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The 17 Best Keyword Research Tools for SEO and SEM

Webbiquity

Despite some misleading chatter to the contrary, SEO is not dead , and keywords still matter. And of course, keyword stuffing, as an SEO tactic, is long dead. But keywords (more precisely, keyword phrases) still matter in the sense they reveal searcher intent. That’s where keyword research comes in.

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AI marketing technology tools pricing guide 2020

ClickZ

This all-in-one, AI-based tool uses artificial intelligence to review your content’s relevance to your primary, secondary, and tertiary keywords. makes the process of building and curating prospect lists… well, seamless. Price: Curate keeps its pricing information tightly under wraps. Seamless.ai. Description: Seamless.ai

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choozlechat: Search retargeting strategies with Sam Kang

Choozle

Sam Kang, Strategic Account Manager: Search retargeting is a great way for brands to expand their SEO & SEM efforts into programmatic advertising. You can either use an existing keyword list or come up with a new list and target people that have searched for those words within a select list of search engines.

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Revenue Radar™: Finding the Right Company with Intent Scores

Leadspace

It’s useful to align your intent model with SEO/SEM keywords. Improve BDR outbound and digital marketing conversion rates by utilizing AI/ML-driven intent scoring models to more intelligently curate ABM audiences and improve ad bidding strategies. The best intent signals are targeted at specific market segments.

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9 Proven B2B Marketing Strategies for 2024

sagefrog

A carefully curated palette should not only align with industry expectations but also distinguish your brand from the competition and tie your visual identity together under a common theme. Channel Integration: Ensure SEM, social media, and email offer a cohesive user experience.

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8 Inclusive Advertising Tips for 2021, According to Microsoft's Head of Inclusive Marketing

Hubspot

In this post, we'll provide eight tips curated from Microsoft's Marketing with Purpose Playbook to help you create more inclusive advertising, reach more customers, and grow your business. Develop an inclusive keyword library. Include their lived experience and map the unique keywords that they might use to seek out your product.

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36 Digital Marketing Experts You Need To Follow On Social Media

SocialPilot

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Lisa Raehsler Lisa is the founder of a SEM consulting platform, BigClick Co. Why should you follow her?