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Seven Non-Traditional Ways to Finance Your Small Business

Webbiquity

Obtaining small business funding with traditional lenders is generally not a walk in the park. Nevertheless, a lack of traditional financing options doesn’t mean you should give up on your dreams of starting and owning your own small business. Here’s a look at seven non-traditional ways to finance your small business.

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6 Tools to Fine-Tune Your Social Media Advertising Strategy

Convince & Convert

Create my targeting settings and also come up with at least 5 copy ideas targeting entrepreneurs who may be interested in P2P loans. It is also a great idea to set up your business digital card to curate your brand’s social proof. You can also regenerate its responses until you find copy ideas you are better satisfied with.

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7 Key Issues To Avoid When Creating Your Buyer Personas

Lead Forensics

It forces you to figure out and define exactly who you want to do business with. After all, a transaction is not about B2B (business to business), it is about relationship building and will always be P2P (person to person). But this information isn’t something that should be confined to marketing. Humanize your conten t.

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Interview with Mark Schaefer

Onalytica B2B

Schaefer is a globally-recognized blogger, speaker, educator, consultant, and author who blogs at businessesgrow.com — one of the top marketing blogs of the world. He is a regular contributing columnist to The Harvard Business Review. So I started a blog, eventually a podcast, and became active in the various channels.

P2P 164
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Never waste a crisis

Varicent

Stop every automated message Sales sequences/cadences Email blasts Nurture programs Scheduled blogs Scheduled social posts Rewrite everything (net-new content is better) Everything is changing fast Get into the headspace for 6-weeks or 12-weeks from now Write everything as if you’re in Italy You don’t have time – do it now.

P2P 88
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Why P2P Marketing Might Be a Good Alternative to Influencer Marketing

Hubspot

To understand what peer-to-peer (P2P) marketing is, let's start with an example. Enter: P2P marketing. Given 93% of consumers trust friends and family over all other influences (including review sites, blogs, and social media platforms), it makes sense why P2P marketing works. And what's the difference, anyway?

P2P 95
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How Your Competitors’ Earned Media Can Power Up Your Content Marketing

ClearVoice

When you read through articles and editorial posts about your industry that feature competing businesses, the first thought is almost always, “Why didn’t they include my company?” As a business, a more researched and analytical rebuttal may garner more of the right type of attention.