The Best Tactics for Using Paid Social Media for Travel Advertising Success
Digilant
AUGUST 18, 2022
Yet frequent algorithm updates, oversaturation, and shortened attention spans are all challenges that advertisers must face on social media when trying to gain momentum with organic posts alone. According to Hootsuite, the average organic Facebook page post nets a subpar 0.07% engagement rate and reaches only 5.5% of followers.
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