B2B Marketing Traction

DECEMBER 22, 2010

What’s the point of spending money to drive traffic to your web site… …if you’re not getting a return on your investment? So why are their online marketing dollars not turning into sales revenue? There are two main reasons your spend on online marketing can be like flushing money down a toilet.

Online Marketing 100

Online Marketing Planning Buzz Paid Search Agency 100

KoMarketing Associates

APRIL 7, 2021

And here’s HubSpot’s definition : “demand generation captures the umbrella of marketing programs that get customers excited about your company’s product and services. Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Webbiquity

JUNE 8, 2010

With all of the hype surrounding social media, knowing how to dip your toe in the water without falling into the deep end of the social media pool can be challenging. And how do you optimize the time you spend with social media sites? Push traffic to your available downloads. Social media is in the press every day.

Social Media 100

Social Media Marketing Automation Services Media Digg 100

Valasys

JUNE 15, 2021

Valasys Media , a pioneer in marketing campaigns, holds a record of hosting various successful campaigns for its clients. And one important factor that contributes to the success of this marketing campaign is data from previous campaign analysis. Traffic by Channel: Traffic directed to the website by other campaign channels.

Paid Content 52

Paid Content Analysis Paid Search Agency Ad Frequency 52

Valasys

JUNE 15, 2021

Valasys Media , a pioneer in marketing campaigns, holds a record of hosting various successful campaigns for its clients. And one important factor that contributes to the success of this marketing campaign is data from previous campaign analysis. Traffic by Channel: Traffic directed to the website by other campaign channels.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

Sprout Social

OCTOBER 19, 2016

Social media contests have been used by brands of all sizes to get more followers, increase engagement and generate buzz. With organic reach becoming increasingly difficult to earn, social media contests offer a great way to get more eyes on your social posts and boost engagement. Why Create Social Media Contests?

Social Media 94

Social Media Paid Content Media Viral Marketing 94

Valasys

SEPTEMBER 21, 2021

Utilizing social media to promote your products and services is a great investment, regardless of your business’ scale or resources – it simply pays off. According to statistics, we spend around 42% of our waking hours browsing the internet, with 98% of people using at least two social media platforms.

Social Media 52

Social Media Examples Campaigns Media 52

Writing on the Web

JULY 26, 2010

My own traffic building program, The Ultimate Traffic Formula, How to Avoid Blog Oblivion. Let me know what you think about all this, and about how your readers find you online. Post on Google Buzz. Related posts: 4 Time-Saving Tips for Social Media Marketing. Subscribe to the comments for this post?

Ning 100

Ning Business Digg Buzz 100

Parse.ly

SEPTEMBER 26, 2022

Social media analytics tools. Some analytics programs also include data from social media and mobile apps, overlapping with the broader category of digital analytics. Social media traffic is also difficult to understand in Google Analytics. It’s often lumped into the direct traffic category.

Marketing Analytics Tools 97

Marketing Analytics Tools Enterprise Management Analytics Multivariate analysis 97

Convince & Convert

AUGUST 19, 2010

All of these tactics can work together seamlessly to create a robust, optimized content marketing engine that pays real dividends in increased website traffic, and conversions. It punches a hole in the theory that social media and content creation success has to be a huge time commitment.

Social Media 142

Social Media Media Webinar Metrics Marketing & Strategy 142

Sharpspring

APRIL 20, 2021

e-commerce involves selling online. With an e-commerce marketing strategy, you take steps to drive awareness and action toward your product or service. This means using social media, digital content, search engines, email campaigns, and more to attract visitors to your website and convert them into paying customers.

Paid Content 109

Paid Content Work Management Marketing Strategy Marketing & Strategy 109

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. All screenshots taken July 2014.

Google 120

Google B2B Marketing B2B Case Study 120

ClickZ

JULY 16, 2020

For roughly two decades, the rapid growth of people new to the internet meant that unique traffic to websites grew steadily. Today’s users are accustomed to the typical eye-catching tactics of online marketing, and that means it’s more difficult to make a splash in the mainstream press or even on social media.

Enterprise Management 101

Enterprise Management Interactive Marketing Work Management Marketing Management 101

Writing on the Web

FEBRUARY 21, 2011

I asked social media expert AnnaLaura Brown to write a guest post. Follow these steps and automatically share your blog posts on Facebook, LinkedIn and Twitter and your blog traffic and online lead generation will increase significantly. Post on Google Buzz. Why Use Twitter, Facebook & LinkedIn for Content Marketing?

Twitter 100

Twitter Linkedin Digg RSS 100

KoMarketing Associates

DECEMBER 9, 2014

The decision to do so is based upon several factors but the basic idea is to general social buzz and potential link partnerships by referencing key bloggers/industry pros in each post. A few months ago, I wrote a blog post about the increasing overlap between content marketing and public relations. Two Heads Are Better Than One.

Marketing Budget Creation 120

Marketing Budget Creation Curation Budget Programs Content 120

Optinmonster

DECEMBER 4, 2019

By 2022, video consumption will take up 82% of internet traffic. All smart marketers know that using videos is one of the best digital marketing best practices. In 2019, 87% of marketers are using videos in their digital marketing plan, and it’s working for them. Which keywords have the highest traffic?

Paid Content 88

Paid Content Practices Top of Funnel Work Management 88

Writing on the Web

JULY 8, 2010

Sales isn’t the only measurement, nor is traffic. Branding is another key element that gets reinforced through web marketing, but it’s also hard to measure. Post on Google Buzz. Related posts: Business Results from Online Content Marketing? 4 Time-Saving Tips for Social Media Marketing.

Ning 100

Ning Content Marketing Digg Buzz 100

KoMarketing Associates

DECEMBER 4, 2014

It’s not simply adding 100 pieces of content to the site and it can’t be a tiny compartment of your marketing department. SEO is about much more and it’s up to everyone in the industry (and online marketing in general), to educate themselves and others, on what truly makes up a successful SEO program. Guest posts still work.

SEO 120

SEO Mobile Marketing Link Building Work Management 120

Writing on the Web

FEBRUARY 18, 2011

Automatically linking your blog posts to Facebook, Twitter, and Linkedin can get you some great publicity and traffic but it can be challenging to figure out how to make it all work. About AnnaLaura Brown: AnnaLaura Brown is an online marketer who enjoys making money online and teaching others to do the same.

Facebook 100

Facebook Digg Ideal Customer Profiles RSS 100

Convince & Convert

SEPTEMBER 21, 2010

However, a lot of people making that news have created expectations and beliefs about social media that aren’t true. Social Media is Inexpensive False. As Charlene Li said recently, social media trades media cost for labor cost. Social Media is Fast False. Social media is by definition slow.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Webbiquity

AUGUST 5, 2010

Struggling to increase blog traffic? Better results from social media? Learn how to make your blog the center of your social media efforts, build traffic, write great posts and more here in some of the best tips, tactics and guidance for blogging of 2010 so far. Why a Blog Improves Social Media for B2B by My Venture Pad.

Business Blogging 100

Business Blogging Tips PageRank Business 100

Sharpspring

APRIL 20, 2021

e-commerce involves selling online. With an e-commerce marketing strategy, you take steps to drive awareness and action toward your product or service. This means using social media, digital content, search engines, email campaigns, and more to attract visitors to your website and convert them into paying customers.

Paid Content 79

Paid Content Work Management Marketing Strategy Marketing & Strategy 79

Writing on the Web

AUGUST 23, 2010

If you’re a busy professional, you know how hard it is to run your business and provide quality services to clients, and have enough time to take care of your online marketing and publishing tasks. Somethings like social media updating and article submissions can be handled by a V.A. Post on Google Buzz. Tweet This!

Digg 100

Digg Marketing Management Buzz Blogger 100

Writing on the Web

JUNE 15, 2010

Why Twitter Is Such a Powerful Social Media Platform , this week’s guest post by Phyllis Zimbler Miller , When I first heard Twitter mentioned two years ago – in a teleseminar with the BlogSquad! – Post on Google Buzz. Related posts: Why Use Twitter, Facebook & LinkedIn for Content Marketing? Share this on Bebo.

Twitter 100

Twitter Ning Digg Ideal Customer Profiles 100

KoMarketing Associates

APRIL 24, 2014

Consider the following opportunities: Curated content marketing lists – make sure your subscribers are aware of the best content your organization is producing; presented in a manner that makes it easiest for them to link out or share in social media. Visibility to social media profiles and pages. Social Media Marketing.

Paid Content 120

Paid Content Budget Programs Marketing Budget Marketing Budget Creation 120

Writing on the Web

JULY 13, 2010

Get found, get known, get clients … there’s a lot that goes into creating content on the Web that leads to results , and each marketing task, each piece of content, each program you offer, falls into one of these categories or challenges. Search Engine Optimized content on blogs, web pages, articles, social media profiles.

Content Marketing 100

Content Marketing Ning Ideal Customer Profiles Digg 100

Convince & Convert

MARCH 3, 2010

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.

Social Media 122

Social Media Paid Search Agency Media Advertising Agencies 122

KoMarketing Associates

JANUARY 15, 2015

I know what you’re going to say: Content marketing + social media = happily ever after. In fact, “Content is fire, social media is gasoline,” as Jay Baer has said. For content marketers (and any marketer, for that matter), what’s important is to clearly define goals and priorities and remain committed to pursuing them.

Content Marketing 120

Content Marketing Content Marketing & Strategy Differentiation 120

Convince & Convert

MARCH 23, 2010

There’s a First Time for Everything New research (pdf) by my clients at Compendium Blogware show that for more than two-thirds of corporate blogs, new visitors comprise more than 80% of total blog traffic. RT @jaybaer: 5 Ways to Make Friends with Strangers on Your Blog [link] [link] Social Media Mktg.

Social Media 120

Social Media Media Webinar Metrics Marketing & Strategy 120

Navigate the Channel

FEBRUARY 18, 2021

Marketing your commercial construction company online doesn’t have to be difficult. However, it does require having a multi-faceted approach to both your website, social media profiles and the content that you post there. What is Digital Marketing and Why Does It Matter? Using Social Media in a B2B Environment.

Paid Content 65

Paid Content Paid Search Agency Advertising Agencies Companies 65

Convince & Convert

SEPTEMBER 20, 2010

A comprehensive survey (1,753 respondents) released today by Edison Research, paints a fascinating picture of Twitter and its role in America’s social media ecosystem. The full 49-page study is full of interesting graphs and data morsels, but these are the 7 findings that I didn’t anticipate: 1. what shocks you?)

Social Media 160

Social Media Media Stats Statistics 160

Convince & Convert

JUNE 22, 2010

New research from White Horse of 104 companies found that in 86% of companies, executives are not using social media. Social Media? If anything, social media is MORE important for B2B companies than it is for B2C companies. For whom is it more important to have a humanizing social media presence? This makes no sense.

Social Media 132

Social Media Media Paid Search Agency Budget Programs 132

Convince & Convert

JULY 26, 2010

He’s a former journalist turned PR guy and straight shooter at New Media Cowboy. Way back in the early days of PitchEngine (like 2009), people thought we were crazy to offer our social media news release service for free. Social media has changed the way we communicate.

Social Media 115

Social Media SEO Marketing Websites PR 115

Webbiquity

SEPTEMBER 13, 2010

Links are good things; they drive direct traffic to your blog as well as helping improve your rank in the search engines. There are certain over-inflated egos in the worlds of SEO and online marketing who are very poor at this. To be successful in social media, act more like a friendly pooch than an aloof feline.

Digg 100

Digg Blogger Broadcasting Buzz 100

Sharpspring

APRIL 20, 2021

e-commerce involves selling online. With an e-commerce marketing strategy, you take steps to drive awareness and action toward your product or service. This means using social media, digital content, search engines, email campaigns, and more to attract visitors to your website and convert them into paying customers.

Paid Content 52

Paid Content Work Management Marketing Strategy Marketing & Strategy 52

Convince & Convert

FEBRUARY 23, 2010

Skip to content Skip to navigation Skip to footer Convince and Convert Blog: Social Media Strategy and Social Media Consulting Social Media Strategy Blog Social Media Consulting Blog Social Media Consulting Speaking Newsletter Free Social Media Tools Twitter Interviews About Lijit Search Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Writing on the Web

SEPTEMBER 2, 2010

I have several executive coach clients for whom I ghost write and manage their blog updates, including updates to social media sites like Twitter , Facebook and LinkedIn groups. As well, I’m speaking at the Custom Media Conference in Amsterdam, and attending a huge mega-guru event in Las Vegas the same month. Post on Google Buzz.

Work Management 100

Work Management Marketing Management Service Content Marketing 100