Martech

FEBRUARY 8, 2024

With enhancements across LinkedIn strategy tools, lead routing and complex team management, these updates are designed to elevate your marketing, sales and service efforts. Stronger currency management with new currencies API. Learn more about the Currencies API and integration options. Learn more about managing invoices.

Enterprise Management 109

Enterprise Management Sales Qualified Leads API Hubspot 109

Sprout Social

APRIL 17, 2024

Its customizable chatbot appearances and configurable conversational components, like Welcome Messages, Quick Replies and Auto-Responses, enhance user engagement and help streamline customer service. HubSpot HubSpot is a leader in marketing and sales platforms, offering a versatile chatbot builder as part of its Service Hub product.

Paid Search Agency 101

Paid Search Agency Marketing AI Work Management Marketing Management 101

Martech

MARCH 2, 2023

OpenAI has released APIs for ChatGPT and Whisper (which does speech-to-text conversion) at a price the company says is 10 times cheaper than its existing models. ChatGPT and Whisper models are now available on our API, giving developers access to cutting-edge language (not just chat!) Why we care. Chatbots for all! Already in use.

API 104

API Pricing Price Marketing AI 104

Martech

JANUARY 24, 2024

Every organization’s products and services should have unique selling points and provide compelling and distinguishing features. Are there contractual restrictions that hinder your genAI API? Will your AI API run only on the DAM, or can it make use of other content?

Digital Asset Management 115

Digital Asset Management Work Management Marketing AI Marketing Management 115

Martech

JANUARY 10, 2023

Pre-analysis that considers budget constraints, timeline expectations and organizational capabilities helps teams avoid investing in the wrong products or services and create leaner stacks in the long run. Reducing martech bloat through API integration. The concept of an application programming interface (API) dates back to the 1960s.

API 117

API Work Management Budget Programs Marketing Management 117

SmartBug Media

JULY 6, 2023

One way to achieve this is through application programming interface (API) integrations. In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. What Are API Integrations?

API 75

API Marketing Automation Services Hubspot Work Management 75

SendGrid

AUGUST 24, 2023

Using an Email API can help connect an app or service to an email service provider without the heavy developmental lift. Learn more about email APIs. The post What Are Email APIs? appeared first on SendGrid.

API 72

API Service Practices Best Practices 72

Valasys

APRIL 8, 2024

Application Programming Interfaces (APIs) play a role in enabling data and function integration across different systems and applications. In this article, we’ll delve into the advantages of utilizing API management software to drive innovation within your organization.

API 40

API Software Allocation Analytics 40

NuSpark Consulting

OCTOBER 1, 2023

Quality Leads : Since the user is already searching for something related to your service or product, the leads generated are often of higher quality. Key Benefits Lead Generation : Drive sales by generating leads for your business, product, or service. This immediate call-to-action is compelling and convenient.

Lead Generation 130

Lead Generation Sales Qualified Leads Google Ads 130

NuSpark Consulting

OCTOBER 1, 2023

Quality Leads : Since the user is already searching for something related to your service or product, the leads generated are often of higher quality. Key Benefits Lead Generation : Drive sales by generating leads for your business, product, or service. This immediate call-to-action is compelling and convenient.

Lead Generation 130

Lead Generation Sales Qualified Leads Google Ads 130

chiefmartech

AUGUST 29, 2022

The defining characteristic of this new era was a shift from dichotomies to convergences: From suite vs. best-of-breed to integrated platform ecosystems From software vs. services to blended delivery models with both From build vs. buy to customization on top of commercial platforms. ” Software vs. Services Blended Delivery Models.

Enterprise Management 123

Enterprise Management Work Management Marketing Management CMS Development 123

Zoominfo

SEPTEMBER 12, 2023

Data Modeling and Scoring: Our dedicated data services managers can support your custom data delivery and data modeling needs. ACME is a web infrastructure and security company, providing content delivery networks, DDoS mitigation, internet security, and distributed domain name server services. Write a follow-up prospecting email.

Zoominfo 147

Zoominfo Multi-Touch Attribution Ad Building Marketing Analytics Tools 147

Martech

AUGUST 4, 2023

Another notable feature released last month is Web Services Error, which identifies API users responsible for creating an error. This will reduce the time needed to troubleshoot web services error notifications. The feature, Engagement Map, lets users explain how smart campaigns work more efficiently.

Marketo 98

Marketo API Display Verticals 98

Optinmonster

DECEMBER 18, 2023

In order to ensure these emails go through successfully, you need an SMTP service. SMTP services offer an easy and secure solution to this problem. What sorts of emails do you need an SMTP service for? Then, you’ll be able to seamlessly integrate WordPress with any of the SMTP service providers we’re about to cover.

Marketing Automation Services 72

Marketing Automation Services Enterprise Management Work Management Marketing Management 72

SmartBug Media

JULY 6, 2023

One way to achieve this is through application programming interface (API) integrations. In this blog post, we'll explore the benefits of using API integrations in HubSpot, common use cases, considerations for integrating APIs with HubSpot, and best practices for successful integration. What Are API Integrations?

Marketing Automation Services 52

Marketing Automation Services Hubspot Work Management Marketing Management 52

Webbiquity

SEPTEMBER 23, 2021

Similarly, celebrity marketing can increase brand awareness, especially if you take advantage of an IMDB API to cultivate your campaigns around their career and reference previous roles or trivia. At the very least, people will know who you are, so even if they don’t need your product or service immediately, they may buy in the future.

Business 259

Business API Marketing & Strategy Paid Search Agency 259

Martech

MAY 8, 2023

Today, Microsoft Advertising announced a new API for publishers, apps and online services to deliver ads through chat. The new Chat API will allow sites and apps to customize their chat experience, choose ad formats that work best for them and incorporate relevant ads for their audiences. Monetizing chat experiences.

API 91

API Advertising Agencies Advertisements Advertising 91

JangoMail

JULY 7, 2021

If you send transactional emails with JangoMail or our SMTP service, JangoSMTP, this article is for you. Email delivery has always been one of our top priorities, and we had that in mind when JangoSMTP was the first transactional service to offer click tracking. What is the difference between API and webhooks you may ask?

API 98

API Deliverability Stats Trigger Marketing 98

Martech

MARCH 16, 2023

Server-side tagging and conversion APIs, consent management platforms and Google’s Consent Mode are good places to start. Server-side tagging and conversion APIs Server-side tagging and conversion APIs are among the most mature and best-tested solutions to increase privacy resilience for marketers.

Work Management 98

Work Management Marketing Management Privacy Marketing Analytics Tools 98

Lead Liaison

DECEMBER 22, 2022

Demystifying APIs & Dev Kits for Event Lead Capture. To do this, however, you’ll typically need an API, or developer’s kit. . How to Retrieve API / Dev Kit Info. Many lead retrieval providers will have the API kit on their order form. Many lead retrieval providers will have the API kit on their order form.

Lead Capture 76

Lead Capture API Lead Liaison Sales Qualified Leads 76

Seismic

MARCH 5, 2024

At Shift 2023, experts from our award-winning Professional Services team led breakout sessions designed to help our customers navigate complex enablement journeys. If you’re considering any of these initiatives, check out some of the following questions our Professional Services experts often encounter.

Automation 105

Automation Personalization Allocation Marketing Management 105

TrustRadius Marketing

JANUARY 24, 2023

This Live Chat software comes with a chatbot that enables customer self-service and helps agents answer questions. Managed service providers can also use Adobe to manage websites for their customers. You also get surveys, API access, customer profiling, and journey tracking.

Enterprise Management 84

Enterprise Management Work Management Marketing Management Pricing 84

Salesforce Marketing Cloud

JANUARY 30, 2024

Need to gauge the sentiment of your customer’s service interactions in real time? The system doesn’t know who Candace is, the topic of the meeting, what time zone she’s in, or what products she may have purchased or service issues she’s had in the past. “In Many companies, including Salesforce and Mulesoft , provide APIs.

API 78

API Training Privacy CRM 78

Biznology

JUNE 5, 2020

Usually, with money market accounts, you can only make a few withdrawals a month depending on which bank or service you’re using – and most money market accounts only allow you to write 2-3 checks per month. The APY is currently 1.4 Discover Bank is also accessible, with over 60,000 ATMs available for use all over the country.

API 104

API Work Management Business Marketing Management 104

illumin

FEBRUARY 8, 2024

No longer are users willing to freely exchange their personal information for access to products and services; they want more than product or monetary value in return – they want security. Browser APIs Browser APIs provide marketers with invaluable insights to optimize user engagement and facilitate interest-based marketing campaigns.

Privacy Protection 52

Privacy Protection API Privacy Ad Exchange 52

SmarkLabs

APRIL 3, 2023

With its focus on inbound marketing, sales enablement, customer service, and content management, HubSpot enables organizations to build strong relationships with their customers and drive sustainable growth. We’ll explore three main methods: custom-built integrations, third-party integration platforms, and integration through APIs.

Enterprise Management 52

Enterprise Management Hubspot Marketing Automation Services Marketing Management 52

Martech

APRIL 4, 2024

In addition to LinkedIn’s self-service Campaign Manager, the company also has a managed offering, LinkedIn Premiere via its partnership with NBCUniversal. Today, B2B social media hub LinkedIn introduced LinkedIn CTV ads, allowing marketers to include ads on CTV platforms in their B2B campaigns. Why we care. Driving results.

Linkedin 81

Linkedin Paid Search Agency Ads Campaigns 81

Martech

MAY 8, 2023

This could be shipment details/status, upsells, customer service information or content on the brand and community the customer just joined. One of the common denominators for brands under-utilizing these automations is a poor data set-up in their ESP (email service provider). Of the above automations, three require minimal API work.

Marketing Automation Services 115

Marketing Automation Services Marketing Automation Email Marketing Automation 115

Binary Demand

MARCH 1, 2024

Its potential for storytelling and marketing is undeniable, making AI in B2B marketing and sales a transformative force, reshaping interactions with brands, information, and services. Improving customer experiences, service, and relationships One of the other B2B marketing AI use cases is at the consumer level.

Ideal Customer Profiles 97

Ideal Customer Profiles B2B Marketing Enterprise Management Marketing Automation Services 97

Martech

NOVEMBER 30, 2022

I’ll summarize what you need to know about the latest release in five key categories: commerce, sales, service, marketing and loyalty programs. Making it easier for your customer to buy your product is always a win-win, and this release makes implementing subscriptions more seamless from the backend with the Connect API tool.

Paid Search Agency 104

Paid Search Agency Business API Bandwidth 104

Martech

OCTOBER 18, 2023

Abandonment email campaigns Assuming your site and buying experience are integrated with your email service provider (ESP), you’ve got lots of ways to automate emails to re-engage visitors if they fall into the categories of site abandonment — browse abandonment (e.g., That API is easier to set up than site or browse abandonment.

Personalization 123

Personalization Loyalty API eCommerce 123

Sprout Social

AUGUST 9, 2019

Your Internet experience runs on APIs. But what is an API and why does it matter to you? In this article, we’ll give a high-level overview of APIs and how they relate to your daily life. What is an API? API stands for application programming interface. APIs operate on an agreement of inputs and outputs.

API 110

API Social Media Work Management Marketing Management 110

Martech

APRIL 5, 2023

Meanwhile, with Netflix and Disney Plus investing in ad-supported versions of their services, inventory is expanding to meet the demand. APIs for third-party system integration. Compliance with data privacy regulations. Pre-built connections to martech/adtech platforms. Let’s look at the first two of those in more detail.

Mobile Advertising 112

Mobile Advertising Ideal Customer Profiles Privacy Paid Search Agency 112

Hubspot

DECEMBER 16, 2022

You know you want to get started sending and receiving ACH payments, but is an ACH API the right way to do it? Today we’ll take a look at what an ACH API is, as well as why you would and when you shouldn’t use one. We’ll discuss ACH API providers for those who want to, as well as alternatives for those who decide not to use an API.

API 54

API Enterprise Management Industry CMS CMS Development 54

Salesforce Marketing Cloud

APRIL 21, 2023

Overall, the primary goals of the C4E are to run the API platform and enable teams on how to best use it while developing reusable APIs to accelerate innovation and deliver change more efficiently. This involves building and publishing an initial set of reusable assets, such as API fragments, API specs, templates, and more.

API 52

API Digital Transformation Enterprise Management Work Management 52

chiefmartech

JUNE 19, 2023

They pull in existing libraries — Python has over 400,000 such packages — or API services in the cloud from AWS, Azure, or Google Cloud to assemble an app. Generative AI engines will be able to understand the technical mechanics of writing code, invoking APIs, and mapping across multiple data sources on one side.

Enterprise Management 68

Enterprise Management API Work Management Marketing Management 68

RebelMouse

MARCH 2, 2023

Our private AI modeling service is available on RebelMouse or your current CMS with no migration needed. Fully Managed Service We manage all of the most important AI vendors, the tokens, and the code that interacts with APIs to make this simple and powerful for you to deploy quickly. Here’s an overview of how it works.

CMS Development 59

CMS Development Enterprise Management Work Management API 59