21 Fantastic Facebook Marketing Guides

Webbiquity

marketers have a love-hate relationship with Facebook. But the bottom line is, as Amanda DiSilvestro notes in one of the posts highlighted below, “there are two online platforms (marketers) just can’t avoid: Google and Facebook.” Best Facebook Marketing Guides.

This Facebook Ad Experiment Generated $1.1 Million

Hubspot

We write quite a bit about the most effective ways to use Facebook. And in March, when Facebook launched its mobile-only Collection ads feature, marketers responsible for ad spend took note. Daily Facebook Advertising

Trending Sources

12 of the Best Facebook Post Ideas for Facebook Lead Generation

Hubspot

Most marketers know by now that Facebook is an important business tool for companies of every size and industry. But what about using Facebook for lead generation? And yet, we find that only about half of marketers use Facebook to source leads. Image Credit: Facebook.

Generating Leads from a Facebook Fan/Business Page Engagement Strategy

NuSpark

Facebook and B2B lead generation. Have you considered Facebook as a channel for lead generation? Yes I know the jury is still out, but you can’t deny the power of Facebook as it relates to brand building and audience reach.

Infographic: 17 Tips for Generating Leads from Social PPC Advertising

The Point

Looking to include social media advertising as part of your demand generation mix in the new year? Before you get started, check out this infographic (adapted from an earlier post ) for handy tips on how to make the most from advertising on LinkedIn, Facebook, and Twitter.

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Salesforce Simplifying B2B Facebook Marketing?

Navigate the Channel

Perhaps unjustly, Facebook has never been known as a hub for B2B lead generation. This is not for lack of potential – plenty of companies use Facebook for surfacing contact info. No longer – Salesforce Lead Analytics for Facebook brings the sales funnel together.

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Best Facebook Marketing Tips, Techniques and Tools of 2011, Part 2

Webbiquity

As it approaches one billion users, Facebook has evolved from a site where friends and family share photos to an online marketing juggernaut rivaling Google. How can Facebook be used to support an SEO strategy? Facebook Marketing Tips & Techniques. running Facebook ads).

Social PPC: 17 Tips for Successful Ads on Twitter, LinkedIn & Facebook

The Point

Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. Lead Generation Cards are more visually engaging and thus generate higher engagement rates.

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Chalk Talks: Generate More Leads with Video

Vidyard

Online video content has become the best way to tell your story, but it’s also become the most effective way to generate new leads and to qualify your prospects. The post Chalk Talks: Generate More Leads with Video appeared first on Vidyard.

6 Types of Facebook Posts That'll Help You Generate Leads

Hubspot

This post is an excerpt from our ebook, How to Generate Leads Using Facebook. Download our free ebook to learn about the type of content you should promote, how to leverage paid advertising, and different ways to measure your success on Facebook.

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Facebook + Automation = Success

Lead Liaison

With over 1 billion active Facebook users, it’s considered the ‘go to’ platform for social media marketers. What is Facebook Pixel? One great tool comes from Facebook itself, which is the Facebook Pixel. How to Combine Facebook Advertising with Automation.

The Nine Best Facebook Marketing Tools

Webbiquity

Along with Google, Facebook is one of the giants of the Internet. According to recent research , 71% of all Internet users have a Facebook profile. 96% of B2C and and 88% of B2B companies use Facebook for marketing. 8) Facebook Page Barometer.

The Facebook Ad Types: How to Choose the Best Ad Type for Your Goals

Hubspot

spend 20% of their mobile time on Facebook or Instagram? billion people using Facebook every month? With so many active users, Facebook Ads are a no-brainer for any marketer looking to reach new audiences in a place where people are already spending a significant amount of time.

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Stepping Up Your Facebook Retargeting with Video

Vidyard

That’s the beauty of retargeting with Facebook! Humans are already addicted to it: according to Facebook, there are over 1.65 billion active Facebook users, and 1.51 We use PerfectAudience to retarget our leads on Facebook, and we use their retargeting pixels to build our lists.

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10 Ways to Generate More Leads from Your Business Blog

The Point

Here are 10 proven ways to generate more leads from your blog. That’s why it’s important to offer as many subscription options as possible, including RSS, Email, Twitter, Facebook, LinkedIn, and aggregation services like Flipboard. Create a separate demand generation blog.

How Marketing Can Contribute To Revenue Generation

Crimson Marketing

In doing so, marketing can helps sales reps better do their job and, in turn, actually impact revenue generation in the process. Before you can use marketing to generate revenue, you’ll need to bring about a similar shift in culture. You probably visit that brand’s Facebook page, right?

How to Create Facebook Lead Ads: A Beginner's Guide

Hubspot

If you're like most marketers, you're always on the search for ways to reach new audiences and generate leads. But did you know that according to BrightTALK, 80% of marketers report their current lead generation efforts are only slightly or somewhat effective? Image Source: Facebook.

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Facebook ads vs Google adwords: 7 key criteria to decide

Biznology

Google and Facebook accounted for almost 100% of all the growth in U.S. Google and Facebook are predicted to make $106 billion from advertising this year—almost half the world’s digital ad spend. For Facebook, 28 billion people log on daily , an 18% increase year over year.

Facebook Me

Salesfusion

The post Facebook Me appeared first on Marketing Automation | Lead Generation | Email Marketing | Salesfusion. [one_half valign="middle"]. Partner Portal. Why Partner With SalesFUSION. [/one_half]. one_half]. one_half_last valign="middle"]. frame style="none"] [/frame]. [/one_half_last].

Why Facebook Should Be Worried About Other Social Networks

Contently

Then Facebook came along. According to data from a February 2017 Sprout Social report , Facebook has had no trouble maintaining its grasp on older generations, as an overwhelming majority of Gen X and baby boomers favor the platform.

6 Best Tactics for B2B Lead Generation

Digital B2B Marketing

You need to generate leads, right? The B2B lead generation landscape has changed tremendously in the last decade. Today, B2B lead generation relies heavily on digital marketing and this list reflects that switch. The B2B Lead Generation List.

9 Brands With Brilliant Facebook Marketing

Hubspot

There have been a lot of questions about Facebook lately: Are people still using it? With over 1 billion active users, it’s safe to say that Facebook is alive and well. Facebook appeals to its users because it provides real-time information but with a deeper feel. Facebook

Social Media: How Motorola Solutions uses Facebook to generate more engagement

B2B Lead Generation Blog

Tweet If you think Facebook is no place for B2B marketers, think again. Facebook was one of the first places we started engaging on social media,” Belinda Hudmon, Senior Director, Global Digital Strategy and Operations, Motorola Solutions, said. Promote the company’s Facebook presence.

Using Facebook for B2B Lead Generation

Sales Engine

Many B2B marketing leaders have resisted Facebook and other social media platforms, believing that they can’t be successful in getting leads there. He asked, “How many of you [CEOs in the audience] are on Facebook?”

Is Monetization Killing Facebook?

B2B Marketing Traction

Usage of Facebook on desktops has declined in recent months. I think it’s due to Facebook’s heavy emphasis on monetizing the social platform for advertising. “ Facebook Has A Big New Problem You Need To Worry About , Henry Blodget, Business Insider.

Facebook Says These Are the 15 Best Brands on Facebook

Hubspot

On April 29, Facebook announced the winners of the third annual Facebook Studio Awards -- Facebook''s way of recognizing brands and agencies from around the world creating great campaigns. Did you reach people where they spend the most time on Facebook''s News Feed and mobile?

5 Simple Secrets to B2B Lead Generation on Facebook [SlideShare]

Hubspot

The HubSpot Facebook Page has amassed over 570,000 fans and generated 190,000 leads, and we’ve done that by focusing on people. We''ve also learned a few things along the way about what types of content to create and share on Facebook to generate those fans and leads.

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Facebook Advertising Tricks for B2B Marketers

Buzz Marketing for Technology

One of the great things about the Facebook is that it provides you access to a large audience of over 550 Million people worldwide at a very low cost so why not take advantage of it. So let’s go through 3 Tricks to Maximize a Facebook Advertising purchase for B2B Marketers.

9 Proven Tactics of a Successful Local Facebook Marketing Strategy

Hubspot

billion active users, it might seem like turning followers into paying customers on Facebook would be easy. Unfortunately, targeting a local market on Facebook is a little more challenging than that. 9 Tactics for Your Local Facebook Marketing Strategy. Daily Facebook Marketing

How Facebook Local Will Affect Local SEO

Modern B2B Marketing

If you run a local business, it’s time to reframe your view of Facebook as a purely social play to a social and search channel. With the introduction of Facebook Local, that number’s about to go way up. Where Facebook Local stands out is in its attention to the friend factor.

A Marketer’s Guide to Advertising on Facebook and Instagram with Video

Vidyard

Audiences have become more visually inclined with platforms today like Facebook and Instagram, which both offer great ad platforms for marketers. Facebook Video Advertising. Facebook videos now get more reach than any other post on the network.

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What We Learned From Spending $100k On Facebook Ads

Hubspot

So when we were suddenly given $100K to spend on Facebook ads, we were positively giddy. In May of 2016, we had the honor of working with Facebook Canada. Other than working with the Facebook team, we are completely in-house. We generated trials at an acceptable rate.

Tips on how to use LinkedIn for Better Lead Generation

B2B Lead Generation Blog

Have you ever wondered about how can you use LinkedIn for better lead generation and business. I had studied it and couldn’t see a way that Facebook could contribute to a complex B2B buying decision. You also want to get a clear understanding of what’s meant by “lead generation”.

Five Facebook Advertising Features You Haven’t Tried Yet

Webbiquity

Since Facebook unveiled its advertising options for businesses, the ads have grown substantially. Looking for the next big thing in Facebook advertising ? Here are five Facebook advertising features you haven’t tried yet. The About pages on Facebook are usually static.

Microsoft, Marketo and Facebook’s 5 Tips for Focused, Effective Marketing

Leadspace

What’s the difference between a winning demand generation strategy, and a mediocre one? Between generating enough leads to keep things going (and keep your own head above the water), and taking your marketing to the next level? Of course, even the likes of Facebook and co.

Lead Generation: 5 tips to generate leads faster on LinkedIn

B2B Lead Generation Blog

A member of our B2B Lead Generation Roundtable LinkedIn Group was likely dreaming about this when he asked the group for a way to generate leads through LinkedIn that “doesn’t require a lot of time, engagement and endless keyword searches.”.

Everything You Need to Know About User-Generated Content

Act-On

Employee-generated content (EGC). User-generated content (UGC). For now, let’s talk user-generated content. As it ends up, user-generated content is perceived as being more trustworthy than other types of media … and that makes it more valuable. Want more content?

5 Ways User-Generated Content Amplifies Your Social Media Strategy

Marketing Insider Group

So, whether you strive to connect with a few customers or millions, it’s time to move your marketing efforts to platforms, like Twitter, Facebook, and Snapchat. The post 5 Ways User-Generated Content Amplifies Your Social Media Strategy appeared first on Marketing Insider Group.

Does Facebook Work for B2B Lead Generation? Hell Yes!

Modern B2B Marketing

by Jason Miller To the folks out there who say that Facebook is not an effective lead generation tool for B2B, I will tell them that they need a new strategy. In the data below you can see that in August I ran only standard Facebook ads along with a few promoted posts.

3 Demand Generation Dangers in a B2B Blog Redesign

Reachforce

Demand Generation Checklist for Safe Blog Redesigns. Reset this, generate a new sitemap in WordPress and submit the new sitemap to Google. Your B2B Lead Generation can be hit – hard — if you can’t analyze your content.