Biznology

MAY 6, 2014

It’s happened like this over and over: photography, filmmaking, recording, radio, television, computing, the Internet , message boards, blogging, and now social media. Anyways… So, as a result, we’re entering a world with fewer and fewer active Internet-, Web-, Blog-, Social Media - and Content-Creators.

Social Media 80

Social Media Media Internet Marketing Blogger 80

ClearVoice

FEBRUARY 1, 2022

Amber Whittington is a California-born Youtuber, actress, basketball player, activist, and the Founder of Amber’s Closet. She began gaining massive attention after her 2012 YouTube Video, “Ask Amber.”. You can find her on Facebook , Instagram , Twitter , YouTube , and her website. Alex Wolf, Host of The Alex Wolf Podcast.

First-Mover Advantage 98

First-Mover Advantage Thought Leadership Youtube Television marketing 98

Convince & Convert

APRIL 26, 2013

Brooks Thomas , Communications Specialist at Southwest , joins the Social Pros Podcast this week to discuss the progressive setup of the Southwest social media team, the widespread success of a long-running corporate blog, and keeping an authentic voice for a large brand. Building a Social Team. Listen Now .

Television marketing 138

Television marketing Skype Social Media Public Relations 138

Valasys

MAY 6, 2021

Virtual marketing can be a boon for B2B marketers, especially in the post-pandemic wake to the next normal, where the common formats of virtual advertising including email marketing, social media marketing, display advertising, blogs, and other digital formats are gaining precedence due to the accelerated rate of digital transformation.

B2B Marketing 52

B2B Marketing Planning B2B Digital Transformation 52

Convince & Convert

APRIL 14, 2010

Why can’t your social media program do that? The best – and most effective – social media programs aren’t based on promotions and message distribution. But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. That’s what you should be doing.

Social Media 129

Social Media Media Paid Search Agency CAN-SPAM 129

Valasys

APRIL 27, 2020

Content marketing during Coronavirus should majorly focus on Social Media platforms and paid online advertising so that a positive brand resonance can be designed. Content marketing during Coronavirus should majorly focus on Social Media platforms and paid online advertising so that a positive brand resonance can be designed.

Paid Search Agency 69

Paid Search Agency Content Marketing Advertising Agencies Webinar Metrics 69

readwrite

AUGUST 1, 2010

The infomercial for the blanket with sleeves known as the Snuggie has got to be one of the most ridiculed pieces of television ever produced – the parody advertising the “what the f$#@ blanket” has more than 13 million views. A search for “snuggie parody” on YouTube yields 1,440 results. The Snuggie.

Viral Marketing 40

Viral Marketing Youtube Paid Search Agency Ads 40

Vidyard

MARCH 11, 2014

The White House Acting as a Media Company The Obama administration has proven time and again that they are not afraid of digital media and they know that, to reach a certain demographic, they need to adopt new channels and approaches. Shouldn’t he be on CNN or something?

Video Marketing 51

Video Marketing Youtube Television marketing Advertising Mediums 51

Biznology

NOVEMBER 11, 2013

Or that in 2013, digital media spending surpassed all form of print media spending (e.g. Before 2018, digital media spending is expected to equal or exceed television. The trends suggest, if you use any type of media to support your business, it’s worth getting up to speed on digital marketing.

Course 80

Course Planning Work Management Peer-to-peer 80

Online Marketing Institute

OCTOBER 29, 2010

Contact Us Submit News Contact Us Write for Us Spark of Genius Series Mashable | The Social Media Guide Business Mashable on Facebook Join Us! The B2B Social Media Marketing Series is supported by IDG Enterprise. Promoting a brand through social media is no longer unique or novel — it’s simply the norm.

Social Media 40

Social Media Enterprise Management Advertising Agencies Social Marketing 40

BenchmarkONE

NOVEMBER 21, 2019

52% of agencies use social media platforms. 45% of agencies use social media scheduling tools. Social Media. What They Do: Services and Offerings. If you want your marketing agency to be on par with the pros, then you have to make sure you’re providing the same variety of services. Source: Hubspot.

Paid Search Agency 47

Paid Search Agency Advertising Agencies Paid Content Ad Agencies 47

Ambal's Amusings

MARCH 18, 2010

It’s thinking about how you can leverage the Groundswell – garnering attention in viral/social channels but then linking this engagement back to more traditional nurturing channels. The John Chambers Telepresence video on YouTube. Does viral work for B2B marketing? Read on to get their insights. Ardath Albee.

Viral Marketing 100

Viral Marketing B2B Marketing Campaigns B2B Thought Leadership 100

Hubspot

APRIL 24, 2015

These teams help them with everything from publishing to their Instagram feeds to partnering with brands to coaching them on how to act during television appearances. The song title refers to the act of tapping an Instagram photo twice with your finger in order to "like" it. Remember her? million copies. million copies.

Planning 28

Planning Campaigns Advertising Agencies First-Mover Advantage 28

Bluetext

MARCH 8, 2018

There’s nothing very sexy about a tool that allows you to manage your social media posts. But Hootsuite rose to immense popularity by playing off a popular theme, the HBO television series “Game of Thrones.” But Hootsuite rose to immense popularity by playing off a popular theme, the HBO television series “Game of Thrones.”

Marketing & Strategy 20

Marketing & Strategy Marketing Strategy Top of Funnel Marketing Management 20

Single Grain

JULY 19, 2019

Everyone’s on social media. The number of social media users worldwide is 3.484 billion , up 9% year over year. YouTube has 1.9 That’s an awful lot of social media users. Here are a few success stories from companies using social media to boost your inspiration! billion users.

Social Media 106

Social Media Media Top of Funnel Banners 106

Hubspot

MAY 2, 2011

Traditional media, TV and print newspapers, couldn’t keep up with the story as fast as new, social media could draw the evolving picture. This act demonstrates the power of self-publishing tools and the subduing power of media as the messenger. Lots of people watched Obama’s speech on their televisions.

Word of Mouth 28

Word of Mouth Television marketing Broadcasting Twitter 28

Hubspot

DECEMBER 17, 2015

According to shortyawards.com , this ad was Canada’s most shared viral ad of 2013 and in the top five globally – the relatively unknown Canadian airline gained in excess of 40 million YouTube views of their advert and increased sales by 86% on the previous year. It's a concept called joy marketing, and it's worked for a lot of big brands.

Examples 28

Examples Campaigns Planning Paid Search Agency 28

Single Grain

APRIL 7, 2022

Home to around 2 billion monthly active users, YouTube is one of the most popular sites on the web, and an incredible place to interact with your target audience. Every day, demand for YouTube content continues to grow, as younger generations replace their television sets with online streaming. Top 5 YouTube Marketing Agencies.

Paid Search Agency 52

Paid Search Agency Advertising Agencies Youtube Ad Agencies 52

Hubspot

APRIL 8, 2015

In this post, I''ll explore the gifting industry and how it relates to marketing and social media, as well as peak into its future. More than 16 years ago, Fary was bringing apparel and accessories onto sets for television shows like Ally McBeal and Will & Grace. This post originally appeared on Agency Post.

Paid Search Agency 28

Paid Search Agency Press Advertising Agencies PR 28

Salesforce Marketing Cloud

MARCH 25, 2024

We interviewed two of the leading experts on the subject: Mark McCrindle, the social researcher who coined the term Generation Alpha, and Heather Dretsch, Ph.D., McCrindle agrees, noting these parents have their own sophistication and savviness with social media. A hashtag won’t get you anywhere — but a sizable donation might.

Marketing AI 119

Marketing AI Generation Paid Search Agency Ethics 119

Hubspot

MAY 29, 2014

This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. For those of you without the patience to read the full deck or the full blog post, here are some tweetable stats that might interest you: 1) 20% of consumer time in media is spent on mobile, but only 4% of ad spend is for mobile.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Hinge Marketing

SEPTEMBER 29, 2022

In fact, traditional referrals have been in decline for years. Others have invested half-heartedly in marketing technology but lack the knowledge, skills and commitment to make the most of them. In this article, we will not recommend specific digital marketing platforms or technologies. They are more measurable. High-Performance Website.

Work Management 146

Work Management Marketing Management Marketing Automation Services Paid Content 146

Hubspot

MAY 24, 2012

Since then, the video has seen well over 41,000,000 views on YouTube, and the campaign has yielded countless more commercials, YouTube videos, and social media campaigns. As one blogger put it , "the logo looks like it was dropped on the floor and I think the mascots look like rejects from a kids television show."

Brand Identity 28

Brand Identity Branding Best Practices Television marketing 28

Sprout Social

MARCH 27, 2023

Creating a social media campaign is an intricate process that requires deeply understanding your audience, brand, products and competitors. Tracking, monitoring, listening and analyzing campaign results is crucial to refining your social media marketing strategy and proving the far-reaching impacts your team has on company goals.

Social Media 123

Social Media Paid Content Campaigns Media 123

seo.co

JANUARY 26, 2022

Before there were YouTube, podcasts, and social media. And back before there was radio and television. While we might sit in front of screens watching stories unfold on YouTube or Netflix, our ancestors sat around fires where skilled communicators relayed the oral history of where they came from.

Storytelling 97

Storytelling Brand Identity Branding Case Studies 97

Vidyard

MAY 8, 2015

If there’s one thing that YouTube’s insane success and Facebook’s recent, huge embrace of video has told modern marketers, it’s this: video marketing is a passing trend. YouTube vs Facebook…the epic battle of our time? Is Facebook really going to trample YouTube into the past? on YouTube.

Youtube 60

Youtube Facebook Video Marketing Marketing & Strategy 60

Magisto

MARCH 31, 2019

Conversion, the act of turning a viewer who browses your site into a paying customer, is the name of the game in modern marketing. A customer may find your business on social media, on a review website or via word of mouth. Users spend on average 69% of their media time on smartphones. Social Media There are 3.48

Conversion 60

Conversion Word of Mouth Touchpoints Mobile Advertising 60

Unbounce

MARCH 23, 2023

Still, you can think of it as encouraging people who interact with your digital content—ads, emails, social posts, ebooks, whatever—to become customers. (Or, Most traditional kinds of advertising (like radio or television ads) are one-to-many , which means you’re broadcasting the same ad to everybody. And it is wide. Get a hobby, us.)

Paid Content 52

Paid Content Advertising Agencies Paid Search Agency Planning 52

Convince & Convert

FEBRUARY 22, 2016

Instead, most of us are using data to inform our campaigns and listening to our consumers on a regular basis. Or at least we should be. The “Tent Pole” Marketing Model. If you were using the traditional campaign-centric model, you’d take a lot of time to prepare everything. Then you’d probably go absolutely quiet until the next campaign.

Paid Search Agency 105

Paid Search Agency Advertising Agencies Mobile Advertising Marketing & Strategy 105

Huptech Web

SEPTEMBER 8, 2023

Key Focus Points within an Inbound Marketing Funnel 10 Winning Tactics for Strengthening Your D2C Marketing Strategy Wrapping Up FAQs Introduction Did you know that Dollar Shave Club , a company offering razors and grooming products, gained fame through a viral YouTube video? million views within the first three months. Annoying, right?

Top of Funnel 52

Top of Funnel Inbound Marketing Marketing Funnels Paid Content 52

Convince & Convert

JULY 1, 2016

Zignal provides an incredibly powerful suite of social listening tools to social media marketers. Forget surface-level data and broad-strokes reporting—Zignal is social listening on steroids. I think anybody who’s listening to Marketing Marvels either live or recorded has a sense for what social media listening is.

Marketing Automation Services 113

Marketing Automation Services Work Management Paid Search Agency Ideal Customer Profiles 113

B2B Digital Marketer

AUGUST 17, 2020

Prior to joining BombBomb, he spent a dozen years leading marketing teams inside local television stations in Chicago, Grand Rapids, and Colorado Springs. I came up in local television, marketing and promotion. I was doing a bunch of project work at the time anyway, cause I was bored of television and uh, ended up joining them.

B2B Marketing 52

B2B Marketing Work Management Planning B2B 52

Biznology

JANUARY 1, 2013

It allows you to plug in your credentials for all of your social platforms, including Tumblr, Twitter, Facebook, Google+, Instagram, and Google Reader, and then it allows you to browse through other content based on category and subject — and, when you’re sorted out, it lets you browse, read, and share!

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Directive Agency

JULY 8, 2019

Their point of reference is a television commercial or a film trailer, so it needs to look really good. Blake Emal : Welcome to the Yours in Marketing podcast. On this episode of the Yours in Marketing podcast, I speak with Ethan Beute, the VP of Marketing at bombbomb.com. Without further ado, here’s the interview with Ethan Beute.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Directive Agency

JULY 8, 2019

Their point of reference is a television commercial or a film trailer, so it needs to look really good. Blake Emal : Welcome to the Yours in Marketing podcast. On this episode of the Yours in Marketing podcast, I speak with Ethan Beute, the VP of Marketing at bombbomb.com. Without further ado, here’s the interview with Ethan Beute.

Video Marketing 40

Video Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 40

Hubspot

MARCH 12, 2012

Disrupting their favorite television show “with a word from our sponsors” is bad form (and ineffective in the age of DVRs), but starting a social media dialogue about the show -- even while it’s still being aired! -- is cool. Get them to act -- to download, subscribe, maybe even “Buy Now.”

Lead Management 28

Lead Management Work Management Marketing Management Lead Scoring 28

Single Grain

SEPTEMBER 12, 2019

How to Become a Social Media Marketing Influencer. Here are a few inspiring stats about influencer marketing : 70% of teenage YouTube subscribers trust influencer opinions over traditional celebrities. Why YouTube? How to Work with YouTube Influencers to Grow Your Business. What Is Influencer Marketing?

Paid Content 101

Paid Content Marketing Budget Brand Identity Branding 101