Increase Customer Retention: Why Multichannel Marketing Is an Underrated Tool
Act-On
JUNE 13, 2024
Open rates jumped from 25% to 48%, and click-through rates increased from 1% to nearly 18%.You Measure your open rates, click-through rates, and engagement to continue testing and refining new content and focusing on areas with positive metrics. Our internal guru, Kelsey Yen, took up the challenge.
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