Biznology

MAY 16, 2016

Researching the best SEO keywords is an essential part of your online strategy, that is, if you want to be seen. Before slapping content up on a website, be sure you’ve done your keyword research. Besides the basic keyword rules , here are more tips for your SEO: 1. Focus on your keywords and be the broken record.

Keywords 133

Keywords Research SEO Adwords 133

Ahrefs

FEBRUARY 8, 2023

Keyword mapping is popularly defined as assigning keywords to pages. In this article, I’ll explain the benefits of this approach and, more importantly, I’ll show … Read more › But what you really need to solve the problem is assigning topics to content types.

Keywords 109

Keywords Practices Content Research 109

Webbiquity

APRIL 3, 2018

Okay, but do keywords still matter? ” While Google’s algorithm has gotten much better with semantic search —basing search results on searcher intent, context, and synonyms—keyword phrases are still the basis of search, whether entered on a keyboard or by voice. .” But both are still the smart path to take.

Keywords 248

Keywords SEO Wikipedia Fulfillment 248

ClearVoice

SEPTEMBER 13, 2022

Choosing the right keywords that help you rank higher on Google’s search results is an excellent way to accomplish both goals. While Google may favor established websites like Wikipedia in their search engine results, there are still plenty of ways for your website to rank for a popular keyword. How Do You Choose Keywords for Google?

Lead Scoring 96

Lead Scoring Lead Ranking Keywords Google 96

KoMarketing Associates

MARCH 1, 2016

Last year Casie wrote a post on how to generate keyword lists and ideas. The objective was to provide resources and tactics for coming up with as many keyword phrases as possible around a particular topic. Developing a list of good keyword opportunities can be both time consuming and challenging. Prioritizing Your Keyword List.

Keywords 120

Keywords Lead Scoring Lead Ranking Research 120

KoMarketing Associates

SEPTEMBER 22, 2016

When I am thinking of a keyword research project, I like to think of it like fishing. It’s the same with keyword research – you have to cast a wide net to find the right “fish.” Similarly, many keyword research tools that western marketers use do not function at all for search engines in China.

Search Engine Marketing 120

Search Engine Marketing Keywords Search Marketing Budget Programs 120

KoMarketing Associates

DECEMBER 21, 2017

Much like our Secret Santa gift exchange, this list of our favorite articles and blog posts from past year has become an annual end-of-year tradition. In a reflection of our growth as digital marketers and as a team, I’m happy to report that this year’s list features more contributors and articles than any previous year!

Paid Search Agency 204

Paid Search Agency Paid Social Agency Lead Scoring Lead Ranking 204

Webbiquity

OCTOBER 21, 2022

They also know both on-page and off-page SEO and can create articles and blog posts accordingly. The information should be presented clearly, and keywords must be used naturally and strategically throughout an article or blog post. This means that the article or blog post a writer develops should not sound robotic or spun.

Copywriting 335

Copywriting Rules SEO Lead Scoring 335

ClearVoice

SEPTEMBER 16, 2019

What would a solid SEO and content marketing strategy be without keywords? You can research keywords simply by typing the keyword “wedding cakes” in a keyword tool, organize the results by monthly search volume and discover the keywords that you should be using in your content. Google Ads Keyword Planner.

Keywords 75

Keywords Research Tools Cost Per Click 75

seo.co

MAY 26, 2021

If you’ve performed any bit of SEO, you already know the importance of ranking for long tail keywords. Long tail keywords help you target a user’s specific needs and have far less competition than short tail keywords. However, highly competitive, general, short tail keywords are equally important. Ankle socks. Tube socks.

Keywords 102

Keywords Long Tail Marketing SEO SERP 102

seo.co

NOVEMBER 22, 2021

The term search volume refers to the number of search queries Google gets for a specific keyword. However, you might be surprised to know that you can drive traffic to your page without targeting high search volume keywords. So why not turn your attention to zero search volume keywords? Moving to Zero Search Volume Keywords.

Keywords 111

Keywords Traffic Long Tail Marketing Lead Scoring 111

Webbiquity

JANUARY 7, 2014

Though Google’s move to keyword (not provided) has changed analytics and eliminating the Keyword Planner tool has impacted SEO practices, keywords still matter. Fortunately, tools and methods for keyword discovery and analysis have advanced as well. How can you use keyword research results more strategically?

Keywords 100

Keywords Research SEO Google 100

Contently

OCTOBER 18, 2022

Customer research can surprise you. Why you can’t afford to skip customer research. Why you can’t afford to skip customer research. Customer research involves gathering data about your ideal consumers—who they are, what they want, and how you can help them. 5 types of customer research. The takeaway?

Research 156

Research Paid Search Agency Companies Marketing Budget 156

Webbiquity

APRIL 30, 2024

SEO professionals have traditionally done this through keyword research. These answers can then be combined with keyword research to build out helpful web page, blog post, and thought leadership content. Use relevant keywords and phrases that align with user queries and add those keywords in all key areas for on-page SEO.

Marketing AI 155

Marketing AI Marketing Websites Privacy Policies B2B Thought Leadership 155

Brightedge

JUNE 10, 2022

SEO research is a multifaceted, long-term process. An effective strategy has numerous components, from initial keyword research and competitor analysis, to ongoing tracking and maintenance of rankings. Without them, it’s impossible to perform even the most basic SEO research tasks. Keyword research is vital.

SEO 111

SEO Research Enterprise Management Tools 111

Zoominfo

MARCH 3, 2019

In the world of B2B sales, company research is a critical aspect of any successful rep’s daily duties. In fact, access to the right research tools and information can make or break your ability to identify target accounts, personalize a sales pitch, and ultimately, close deals. Let’s get into it! It’s free!

B2B Sales 233

B2B Sales Research Paid Search Agency Tools 233

Spiralytics

AUGUST 31, 2023

Low-competition keywords play a crucial role in search engine optimization (SEO), as they provide an opportunity to quickly attract organic traffic by ranking on the first page. However, finding these keywords can be a challenging task for many website owners and digital marketers. What are low-competition keywords?

Keywords 62

Keywords Long Tail Marketing Lead Scoring Lead Ranking 62

Optinmonster

APRIL 26, 2024

Do you want to learn how to use Google search operators to improve your content marketing research? Advanced operators help you fine-tune your Google search queries, speeding up your research and making your job a lot easier. Of these operators, I’ve found 9 of them the most useful for content marketing research.

Search Marketing 69

Search Marketing Google Content Marketing Case Studies 69

ClearVoice

AUGUST 6, 2021

What are in-depth articles? In-depth articles are one of Google’s search engine results page (SERP) features that can show up in addition to the blue organic links. In-depth articles are one of Google’s search engine results page (SERP) features that can show up in addition to the blue organic links. Click To Tweet.

Google 98

Google SERP SEO Domain 98

nDash

OCTOBER 13, 2022

But your pitch will need more than just an idea, and that’s where good research comes in. Getting Started with Research. While researching a brand, make sure your idea meets the brand’s needs. Research Tools for Content Writers. Research your idea before pitching a content idea. Research databases.

Research 98

Research FAQ Training Amazon 98

Marketing Insider Group

MARCH 18, 2024

Choosing a topic involves balancing personal passion with what the audience is searching for, using keyword research and Google Trends as tools. Reviewing the top search engine results for your keyword reveals what content performs well, helping to set a benchmark for your own post. Start with keyword research.

SERP 247

SERP Keywords Eye-Tracking Planning 247

Marketing Insider Group

JANUARY 2, 2024

“Unlike B2C SEO, which often targets high-volume, broad keywords, B2B SEO strategies frequently focus on lower-volume, longer-tail keywords,” Marcel Digital explains. It’s up to the SEO strategist or marketing professionals heading up the SEO efforts for each company to make sure they’ve done adequate research before proceeding.

SEO 245

SEO B2B Work Management Long Tail Marketing 245

BOP Design

NOVEMBER 3, 2021

Choosing the right keywords to include in your Search Engine Optimization (SEO) strategy requires combining an intimate knowledge of your industry with SEO best practices. Recently, we shared how to choose keywords with buying intent , which is critical if your purpose is to generate leads. 2. Do competitive research.

Keywords 111

Keywords SEO Process Marketing & Strategy 111

Excelsior Research

SEPTEMBER 13, 2022

Why keyword frequency matters in every content? You must know keyword but on what basis should it be used? We have made a note to Why keyword frequency matters in every content? Why keyword frequency matters in every content? The most important of all is content marketing, which can be seen in blog and article writing.

Keywords 52

Keywords Ad Frequency Lead Scoring Lead Ranking 52

Animalz blog

NOVEMBER 28, 2023

In this article, he shows how content teams can use AI tools in their research process. The GPT-4 engine on which it runs is much better than its predecessor and powers other apps, like Perplexity AI , a research tool designed to counter some of ChatGPT’s flaws. Perplexity solves the research equivalent of this problem.

Marketing AI 78

Marketing AI Research Tactics SME 78

Biznology

MAY 3, 2018

James writes frequently about keyword ontology–the powerful tool for understanding keywords you should be building content around to attract prospects, engage with them, and convert them into loyal clients. The answer is keyword ontology. James will discuss why and how you should be creating a keyword ontology.

Keywords 170

Keywords Marketing AI Webinar Metrics Blogger 170

KoMarketing Associates

DECEMBER 27, 2016

As I performed keyword research throughout 2016, I began noticing more and more terms returning an “Answer Box” result in Google SERPs. I found Aleh Barysevich’s article extremely beneficial as I began evaluating ways to get my clients’ content to appear in the Answer Box. How does Google make money?

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Alejandro Rioja

NOVEMBER 23, 2020

When I started blogging, I simply wrote a lot of articles without caring so much about the keywords I was targeting. As I quickly found out, this approach led to no visits to my blog because my posts only ranked for keywords with very low volume, if… I just wrote and hoped for the best.

Keywords 52

Keywords Research Best Practices SEO 52

Alejandro Rioja

NOVEMBER 23, 2020

When I started blogging, I simply wrote a lot of articles without caring so much about the keywords I was targeting. As I quickly found out, this approach led to no visits to my blog because my posts only ranked for keywords with very low volume, if… I just wrote and hoped for the best.

Keywords 52

Keywords Research Best Practices SEO 52

Webbiquity

NOVEMBER 29, 2019

Research the Right Keyword Opportunities. Focus on “buyer keywords,” which are keywords that have the highest potential to turn into a customer, as they are the types of words and phrases your prospects are most likely to use when searching. But research will. Here’s how to get it done right.

SEO 285

SEO Paid Search Agency Lead Scoring Lead Ranking 285

The Lead Agency

FEBRUARY 15, 2023

One of the easiest and most effective ways to do this is by adding negative keywords to your campaigns. Negative keywords are words or phrases that you add to your campaign so that your ad won’t show up when someone searches for that term. To learn more about how to optimise your B2B Google Ads with negative keywords, read on!

Paid Search Agency 62

Paid Search Agency Keywords Google Ads 62

Blue Flame Thinking

JANUARY 18, 2023

Any digital marketing conversation you’ve had recently probably included the topic of keyword research. Everything on your landing pages – from the copy to images, video, and graphics – is powered by keywords. Keyword Research Tools. Identifying the right keywords to use is not easy. Keywords Planner.

Keywords 52

Keywords SEO SEM Landing Pages 52

Adobe Experience Cloud Blog

SEPTEMBER 6, 2018

Did I include the target keywords in the text and title frequently enough? SEMrush has analyzed more than 6,000 articles using the SEO Writing Assistant tool to determine the preferences of content gurus. Using Keywords . The optimal number of target keywords recommended for use in articles is 15.

SEO 133

SEO Content Marketing SERP Case Studies 133

Biznology

OCTOBER 11, 2017

Convert articles and blog posts to video. Your blog reflects your content marketing strategy—right down to the keywords. The same is true for articles like research reports and white papers. The post Convert articles and blog posts to video appeared first on Biznology. Beef up your video content. Like this post?

Top of Funnel 112

Top of Funnel Work Management Video Marketing Marketing Management 112

Marketing Insider Group

JANUARY 29, 2024

Keyword Research and Idea Generation As marketers, we know the power of the right keywords. ChatGPT can be your go-to tool for uncovering those hidden keyword gems that can drive your strategy forward. “ChatGPT, help me out with 10 fresh keyword ideas and content angles for digital marketing trends in 2024.”

Copywriting 224

Copywriting Optimization Marketing AI FAQ 224

nDash

AUGUST 18, 2020

Research is essential when writing an article. However, the chances are you need to learn about the subject matter before you can write the article. Here are some top tips on how to become a research expert. Be Selective in Your Research. If you deep-dive into every topic, your research will never end.

Research 94

Research Tips Opinions Marketing Analytics Tools 94

Marketing Insider Group

JANUARY 8, 2024

Use Keywords Wisely: Keywords are strategically used, particularly for SEO-focused content. Starting with Expert SEO Research Our journey begins with content titles generated by our expert SEO researchers. Our writers then step in, comparing ChatGPT’s response with their own research and deep expertise in the field.

Marketing AI 252

Marketing AI Ethics Content User-Generated Content 252