BlueVenn Bundles Omnichannel Journey Management, Personalization, and Single Customer View
Customer Experience Matrix
DECEMBER 14, 2016
The company offers what it calls an omnichannel marketing platform that builds a unified customer database, manages marketing campaigns, and generates personalized Web and email messages. Users can enhance imported data by defining derived elements with functions similar to Excel formulas. BlueVenn has only been active in the U.S.
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