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How To Make Big Demand Gen Bets That Beat the House (and Deliver ROI)

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At the same time, they’re sprinting to convention centers after nearly three years of canceled conferences. Almost half of the marketers said they planned to return to conferences this year. Say you’re expanding into a new market and have a campaign that’s driving a 3:1 return on ad spend (ROAS). The campaign would stay on.

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Seen and Heard at CES 2024 with Choozle CEO Adam Woods

Choozle

Themed ‘All ON’ , The Consumer Electronics Show (CES) 2024 , produced by the Consumer Technology Association (CTA), has reclaimed its position as the tech industry’s epicenter. CES 2024 By the Numbers As we reflect on CES 2024, the sheer magnitude of the event is apparent through the numbers that define its scale and influence.

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Top 5 Oldest Performance Marketing Agencies

Directive Agency

For Return on Ad Spend (ROAS) , think of it as your ROI spotlight. Directive’s mission is to help 15,000 people do better SaaS marketing by 2024. They’re a trusted voice in the marketing landscape, whether it’s insightful articles, podcast interviews, or speaking at conferences.

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How to Optimize Your E-commerce Site for Revenue

Convert

You could still use creative automation to crank out ads that get you a positive ROAS but that only leads to short-term wins when you really should be focused on revenue optimization. I might know that a conference inquiry will eventually convert 4%, resulting in a booking of an average of £20,000. billion in the US.

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How to Optimize Your E-commerce Site for Revenue

Convert

You could still use creative automation to crank out ads that get you a positive ROAS but that only leads to short-term wins when you really should be focused on revenue optimization. I might know that a conference inquiry will eventually convert 4%, resulting in a booking of an average of £20,000. billion in the US.