SpotMe Blog

JULY 21, 2023

Event registration software helps event organizers manage attendees for conferences, congresses, satellite symposia, investigator meetings, and more. With the right event registration solution in place, you can spend less time managing logistics and more time planning an engaging event.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Budget Programs 52

Litmus

FEBRUARY 8, 2024

Marketing budgets In January 2023, many experts shared dire warnings about the economy. Companies opting to implement all-in-one platforms that simplify workflows—and consolidate capabilities—will gain an edge. Promote accessibility in marketing materials and communications to highlight your company’s commitment.

Marketing Budget 86

Marketing Budget Marketing Strategy Marketing & Strategy Planning 86

Litmus

APRIL 18, 2024

This is a common split, with promotional emails from one ESP and transactional emails from another; or sometimes it makes more sense for the marketing team to use one ESP and sales using another. If you’ve ever received an email promoting a product you just purchased, you know what we’re talking about.

Email Marketing 97

Email Marketing Marketing Automation Services Work Management Planning 97

SocialPilot

JANUARY 31, 2024

To promote and sell a SaaS product, winning trust is the top-of-the-funnel task, and it can be achieved with influencers. HubSpot (#INBOUND2023) HubSpot is a leading B2B SaaS Customer Relationship Management (CRM) platform trusted by several agencies worldwide. It helps you manage all your sales and customer relationships in one place.

Case Study 87

Case Study Case Studies Work Management Studies 87

Valasys

FEBRUARY 20, 2023

Firms should rely on social media management tools to monitor, listen, analyze, and engage with all social networks and can also improve their bottom line. Social media marketers need to stay on top of marketing trends , grow brands, promote blog posts, streamline workflows, and collaborate with teams to curate content on the fly.

Social Media 40

Social Media Paid Content Budget Programs Enterprise Management 40

Anyword

DECEMBER 8, 2022

Here, we’ll outline how artificial intelligence complements the human workflow and how marketers, performance growth professionals, and content writers can use AI writing technology to streamline and improve their work. Plus, we’ll take a look at what 2023 could hold for the AI space. What We See For AI In 2023.

Marketing AI 98

Marketing AI Copywriting Work Management Marketing Management 98

Sprout Social

SEPTEMBER 18, 2023

Managing social media and other marketing channels in this economy can be challenging. According to The State of Social Media 2023 report, 79% of marketers expect an increase in their overall marketing budgets in the next three years. Get to know how they are responding to marketing efforts.

Marketing Budget 127

Marketing Budget Marketing Budget Creation Paid Content Budget Programs 127

Sprout Social

FEBRUARY 19, 2024

The intuitive collaboration between artificial intelligence (AI) and human effort is driving innovation across a range of industries such as health sciences, supply chain management, manufacturing and research & development. Thus, making you time-efficient while enabling campaign management at scale.

Marketing AI 101

Marketing AI Work Management Automation Marketing Management 101

Martech

JULY 13, 2023

Spiff’ s Spiff Assistant is a generative AI feature that makes “it easier for customers to self-manage on the Spiff platform by helping them understand and build plans, design and optimize workflows, predict commissions, attainment, and attrition, and provide insights on how commission plans are performing and driving behavior.”

Paid Search Agency 89

Paid Search Agency Product Urgency Marketing Enterprise Management 89

SmartBug Media

APRIL 12, 2023

Our panel discussion featured Adriti Gulati , Senior Instructional Designer at HubSpot; Jake Dagan , Senior Channel Partner Manager at Aircall; and Megan Golden , Senior Marketing Strategist at SmartBug Media. In Service Hub, it is easy to find out who your happiest clients are through workflows.

Customer Surveys 98

Customer Surveys Ideal Customer Profiles Work Management Customer Satisfaction 98

Sprout Social

MARCH 29, 2023

As Julie Valentine, Manager, Recruitment and Employee Advocacy Influencer at Sprout, puts it, “Review sites like Glassdoor are very influential to job seekers. Candidates can hear from our own employees rather than talent acquisition teams or hiring managers—who job seekers know are selling to them.

Social Media 97

Social Media Acquisitions Media Marketing & Strategy 97

Oktopost

OCTOBER 26, 2023

Nonetheless, in this era of heightened digital engagement, a well-crafted strategy coupled with the right tools can empower financial institutions to reap the manifold benefits of employee advocacy while effectively managing associated risks. Fortunately, employee advocacy can rectify the situation, providing a human touch to your brand.

Marketing Management 125

Marketing Management Service B2B Thought Leadership Thought Leadership 125

Salesforce Marketing Cloud

DECEMBER 6, 2022

More CFOs are being promoted to CEO than ever before, according to new research. The modern CFO manages more than just money. CFOs are taking broader leadership responsibilities, such as managing customer experiences, hiring and retaining talent, and leading strategic shifts into automation and other areas. Approximately 8.1%

Thought Leadership 98

Thought Leadership Bundling Efficiency Paid Search Agency 98

Sprout Social

NOVEMBER 1, 2023

Why behind-the-scenes content works According to The 2023 Sprout Social Index™ , the top three things consumers don’t see enough of from brands on social are authentic, non-promotional content, transparency about business practices and values, and information about how products are made/sourced.

Campaigns 87

Campaigns Work Management Content Transparency 87

ClearVoice

JANUARY 29, 2024

Communication channels and tools Leverage the right technologies and channels to ensure seamless inter-departmental communication, such as: Project management tools. Use project management tools such as Asana, Trello, and ClickUp to manage and create visual overviews of team responsibilities, tasks, and deadlines. The solution?

Efficiency 52

Efficiency Digital Asset Management Work Management Content 52

Sprout Social

JULY 14, 2023

Differing promotional copy, blog posts, product descriptions and sales pitches may erode consumer trust. Decreased sales and revenue Most concerning of all, in the HubSpot 2023 Sales Trend Report , 52% of leaders say low revenue is the biggest impact of misaligned sales and marketing functions.

Work Management 76

Work Management Effectiveness Marketing Management Sales Qualified Leads 76

Sprout Social

SEPTEMBER 14, 2023

What makes this series so special is that it was spurred organically from our community—it was something they were already posting about,” Glossier’s Senior Manager of Social Media and Digital at Glossier Jamie Dinar explained in a Sprout webinar. “We Learn from this method Grow your creator strategy for an authenticity boost.

Marketing & Strategy 120

Marketing & Strategy Marketing Strategy Webinar Metrics Top of Funnel 120

Martech

SEPTEMBER 16, 2022

But paid content promotion sometimes factors into content marketing – for example, sponsored content on publications or gated content that requires a fee to access. Content automation tools and platforms allow companies to produce, manage, share and amplify content while facilitating scalability. Content writer : Creates content.

Digital Asset Management 129

Digital Asset Management Paid Content Work Management Marketing Management 129

TrustRadius Marketing

JANUARY 10, 2023

eCommerce software is ideal for business owners that want to set up and manage an online store. Choosing the wrong tools can completely disrupt your workflow. Here are some of the best free software options for your eCommerce business heading into 2023. The platform also allows you to run promotions with discount codes.

Work Management 97

Work Management Marketing Management eCommerce Software 97

Tiecas

MAY 17, 2024

Plant Managers: Focused on efficiency, productivity gains, and cost savings. Operations Managers: Interested in streamlining processes, reducing downtime, and improving safety. Safety Managers: Prioritizing compliance, risk mitigation, and employee well-being. Copy: Tailor your messaging to resonate with each group.

Paid Content 52

Paid Content Design Marketing Websites Lead Ranking 52

Salesforce Marketing Cloud

OCTOBER 29, 2021

Ecommerce sites have risen to meet customer expectations with regular sale events and major promotions throughout the year, sometimes on a weekly basis. Frank Billing, Technical Account Manager, Salesforce. Frank Billing, Technical Account Manager, Salesforce. Automate workflows in customer portals to empower shoppers.

eCommerce 98

eCommerce Traffic Marketing Websites Allocation 98

NetLine

JULY 27, 2023

As I progressed at media project management I wanted to be more above the line with strategy and core messaging, which meant marketing. The year Google AdWords was released my manager asked me to study it for three days and then execute some campaigns. My mantra is “Excel is not a project management tool.”

B2B Marketing 52

B2B Marketing Enterprise Management Marketing Analytics Tools Work Management 52

Madison Logic

AUGUST 10, 2023

employers currently operate hybrid work arrangements in 2023, with just 16% of surveyed companies requiring in-person work. Using collaboration solutions increases productivity, streamlines workflows, and promotes more effective communication. A recent survey from employment and labor law firm Littler found that 71% of U.S.

Enterprise Management 52

Enterprise Management Work Management Marketing Management Account Based Marketing 52

SalesIntel

MARCH 14, 2023

Personalization is critical in B2B as we enter 2023. When firmographic data is accessible, salespeople are better positioned to manage leads. Naturally, the more you know about a company, the better you can promote it. Same with buying a list as it involves risks of data errors. Why Should You Care About Firmographics?

Account Based Marketing 98

Account Based Marketing Work Management Marketing Management High Quality Lead 98

Webbiquity

NOVEMBER 20, 2023

Black Friday and Cyber Monday 2023 promotions make this a fantastic time to take stock of your business software toolbox. Landing Page Builders Jotform Easily build powerful forms that use conditional logic, accept payments, generate reports, and automate workflows. Have the tools in your marketing technology matrix kept up?

Enterprise Management 202

Enterprise Management Marketing Management Budget Programs Software 202

Hubspot

AUGUST 30, 2023

Furthermore, we’ve interviewed leading sales teams to collect 11 AI sales predictions that you should watch in 2023. For example, Amazon uses AI to analyze customer touchpoints to promote personalized product recommendations to customers and enhance their shopping experience. Let’s jump to the nitty-gritty. Image Source 6.

Marketing AI 63

Marketing AI Top of Funnel Lead Ranking Work Management 63

Spiralytics

MAY 10, 2023

And in 2023, one of the most powerful tools available to brands is AI. Collecting and analyzing customer data AI-powered tools like customer relationship management (CRM) software and marketing automation platforms can help businesses collect and analyze customer data.

Marketing AI 62

Marketing AI Marketing Automation Services Work Management Marketing Management 62

Martech Advisor

MARCH 22, 2020

For instance, if you own a CMS SaaS product, you will find much better returns from posting in dedicated groups of users who are already interested in content management and are involved in publishing and managing content, than just a general timeline post which will most likely be lost in the air of the web. Billion by 2023.

Paid Content 98

Paid Content Advertising Channels Top of Funnel Advertising Agencies 98

Valasys

DECEMBER 23, 2020

It enables the business to automate the marketing tasks and streamlining the workflows. Lead Management. This marketing software delivers great outputs and workflow automation facilities. . Automating the emails delivers 320% extra income than the promotional emails. billion dollars by 2023. More than 3.1%

Marketing Automation Services 52

Marketing Automation Services Work Management Marketing Management Marketing Budget 52

TrustRadius Marketing

JANUARY 10, 2023

eCommerce software is ideal for business owners that want to set up and manage an online store. Choosing the wrong tools can completely disrupt your workflow. Here are some of the best free software options for your eCommerce business heading into 2023. The platform also allows you to run promotions with discount codes.

Work Management 52

Work Management Marketing Management eCommerce Software 52

TrustRadius Marketing

JANUARY 10, 2023

eCommerce software is ideal for business owners that want to set up and manage an online store. Choosing the wrong tools can completely disrupt your workflow. Here are some of the best free software options for your eCommerce business heading into 2023. The platform also allows you to run promotions with discount codes.

Work Management 52

Work Management Marketing Management eCommerce Software 52

Oktopost

MARCH 23, 2020

Marketing Automation is the use of software and Web-based services to execute, manage and automate marketing tasks and processes. Advanced Workflow Automation – This step encompasses the complete automation of internal marketing processes and functions. Marketing Manager, Social Media Manager, PR Manager.

Marketing Automation Services 98

Marketing Automation Services Top of Funnel Marketing Automation Automation 98

Online Marketing Institute

JULY 20, 2018

Global talent management firm Adecco acquired General Assembly—the U.S. For those who dont know, this is a Facebook-Instagram moment for the talent management industry in terms of potential cultural impact. Click here for Part II. based digital training academy—for $412.5 How is that?

Work Management 52

Work Management Training Marketing Management Class 52

Huptech Web

MARCH 10, 2023

Encourages User-Generated Content Product reviews can lead to user-generated content like photos and videos, which can be used to promote products on social media and other marketing channels. Overall, product reviews can be valuable for generating user-generated content and promoting your products to a wider audience. month Stamped.io

Product 52

Product eCommerce Loyalty Budget Programs 52

Sword and the Script | B2B

DECEMBER 26, 2023

To fill this gap, there will be a rise in customer marketing to help customer success and account management teams orchestrate expansion, renewal, and upsell campaigns. Public relations will be pivotal in elevating trust through promotions of client wins, industry accreditations, awards, analyst remarks and influencer endorsements.

Marketing AI 127

Marketing AI Paid Content Work Management Marketing Management 127

Single Grain

FEBRUARY 20, 2023

For example: Influencers can use the platform to create a course, collect and manage payments from that course, and engage with their students through email marketing, all from the same platform. Those running subscription box businesses can put the attractive landing pages to work in generating sales and managing orders.

Marketing Automation Services 52

Marketing Automation Services Top of Funnel Work Management Marketing Management 52

accelerate agency

APRIL 11, 2023

The SaaS business model: How a SaaS company works How SaaS differs from traditional software Types of SaaS companies: B2B & B2C Why businesses use SaaS Stages of a SaaS company Top 20 Software as a Service (SaaS) companies of 2023 Dialpad PandaDoc Sage Vonage Databricks RealVNC Paylocity Platform.sh What is SaaS? Who fits the SaaS model?

Enterprise Management 52

Enterprise Management Paid Search Agency Work Management Marketing Management 52