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24 of the Best Google+ Guides, Tips, Rants and Raves of 2012

Webbiquity

Will Google+ be a “Facebook killer” or just Google’s next failed social network? It’s certainly gaining traction, with over 500 million users now on board, already half of Facebook’s total. So what makes Google+ special?

Google 140

Your competitors are doing SEO

Biznology

It’s time for you to take some of the equity out of your own personal cathedral and start spending it right away on making all of your online content Google compliant. In the past, the combined authority of each page of each site would be its Google PageRank.

SEO 113

How (and Why) to Map Your Company’s Digital Landscape

Webbiquity

With more than 90% of companies now using social media to find employees and 82% having a Facebook page , there’s no question that business use of social media has become commonplace. Facebook / LinkedIn / Google Plus metrics (i.e.

Launching your social campaign with guns blazing!

Biznology

Creating real buzz, at least on Twitter, and in the Blogosphere, doesn’t rely as much about all those things, such as Followers, like SEO-focused social media marketing does. Twitter : @chrisabraham : 51.5k Facebook : /chrisabraham 5k followers. Share on Twitter.

PR 2015: Top 100 Influencers & Brands

Onalytica B2B

Twitter, Facebook, Instagram, Google +, Tumblr, the list is truly endless in 2015. We looked at all the individuals engaging on Twitter to bring you a list of the top 100 most influential individuals in the PR landscape. #PR: Twitter Handle. PageRank (Normalised).

PR 138

For ranking algorithms, AdAge is no Google

Biznology

The bottom line is that AdAge is no Google when it comes to ranking algorithms. Google has probably spent a little more time on its ranking algorithm than AdAge, of course, and it is certainly more complex. Google must test them to be sure that they are really improvements.

MarTech: Top 100 Influencers and Brands

Onalytica B2B

With newer technology terms – AR, VR, AI to include a few – overwhelming the C-suite enough to re-assess their investment decisions, the industry seems far from consolidation even though leading players like Salesforce, Oracle, Microsoft, Google are on an acquisition spree. Twitter Handle.

Brand 125

The Top 200 Content Marketing Brands And Influencers

B2B Marketing Insider

Twitter Handle. PageRank (Normalised). Twitter Handle. PageRank (Normalised). And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates.

Google and Bing reveal that social influence bumps search engine results

grow - Practical Marketing Solutions

In a blog post at SEOmoz , both Bing and Google confirmed that links shared through Twitter and Facebook have a direct impact on search rankings — and that the social influence of those tweeting the links impacts the organic search results.

Top 50 Content Marketing Thought Leaders

B2B Marketing Insider

So in seeking to find out who is influential on B2B Marketing, I published my own imperfect list of the Top 50 B2B Marketing Influencers on Twitter. How do you gain authority on a topic without having an unlimited amount of time, money and people?

Social business, the forest and the garden: Your intranet is not the Internet

Biznology

Altavista, Geocities, AOL, Google, Amazon, WordPress, eBay, Hotmail, Wikipedia, MySpace, Flickr, Delicious, YouTube, Facebook, Twitter, Quora, Pinterest all had their days of glory. Google quickly replaced Yahoo! Internet Marketing Google Intranet Wikipedia

Wiki 57

Open Source: Top 100 Influencers and Brands

Onalytica B2B

We then identified the top 100 most influential brands and individuals leading the discussion on Twitter. We looked at all the individuals engaging on Twitter to bring you a list of the top 100 most influential individuals in the Open Source landscape. Twitter Handle. Google.

Brand 94

A Brief History of Search & SEO

Hubspot

And in its relatively short life, it’s matured and evolved rather quickly -- just look at how many changes Google’s algorithm alone has gone through. In other words, we believe, today’s Google. The early 2000s saw the beginning of the Google takeover. Google goes local.

SEO 53

Edtech and Elearning 2016: Top 200 Influencers and Brands

Onalytica B2B

I look to the Twitter community as a reflective professional learning network that leads the way integrating these revolutionary tools to affect meaningful change in the classroom.” ” Jaime Casap – Google Education Evangelist. Twitter Handle. Google.

Brand 74

Social Media Marketing: Top 100 Influencers and Brands

Onalytica B2B

Facebook, originally created for a group of individuals at Harvard University, quickly became a worldwide phenomenon and 100,000 companies had set up a group on the site by 2007– three years after its launch – to promote their business and attract new customers. Twitter Handle.

11 Smart Content Marketing Tools for Every Budget

Vertical Response

Twitter – The popular social network is perfect for looking for content ideas as you can search for popular topics, or look at the Trends feature on the left side of the page, to see what’s peaking around the world or region.

Tools 25

Best SEO Guides, Tips and Resources of 2010

Webbiquity

How does the introduction of Google Instant change SEO tactics? Google Search Engine Optimization Starter Guide 2010- Plain Speak on SEO by WorkingPoint. 1 on Google by iMediaConnection. ** 5 Stars. Twitter & Facebook links affect SEO on Google and Bing by Web SEO Analytics.

SEO 36

Defining Link Metrics that Impact SEO Link Building Development

KoMarketing Associates

Text used for and around the link (even though Google has acknowledging changes to how they handle anchor text this past month, obtaining keyword relevance should still be a focus where possible and applicable). Facebook-specific metrics (likes, interaction ratios).

IoT 2016: Top 100 Influencers and Brands

Onalytica B2B

“Disruption has already changed the world, with six companies now accounting for 53% of the NASDAQ’s $664 billion market value ( Amazon, Google, Apple, Facebook, Netflix and Gilead ). Twitter Handle. Twitter Handle.

6 Hot Tips & Tools to Optimize Your Content

Vertical Response

As a business owner, you’re doing all the right things; sending emails with good content to your customers, posting on social networks like Facebook, Twitter and Pinterest. Google Authorship.

24 Growth Hacks to Try Today

Hubspot

Since Twitter has a 140-character limit, these short snippets are prime for shareability. Google penalizes sites with intrusive mobile interstitials, so make sure you’re creating something that doesn’t interfere with a positive user experience. 11) Create a custom audience on Facebook.

Digital Marketing 2016: Top 100 Influencers and Brands

Onalytica B2B

Facebook , SEO and Twitter all received an 8% share of voice, followed by Strategy , Advertising and Analytics. We then identified the top 100 most influential brands and individuals leading the discussion on Twitter. Twitter Handle. Twitter Handle.

Maximize Blog Traffic with Top 27 SEO Plugins

Writtent

There is also a Premium version, which includes support and Google Webmaster integration. Automatic title optimization, dynamic keyword and meta tag generation, and Google Analytics support are just some of the features. Google XML Sitemaps. Google Analytics Dashboard For WP.

A Small Biz Guide to Digital Marketing Acronyms

Vertical Response

Google uses backlinks in their algorithm to determine how search engine results are returned. GA: Google Analytics i s a website and analytics reporting service created by Google that gives you various statistics in regards to website traffic. Search engines like Google, Yahoo!

AIDA 37

How Facebook and Twitter Affect SEO

SnapApp

One of the indirect benefits of SnapApp is improved visibility in organic search engines, such as Google and Bing. Search engines use those links from other sites to your site as a signal that your site is an important resource on a given topic (Google calls this link-based importance metric "PageRank", named after founder Larry Page). Facebook "Like" data displayed in Bing search results.

Top 5 Mistakes to Avoid on Your Company Blog

delicious b2bmarketing

“A blog can also be the centerpiece for a social media effort, driving visitors from Twitter , Facebook , and LinkedIn back to the blog through calls-to-action and landing pages,&# explains Douglas Karr, the author of Corporate Blogging for Dummies.

40 Essential SEO Terms Marketers Should Know [Glossary]

Hubspot

A link from another site will improve your SEO, especially if that site has a high PageRank. PageRank - A number from 0-10, assigned by Google, indicating how good your overall SEO is. It is technically known as 'Toolbar PageRank.' Note: PageRank relevancy is changing.

An Exhaustive Guide to Exceptional Guest Blogging

Writtent

Guest blogging is a remarkable tool for earning backlinks to your company’s website, a component that Google and other major search engines use heavily to determine the rank of your content. Don’t just google “guest posts.”

Google and Bing reveal that social influence drives search engine results

grow - Practical Marketing Solutions

In a blog post at SEOmoz , both Bing and Google confirmed that links shared through Twitter and Facebook have a direct impact on search rankings — and that the social influence of those tweeting the links impacts the organic search results.

Competitive Marketing Analysis: 14 Ways to Monitor and Beat Your Competitors

Writtent

Use both quantitative and qualitative competitive marketing analysis to glean actionable intelligence about the following key areas: Platforms: Does your competition stick to Facebook and Twitter, or are they using all social media networks equally?

SWOT 37

12 SEO Experts Weigh In on SEO 2014 Predictions

Marketing Action

2014 will be the year of the Google “Tiger” update – a new algorithm update that Google will claim impacts 5% of sites and is designed to improve overall search quality. AuthorRank will behave much like PageRank, but it will be tougher for spammers to manipulate.

SEO 43

Inbound Marketing the Way God Intended

Biznology

But until recently, when Google did a big check and adjustment to its algorithm, fake inbound marketing was outdoing the real thing. We don’t care about their compete.com score, their Google PageRank number, or their Alexa ranking. Image via Wikipedia.

Rick Short Explains How to Turn Staff Into Prolific Bloggers

delicious b2bmarketing

Website Grader Badge Connect with Us HubSpot on Facebook HubSpot on Twitter InboundMarketers LinkedIn Group ProMarketers Facebook Group Subscribe to Blog RSS Want to share your Inbound Marketing advice with the community?

Online Marketing News in 2009: The Year’s Hottest Events

Modern B2B Marketing

Twitter Starts Testing Features for Businesses. MySpace and Facebook sign real-time search deals with Google. Facebook Pushes People to Go Public. Time spent on Facebook by 18-24 year olds declines. Top word of 2009: Twitter. Google Announces New Offerings in Real-Time, Mobile and Social Search. Linkedin and Twitter integrate. Twitter creates Twitter Lists. Google Removes Page Rank from the Webmaster Tools.

What It Takes to Optimize Your Brand’s Organic Search Visibility

Marketing Action

Then, we started hearing about a bunch of new Google algorithm updates named after animals that were rendering these old tactics ineffective. But with avenues this numerous, and Google still redrawing the map a few times every year, where do you begin?

URL 24

High Points on the Social Media Landscape

WebMarketCentral

Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Facebook 5 73,787,766 +159.0% Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank Digg 243 33,433,760 +51.2 Site Alexa Rank (March 2009) Compete Traffic (February 2009) Compete 1-Year Traffic Change Google Pagerank FeedBurner 522 3,581,957 +42.3%

The Coming Consolidation in Social Networking

WebMarketCentral

Later, I wrote about a couple more , and newer sites such as Twitter keep popping up. Over time, virtually all markets consolidate around three major players (for example, Google, Yahoo and MSN in search) plus a few wannabes (e.g. Social media sites are multiplying like rabbits.