Unbounce

OCTOBER 22, 2020

When you think of Black Friday, you might think of getting trampled at Walmart trying to snag a half-price TV or the latest toy phenom for your kids. This article is the perfect read for marketers who are still working on their strategy for the big weekend, or still mulling over which deal they want to promote. Or should I buy now?

Bundling 145

Bundling VALS Landing Pages eCommerce 145

Huptech Web

DECEMBER 7, 2023

Using just one strategy limits thе outcome of your Christmas marketing campaigns. Developing a D2C marketing strategy that involves understanding consumer behavior can help create impactful campaigns. Discounts appеal to budgеt-conscious shoppеrs, drawing in a widеr audiеncе and еncouraging thosе who arе price-sensitive to purchase.

Paid Content 97

Paid Content Marketing & Strategy Marketing Strategy Creativity 97

Martech

APRIL 7, 2023

Customer indecision is now a leading reason for missing B2B marketing and sales pipeline and revenue targets. For proper context, and crafting the right strategies and tactics, let’s frame the challenge and the opportunity based on why and how business professionals and their organizations buy. how to change now).

B2B Sales 106

B2B Sales B2B Marketing Marketing Analytics Tools Top of Funnel 106

Huptech Web

JULY 7, 2023

Coupon code marketing strategies are here to save the day and supercharge your sales. Forget about the flashy ads and complicated marketing tactics for a moment. Wrapping Up We’ll guide you on this journey, unraveling the mysteries of coupon code marketing and equipping you with the tools to succeed. Well, guess what?

Urgency Marketing 52

Urgency Marketing Planning Advertising Agencies Loyalty 52

ConvertKit

MAY 28, 2021

You go to your email inbox, and are instantly bombarded by marketing offers, spam, and chain emails from distant relatives. A solid email marketing strategy is one of the best ways to reach those oversaturated minds. Share ecommerce marketing offers on social media. Does this sound familiar? Now think about your customers.

Paid Content 124

Paid Content eCommerce Email Marketing Tactics 124

Optinmonster

FEBRUARY 12, 2024

Want to learn how to use urgency words to improve your website conversion rate? Using scarcity in your marketing not only helps you skyrocket your conversion rate. The simplest way to leverage the scarcity principle is to use urgency words in your marketing content. There are 2 factors at play.

Urgency Marketing 76

Urgency Marketing Conversion Lock-In Conversion Rate 76

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Deal - 30% off on Annual pricing plans for Membership Cloud ? Deal - Buy cux.io

Enterprise Management 253

Enterprise Management Marketing Automation Services Work Management Marketing Management 253

ConvertKit

OCTOBER 29, 2021

Today, I’m giving you a step-by-step Cyber Monday 2021 marketing plan to promote your products, reach a wider audience, and increase sales. I spoke with Fani Purdy , a Marketing and Business Development Strategist who has taken part in Black Friday and Cyber Monday. Your step-by-step Cyber Monday 2021 marketing strategy.

Creativity 98

Creativity Landing Pages Cross-Selling Template 98

Hubspot

JANUARY 4, 2019

No matter how impressed they seemed during your demo or how enthusiastic your champion is, there's always a chance you'll lose to the competition, they'll decide to postpone their decision until next quarter, or they'll ask for a price you can't deliver. Which [package, tier, bundle] are you going with?". Handle objections.

Work Management 101

Work Management Marketing Management Urgency Marketing Pricing 101

SendX

NOVEMBER 20, 2018

SendX is an Email marketing platform that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Deal - 30% off on Annual pricing plans for Membership Cloud ? Deal - Buy cux.io

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Optinmonster

OCTOBER 24, 2022

Are you looking for creative Black Friday marketing ideas to grow your business? There’s a lot of competition, but also a lot of shoppers ready to buy. In this article, we’ll share our favorite proven marketing ideas for Black Friday to help you make the most of this important marketing opportunity.

Paid Content 58

Paid Content Planning Marketing Budget Paid Search Agency 58

Outgrow

FEBRUARY 12, 2023

15+ Promotion Ideas on How to Grow a Small Business Marketing and growing a small business is a challenging task all startups go through. When you do that you not only retain their interest throughout the buying process but also encourage a faster checkout. The last screen shows you an image of your customized Tesla car and the price.

Small Business Marketing 105

Small Business Marketing Promotion Cross-Selling Business 105

SendX

NOVEMBER 20, 2018

SendX is an intuitive, Feature-Rich, Affordable email marketing software that help's businesses run email marketing campaigns at scale. With its Opti-Send technology, SendX can drive up to 2X more open rates for your email marketing campaigns. Deal - 30% off on Annual pricing plans for Membership Cloud ? Deal - Buy cux.io

Enterprise Management 150

Enterprise Management Marketing Automation Services Work Management Marketing Management 150

Salesforce Marketing Cloud

OCTOBER 11, 2023

Asking the right questions in discovery allows you to uncover the prospect’s buying process, the decision-makers who need to be involved, and the resources they’ll need to shore up before they can sign on the dotted line. Now your focus has shifted from the symptom to the root cause, and you understand the urgency of solving it.

Enterprise Management 59

Enterprise Management Work Management Marketing Management Budget Programs 59

Unbounce

NOVEMBER 4, 2021

They’ll do their best to buy the product before they miss out on the bargain. Reducing consumers’ concerns about pricing. According to research , when a product is in limited supply, people aren’t concerned about the price. Deception makes for poor marketing, ya know? All they want is to get their hands on it! Just—don’t.

Landing Pages 145

Landing Pages Urgency Marketing Bundling Opt-out 145

Unbounce

JULY 30, 2019

In fact, most experienced ecomm marketers start prepping long before Thanksgiving and Black Friday roll around. But for many marketers, it’s almost too easy to get planning late and let the holiday pass you by without running your own specials. ” It looks like this: Mixed Product Bundling. billion on Cyber Monday.

Landing Pages 111

Landing Pages Bundling Urgency Marketing Ad Exchange 111

Salesforce Marketing Cloud

JULY 14, 2023

It’s a crucial moment in the customer journey: The shopper has narrowed down their search, they’re zeroing in on products relevant to their needs, and browsing your pages with intent to buy. Use videos to show off cool product features A large majority ( 89% ) of marketers use embedded video as a way to keep customers engaged online.

Product 69

Product Marketing & Strategy eCommerce Buzz 69

Hubspot

JULY 15, 2014

She wanted to buy patterned jeans, didn’t she? This is a story that all marketers -- ecommerce marketers, in particular -- go through every day. Customers like to see what they’re buying. Let''s say you have a customer buying an elusive first edition copy of Batman: Shadow of the Bat on your site.

eCommerce 28

eCommerce Cross-Selling Merchandising Case Studies 28

Martech

JANUARY 13, 2022

Marketo is perhaps one of the best-known marketing automation platforms for marketers. Since then it has been integrated into San Jose, California-based Abobe’s suite of marketing software. Marketing analytics to prove and improve business impact. Marketo Sales Connect to coordinate sales and marketing.

Marketo 114

Marketo Marketing Automation Services Enterprise Management Marketing Management 114

Directive Agency

APRIL 15, 2022

SaaS customer journey maps are useful strategic tools that help marketers, salespeople and business owners alike understand how customers interact with their platform. Visualizing the customer journey can help you create more effective inbound marketing strategies. Align all your business departments. Increase brand awareness.

Paid Content 105

Paid Content Enterprise Management Work Management Marketing Management 105

seo.co

MAY 24, 2021

In other words, it’s the dollar amount someone typically spends when they input their credit card information and hit the buy button. The AOV calculation is simple – some might even say elementary – but it has a significant impact on the overall health and profitability of marketing campaigns for your ecommerce business.

Order 105

Order eCommerce Lead Ranking Lead Scoring 105

Optinmonster

MARCH 11, 2024

Adding social proof to your marketing campaigns can help you establish trust among your potential customers and increase sales. All these stats show that social proof is a must-have factor in your marketing strategy to help you position your business as a trustworthy brand. Do you want to improve your brand’s credibility?

Tools 67

Tools Work Management Marketing Management Best Practices 67

Huptech Web

FEBRUARY 2, 2023

When it comes to increasing revenue, most marketers’ first instinct is to find more customers, but that isn’t the only way to grow. AOV is a great strategy that allows businesses to grow without spending a fortune on marketing and advertising. The first is the pricing strategy.

Order 52

Order Lead Scoring Lead Ranking Bundling 52

The ROI Guy

NOVEMBER 29, 2010

Fueled by a wealth of on-line resources and social networks, buyers have seized control of the buying cycle, engaging with sales representatives later and later, and further elongating sales cycles. Two economic downturns over the past decade have made buyers more spendthrift, and more skeptical of vendor claims.

Peer-to-peer 40

Peer-to-peer Marketing Automation Services Spending Marketing Budget 40

SmartBug Media

SEPTEMBER 27, 2023

Prepare your business for e-comm’s busiest day of the year with these Black Friday marketing ideas from SmartBug Media’s® e-commerce experts. 8 Strategic Black Friday Marketing Ideas for Your E-Commerce Business BFCM weekend comes only once a year, so you must make your Black Friday marketing strategies count.

SMS 59

SMS Planning Marketing & Strategy Bundling 59

Huptech Web

JUNE 7, 2024

One-page checkout literally makes buying on Shopify stores faster and easier. Capture email addresses for order confirmation and marketing follow-up. Use limited-time offers to create urgency. 20% off ends in [timer showing 48 hours] Get our New Customer Bundle for $45 (originally $60). 1 hour, 24 hours, 3 days).

Customer Satisfaction 40

Customer Satisfaction Cross-Selling Click Rate Conversion Rate 40

Single Grain

FEBRUARY 3, 2020

In other words, when a customer buys from them, this type of business feels that they have achieved their goal of receiving money from a transaction. 1) Tailor Your Product/Service for Your Target Market. According to a recent study by Qualifio , 83% of marketers find it challenging to personalize their campaigns for customers.

Ideal Customer Profiles 131

Ideal Customer Profiles Cross-Selling Loyalty Eye-Tracking 131

Referral Rock

NOVEMBER 1, 2019

A variety of businesses use loyalty programs as part of their marketing strategy. Pricing: No setup fees or subscription fees; just pay the value of each gift card you want to send (Visa Incentives and rewards sent via app cost a bit more ). As a result of signing up, businesses receive a Pirq marketing kit in the mail.

Enterprise Management 45

Enterprise Management Work Management Marketing Management Loyalty 45

Unbounce

NOVEMBER 7, 2019

Effective ecommerce landing pages aren’t just about big logos and shiny product photos—they’re about giving shoppers the information, direction, and experience they need to smash that “Buy Now” button. What Else We Love About This Landing Page: LIV creates a sense of urgency with this limited edition product.

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Landing Pages eCommerce Examples Paid Content 145