Convince & Convert

APRIL 1, 2015

Once upon a time, SEO was synonymous with zeroing in on the right keywords and going crazy with a million iterations and use cases for these keywords all over your site. If you stuffed your site, its meta data, and HTML tags with enough keywords, it was enough to win the battle against Google. Location, Location, Location.

Keywords 167

Keywords Lead Scoring Lead Ranking SERP 167

Marketing Insider Group

APRIL 5, 2021

Looking at SEO as only keywords doesn’t provide you with the big picture. The first component grades the writer or domain with the question, “Is the author an expert?”. Positive website and creator reputation (could correlate with domain authority). SEO practices that matter today can change tomorrow.

SEO 331

SEO SME Lead Ranking Content Marketing 331

Moz

FEBRUARY 4, 2019

Howdy Moz readers, I'm Russ Jones, Principal Search Scientist at Moz, and I am excited to announce a fantastic upgrade coming next month to one of the most important metrics Moz offers: Domain Authority. Domain Authority has become the industry standard for measuring the strength of a domain relative to ranking.

Domain 70

Domain Lead Ranking Lead Scoring CAN-SPAM 70

Convince & Convert

DECEMBER 24, 2015

Once upon a time, SEO was synonymous with zeroing in on the right keywords and going crazy with a million iterations and use cases for these keywords all over your site. If you stuffed your site, its meta data, and HTML tags with enough keywords, it was enough to win the battle against Google. Location Is Everything.

Keywords 100

Keywords Optimization Lead Scoring Lead Ranking 100

DivvyHQ

APRIL 9, 2019

What about performing some keyword research and picking relevant topics? What you likely haven’t considered is the importance of parent and child keywords, or as I call them great white and school fish keywords. If you try some of the following keyword research ideas, you just might not get eaten alive by search engines.

Keywords 78

Keywords SEO Top of Funnel Planning 78

Webbiquity

APRIL 14, 2015

How can you identify the highest-value keywords for your content? Which keyword research and other SEO tools are most effective? SEO Keyword Guides and Tools. How to Find Keywords Your Competitors Don’t Know About by Feldman Creative. How to Find Keywords Your Competitors Don’t Know About by Feldman Creative.

Keywords 100

Keywords SEO Research Resources 100

Brightedge

MARCH 31, 2022

Google regularly provides updates for web admins on Google Search Central , its search-focused podcast Off the Record , and its principal company blog, The Keyword. Tools like Data Cube and Site Report from BrightEdge allow you to track your rankings over time and correlate changes with new optimization strategies. SEO Is Dead.

Lead Scoring 105

Lead Scoring Lead Ranking Long Tail Marketing SEO 105

KoMarketing Associates

MAY 17, 2016

Earlier this year, a Backlinko study analyzed one million Google search results and uncovered that “the number of domains linking to a page correlated with rankings more than any other factor.”. While it’s nice to look at your own website to see your top referring domains, the real opportunity lies within the weeds of the competition.

Lead Scoring 131

Lead Scoring Lead Ranking Domain Guidelines 131

Optinmonster

APRIL 23, 2020

Domain Age, URL, and Authority. Those are called keywords, and we’ll look at those in the content optimization section of this guide. But keeping your website ranking on Google isn’t just about making the most out of competitive keywords. Check out some other keyword research tools in our guide.

Lead Scoring 138

Lead Scoring Lead Ranking SEO Keywords 138

seo.co

MAY 19, 2020

Step Two: Analyze Competitor Keywords. Even if you’re in a niche industry, or if you’ve come up with a fundamentally new idea, you’re probably going to have competitors clamoring to rank for the same keywords or appeal to the same audience as you. Keyword strengths. Keyword weaknesses. Table of Contents. Conclusion.

Analysis 98

Analysis SEO Domain Cost Per Click 98

Martech

APRIL 26, 2023

A study by Ahrefs found that the number of referring domains to a webpage strongly correlates with its search engine ranking position. Does the agency disclose domains before publication? It’s not rare for domains with high DR (70+) to sell the opportunity to place a guest post or a link. It’s link building!

Link Building 108

Link Building Advertising Agencies Ad Building Tips 108

ClearVoice

DECEMBER 14, 2020

Studies performed by Backlinko and Ahrefs have found that there is absolutely a correlation between a number of backlinks and Google rankings. ” Take a look at this graph by Ahrefs on the number of referring domains (aka links) vs. In fact, the #1 result in Google has an average of 3.8x more backlinks than positions #2-#10.”

Link Building 110

Link Building Ad Building CAN-SPAM Domain 110

SmartBrief - Marketing

OCTOBER 9, 2023

As an example of the struggle of gaining and maintaining Threads users, Meta doesn’t even own Threads.com, the most logical domain for the app. Within the first 24 hours after launch, 428 domain names with the word “threads” were claimed, paving the way for domain fraud (malicious URLs and malware) as well as brand abuse.

Twitter 52

Twitter Phishing Domain Privacy 52

SmartBug Media

JULY 25, 2023

SEO optimization: After identifying high-volume keywords and incorporating them into your content, set a monthly checkpoint to monitor your site's SEO performance. Look specifically at your ranking for targeted keywords and organic traffic numbers. This is where AI comes in.

Marketing AI 98

Marketing AI Marketing Budget Paid Search Agency Marketing Budget Creation 98

Spiralytics

FEBRUARY 12, 2024

7 Hard Skills to Look for When Hiring an SEO Specialist in the Philippines In the fast-paced domain of SEO, experts with specific abilities are imperative for achieving your goals. Your chosen SEO specialists should be well-versed in searching for informational keywords based on the problems of your audiences.

CMS Development 62

CMS Development SEO Paid Search Agency Marketing Analytics Tools 62

Moz

MARCH 2, 2021

I found some surprising correlations, and just as importantly, built a methodology and data set that can be updated quarterly to show changes over time. How does SERP composition affect a bank’s ability to rank well for targeted keywords? Step 2: Identify your keywords. Site: The domain name for the site you want to track.

Lead Scoring 56

Lead Scoring Lead Ranking Stats SERP 56

seo.co

APRIL 1, 2021

When people search for a doctor they almost always use the keywords “ __ doctor near me” with the blank being the type of doctor they are looking for. You want to start by identifying the keywords that users will use when searching for a doctor. Keyword tools are your best friend in these instances.

SEO 76

SEO Advertising Agencies Marketing Strategy Marketing & Strategy 76

Moz

AUGUST 31, 2020

Although Page Authority hasn't attracted the same attention as its sibling metric Domain Authority, PA has always correlated with SERPs much better than DA, serving as a strong predictor of ranking. Long gone are the days of just counting backlinks a couple of ways and hoping they correlate well with SERPs. What's changing.

SERP 75

SERP Correlation Domain Ideal Customer Profiles 75

Moz

APRIL 18, 2019

We've talked about how they consider keyword use and relevant topics and content on the page. Diversity of domains, rate of link growth, and editorial nature of links ALL matter. So the different kinds of domains and the rate of link growth and the editorial nature of those links all matter. Why are links important to SEO?

Link Building 68

Link Building SEO PageRank Ad Building 68

Conductor

JUNE 29, 2021

Instead of using SEO techniques of the past like keyword stuffing, or machine-generated answers, the best SEO practice is–what, to some extent, it’s always been–original content that speaks to humans. The paper finds a difficulty-discounted achievable search volume of more than 60% for this list of related keywords.

Social Media 83

Social Media Traffic Marketing AI Organization 83

Moz

SEPTEMBER 17, 2020

Well, that's what we're going to go over today, but we're going to try and tease out some better definitions and vocabulary so that we're not talking past one another, and we're not constantly beating each other over the heads about correlation and not causation, or some other kind of nuance that really doesn't matter. Correlation.

Lead Scoring 62

Lead Scoring Lead Ranking Correlation Domain 62

Moz

JANUARY 19, 2020

So I decided to take a data-driven approach to quantifying the value of links from top-tier press mentions by looking at the aggregate improvements seen by a group of domains that have enjoyed substantial press attention in the last few months. Then I aggregated them by root domain. First off: Top-tier links matter a great deal.

Lead Scoring 62

Lead Scoring Lead Ranking Aggregators Domain 62

Oktopost

DECEMBER 5, 2022

This way if someone else is ranking for your valuable branded keywords, your actual brand is clear to your user. ↑ There’s a correlation between the number of Facebook shares of a piece of content and the backlinks it receives organically. There’s evidence that these things slightly correlate with ranking. Social media traffic.

Social Media 115

Social Media SEO Lead Scoring Lead Ranking 115

Directive Agency

MARCH 26, 2019

Keywords in the top five on the search engine results page (SERP). Referring domains. It takes your estimated click-through-rate for the position you rank for a keyword, plus the average customer click. Keywords in the Top 5. The reality is, keyword rankings shouldn’t be your number one metric. Organic KPIs.

Top of Funnel 61

Top of Funnel Cost per Acquisition B2B Marketing Video Marketing 61

Optinmonster

MARCH 4, 2024

If you hang around SEOs long enough, you’ll find that one term will come up over and over again: Domain Authority. And, if it is, where do you learn how to improve domain authority? In this post, we’re going to answer your questions and teach you how to improve your domain authority through proven, time-tested techniques.

Domain 79

Domain Lead Ranking Lead Scoring SERP 79

NuSpark Consulting

JULY 7, 2017

While there may not be many blogs that focus that narrowly, it’s worth putting the keywords in Google to see what comes up. While there is some correlation between traffic and the number of comments, it’s not perfect. Unfortunately, you cannot discover domain authority or traffic by just looking at a web page.

Ad Building 168

Ad Building Guidelines Domain Marketing Automation Services 168

Conductor

MARCH 24, 2020

You can also create Categories and use Keyword Performance or Category Comparison to see if shifts in demand have any ties to changes in visibility over time as well: Do these surges correlate with recent events, or is something else driving demand? You can plug your domain into Explorer – observe the Modeled Traffic over time.

SEO 49

SEO Enterprise Management Correlation Comparison 49

ClearVoice

MARCH 26, 2024

Leverage real-time processing to measure and track complex events and user interactions across various domains. Use this tool to track keyword rankings, analyze backlinks, and monitor website performance. Watch for anything that may correlate with higher engagement, traffic, or conversions.

Distribution 52

Distribution Cost per Acquisition Marketing Analytics Tools Enterprise Management 52

seo.co

MAY 6, 2021

SEO reports provide insights into this performance, focusing on rankings, organic traffic , and domain metrics. The clients pay you to drive their business by identifying trends and understanding the correlation between metrics. With the right tools, you can track big data, including keywords. Organic Keywords.

SEO 105

SEO Template SERP Keywords 105

seo.co

FEBRUARY 9, 2022

Older pages are often associated with older, authoritative domains. Focus on writing great content that accurately reflects your titles and the keywords within your titles and you can continue to benefit from your older articles. Older pages have likely been updated and many times have better content as a result.

Google 98

Google Long Tail Marketing SEO Keywords 98

Marketing Insider Group

SEPTEMBER 2, 2015

Organic Keywords. You’ll then see the keywords people have used to find your website. This will include the number of visits and percentage of overall visits you have received from each keyword. Paid Keywords. Brands should also track if their social follower growth positively correlates with their total number of shares.

Brand Identity 100

Brand Identity Branding Distribution Marketing Analytics Tools 100

accelerate agency

JULY 20, 2020

Companies jump straight to researching keywords, seeking out links and creating their content. It shows you the keywords for which you should be ranking and where you can go to look for backlinks. It will reveal important keywords in your field. Competition for those keywords will not come just from other sportswear firms.

SERP 52

SERP Lead Scoring Lead Ranking Best Practices 52

Directive Agency

MARCH 12, 2018

Keywords in the top 5. Referring domains. It takes your estimated click-through rate for the position you rank for a keyword, plus the average customer click. It then calculates how much you would pay for that keyword if you didn’t rank organically and wanted to drive the same amount of traffic from a pay-per-click ad.

Top of Funnel 56

Top of Funnel Cost per Acquisition B2B Marketing Video Marketing 56

seo.co

FEBRUARY 2, 2021

This rebrand may be because you are moving to a new domain, keeping up with the latest design trends , or going through a merger and acquisition. Whatever your reason may be, it can be scary to potentially lose your rankings, domain authority, and traffic that you’ve spent years building up. Block the New Site.

Lead Scoring 98

Lead Scoring Lead Ranking SEO Marketing Websites 98

Mailmunch

APRIL 12, 2021

Over the past few years, dropshipping has emerged as a favorable option with a high correlation to the bloom of online shopping. Though you can’t change it, you can still purchase a custom domain (e.g., You can customize your store, set up a domain, add payment and shipping information, among other things.

Business 93

Business eCommerce Marketing Management Paid Search Agency 93

Brightedge

FEBRUARY 4, 2021

This research relies on the total number of keywords in the BrightEdge database across mobile and desktop devices in the United States and compares the number of keywords ranking for each category that month. Back in September, Quick Answers dropped down to showing in roughly 15% of all searches. Video results. People Also Ask.

SERP 59

SERP Trends Mobile Marketing Lock-In 59

seo.co

MAY 2, 2021

See competitors’ backlinks by domain or page. You can use it to learn the: DA (Domain Authority) of the website. DA (Domain Authority). Domains linked to a website. It provides the most highly correlated metrics according to the current Google rankings. Conduct full-fledged keyword research.

Budget Programs 98

Budget Programs Link Building Software Lead Scoring 98