Martech

DECEMBER 13, 2023

I want you take a little time to look back at three of the big lessons we learned in 2023 and how they could affect your planning for 2024. Here are three takeaways from 2023, based on my own agency work and what I learned from my conference observations, along with my thoughts on how to apply them to planning for and working in 2024.

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Televerde

APRIL 19, 2024

With the 2024 Forrester B2B Summit right around the corner, I’m looking forward to learning more about how the industry is evolving. It will be a relaxed place to chat and share experiences and insights outside the formal conference environment. Let’s Get Together I’m really looking forward to this year’s Forrester B2B Summit.

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Martech

DECEMBER 19, 2023

As you head into 2024, here are six books to put on your reading list. Among his roles: restaurant owner, creative agency leader, conference host and the author of four cookbooks. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. His specialty is hospitality. Get MarTech!

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SpotMe Blog

OCTOBER 7, 2023

Organizing a medical conference that brings results can be stressful. That’s why we’ve compiled a list of the best medical conference apps to ensure you come away with actionable HCP insights and invaluable connections to drive your business forward. Want to jump straight to the list of the best medical conference apps?

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Martech

DECEMBER 20, 2023

Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. The Marketing Artificial Intelligence Show Hosts Paul Roetzer and Mike Kaput are the founders of the Marketing AI Institute and the Marketing AI Conference (MAICON). They also do a great job answering listener questions. Get MarTech!

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Martech

NOVEMBER 14, 2023

As you do, let’s think about some events that shaped decision-making and will likely factor into your planning for 2024. Most importantly, people seized on these tools, used them, discussed them, found ways to use them better and talked about them at conferences, in webinars and on discussion lists.

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B2BMarketing.net

MARCH 15, 2024

With that in mind, our 2024 Martechopia event sought to provide attendees with real-life, practical application of AI. In other words, we want 2024 to be the year that we stop talking about AI, and start using it. What a successful brand looks like in 2024, and how to position yours for long-term success.

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Martech

JANUARY 10, 2024

Dig deeper: The secrets of successful martech event marketing Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year. The post 3 tips to improve your conference presentations appeared first on MarTech. We’d like to know how it’s been for you. In your inbox.

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Envy

JANUARY 12, 2024

You’d better buckle up, because with all the trade shows, workshops and conferences we’ve found for you, 2024 will most likely go as fast as the technology evolves - which is at breakneck speed.

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Meerkat Marketing

DECEMBER 31, 2023

Carousel post formats emerged as a successful content format on LinkedIn in 2023, and we predict this trend will continue in 2024. Our prediction for 2024 : Low-value AI-generated content will not perform well on LinkedIn. Our prediction for 2024: Make events a cornerstone of your LinkedIn content strategy.

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BOP Design

NOVEMBER 14, 2023

Let’s have a look at the trends shaping the future of B2B web design in 2024. In 2024, getting conversions from your website will be more important than ever. During the pandemic, traditional sales tactics like in-person meetings, trade shows, and conferences were put on hold, so a robust digital sales strategy became imperative.

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Hannon Hill

DECEMBER 12, 2023

Have you claimed your spot for this year's user conference? Join us online February 20-22, 2023, for three days of sessions, networking, and socialization!

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Meerkat Marketing

DECEMBER 31, 2023

Carousel post formats emerged as a successful content format on LinkedIn in 2023, and we predict this trend will continue in 2024. Our prediction for 2024 : Low-value AI-generated content will not perform well on LinkedIn. Our prediction for 2024: Make events a cornerstone of your LinkedIn content strategy.

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sagefrog

JANUARY 17, 2024

Situated in the state-of-the-art 20 F Street Conference Center, the remote satellite office on Capitol Hill features flexible meeting space and a stunning rooftop terrace overlooking landmarks like the Washington Monument, US Capitol, and Library of Congress.

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sagefrog

JANUARY 17, 2024

Situated in the state-of-the-art 20 F Street Conference Center, the remote satellite office on Capitol Hill features flexible meeting space and a stunning rooftop terrace overlooking landmarks like the Washington Monument, US Capitol, and Library of Congress.

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Hannon Hill

OCTOBER 17, 2023

The Cascade CMS User Conference is your opportunity to learn from fellow users and hear expert tips from the makers of the software. Here are five reasons you should register today!

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Walker Sands

OCTOBER 23, 2023

As the cybersecurity threat landscape expands and evolves, with threat actors employing increasingly sophisticated attack tactics, attending major cybersecurity conferences is becoming essential. Black Hat was closely followed by DEF CON , one of the oldest and largest continuously running hacker conventions, with over 30,000 attendees.

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SalesIntel

APRIL 17, 2024

Event Invitation Emails: Invite prospects or clients to attend industry events, webinars, workshops, or conferences where they can learn more about your offerings. With dedication and careful planning, you can leverage the power of email automation to nurture leads, build relationships, and ultimately grow your business in 2024 and beyond.

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Hannon Hill

AUGUST 1, 2023

We’re in full gear preparing for this year’s virtual Cascade CMS User Conference. Register now to claim your spot!

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Digilant

JANUARY 23, 2024

During the conference, BJ’s Wholesale Club and FedEx spoke on how leveraging technology, especially AI, has helped them deeply personalize the consumer journey. The post NRF Retail’s Big Show 2024: How Technology is Redefining Retail and Advertising appeared first on Digilant.

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Valasys

FEBRUARY 5, 2024

In 2024, the digital marketing landscape is expected to undergo significant changes, with advancements in artificial intelligence, voice search optimization, video content, and various digital marketing channels. Video Content: Video content will continue to dominate digital marketing efforts in 2024.

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Hannon Hill

DECEMBER 22, 2023

After a great response to our call for speakers, we were able to offer nearly 20 sessions covering a wide range of topics for both Cascade CMS beginners and highly-technical users, as well as a variety of strategic content. Get to know the #CUC23 speakers in this week's blog post.

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B2BMarketing.net

NOVEMBER 6, 2023

On 1 November, 500+ marketing leaders gathered to attend The Global ABM Conference from B2B Marketing. Customer insights Understanding and activating the priorities, challenges, and objectives of B2B marketers INFUSEmedia’s David Verwey interviewed 800+ marketing leaders to talk about the future threats and challenges going into 2024.

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Martech

MARCH 28, 2023

This was one of the main themes of the keynote conversation which kicked off Day 1 of The MarTech Conference. Changes are underway as Google now plans to phase out third-party cookies from Chrome in 2024. Is the industry prepared for this privacy-driven environment? In your inbox. Business email address Subscribe Processing.

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The Customer

JANUARY 22, 2024

(Of course we had tried to talk over the din or manage to walk after cocktails at many receptions by Pinterest , DoubleVerify / SeeHer , Progress Partners and others, but meandering among the 140,000 attendees in the conference centers was easier.) Pinterest Cocktail Event From left: Jeff Minsky, MediaWhiz, E.B.

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BDB

MARCH 26, 2024

At this year’s Martechopia, the leading conference dedicated to the latest in marketing technology, the topic of AI in B2B marketing took central stage, alongside discussions on the metaverse and the evolving martech stack. AI in B2B marketing AI’s influence on B2B marketing is undeniable.

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DealSignal

FEBRUARY 18, 2024

Also, consider bringing the social elements of in-person meetings, conferences, and trade shows online by hosting a webinar, doing live streams, or open Q&As. Offer insights on their posts and engage with them. This will help you get noticed by others and enhance your social media presence.

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Seismic

FEBRUARY 29, 2024

During those calls, it is also likely you’ll see a spare guitar or piano hanging out in your colleagues’ video conference background. To close out BHM 2024, we wanted to take a moment to highlight some great youth music organizations, starting with one in Seismic’s very own backyard of San Diego, CA! But enough about us.

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Martech

MARCH 8, 2024

This jives with what we found in our upcoming 2024 Martech Salary and Career Survey (which will be released at The Martech Conference on March 19). And because martech is a function and not a standalone business sector, it is probably impossible to figure out its gender profile.

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Bluetext

APRIL 8, 2024

In this blog post, we’ll highlight some upcoming cybersecurity events in 2024 that companies should consider attending and provide insights into maximizing brand awareness opportunities through strategic marketing approaches. To sign up for the RSA Conference, visit their official website and register for the event.

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Top Rank Marketing

NOVEMBER 8, 2023

As we push towards 2024, we continue to seek out B2B technology industry influencers advancing in their careers to partner with on compelling and unique content collaborations. As I step into this new role at TopRank Marketing, my philosophy for 2024 and beyond is clear: leaders in the B2B space must embrace adaptability and foresight.

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SocialPilot

FEBRUARY 29, 2024

The growth expenses cover variable marketing costs such as advertising, conference fees, directory listing fees, traveling expenses, etc. The post Social Media Management Cost – How Much to Charge in 2024? Growth cost : In order to reach your audience, you need to have a marketing budget cut out for yourself.

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Martech

FEBRUARY 6, 2024

. “Outlook for Advertising, Marketing and Data 2024: A Market in Transformation” ( registration required ) takes its time digging through the despondencies of 2023 but also anticipates macro-trends for 2024. Those trends have some common features and it’s worth looking at where they came from. Those other trends?

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Martech

DECEMBER 14, 2023

“Ultimately, it’s the only way to manage and mitigate risk for your DAM,” said John Horodyski, managing director for Salt Flats, and a MarTech contributor , in a session at The MarTech Conference. Take Martech’s 2024 Salary and Career Survey From AI to layoffs, it’s been quite a year.

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Top Rank Marketing

DECEMBER 29, 2023

Burns Was Actually Kind of Lovable — Cracked TOPRANK MARKETING & CLIENTS IN THE NEWS: TopRank Marketing — Trends Forecast for 2024 — TBW Donna Robinson / TopRank Marketing — Social Media Trends & Tips: Dec.

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Marketing Insider Group

JUNE 7, 2021

Common guesses may include ads, conferences, or even brand ambassadors on social media. By 2024 , we can expect that number to exceed $600 billion. In a nutshell, your business gets two expertly written articles every week with progress updates and reviews – all for the price of one conference sponsorship.

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Martech

DECEMBER 12, 2023

“It’s challenging because processes are sometimes embedded in our workplace and it’s difficult to change that,” said John Horodyski, managing director for Salt Flats, and a MarTech contributor , in a session at The MarTech Conference. Here are three questions to think about related to DAM processes.

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