Sprout Social

DECEMBER 13, 2018

Between running influencer programs and checking out the newest Instagram features, social media marketers in 2018 had a lot to handle. What could you do better at in 2019? As 2018 comes to a close, let’s take a look at what you should prioritize in 2019 and what you should let go of. Where is the line?

Social Media 111

Social Media Social Marketing Paid Search Agency Advertising Agencies 111

TrustRadius Marketing

NOVEMBER 1, 2018

With 2019 looming, 2018’s digital marketing landscape has seen trends that picked up in 2017 gain even more momentum. Video content, influencer marketing, outreach on social channels, augmented reality, SEO, and data-driven advertising strategies continue to be leading tools of choice for savvy brand-builders. .

Social Media 40

Social Media Work Management Marketing Management Social Marketing 40

Sprout Social

MARCH 30, 2021

— Jordannn (@lockha12) August 15, 2018. The agency reviewed a month’s worth of data and looked at which days trend with the highest volume of messages referring to leg day. WTDY-FM) Philadelphia has continued using the methodology for more contests to crown Album of the Year, Best Music Video and more. In 2020, 96.5

Marketing Management 124

Marketing Management Paid Search Agency Social Media Keywords 124

Webbiquity

MARCH 8, 2016

But the capacity of buyers to consume content hasn’t changed, making content quality (as noted by several contributors to the 2016 B2B Marketing Trends report ) the focus of differentiation moving forward. Visual and video content will become increasing important. Video is vital. 34% watch product and informational videos.

Stats 100

Stats Work Management Marketing Management Content Marketing 100

Sprout Social

AUGUST 12, 2020

Take a moment to consider what happens every 60 seconds on that channel: Instagram users post 277,777 stories and 55,140 photos, YouTube users watch 4.5 million videos and Twitter users send 511, 200 tweets—per minute! Do some social listening to surface trends and interests relevant to your industry. Explore new video content.

Advertising Agencies 134

Advertising Agencies Youtube User-Generated Content Storytelling 134

ClearVoice

SEPTEMBER 4, 2020

Search Engine Watch ). Almost 70 percent of B2C marketers say they have developed social media stories in the last 12 months. ( Mobile devices account for more than 70 percent of YouTube watch time. YouTube users watch more than a billion hours of content every day. Content marketing statistics for video.

Statistics 111

Statistics Emarketing Content Marketing Paid Search Agency 111

Content Standard

APRIL 26, 2019

Facebook’s troubles have been well publicized in the last 12 months—from changes in its news feed algorithm wiping out brand reach seemingly overnight, to the data privacy scandals and the fake news issues. ” The One to Watch: TikTok. is now known as TikTok, and it’s on a mission to take over the video-sharing world.

Distribution 111

Distribution Social Media Paid Content Advertising Channels 111

Outbound Engine

DECEMBER 13, 2019

While 2019 was a big year in product updates for us at OutboundEngine , we’ve also spent the last 12 months watching trends and changes to technology. Why DIY Marketing Isn’t the Best Approach for Businesses [12 Pitfalls]. Video continues to grow. Video is engaging. It leaves an impression.

Marketing Automation Services 52

Marketing Automation Services High Quality Lead User-Generated Content Paid Search Agency 52

Optinmonster

NOVEMBER 6, 2019

Online Shopping Statistics for 2019. As of 2018, the digital buyers’ penetration rate worldwide is 47.3%. In 2019, it’s estimated there are 1.92 SEO Guide: SEO Made Easy—Ultimate Guide to Explode Your Traffic In 2019. There are a number of trends that emerged back in 2018 and continue being popular in 2019.

Statistics 73

Statistics eCommerce Mobile Marketing User-Generated Content 73

ClearVoice

DECEMBER 5, 2018

When you talk about “social media users” in strategic planning meetings, you may imagine them as people continuously scrolling through an endless feed of content for hours at a time just waiting to come across the right message (presumably from you), so they can subscribe to a newsletter, visit your site, watch a video, or click a link.

Social Media 61

Social Media Media Emarketing Facebook 61

Content Marketing Institute

OCTOBER 5, 2018

A post shared by Cre8ive (@cre8ivemarketing) on Jul 12, 2018 at 4:11am PDT. You upload a photo or a video for your Instagram story. Wait and watch the fun. A post shared by Applebee’s Grill & Bar (@applebees) on Jul 9, 2018 at 3:29pm PDT. Capture your video or photo. iammeekrish Click To Tweet.

Forrester 99

Forrester Video Marketing Opt-out Opt-in 99

Outbrain

DECEMBER 23, 2019

At the dawn of 2020, there’s a whole lot to love about video advertising. Video as a marketing tool has been on the rise for the entire past decade. By 2018, 85% of US internet users were watching video on all their devices. By 2019, 87% of marketers were using video in their toolbox.

Advertising Agencies 46

Advertising Agencies Advertisements Advertising Trends 46

Moz

FEBRUARY 26, 2019

Posted by TheMozTeam With the new year in full swing and an already busy first quarter, our 2019 predictions for SEO in the new year are hopping onto the scene a little late — but fashionably so, we hope. People Also Ask boxes exploded in 2018, and featured snippets have expanded into both multifaceted and multi-snippet versions.

SEO 61

SEO Lead Ranking SERP Lead Scoring 61

TrustRadius Marketing

NOVEMBER 1, 2018

Now that it’s 2019, 2018’s digital marketing landscape has seen trends that picked up in 2017 gain even more momentum. Video content, influencer marketing, outreach on social channels, augmented reality, SEO, and data-driven advertising strategies continue to be leading tools of choice for savvy brand-builders. .

Social Media 40

Social Media Work Management Marketing Management Social Marketing 40

Martech Advisor

DECEMBER 19, 2019

Brands use the #MondayMotivation or #ThrowbackThursday hashtags to appear among trending content and to bring consistency in their posting schedule. Watch this great WBF with @ruthburr to learn how! — Moz (@Moz) November 22, 2019. The content could be in the form of photos or videos. Create Weekly Themed Content.

Social Media 118

Social Media Campaigns Media Top of Funnel 118

Hubspot

FEBRUARY 3, 2020

In 2018, Skittles decided they didn't want to shell out millions of dollars on a Super Bowl ad. Buy video ad space on social platforms. If you're less familiar with this form of advertising, it allows you to submit a video-based ad to a service like YouTube or Facebook. Take Skittles for example.

Paid Content 95

Paid Content Paid Search Agency Ads Television marketing 95

Hubspot

DECEMBER 11, 2019

Yes, in 2019, marketing to both generations as if they're the same demographic might persuade those born on the cusp of each age group to buy your products. While millennials watched innovation begin, Gen Z was immersed in it from day one. According to a recent study , millennials watch online videos for 2.4

Mobile Advertising 101

Mobile Advertising Paid Search Agency Mobile Marketing Marketing & Strategy 101

PathFactory

JANUARY 10, 2019

4 of the brightest B2B minds came together to discuss content marketing trends for 2019 to create better content, get more eyeballs on it, and make sure all your hard work is paying off so your 2019 content marketing success goes from moderately to extremely successful. DW : I think that’s why video is really hot right now.

Sales Management 40

Sales Management Marketing AI Top of Funnel Trends 40

The Lead Agency

AUGUST 20, 2020

Source: [link] Looking to 2021, we need to consider all of the above trends and the ever-evolving nature of the B2B marketing and digital marketing landscapes. However, while in previous years these trends may have been more predictable, there’s no ignoring the impact of COVID-19. Most of these changes appear to start with digital.

Marketing AI 83

Marketing AI Trends B2B Marketing Paid Search Agency 83

Vidyard

DECEMBER 17, 2020

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1

Statistics 157

Statistics Video Marketing Planning Business 157

Single Grain

SEPTEMBER 13, 2019

This post on video marketing tips, tricks and lots of juicy stats has been updated for 2019. Including a video within a brief email and delivering content in multimedia formats can help drive response rates, improve information retention, and make your company or offer more memorable”. ~ Andy Zimmerman. NEWLY UPDATED!

Paid Content 112

Paid Content Stats Video Marketing Paid Search Agency 112

Vidyard

MARCH 23, 2021

So if you—or your boss—are looking to understand the power of video and want the stats to back it up, then look no further. We’ve compiled the top video marketing statistics that matter to businesses to help you make the best decision for your marketing needs. Video for Sales Statistics 1.1 Video Marketing Statistics 2.1

Stats 65

Stats Video Marketing Enterprise Management Planning 65

Marketing Insider Group

SEPTEMBER 14, 2020

Hopefully most of these marketing stats will help you to prove that your content marketing strategy , digital and advertising campaigns are on-trend, relevant, and effective. A few things to note: We’ve broken the stats into some of the relevant categories within digital marketing and consumer trends related to marketing.

Stats 267

Stats Webinar Metrics Marketing Strategy Marketing & Strategy 267

Single Grain

JANUARY 8, 2020

To help you keep an eye on what you need to know about social media marketing in 2020, we've compiled this list of trends – both new changes and continuing shifts in recent changes. 7 Social Media Marketing Trends You Can't Ignore in 2020. Trend #1: Video Content Will Dominate Social Feeds. Click To Tweet.

Social Media 120

Social Media Trends Social Marketing Media 120

Single Grain

DECEMBER 18, 2019

That’s why we rounded up the key trends that will impact running ads on Facebook this year. 5 Most Important Trends for Facebook Ads in 2020. Trend #1: Facebook Ad Costs Will Continue to Rise. That concern is exacerbated since 42% of marketers are spending more in 2019 than 2018.

Paid Search Agency 122

Paid Search Agency Facebook Trends Ads 122

Single Grain

DECEMBER 30, 2019

The year alone saw several Google algorithm updates: March 2019 Core update. June 2019 Core update. 9 SEO Trends You Can't Ignore in 2020. Let’s discuss the biggest SEO trends we're going to see in 2020: Trend #1: The SERPs Will Get More Consolidated. Trend #2: Keyword Research Will Be Even More Important.

Trends 139

Trends SEO Lead Ranking Lead Scoring 139

ClearVoice

MARCH 13, 2019

In fact, in a recent survey of 800 marketing professionals, almost 70 percent of respondents said that influencer marketing is a top priority in 2019. eMarketer forecasts that digital ad spend will top traditional in 2019. eMarketer forecasts that digital ad spend will top traditional in 2019. billion this year.

Studies 111

Studies Content Marketing Emarketing Mobile Advertising 111

Single Grain

JUNE 13, 2023

Online marketers need to stay updated about the latest marketing and internet advertising trends to minimize ad spend and maximize economic growth. The percentage of mobile ads was 47% in 2022, up from 33% in 2018. Larger influencers typically fall within the 8% to 12% commission range. This represents a growth of 3.6

Paid Content 102

Paid Content Statistics Advertising Agencies Advertisements 102

Content Marketing Institute

OCTOBER 10, 2018

How content marketers reach those audiences, where they’re investing to do it, and what they’re most concerned about are a few of the new findings presented in CMI and MarketingProfs’ ninth annual B2B Content Marketing 2019: Benchmarks, Budgets, and Trends—North America report , sponsored by Conductor. videos and webinars).

Research 110

Research B2B Marketing Marketing Budget Creation Content Marketing 110

Single Grain

JANUARY 6, 2020

To give you an idea of where things are headed, here's a snapshot of the global SaaS industry: It will see a compound annual growth rate (CAGR) of 9.22% between 2019-2023. billion during 2019-2023. 12 Best SaaS Marketing Tactics for Business Growth. 8 SaaS Marketing Trends You Can't Ignore in 2020. million words.”

Work Management 103

Work Management Marketing AI Marketing Management Trends 103

SmartBug Media

MARCH 25, 2019

This was originally posted in May 2017, and has been reviewed, revised, and updated in March 2019. HubSpot blog subscribers are delivered a “daily dose of inbound” that keeps them at the forefront of inbound marketing trends and best practices. Must-read articles: The Ultimate Guide to Google Ranking Factors in 2019. Bizable 15.

Paid Content 96

Paid Content Inbound Marketing Resources B2B Marketing 96

Martech Advisor

NOVEMBER 5, 2019

With 5G promising a push to programmatic on one hand and the implementation of GDPR posing new challenges, there’s a lot more that marketers need to watch out for in the space. Here we track the top trends you need to follow in the programmatic Ad Tech space for 2020 and beyond. AI in programmatic advertising.

Advertising Agencies 100

Advertising Agencies Marketing AI Advertisements Advertising 100

Atomic Reach

APRIL 2, 2019

Inbound marketers who measure ROI are more than 12 times likely to be generating a greater year-over-year return. Video Marketing Statistics. Over the past five years, video has emerged as a top marketing medium. From YouTube to Vimeo, and all social media platforms, consumers are starting to engage with more video content.

Paid Content 94

Paid Content Statistics Planning Marketing Automation Services 94

Single Grain

MAY 12, 2020

This post about the best types of video content that keeps people engaged has been updated for 2020. In 2020, consumers are watching more video content than ever before. Over the past few years, content marketing has undergone a huge transformation, and video has emerged front-and-center. watch video content.

Paid Content 145

Paid Content Video Marketing Top of Funnel Webinar Metrics 145

Optinmonster

JANUARY 15, 2020

There are hundreds of mind-blowing mobile marketing stats to sift through but here are the five we found most to be the most relevant to eCommerce merchants: In 2019, the average smartphone user spent around 3 hours and 10 minutes on their smartphone every single day in the U.S. In 2019, 61.6 In 2019, 61.6 Use More Video.

Mobile Marketing 67

Mobile Marketing Planning Tips Paid Search Agency 67

Single Grain

JUNE 5, 2023

While you should be tracking and analyzing your data based on previous campaigns, relevant advertising stats can offer valuable insights about your target audience’s behavior, help identify trends, interpret algorithms, and make data-driven decisions to optimize your campaigns. Live Your Message ) 45% of consumers want more video content.

Paid Content 52

Paid Content Statistics PPC Privacy 52

Hubspot

OCTOBER 27, 2020

Each week, Indig dissects a trend, idea, or piece of marketing news. SparkToro Trending. I see a cool link on SparkToro Trending. If you don't want to get addicted to refreshing Trending, subscribe to the email newsletter. SEO Newsletters. Tech Bound. Here's how it goes most weeks: 10 a.m.: SEOForLunch.

Resources 99

Resources SEO Lead Ranking Marketing Analytics Tools 99