2008

At Openeducation.net, we have taken a definitive stance regarding the use of web 2.0 We think that teachers should be tempted to put web 2.0 In other words, unless the course being taught is a technology course, the web 2.0 But as Reynard demonstrates, with the proper preparation by teachers, web 2.0

Web 2.0 100

Web 2.0 Tips Wiki Education 100

The Effective Marketer

AUGUST 25, 2009

You can follow any responses to this entry through the RSS 2.0 When used effectively, PPT can be a great help in conveying information, telling a story, and engaging the audience. Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0 Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Automation Services Marketing Management 100

The Effective Marketer

JULY 16, 2009

You can follow any responses to this entry through the RSS 2.0 Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter! Web Design Webinar Yes, Please Share This work is licensed under a Creative Commons Attribution 3.0

Paid Search Agency 100

Paid Search Agency Companies Marketing Budget Creation Work Management 100

Anything Goes Marketing

NOVEMBER 16, 2008

I focused my research this week on how I can help my customers build out a demand waterfall as defined by the smart people over at SiriusDecisions. During my research, I stumbled upon a great article by the Canadian Marketing Blog called " 2009 B-to-B Demand Creation Trends " eh (Canadian joke).

Lead Ranking 100

Lead Ranking Top of Funnel RSS Lead Nurturing 100

The Effective Marketer

JANUARY 17, 2009

The principle of communicating also applies to ensuring the marketing manager gives the necessary information to others in the company to get their jobs done. Sales, finance, operations, shipping, each department manager needs specific information that will help them do their jobs. Like Be the first to like this post.

Planning 100

Planning Work Management Marketing Management Effectiveness 100

Industrial Marketing Today

SEPTEMBER 13, 2010

In Needs Awareness and Research phases, the first two stages of the industrial buy cycle (see my earlier post Deconstructing the Four Stages of the Industrial Buy Cycle ) your prospects and customers use a variety of online content to find solutions to their current problems and needs.

Buying Cycle 60

Buying Cycle Marketing Automation Services Peer-to-peer Web 2.0 60

The Effective Marketer

OCTOBER 14, 2009

By gathering information from your LinkedIn, Facebook, Yahoo, Gmail (not Hotmail, mind you), and other social media sites you belong, it maps out your connections and the connections of your connections. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Budget Creation Marketing Management 100

The Effective Marketer

MARCH 7, 2009

The room was packet (the number I heard was 80 attendees) and a lot of information was flowing to and from the audience back to the presenters. I was prepared for a sales pitch but Albert delivered one of the best presentations of the day while at the same time informing us of all the great tools available for Marketers from Google.

Conference 100

Conference Social Media Work Management Marketing Budget 100

Buzz Marketing for Technology

JUNE 27, 2008

Will they freely submit to such structured information environments as those provided by SAP and Oracle, content and knowledge management systems, and communication by email? It is the younger generation that Tom mentions as possible change agents who use web 2.0 Information Management. Web Advertising. healthcare.

Enterprise Management 100

Enterprise Management Work Management Paid Content Marketing Management 100

Buzz Marketing for Technology

OCTOBER 5, 2008

Pragmatism , reality , Research , social construct , society , thesis , William James. If youre new here, you may want to sign up for email updates or subscribe to the RSS feed for all my posts. Feel free to skip it if that’s not the reason for which what you came here/subscribed to my RSS feed ! Latest Posts RSS.

RSS 100

RSS Web 2.0 Wiki Skype 100

Industrial Marketing Today

JUNE 19, 2010

And they use different sources to get their information. The chart below from a research study done by Forrester illustrates this point very clearly. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Relevance 60

Relevance B2B Marketing CMS Development Buying Cycle 60

Industrial Marketing Today

MAY 26, 2010

The stages are: Needs Awareness Research Consideration & Comparison Procurement The white paper then goes on to explain how industrial marketers must match their marketing content to the buyer’s stage in the buy cycle. Sign up now » | Read current issue » Subscribe via RSS Be the first to know about a new post.

Buying Cycle 60

Buying Cycle Buy Web 2.0 Allocation 60

Buzz Marketing for Technology

JUNE 27, 2008

information management. information security. Publishing 2.0. Web Content 2007. Web-based spreadsheet. Organise, streamline, inform, involve; 2. Ran Shribman says that companies can tap into the skills people are developing from their use of consumer Web 2.0 friday flux. Gilbane Report.

Wiki 100

Wiki Enterprise Management Web 2.0 Work Management 100

Industrial Marketing Today

JUNE 29, 2010

In the Needs Awareness and Research stages (the first two stages of the industrial buying cycle ), buyers use a broad array of sources, including social media, webinars, e-newsletters, Google, Bing, Yahoo and vertical search engines like thomasnet.com and globalsepc.com.

Relevance 60

Relevance B2B Marketing Web 2.0 Brand Identity 60

Buzz Marketing for Technology

SEPTEMBER 22, 2008

This was a presentation to instructional design researchers advocating for more research and coordination in developing skills for the 21st century at all levels of schooling. This was a presentation to instructional design researchers advoca more. ® Introduce Web 2.0 tags: workliteracy communication ). Categories.

Work Management 100

Work Management DMCA Ning Privacy Policies 100

Buzz Marketing for Technology

JULY 28, 2008

The Economist article is now behind a pay wall, but I think there must be copies here and there on the Web … it’s a very well-researched and well-written artyicle and worth the time to search for it and read it). Enterprise 2.0 Spigit - Enabling Enterprise 2.0 via RSS: Via email: Search. Enterprise 2.0

Work Management 100

Work Management Enterprise Management Web 2.0 Organization 100

Industrial Marketing Today

JUNE 12, 2010

There have been many studies done over the years that indicate that price information is the very reason why most B2B buyers visit a vendor’s website. The results from three separate studies confirm this: 61% of engineers surveyed indicated pricing information as one of the primary reasons to visit a vendor’s website.

Sales Management 60

Sales Management Pricing Price Marketing Websites 60

The Effective Marketer

JANUARY 25, 2009

There are meetings to prepare a statement or press release, meetings where team members report the status of their tasks, meetings to inform other executives, and so on. You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site. Like Be the first to like this post.

Planning 100

Planning Work Management Effectiveness Marketing Management 100

The Effective Marketer

APRIL 29, 2009

Thing of the following: - When should a new session / room / webinar (the terminology varies according to the platform) be reserved? - How will registrants get login information? You can follow any responses to this entry through the RSS 2.0 You can leave a response , or trackback from your own site.

Marketing Automation Services 100

Marketing Automation Services Webinar Metrics Budget Programs Work Management 100

The Effective Marketer

JANUARY 13, 2009

Make sure to add this person as part of your plan and also to allocate the appropriate time it will take for this person to review and approve – or not – the deliverable) The names of people who will have to be informed by the decision (after you create a new piece of marketing collateral do you announce it to the sales team?

Planning 100

Planning Marketing Budget Creation Work Management Marketing Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Carr argues that, for most people, the Web is becoming the primary channel through which information is absorbed and processed. My mind now expects to take in information the way the Net distributes it: in a swiftly moving stream of particles. Last month, I linked to a post about Enterprise 2.0 Enterprise 2.0.

Enterprise Management 100

Enterprise Management Work Management Web 2.0 Peer-to-peer 100

Industrial Marketing Today

AUGUST 24, 2009

RESEARCH Even before I open up my trusty word processor, I head over to Google’s Keyword Tool. I use it to research key words/phrases that people are using to search for answers to their particular problem. You’d be surprised how many different ideas and variations you can get from your initial thought after doing your research.

Web 2.0 60

Web 2.0 Copywriting Content Buying Cycle 60

The Effective Marketer

MAY 29, 2009

You can follow any responses to this entry through the RSS 2.0 I’ve found your site via Yahoo and I’m really happy about the information you provide in your posts. Reply Leave a Reply Cancel reply Email Subscription Subscribe to the RSS feed Follow Daniel on Twitter Connect via LinkedIn Follow Me On Twitter!

Planning 100

Planning Work Management Effectiveness Marketing Management 100

Buzz Marketing for Technology

JULY 24, 2008

Research is part of the prcoess that allows you to lay the foundation knowledge you have created. Information management. One of the first things you need to do before you start sharing what you know with anyone else is to make sure that you have your information managed properly. Create a solid foundation. Push versus pull.

RSS 100

RSS Work Management Marketing Management CAN-SPAM 100

Buzz Marketing for Technology

JUNE 25, 2008

Most will start off in college, accumulating that basic information they need for their chosen field, then move on to a “journeyman&# stage in a company (or their own company) where they will learn how to apply that accumulated knowledge. Posts RSS & Comments RSS. Post a comment — Trackback URI. 3 Comments.

RSS 100

RSS Web 2.0 Social Networks Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Its just TOO MUCH information to absorb, even for someone like me who prides herself on her information management skills. And again, Im an information glutton. June 25, 2008 in knowledge management , knowledge sharing , professional development , Web 2.0 | Permalink. |. This weeks Web 2.0

Web 2.0 100

Web 2.0 Wiki Work Management Tagging 100

The Effective Marketer

JULY 12, 2009

This is often the most important piece of information of the whole presentation. Some charts are clear and have all the information necessary, while others only glimpse into a certain question or answer. You may have to add supporting information either before or after the chart. Was the last trade show really effective?

Effectiveness 100

Effectiveness Enterprise Management Planning Work Management 100

The Effective Marketer

JUNE 23, 2009

Class: Advanced SEO Tactics: On Beyond Keyword Research (GF401) Professor: Rand Fishkin, SEOmoz SEOmoz is one of the best places for Search Engine Optimization (SEO) information, and the presentation was full of nice tidbits about SEO. Rand’s presentation is engaging and full of great information. United States License.

Training 100

Training Planning Marketing Budget Creation Work Management 100

Adobe Experience Cloud Blog

JUNE 27, 2010

The days are long gone when sales representatives could rely on their ability to “read” prospects to make the sale, thanks to buyers researching their purchases online. Progress beyond tracking and reporting on prospect information, and instead become integral parts of communities. technologies to provide sophisticated sales insight.

CRM 48

CRM Marketing Management Jigsaw Web 2.0 48

Industrial Marketing Today

SEPTEMBER 3, 2010

According to Jeff Ogden, the Fearless Competitor , you are going to need two critical pieces of information to conduct a content audit. There is plenty of information out there about buyer personas. Read The Anatomy of a Great Web Persona by Brian Massey. And in a complex industrial buy cycle, things can get well…complicated.

Buying Cycle 60

Buying Cycle Buy Marketing Budget Web 2.0 60

Industrial Marketing Today

MAY 14, 2010

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

Webinar Metrics 60

Webinar Metrics Marketing & Strategy Marketing Strategy Product 60

Industrial Marketing Today

JULY 23, 2010

Rule #1: Natural or organic search engine optimization (SEO) In the research phase of the industrial buying cycle , engineers and industrial buyers tend to use broad keywords and phrases that describe their current problem. The shelf life of your content is pretty short because new information is generated very quickly on the Internet.

Rules 60

Rules Marketing Websites Marketing Automation Services Web 2.0 60

Industrial Marketing Today

JUNE 8, 2010

Create and deliver useful information such as white papers, industry research and trends and how-to guides for selecting the right solution provider. If you feel stuck for ideas, you can type in the URL of your closest competitor’s website into the research tool, select website content and let Google do the work for you.

Buying Cycle 60

Buying Cycle Buy Work Management Marketing Management 60

Industrial Marketing Today

APRIL 30, 2010

Not just any content, but ideas, information and expertise they find relevant and helpful for answering questions they have about problems they’re trying to solve. For example, if you reference research conducted a year ago, is there a new source that will increase relevance? Designing content for 1X use is wasteful.

Planning 60

Planning B2B Marketing Emarketing B2B 60