Zoominfo

MAY 3, 2020

In a prospect’s path to become a customer, they often engage in numerous digital touchpoints—social media posts, paid advertisements, email promotions, blog posts, webinars, and eBooks to name a few. Example: A prospect sees a paid Facebook advertisement for a recent blog post about essential tools for modern sales reps.

Marketing Attribution 130

Marketing Attribution Multi-Touch Attribution Paid Content Sales Management 130

Hubspot

JUNE 27, 2016

This week, Facebook announced grand plans to take their already successful live broadcasting platform to great heights. With these updates in mind, carving out a strategy for Facebook Live seems like a no-brainer. With these updates in mind, carving out a strategy for Facebook Live seems like a no-brainer. Now, we get it.

Facebook 78

Facebook Video Marketing Broadcasting Best Practices 78

KoMarketing Associates

APRIL 7, 2021

Demand generation programs can help your organization reach new markets, promote new product features, build consumer buzz, generate PR, and re-engage existing customers.”. Note that you need not do marathon webinars, either: The #1 thing B2B buyers want from content is for it to be shorter, according to Demand Gen Report.

Demand Generation Agencies 236

Demand Generation Agencies Demand Generation Demand Marketing Budget 236

Navigate the Channel

JANUARY 19, 2024

Understanding the Social Media Landscape Platforms like Facebook, Twitter, Instagram, LinkedIn, and Pinterest each offer unique advantages for bloggers. Facebook’s diverse user base can cater to a broader audience, making it suitable for various types of blogs.

Social Media 65

Social Media Media Blogger Demographics 65

Oktopost

SEPTEMBER 22, 2021

Sponsored ads allow you to generate buzz for your company, service offering, or product promotion on third-party networks where your customers are already spending lots of time. . You can also leverage your most downloaded content to generate buzz for your ad writing. Facebook Ads. Short-term Promotions Work Better on Paid Ads.

Paid Content 136

Paid Content Paid Social Agency Social Media Webinar Metrics 136

SnapApp

JANUARY 10, 2012

Google did one thing right from the start: The company managed to create a tremendous amount of buzz and anticipation prior to the official launch, even restricting initial access to a small group of beta testers by invitation only. Instead, most users make use of Facebook chat to keep in touch with personal friends. Awesome analytics.

Facebook 48

Facebook Google Ideal Customer Profiles Social Networks 48

Metadata

DECEMBER 5, 2023

An electric buzz fills the air as you anxiously approach the slot machines. For example, if you’re trying to create demand, you may experiment more with brand awareness ads on Facebook than if demand expansion was your goal. You reach into your pocket, grab a few coins, pull the handle, and wait. What happens next is anyone’s guess.

Cost per Lead 52

Cost per Lead CPL Paid Search Agency Ads 52

Hubspot

APRIL 21, 2020

Finally, if you're a HubSpot customer, you can leverage another app — the Facebook Welcome app in HubSpot's app marketplace — to help with your mobile app launch on Facebook. Generate some pre-release buzz by customizing a page that lets people sign up for an alert when the app launches. Tap Your Network for Buzz.

Paid Content 98

Paid Content Mobile Advertising Budget Programs Mobile Marketing 98

SmartBug Media

MARCH 25, 2020

Webinars are one of the best ways to generate quality leads , according to 73 percent of marketing and sales leaders polled by InsideSales.com. From thought leadership panels that boost awareness to live demos that inspire during the decision phase, webinars work at various points along the Buyer’s Journey. Deciding on Webinar Content.

Hubspot 72

Hubspot Webinar Metrics Template Budget Programs 72

Content Standard

MARCH 14, 2019

Calla started out using Facebook Live because of its easy functionality and potential to reach a large audience. Cala said the early tests are showing 300-400 percent greater conversion rate from Shopcast over Facebook Live, adding that this content has attracted visitors to stay on the shoe retailer’s website longer.

Tactics 108

Tactics Brand Identity Branding Planning 108

Hinge Marketing

MAY 23, 2016

While the style of interaction may vary greatly from Twitter to LinkedIn to Facebook, it is still about making the right connections with the right people. 5) Webinars. A webinar is the online equivalent of a seminar or other educational event. A webinar is the online equivalent of a seminar or other educational event.

Online Lead Generation 118

Online Lead Generation Lead Generation Lead Ranking Sales Qualified Leads 118

PureB2B

JUNE 12, 2016

Now that people are aware of your industry, brand, or product, you need to gather these leads through offline and online forms, webinars, website trackers, and newsletters so your sales people can follow-up on them. Here are the key differences between the two: Demand Generation. Demand generation is focused on marketing. Lead Generation.

Demand Generation Agencies 62

Demand Generation Agencies Demand Generation Lead Generation Demand 62

Brandpoint

AUGUST 21, 2023

Although you may not have unlimited resources, you can still generate buzz and engage with your audience using these strategies: Building a Strong Organic Presence Allocate a significant portion of the budget to building and maintaining a strong organic presence on social media platforms such as LinkedIn, Twitter, Facebook and Instagram.

Social Media 62

Social Media Allocation Advertising Agencies Social Marketing 62

Webbiquity

JUNE 9, 2010

Having shed both its original acronym and somewhat stodgy image several years ago, SCORE today is a dynamic organization that helps startup and growing businesses to maximize their success, through face-to-face counseling, online interaction, webinars, live events, and partnerships with organizations such as the American Express OPEN Forum.

Social Media 100

Social Media Media Digg Webinar Metrics 100

Writing on the Web

MAY 18, 2011

ET , you can learn from the two video marketing experts who work for Tom, Colin Martin and Marc Bullard with this free webinar. If you haven’t registered, be sure to do so – you’ll reserve your seat, receive the access link, and the Webinar replay info: YouTube Secrets Webinar : register here. Tweet This!

Video Marketing 100

Video Marketing Content Marketing Digg Ideal Customer Profiles 100

Marketing Insider Group

NOVEMBER 19, 2014

I’m actually not going to pick which word or phrase should be chosen as best or most relevant or hottest buzz phrase. Last week I presented on a NewsCred webinar on the future of content marketing. And the list goes on. Please add your own favorite in the comments? ). Cowards Hide Behind Semantics.

Content Marketing 100

Content Marketing B2B Thought Leadership Paid Search Agency Content 100

NuSpark Consulting

MARCH 3, 2016

This is an ideal method for generating backlinks and creating buzz about your paper. Post it out on LinkedIn groups, Facebook, and Google+. Webinars and SlideShare. You can repurpose your white paper as a SlideShare presentation or a webinar to get more juice out of it. Online News Release. Social Media.

Paper 100

Paper Lead Generation Promotion Paid Search Agency 100

Optinmonster

APRIL 9, 2020

A newsletter announcing your new product will create a buzz and your subscribers will line up on launch day to purchase it. Webinar marketing is an effective lead generation strategy. With a webinar, you can provide free, valuable information to your target audience and turn them into email subscribers and eventually customers.

Newsletter 113

Newsletter Webinar Metrics Peer-to-peer Paid Search Agency 113

Hubspot

MAY 14, 2019

Buzz Marketing. Buzz marketing is a viral marketing strategy that leverages refreshingly creative content, interactive events, and community influencers to generate word-of-mouth marketing and anticipation for the product or service the brand is about to launch. Contextual Marketing. Controversial Marketing. Social Media Marketing.

Paid Content 101

Paid Content Advertising Agencies Paid Search Agency Word of Mouth 101

Biznology

APRIL 8, 2014

I think it’s a brilliant idea because whenever I am participating live in a webinar or QA session, I don’t have the personal bandwidth to answer questions and queries as they come in. How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Biznology

APRIL 8, 2014

I think it’s a brilliant idea because whenever I am participating live in a webinar or QA session, I don’t have the personal bandwidth to answer questions and queries as they come in. How to Engage Bloggers Down the Long Tail from Chris Abraham.

Long Tail Marketing 80

Long Tail Marketing Blogger Public Relations Barriers 80

Litmus

MARCH 5, 2021

Plus, there are events and webinars that provide learning in a different setting for me. Then there are communities like the Email Geeks Slack channel and Women of Email (which has an active Facebook group) where you can chat with other folks in email marketing and get or give help to others in the industry. The email community (you!).

Examples 105

Examples VALS Newsletter Communities 105

Writing on the Web

APRIL 25, 2011

In the Content Marketing Webinar last week, I talked about communicating your back-story … the background about the why and who of your business. Webinar Replay : We discussed this on the Time-Saving Tips for Content Marketing Results Webinar last Wednesday. Share this on Facebook. Post on Google Buzz.

Content Marketing 100

Content Marketing Digg Storytelling Content 100

Writing on the Web

APRIL 19, 2011

This and other key tips will be discussed Wednesday April 20, 2011 on an open webinar I’m giving: Time-Saving Tips for Content Marketing Results. Maybe we can do some more webinars exclusively on this topic. Share this on Facebook. Post on Google Buzz. How do you get content marketing results? Blog this on Blogger.

Tips 100

Tips Content Marketing Digg Content 100

PureB2B

JUNE 12, 2016

Now that people are aware of your industry, brand, or product, you need to gather these leads through offline and online forms, webinars, website trackers, and newsletters so your sales people can follow-up on them. Here are the key differences between the two: Demand Generation. Demand generation is focused on marketing. Lead Generation.

Demand Generation Agencies 48

Demand Generation Agencies Demand Generation Lead Generation Demand 48

GreenRope

SEPTEMBER 2, 2021

Image via Facebook. When you are seen at industry events and participating in expert discussions, it creates a buzz that can reach potential customers and pull them towards your brand. Webinars are another effective channel to educate the audience about your business and showcase your expertise at the same time. Simple, right?

Business 52

Business Paid Search Agency Lead Scoring Lead Ranking 52

Biznology

FEBRUARY 3, 2017

Before I get to the list, I’d like to invite you all to join me at the next Biznology webinar I’m giving in March, 10 Inspiring Case Studies of Digital Transformation. By using Facebook ’s boosted posts , Dacia placed ads related to their Sandero, Logan, and Stepway models. They focused on both desktop and mobile users.

Paid Content 80

Paid Content Paid Search Agency Planning Advertising Agencies 80

Zoominfo

JANUARY 29, 2018

In fact, in-person events ranked highest on the list, above tactics such as webinars/webcasts (66%), case studies (66%) and white papers (63%). Conferences, networking events, and webinars are all excellent ways to gain new skills, meet new people, and develop as a professional. Continue reading. Continue reading. Continue reading.

Event Marketing 113

Event Marketing Enterprise Management Work Management Marketing & Strategy 113

Webbiquity

DECEMBER 1, 2010

Generating PR “buzz&# and having a product perceived as “cutting edge&# were called significant challenges by only about a third of marketers, unchanged from last year. Share this on Facebook. Post on Google Buzz. Again, you can download the free executive summary or purchase the full report to get all the details.

Marketing Automation Services 100

Marketing Automation Services B2B Marketing Trends Planning 100

Writing on the Web

JUNE 23, 2010

If you want to learn about formatting sales and landing pages using Wordpress , please register for the free Webinar I’m hosting Thursday, June 24, 2010 at 4 p.m. Share this on Facebook. Post on Google Buzz. I’m interviewing Suzanne Bird-Harris, developer of the WP Sales Page wizard. Blog this on Blogger.

Landing Pages 100

Landing Pages Ning Advertorials Digg 100

NuSpark Consulting

DECEMBER 9, 2012

This is an ideal method to generate back links and create buzz about your paper. Write a short paragraph on what your paper is about (think about the target audience) and get it out on LinkedIn groups, Twitter, Facebook, and Google+. Webinars and Slideshare. Webinars generate leads as well via the registration process.

Paid Content 100

Paid Content Paper Lead Generation Promotion 100

Convince & Convert

SEPTEMBER 22, 2010

The same dynamic is present on Facebook. What percentage of your status updates are seen by each of your Facebook fans? In fact, BrandGlue estimates that as few as 1% of the status updates brands send on Facebook are seen by the fans of those brands. Very, very few. Social media connectivity is digital bumper stickering.

Social Media 135

Social Media Media Webinar Metrics Paid Search Agency 135

Writing on the Web

DECEMBER 16, 2010

Here’s my plan for next year: Use more video and webinars to increase my visibility. Use more webinars to improve client contact and KLT factors (know, like, trust). I’ll be offering a series of webinars to help you master these three marketing tasks in 2011, stay tuned. Share this on Facebook.

Online Marketing 100

Online Marketing Work Management Marketing Management Planning 100

Writing on the Web

APRIL 18, 2011

ET , I’m giving an open webinar to share my tips and tools that make online marketing manageable, especially for service professionals, solo entrepreneurs, busy consultants, coaches, etc. Hope you can make the webinar on Wednesday. Share this on Facebook. Post on Google Buzz. Blog this on Blogger. Tweet This!

Content Marketing 100

Content Marketing Work Management Digg Content 100

Ambal's Amusings

DECEMBER 2, 2009

Here are some questions to ask yourself: What content has been most effective in terms of traffic, buzz or comments? Perhaps you'll benefit from spending less time on blog posts and more time on Twitter or Facebook, or another social networking platform. Or a video, podcast, ebook, white paper or webinar? Not effort.

Thought Leadership 100

Thought Leadership Content Buzz Newsletter 100

Writing on the Web

APRIL 11, 2011

And, it gets multiplied on websites, blogs, Facebook, LinkedIn, Twitter, and videos on YouTube, to the point that people tune out. Chapman, Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars and More that Engage Customers and Ignite Your business (John Wiley & Sons, Inc. Share this on Facebook.

Rules 100

Rules Content Digg Custom Publishing 100

Hubspot

MAY 4, 2010

Since Facebook announced its new social pluggins designed to become the web's identity system, marketers have been buzzing about Facebook. Clearly there's a lot of potential in Facebook -- but how does it compare to Twitter? B2C businesses are having more success with Facebook. And is it right for your business?

Twitter 28

Twitter Facebook Sample Business 28