Twilio Launches Partnership with Valimail DMARC Solutions to Deploy Sophisticated Anti-phishing Technologies at Scale

SendGrid

Learn about Twilio SendGrid's new partnership with Valimail that helps reduce phishing attacks by bad actors and protect sending domains.

How to Prevent Phishing and Avoid Cyber Attacks

Zoominfo

Companies across the globe experience more than one million phishing attacks each year ( source ). Today we teach you how to identify phishing attempts, how to prevent them, and most importantly, how to protect yourself. How to Prevent Phishing Emails. How does phishing work?

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Keep Your Inbox Clean From Coronavirus Phishing Scams

Belkins

It’s phishing. This has been happening for weeks - from attacking businesses with phishing lures to sending malicious documents , phishers are relentless in their attempts to prey on people’s vulnerability and stress. We’re here for you, to show you the new types of phishing emails that abuse the subject of coronavirus and can potentially endanger your inbox. Let them know how to distinguish real, corporate emails from phishing scams.

What Is Phishing and How Can You Protect Your Business From an Attack?

Hubspot

Eventually, the university discovered the email requesting them to transfer their payments to the new bank account was actually a fraudulent and prevalent form of cyber attack that thousands of businesses fall victim to every year -- phishing. What is phishing?

Protect Your Brand From Phishing Emails This Thanksgiving, Black Friday, & Cyber Monday

Martech Advisor

But email frauds like phishing emails, too, have risen over the past few years putting customers at risk and brand identity at stake. So how can brands tackle phishing emails this Thanksgiving, Black Friday, and Cyber Monday? Have your customers fallen ever prey to email phishing scams?

Why did my e-mail campaign get such a low response?

Biznology

Phishing attacks often come under the guise of a message from customer service, asking the recipient to log into their account after clicking on a link in the message. Your customers might mistake your e-mail foir a phishing attempt, which is just what happened to my wife.

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Our ESP has been hacked!

Goolara

This protocol tells the receiving mail server which mail servers are allowed to send email using the “from” domain, so should reject email that is being sent by some other entity. A private domain key is added to the headers on messages sent from your domain.

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The Definitive Guide to Email Deliverability

SendX

In fact, it is even quite possible that your emails never reached subscriber's email inbox because of the various myriad issues like bounces, blacklists, domain & IP reputation etc. After a pause of a few days,, they will repeat the same process with a different domain and IP.

DMARC: What It Is, Why It Matters

eDataSource

The good news is that it doesn’t cost a lot to protect your brand from the negative effects of email spoofs and phishing scams. In 2012, a new email security and authentication standard was created called DMARC (Domain-based Message Authentication Reporting & Conformance).

What You Need to Know About DKIM Authetnication

Hubspot

However, by exploring the details of email marketing messages, I've been able to find spoofed or phishing emails. This signature essentially proves that the sender is real because the sender's Domain Name System (DNS) records have approved the email. Generate or connect a domain key.

How to Audit your Email Campaigns for Better Results

Webbiquity

This must accurately identify the sender’s email address using the company domain (not @yahoo or @gmail). Domain Name Service (DNS). Always keep a high sender score and have security in place to avoid phishing attacks or domain hijacking. Guest post by Emily Johnson.

Deliverability Acronyms: A-Z

eDataSource

Anti-Phishing Working Group Inc: APWG is the international coalition unifying the global response to cybercrime across industry, government and law-enforcement sectors and NGO communities. Classless Inter-Domain Routing - a method of allocating IP addresses & IP Routing.

DMARC – What Is It and How Does It Affect My Email Marketing?

Marketing Action

DMARC stands for Domain-based Message Authentication, Reporting and Conformance. If you’re a sender, you can direct email receivers that: if they receive an email that appears to be from your domain – but is not authenticated –it should be put directly in the spam folder or rejected outright.

Introducing eDataSource Brand Protection™

eDataSource

You may use Microsoft Office 365 ® for mail sent from your corporate email domain, Salesforce for prospecting emails, another ESP for transactional email, and yet another for your dynamic marketing campaigns. Email is still the top producing digital revenue channel.

72 Definitive Reasons Why Your Emails are Going to SPAM (Reason 27 Will Blow Your Mind)

SendX

You Domain has a poor reputation C). Links inside the email If the links inside your emails point to a suspicious domain or a URL which has been flagged as fraudulent then it is very likely your email will land in SPAM. You will find very similar patterns in phishing emails as well.

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Technologies for Email Deliverability

Marketo

These help to authenticate your messages with ISPs, letting them know your emails come from you and are not phishing or spoofing attempts. sales@ and info@) and inactive and duplicate addresses — you should also be running your list against a list of known bad domains and role accounts.

The Techniques Behind Mail Client Unsubscribe Links

Goolara

When the ISP displays that your domain is “via” some other domain, it generally means that you do not have your SPF records configured correctly. If your email is “via” another domain, there’s a good chance the unsubscribe link won’t appear.

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How to Quickly Check If a Link or Site Is Safe

Hubspot

URLVoid is a service that can gauge a website or link’s online reputation and website safety, detect any fraudulent or malicious behavior, and identify if its ever been involved in a malware or phishing incident.

Maximizing Email Deliverability for Holiday and Peak Season

Martech Advisor

Not only are the holidays prime time for package thieves in your neighborhood, but they’re also an opportune time for cybercriminals to deploy various phishing and spoofing techniques in an attempt to steal your customer's information and erode trust with your brand.

11 Email Deliverability Terms Every Marketer Should Know

ClickDimensions

It is of critical importance because email authentication proves that an email is not forged and is most often used to thwart fraudulent emails like spam and phishing scams. A CNAME will rebrand the redirect links in your email to coordinate with your sending domain.

(Re)Focusing Your Demand Marketing Plan Amid the Coronavirus Outbreak

ANNUITAS

There is immense value in using your business analysts to go beyond merely reporting on results and ask them to use their domain experience with the company’s data to put together insights on how marketing interacts with customers to drive ROI – and where you can pivot to drive ‘more’ ROI.

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Deliverability Acronyms: A-Z

eDataSource

Mail Exchange Record - a DNS record that provides the routing information needed to get email delivered to specific domains. Phishing. Here we are again, continuing our swim through the alphabet soup of deliverability acronyms, jargon, abbreviations and initialisms.

Top Tips to Improve Your Organization’s Digital Governance in 2019

Biznology

Make sure you have an up-to-date and comprehensive audit of all digital assets to avoid domain fraud and account sprawl. Make sure to include instruction on how hacks like email phishing attacks happen, password best practices, etc.

4 Things You Should Know About Gmail Spam Filter

Belkins

If you send emails only to willing subscribers and your targeting is correct, your domain reputation grows whenever the users open and read your messages. However, each time a user moves your email to spam or adds it to the blacklist, your domain reputation drops, and Gmail starts treating you with suspicion. In case when there is an obvious threat, Gmail can literally shut down the suspicious domain and block it from sending emails, interrupting the entire process of delivery.

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BIMI: What Is It And How It Helps Your Visibility

Belkins

Another convenient BIMI feature is that it allows making a separate unique logo for each domain and subdomain. Some domains can even have personal BIMI records, allowing you to change the logo and meet the theme of a holiday or a special email.

BIMI: What Is It And How It Helps Your Visibility

Belkins

Another convenient BIMI feature is that it allows making a separate unique logo for each domain and subdomain. Some domains can even have personal BIMI records, allowing you to change the logo and meet the theme of a holiday or a special email.

What Is BIMI And How It Benefits You?

Belkins

Another convenient BIMI feature is that it allows making a separate unique logo for each domain and subdomain. Some domains can even have personal BIMI records, allowing you to change the logo and meet the theme of a holiday or a special email.

What is BIMI and why should email marketers care?

Litmus

You need to have access to your domain name servers to set up a new BIMI DNS entry. When subscribers see your logo, they can immediately trust that it’s an actual email from you and not a dangerous phishing attempt.

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Email Evolved: Our 2019 Client Conference

eDataSource

By providing domain alignment among authentication protocols (DKIM & SPF), DMARC essentially acts as a gatekeeper, helping prevent phishing and malware attacks from reaching the inbox. And 91% of those attacks begin with phishing?

Find out what is a Virtual Private Network (VPN) and why do you need it?

Altitude Branding

In the virtual domains of the internet, nothing is truly public. The photos we share, our contact and personal details, they can all be preyed upon by phishing and scammers.

5 Reasons Your Email Marketing is not Working (and How to Fix It)

Albacross

Spammers and phishing attackers are constantly trying to find ways to cheat the email server into accepting their email as genuine email. SPF (Sender Policy Framework) is a mechanism that assures email servers that the email has been sent from the domain it claims to come from.

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Why Are My Emails Going To Spam?

Belkins

The worst part about this situation is that senders are not alerted by email service providers, so they remain in the dark about the state of their emails until their entire domain is blacklisted. Monitor your domain stats. If your email service provider allows reviewing domain statistics, make sure to take a look at it every once in a while. If any of your domains show low performance, time to take a look at your sender score. No domain and IP address fine-tuning.

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5 Reasons Your Email Marketing is not Working (and How to Fix It)

Albacross

Spammers and phishing attackers are constantly trying to find ways to cheat the email server into accepting their email as genuine email. SPF (Sender Policy Framework) is a mechanism that assures email servers that the email has been sent from the domain it claims to come from.

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How Poor Website Security Negatively Impacts SEO Rankings

Single Grain

Even HTTPS sites face their fair share of phishing attacks. Enter the SSL certificate, your domain name that needs the SSL and your key (your Certificate Authority should provide you with the key and the SSL certificate). Phishing/Spear phishing.

Spam Filter Basics: How to Keep Your Emails from Getting Blocked

Marketing Action

They want to know whether senders are on global white lists or whether their domain or IP is blacklisted, whether a sender has been sending to honeypot emails (email addresses intended to catch spammers), or whether they have a large number of spam complaints from the users they are emailing.

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31 Wicked Cool Benefits of Marketing Automation

Marketing Action

Without Marketing Automation, most email campaigns would have the same clickthrough rates as Nigerian phishing scams. Witch Broom Halloween Word, public domain. Happy Halloween Cat, public domain. Hallowmas. All Souls’ Day. All Hollows Day. All Saints’ Day. All Hallows Eve.

Free Internet and Your Content Marketing Strategy: What Could Go Wrong?

Content Standard

A recent distributed denial-of-service (DDoS) attack on a leading security blogger’s website brought the domain down by overwhelming it with traffic generated by as many as one million IoT devices. Europe has bold plans to lead the rest of us into the future.