Valasys

JUNE 15, 2021

These data assist the marketers to design a well-curated and finely-researched campaign. In this blog, we will be discussing an overview of different channels and associated key performance indicators for marketing analysis. To be precise with messages and objectives, various organizations tend to create a landing page or microsites.

Paid Content 52

Paid Content Analysis Campaigns Paid Search Agency 52

RebelMouse

FEBRUARY 28, 2019

Custom Sponsor Landing Pages Build a custom brand page that aggregates all content that is created and curated for the brand you're working with. Power a Brand Hub or Microsite Brands are increasingly growing more frustrated with their own blogs. This allows you to gain more depth in the campaign.

Paid Search Agency 40

Paid Search Agency Cost Per Thousand CPM Brand Identity 40

RebelMouse

FEBRUARY 28, 2019

Custom Sponsor Landing Pages Build a custom brand page that aggregates all content that is created and curated for the brand you're working with. Power a Brand Hub or Microsite Brands are increasingly growing more frustrated with their own blogs. This allows you to gain more depth in the campaign.

Paid Search Agency 40

Paid Search Agency Cost Per Thousand CPM Brand Identity 40

Hubspot

MAY 1, 2017

They’re my very own personal blogging habits. Since at least 2013, its product curation and recommendation algorithm has made for headlines and case studies. In 2015, Adam Pasick penned a story for Quartz explaining the “magic” behind Spotify’s “Discover Weekly”: A curated playlist of tracks that it thinks a given user will like.

Personalization 101

Personalization Brand Identity Branding Planning 101

Bluetext

JANUARY 8, 2019

No longer do digital marketers need to “hope” that, for example, a blue-themed campaign landing page with lots of large images or a certain type of blog post will appeal to all audiences. Beyond customizing the content that users are served, consumers are increasingly interested in curating their online experiences as well.

Marketing AI 21

Marketing AI Microsite Emarketing Mobile Advertising 21

Adobe Experience Cloud Blog

JULY 27, 2012

Promote leading by example and have them active Twitter accounts and make sure they are contributing to your company blog on a regular basis. Make it easily available to all staff through your company Wiki, HR sites, or even develop your own social media microsite. 3) Show them the WIIFM. 4) Training, training, training.

Social Media 48

Social Media Ad Building Media B2B Thought Leadership 48

Bluetext

JANUARY 8, 2019

No longer do digital marketers need to “hope” that, for example, a blue-themed campaign landing page with lots of large images or a certain type of blog post will appeal to all audiences. Beyond customizing the content that users are served, consumers are increasingly interested in curating their online experiences as well.

Marketing AI 20

Marketing AI Generation Microsite Emarketing 20

Content4Demand

JANUARY 17, 2023

Some of the smartest marketers we know have put their energy into creating microsites or content hubs where prospects can find what they’re looking for quickly. Content hubs can even serve as assets themselves, gathering carefully curated content around one topic or solution. They don’t need to be comprehensive libraries.

Top of Funnel 92

Top of Funnel Microsite Lead Ranking Work Management 92

Biznology

JUNE 29, 2010

Dennis spends his days improving customer experience across a wide variety of digital properties, including e-commerce , self service , product microsites, official social sites (on Facebook, YouTube, Twitter, and mySpace), and retail interactive portals. MM: How would you describe the concept of curating content?

Curation 80

Curation Microsite Merchandising Paid Search Agency 80

Content Marketing Institute

MAY 24, 2018

You write more blog posts and social content to promote the original content and hope for small, incremental progress. curation Click To Tweet. Here are a few: Roundup blog post. While the roundup is always nice for a blog post, you can aim higher. And chances are, you’re struggling to get people to download them.

Microsite 106

Microsite Content Advertising Agencies Lead Ranking 106

PathFactory

JULY 11, 2022

Did you find some high-performing blogs that could be repurposed as chapters in an e-book? PathFactory content tracks allow B2B marketers to point nurture clickthroughs to “content tracks” that house collections of highly relevant, curated content that’s tailored to the audience. Interested in learning more?

Top of Funnel 59

Top of Funnel Tactics Lead Ranking B2B Marketing 59

Contently

JUNE 6, 2022

But knowing the difference between a landing page, a microsite, a pillar page, and a content hub can help you achieve your goals throughout the marketing funnel, which might include: driving top of funnel traffic. Then pick a microsite. A microsite offers a low-risk venue to do that without confusing customers and other visitors.

Microsite 148

Microsite Landing Pages Top of Funnel Demand Generation Agencies 148

Webbiquity

FEBRUARY 21, 2017

Content curation offers a way to repackage and repurpose the work of others to serve the needs of your brand’s audience. Curation can take a variety of forms: Weekly “best of” compilations (example: V3*Broadsuite blog ). Ideal for live blogs, breaking events, and conferences. 1) Storify. 3) Instapaper.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

Seismic

MARCH 25, 2021

LiveSend Experiences – A two-way microsite experience that enables collaboration between sellers and buyers for a richer level of interaction. You can also continue the journey with us next week as we spotlight the Seismic Digital Shift Awards recipients and their stories on the Seismic Blog. .

Marketing AI 52

Marketing AI Product Marketing Analytics Tools Work Management 52

Buffer

JUNE 14, 2022

Here are some of the most notable improvements to Start Page: Themes, font packs, and other customization options A curated gallery of GIFs Templates for new users (e.g., We knew some creators were using Start Page as a link aggregator, while other used it as a microsite. Statistics 📊 21.8

Transparency 79

Transparency Product Paid Search Agency CAN-SPAM 79

Outgrow

MAY 21, 2020

This blog will reveal the top content marketing agencies in Eastcoast, USA. It caters to services like blogs, whitepapers, ebooks, and case studies. Skyword generated 9,000 social and blog posts. It specializes in licensed content curation, keyword research, and rank tracking. Success Stories. Success Stories.

Advertising Agencies 52

Advertising Agencies Paid Search Agency iProspect Ad Agencies 52

Hubspot

JUNE 12, 2017

Sophia Bernazzani , Staff Writer, HubSpot Marketing Blog. One of the best things about well-curated content -- especially the kind that pertains to your line of work -- is that it eliminates a lot of work. Sure, Unbounce has a successful blog , but it saw Page Fights as an opportunity to expand beyond that copy.

Work Management 0

Work Management Marketing Management Examples B2B Marketing 0

Webbiquity

JULY 26, 2010

CK’s B2B Blog ( SMS Mobile Marketing Mix Audience ). Writing on the Web ( Ning Advertorial Business Blogging Online Marketing Linkedin Landing Page ). How to Convert Readers into Clients on Your Blog , May 26, 2010. 7 Tips for Getting People to Your B2B Blog , June 4, 2010. B2B Blogging Excellence , May 25, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Hubspot

MARCH 18, 2018

Sophia Bernazzani , Editor, HubSpot Customer Success Blog. One of the best things about well-curated content -- especially the kind that pertains to your line of work -- is that it eliminates a lot of work. Sure, Unbounce has a successful blog , but it saw Page Fights as an opportunity to expand beyond that copy.

Work Management 78

Work Management Marketing Management B2B Marketing Examples 78

ClearVoice

JULY 12, 2022

Blog posts. Blog posts may be one of the most popular content offerings due to how easy they are to update and integrate with other campaign elements. Opinions vary, but it’s typically defined as something more formal than a blog post or ebook that appeals to high-level B2B decision-makers. White papers. Personalize.

Account Based Marketing 52

Account Based Marketing Sales Management Work Management Planning 52

Convince & Convert

JUNE 12, 2013

A more static website or series of microsites. Finally, if you’re working on content for your website or blog, you can cut up the infographic into its component pieces, and write a blog post that elaborates on each statistics and explains it in greater detail. Email lists – of both customers and non-customers.

Paid Content 152

Paid Content Promotion Media Paid Search Agency 152

Biznology

OCTOBER 18, 2016

Explore the long tail (there are millions of people blogging, sharing, and posting online – and PR tends to pile on the same 100 “influentials.”) “We want you to take 50 million of us as seriously as you take one reporter from The Wall Street Journal ” (#83 of the 95 theses from The Cluetrain Manifesto ). The informational microsite.

Class 80

Class Long Tail Marketing Blogger Media 80

Biznology

AUGUST 16, 2016

Explore the long tail (there are millions of people blogging, sharing, and posting online – and PR tends to pile on the same 100 “influentials”) “We want you to take 50 million of us as seriously as you take one reporter from The Wall Street Journal ” (#83 of the 95 Theses from The Cluetrain Manifesto ). The informational microsite.

Long Tail Marketing 80

Long Tail Marketing Blogger Marketing Analytics Tools Planning 80

Marketing Insider Group

JULY 1, 2020

Content marketing isn’t just a business blog. Content goes far beyond blog posts. Blog posts on tech news. If your competitors are already sitting on huge online blog libraries, vibrant social media profiles, and are known for their knockout video tutorials and annual marketing events, you’ve got some catching up to do.

Marketing Budget 362

Marketing Budget Paid Content ROI Marketing & Strategy 362

Hubspot

DECEMBER 16, 2013

Turn a step-by-step blog post into a downloadable checklist. Turn existing blog comments into new posts. 5) Curate blog content. Content curation is a great way to build industry-specific content from around the web. Blog posts. Microsites. Take industry stats and turn them into an infographic.

Enterprise Management 28

Enterprise Management Work Management Marketing Budget Marketing Management 28

Brandpoint

AUGUST 9, 2018

Blogs and review websites may be flooded with customer experience stories that are misleading, inaccurate and damaging. Today, articles are curated in Google’s infinite index and consumers can find them with a few keystrokes. Microsites. A microsite is a small domain with a few highly targeted pages. Be transparent.

Work Management 74

Work Management Marketing Management Microsite Marketing & Strategy 74

Content Standard

FEBRUARY 28, 2018

” Those were the days when blogs were run by angsty teens in dark bedrooms, not by multinational corporations. Over the years those non-sales sections of a website have been called many things—microsites, company blogs, content hubs—but the purpose has been constant. I think the branding needs to be subtle, but owned.”

Top of Funnel 42

Top of Funnel Brand Identity Branding Domain 42

Hubspot

JANUARY 5, 2016

Consider your go-to sources: Do you immediately navigate to your competitor's blog? On their blog, Tesco Living, shoppers can find how-to articles with easy-to-follow instructions and ample pictures. Spotify now curates Discover Weekly, a customized playlist filled with songs an individual user has yet to uncover. 7) Taco Bell.

Impressions 28

Impressions B2B Marketing Campaigns Microsite 28

Hubspot

JULY 21, 2015

I've written my share of blog posts about content marketing. The most common components of a content marketing program are social media networks, blogs, visual content, and premium content assets -- like tools, ebooks, or webinars. Now let's contrast that experience against, say, blogging. I mean, where do I start?

Top of Funnel 28

Top of Funnel Marketing Budget Paid Content Work Management 28

Convince & Convert

DECEMBER 30, 2015

Lists are one of the most effective types of content, especially when applied to blog posts. Some of the most popular content on the Convince & Convert blog is in the form of lists posts. Nearly every post on the CoSchedule content marketing blog includes how-to content. It’s specific and to the point. Interviews.

Webinar Metrics 167

Webinar Metrics Marketing Automation Services Work Management Paid Search Agency 167

Convince & Convert

SEPTEMBER 15, 2015

Lists are one of the most effective types of content, especially when applied to blog posts. Some of the most popular content on the Convince & Convert blog is in the form of lists posts. Nearly every post on the CoSchedule content marketing blog includes how-to content. It’s specific and to the point. Interviews.

Webinar Metrics 168

Webinar Metrics Marketing Automation Services Content Work Management 168

Content Marketing Institute

DECEMBER 21, 2017

Hello Sunshine will “leverage the experience of its founders to create, curate, and discover powerful content by and for women across all platforms, from daily social and short-form digital content to television shows and motion pictures, including Witherspoon’s Academy Award-nominated film and television production company, Pacific Standard.”

Examples 97

Examples Marketing AI B2B Marketing Content Marketing 97