Marketri

JANUARY 29, 2024

There’s No Time to Waste Generative AI is set to transform many industries, including marketing. And while we’re still in the Wild West days—as evidenced by the New York Times’ lawsuit alleging copyright violations by OpenAI —the transformation is happening at warp speed. It’s a real quandary for marketers. Here’s my take.

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Scoop.it

MAY 30, 2024

Add (specific) value Adding value in content curation means adding personal thoughts, opinions, and context your readers won’t find anywhere else. If used well, AI tools can significantly personalize content curation. Consider copyrights Sharing content is perfectly legal, but stealing content isn’t.

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Salesforce Marketing Cloud

MAY 24, 2023

Generative artificial intelligence (GAI) tools have made it very easy to write and polish emails or presentations, summarize reports, write code, create social media campaigns, and accelerate customer service interactions. The better the generative AI prompts, the better the response.

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Marketing Insider Group

APRIL 5, 2023

As AI-generated experiences become more pervasive, it’s getting harder to tell the difference between what’s genuine and what’s automated. Thanks to generative AI, everyone’s struggling to define what’s authentic — even the U.S. Copyright Office. What is Authenticity?

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Marketing Insider Group

JULY 14, 2021

Being able to automatically receive reports on copyright infringement protects content creators. Many content creators with their own sites feature a copyright notice front and center as a warning.) For example, one person may own the Instagram market. Someone else may push out LinkedIn pieces that generate tons of commentary.

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Animalz blog

MAY 15, 2023

You and I are at the dawn of a new era in content marketing: the age of generative AI. How much should we rely on AI-generated content? Armed with this knowledge, you can develop a thoughtful approach to AI-generated content that leverages the strengths of both humans and machines. Do you need personalized ABM campaigns?

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Animalz blog

APRIL 18, 2023

There are already plenty of use cases for generative AI in marketing. Personalizing ABM campaigns. Risk of copyright infringement and legal challenges. AI-generated content contains original writing, and can even contain completely new ideas. AI can assist with and generate useful content in exciting new ways.”

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Salesforce Marketing Cloud

MARCH 20, 2024

Do you trust generative AI to help you with tasks at work? If your generative artificial intelligence (AI) uses an off-the-shelf large language model (LLM) like OpenAI’s ChatGPT or Google’s Gemini, the data you’re relying on is a grab bag of stuff pulled from a multitude of sources. Data traceability is super important.

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FunnelEnvy

JANUARY 22, 2024

Like most technology earthquakes, the first big jolt has seen sharp aftershocks, such as copyright infr ingement lawsuits and questions about AI ethics. The company is already responding to marketers about what generative AI means for content, SEO, and website traffic optimization. Predictions of Google’s demise are premature.

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Martech

JULY 10, 2023

Rapidly disrupting our personal and professional environments like a runaway train, AI is poised to be more impactful than the internet. While the benefits of using AI for practical marketing tasks, like writing blog posts or emails, are apparent, the true power of these new tools is the ability to scale personalization. has launched.

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Valasys

JULY 25, 2023

Millions of people frequently use these platforms to generate multiple types of content. Opportunities First, let’s talk about the benefits of AI-generated content! Time-Saving The most significant benefit of AI tools is that they quickly generate multiple types of content with minimal human effort.

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Martech

FEBRUARY 9, 2023

While AI-generated output can’t be copyrighted, can it violate other people’s copyrights? It also says any “creations” generated by the AI can only be used for personal, non-commercial purposes. Something that appears at odds with the Copyright Office’s ruling that AI creations can’t be copyrighted.

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ClearVoice

AUGUST 4, 2023

Currently, the legal landscape surrounding AI-generated content is sparse and unclear. Most copyright laws in the US and elsewhere center on the premise of human authorship. This was mostly because it remained ambiguous whether the generated content constituted a copyright violation.

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Trade Press Services Newsletter

AUGUST 3, 2023

Should Marketers Use Artificial Intelligence to Generate Content? With AI tools that generate website copy, blogs, sales emails and social media posts at the click of a button, it’s easy to be tempted by the promise of quick and easy content production. AI-generated copy can be inaccurate. ” The answer is…maybe.

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Marketing Insider Group

MAY 3, 2023

While AI tools can make the content creation process more efficient and less time-consuming, businesses still need to be aware of the potential risks and pitfalls of using AI-generated content. AI and Ownership Another important issue we raised was the ownership of AI-generated content.

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Salesforce Marketing Cloud

DECEMBER 20, 2023

This lack of transparency threatens privacy and security, and fosters uncompensated use of copyrighted content, according to Senate testimony by Ramayya Krishnan, dean of Carnegie Mellon University’s Heinz College of Information Systems and Public Policy. And that’s being charitable.

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Sprout Social

SEPTEMBER 26, 2023

AI input risks Generative AI tools accelerate several functions such as copywriting, design and even coding. Educating employees about the associated risks and clearly defined use cases for AI-generated content helps alleviate this problem. Plus, it securely enhances operational efficiency across the organization.

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Martech

FEBRUARY 21, 2024

With customer support, service and experience managers rushing to embrace generative AI and increase the deployment of AI-powered conversational tools (so far, much more text than voice), here comes Gartner with a prediction: By 2028, the E.U. Here’s another opportunity for them to play spoilsport.

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DAGMAR Marketing

MARCH 20, 2023

With the rise of AI-generated content, the idea of replacing a human writer with various AI-tools on the market has become wildly popular. Learn what you can expect and if your business should leverage AI-generated content to stay ahead of the game. What is AI-Generated Content? Is AI Good or Bad? Is AI content good?

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Martech

JULY 14, 2023

Review, edit, and personalize AI results to put content in your own voice and ensure it benefits your target audience. Avoid copyright and ethical issues by using AI as an assistant, not as your sole writer and editor. For example, different apps do better with data analysis, content generation, or content curation.

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Martech

SEPTEMBER 21, 2023

It’s no surprise to anyone that generative AI and the foundational models that support it are currently to be found at the very summit of what Gartner calls “the peak of inflated expectations” in the latest iteration of the “Gartner Hype Cycle for Artificial Intelligence.” The other relates to copyright.

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Marketing Insider Group

JULY 20, 2023

AI generated content and chatbots have taken the world by storm this year. Quick Takeaways: AI-generated content has limitations such as misinformation, lack of creativity, and biased information. Quick Takeaways: AI-generated content has limitations such as misinformation, lack of creativity, and biased information.

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Sprout Social

AUGUST 21, 2023

While AI can improve performance, boost efficiency and generate positive business outcomes, brands are also experiencing unforeseen consequences of its application. As personalization becomes more popular, brands are implementing best practices for collecting, storing and analyzing data to protect customers and organizations.

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Contently

MARCH 2, 2023

You can then turn those ideas into Reels that reflect your individual brand personality and values. Use it to your benefit, but be aware of copyright issues—Instagram business accounts don’t have access to Instagram’s full library of popular music. Be Fun and Informal—Reels Are Not Ads Instagram users are there for fun.

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Salesforce Marketing Cloud

JANUARY 22, 2024

For many content marketing teams, last year started with “What the heck is generative AI?” At Salesforce, 2023 was the year our content marketing team started playing around with generative artificial intelligence (AI). The same goes for generative AI. One of our favorite use cases for generative AI in content marketing?

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Convince & Convert

FEBRUARY 18, 2016

Since the early days of social media, ordinary people have been creating quality user-generated content. Now that the balance of power in the economy has shifted away from companies to the consumer, brands understand the immense value this content has, and they mine social networks for this user-generated content.

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Litmus

MAY 16, 2023

In this blog post, we’ll examine the ways email marketers can incorporate generative AI into their email programs while adhering to some guiding principles that address the most significant concerns surrounding AI. AI has the power to help email marketers write copy, create imagery, provide hyper-personalization , and create automations.

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Content Marketing Institute

OCTOBER 3, 2018

copyright law provides statutory damages up to $150,000 per image for willful infringement. And, though you may not read about a lot of court decisions on copyright infringement, remember many cases are settled out of court, never to be shared publicly. Here’s one way to respond if you get a copyright infringement letter.

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Content Marketing Institute

AUGUST 31, 2023

But generative AI hits differently and closer to home. Here’s what they say you should – and shouldn’t – do: Do: Use AI for writing and editing assistance Generative AI tools can help you overcome lank-page syndrome” by acting as your research and brainstorming buddy. Generative AI doesn’t make those things skippable.

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SmartBrief - Marketing

MAY 8, 2024

When you’re thinking through crisis communications and all the communication channels you might use to reach your audiences, keep in mind that sometimes in-person conversations or just a phone call can make a significant difference.

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Martech

SEPTEMBER 1, 2023

A look at AI’s pros and cons Every day, I hear from colleagues about ways they’ve used generative AI to either speed up a process or create content. One colleague forwarded a LinkedIn post from Eric Partaker with a graphic (created by generative AI!) showing 120 generative AI tools. What a treasure trove to mine!

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Top Rank Marketing

AUGUST 25, 2023

Would you want it getting out?” — Ben King of @Okta Click To Tweet Bing Image Creator To Support Accurate Text Generation Soon Microsoft’s AI-infused Bing Image Creator and Bing Chat have been slated to add greatly improved text rendering within AI-generated images with forthcoming product updates, Bing recently announced.

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markempa

MAY 8, 2006

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading! " by Jeanette Borzo.

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Salesforce Marketing Cloud

MAY 2, 2024

Your company may be using generative AI to analyze vast datasets, shape business strategies, streamline interactions, and provide personalized responses to customers. It also allows you to add your own data to customize it and give it the context needed to yield great results from your generative AI queries.

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Sprout Social

JULY 7, 2022

You can also edit the automatically generated captions to fine-tune them in case of any errors. Manage copyright issues. As you grow your channel, you may come across copyright issues, such as people reposting your content without permission. Head to the Copyright tab to manage removal requests, see content matches and more.

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Sprout Social

MAY 31, 2023

Rachelle Bedell, Communications and Engagement Manager for the City of Gilroy, CA, has been experimenting with generative AI as she develops content to build connections between Gilroy’s local government and its 60,000 residents. Meeting the right person with the right message at the right time is only getting harder.

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Spiralytics

JUNE 11, 2023

The Current State of AI Voice Cloning Just as with chat-based and photo-generating AI, people worldwide are still figuring out how to use clone voice AI tools best. Below is a general overview of how people and businesses use AI voice cloning. One example is Apple’s Personal Voice feature, which the brand previewed in May 2023.

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